inspiration I tips I trends May 2013 media HOMES & LIFESTYLE Santa Barbara Charm & Architecture in the Heart of Scottsdale AMAZING MAKEOVERS Wine Cellar Contemporary Kitchen Outdoor Living Space
Homes & Lifestyle Media Issue 5 2013
Mar 22, 2016
Homes & Lifestyle Media Issue 5 2013
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i n s p i r a t i o n I t i p s I t r e n d s
May 2013
m e d i aHOMES & LIFESTYLES a n t a B a r b a r a C h a r m & A r c h i t e c t u r e i n t h e H e a r t o f S c o t t s d a l e
AMAZINGMAKEOVERSWine CellarContemporary KitchenOutdoor Living Space
C ullum Homes is a second-generation company started in 1985 by Rod and Kim Cullum. Now in its’ 28th year, Cullum Homes o�ers in-house architectural design and craftsmanship, including their own granite fabrication, tile installation and specialty carpentry crews. Cullum Homes has been recognized by the Phoenix Business Journal as one of the Top 25 Family-Owned Businesses. This full service design/build/remodel �rm has constructed hundreds of homes from 1,500 - 20,000 square feet throughout the Valley, specializing in luxury neighborhoods in Paradise Valley, Scottsdale, Silverleaf and Desert Mountain.
28 Years of Making Dream Homes a R eality
Energy Efficiency Pioneers and Local & National Awards
What distinguishes Cullum Homes is its focus on energy e�cient construction, long before these methods were labeled “green building.” Rod and Kim have both earned the Certi�ed Green Professional designation from the National Association of Homebuilders. Cullum Homes has received many other awards and recognition, including the National Pacesetter Award from Custom Home Magazine, Top Custom Home Builders (Phoenix Business Journal), AZ Business Magazine’s Custom Home
Builder of the Year, the Residential Design + Build Magazine Business Excellence Award, and Builder Magazine’s “Niche Builder” recognition.
Phoenicians have also seen Cullum Homes featured in numerous articles and appearances in local media, such as The Arizona Republic, KFYI Radio, AZ Green Magazine, Paradise Valley Independent, Phoenix Business Journal, Fine Wine and Design TV, Residential Building Products Magazine and The Scottsdale Republic.
(602) 635-3248 CullumHomes.comROC License #0920248408 E. Shea Blvd. Suite D-100Scottsdale, AZ 85260
ullum Homes is a second-generation company started in 1985 by Rod and Kim Cullum. Now in its’ 28th year, Cullum Homes o�ers in-house architectural design and craftsmanship, including their own granite fabrication, tile installation and specialty carpentry crews. Cullum Homes has been recognized by the Phoenix Business Journal as one of the Top 25 Family-Owned Businesses. This full service design/build/remodel �rm has constructed hundreds of homes from 1,500 - 20,000 square feet throughout the Valley, specializing in luxury neighborhoods in Paradise Valley, Scottsdale, Silverleaf and Desert Mountain.
Energy Efficiency Pioneers and Local & National Awards
What distinguishes Cullum Homes is its focus on energy e�cient construction, long before these methods were labeled “green building.” Rod and Kim have both earned the Certi�ed Green Professional designation from the National Association of Homebuilders. Cullum Homes has received many other awards and recognition, including the National Pacesetter Award from Custom Home Magazine, Top Custom Home Builders (Phoenix Business Journal), AZ Business Magazine’s Custom Home
Builder of the Year, the Residential Design + Build Magazine Business Excellence Award, and Builder Magazine’s “Niche Builder” recognition.
Phoenicians have also seen Cullum Homes featured in numerous articles and appearances in local media, such as The Arizona Republic, KFYI Radio, AZ Green Magazine, Paradise Valley Independent, Phoenix Business Journal, Fine Wine and Design TV, Residential Building Products Magazine and The Scottsdale Republic. Kim & Rod Cullum
Latest Project: The Village at Paradise Reserve
The Cullum’s latest project is The Village at Paradise Reserve, in the Paradise Valley/Northeast Phoenix/Scottsdale area. It has already garnered local and national recognition, including prestigious awards for environmentally sensitive site development and a Builder of the Year award in Arizona. This guard-gated and private community o�ers residents a choice of six carefully conceived �oor plans, ranging from 3,200 to 5,165 square feet, priced from $1,695,000 with one- and two-level options available. The pace of sales has been phenomenal, with 20 of the 32 available home sites sold since the model homes opened just two years ago.
In an era of national chains and corporations dominating our lives, it is reassuring to know that there is an Arizona-borne design/build �rm which received Builder Magazine’s “Fast Track” award, as one of America’s fastest growing custom home �rms.
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am so grateful for the support the Valley has shown us here at Homes & Lifestyle Media
(H&LM). We have been welcomed into over 50,000 homes throughout the East Valley. I am also happy to announce that H&LM will soon be even more accessible. Homeowners through- out the Valley will be able to pick up complimentary copies at Whole Foods, AJ’s, and participating Safeway’s, Fry’s and Basha’s, resorts, golf clubs and real estate o�ces.
Some of our readers’ favorite columns are the Makeovers, highlighted by our Editorial Director Denise Meridith. In this issue, you will see how a local designer turned an awkward laundry room into a spectacular wine cellar. I would like to encourage you to send us photos of your luxury makeover. Just email a high-resolution photo of your kitchen, bathroom, entryway, backyard or even closet to [email protected]. Who knows? We may feature your success in a future issue of H&LM or on our website!
Speaking of websites, I invite you to go to our newly updated www.homesandlifestylemedia.com site. There you can see current or past copies of the magazine, new listings and more information on our realtors, designers, builders, lenders, home improvement and other specialists, who can help you make your home design vision a reality.
I hope you enjoy this issue. Whether you want expert advice on how to pick an interior designer, how to light that new original oil painting you bought, or how to stay cool this summer, check out our Ask the Expert columns. We have several special features this month, including a guest column from popular local interior designer Barbara Kaplan, introduction of a new H&LM real estate agent Jason Gold, and our cover story about the beautiful new Veritas townhomes in Scottsdale.
I welcome your comments and suggestions. H&LM wants to continue to be your premier source of inspiration, tips, and trends.
Sincerely,Brett BenningFounder & Publisher
Cover photo provided by Stan Hillhouse
Brett Benning, Founder & PublisherDirect 480.717.1310Brett@HomesandLifestylemedia.comwww.HomesandLifestylemedia.com
4400 N. Scottsdale Rd. Ste. 9-123Scottsdale, AZ 85251
HOMES & LIFESTYLE media is published 8x annually on recycled paper and reaches 100,000+ a�uent single family home owners, 5,000+ businesses,1,500+ select builders, architects, interior designers and home improvement professionals and over 1,000 Realtorsin Paradise Valley, Arcadia, Biltmore, Central Ave corridor and Scottsdale.
© 2013 HOMES & LIFESTYLE media LLCAll rights reserved. Printed in the USA. Circulation Veri�ed by U.S. Postal Receipts
IF R O M T H E P U B L I S H E R
The publisher, editorial director, production manager, and contributors reserve their rights in regards to copyright of their work. No part of this work covered by the copyright may be reproduced or copied in any form or by any means without the written consent of the publisher. The publisher, contributors, editors and related parties are not liable for the actions or results taken any person, organization or any party on basis of reading information, stories or contributions in this publication, website or related products.
i n s p i r a t i o n I t i p s I t r e n d s
May 2013
m e d i aHOMES & LIFESTYLES a n t a B a r b a r a C h a r m & A r c h i t e c t u r e i n t h e H e a r t o f S c o t t s d a l e
AMAZINGMAKEOVERSWine CellarContemporary KitchenOutdoor Living Space
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F E A T U R E S
23 Santa Barbara Charm & Architecture in the Heart of Scottsdale
26 Surround Youself with What You Love!
A S K T H E E X P E R T
28 Why Engaging a Team of Design Experts Pays for Itself
32 Keeping your Home Cool
33 Lighting Q&A with One of Phoenix’s Top Experts
M A K E O V E R S
18 Funky Laundry Room Transformed to Magni�cent Wine Cellar
20 Scottsdale Designer Transforms Historic Eldorado Hotel into a Hip & Cool Destination
M A R K E T S N A P S H O T
44 DC Ranch/Silverleaf
S P O T L I G H T
16 Custom Craftsmanship Shines with this Local Family Owned Business
17 La Galleria Scottsdale O�ers Boutique Service for Precioustone Consumers
23
33
18
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Custom Craftsmanship Shineswith this Local Family Owned BusinessBy Brett Benning
There are very few craftsmen left in Phoenix with the mastery or capability to design and build custom cabinets. Goodall Custom Cabinetry & Millwork is renown as one of the best. Unlike big box stores, which provide factory direct ready made
cabinets built to standard sizes, Goodall will
design cabinetry to custom fi t any space and
or desire, all while being built locally here in
North Phoenix.
The Senior design and sales staff have over 27
years of industry experience and work closely
with customers and ownership of Goodall who
have a “Hands On” reputation. For that very
reason, the company is proudly celebrating
a 10 year anniversary this fall. Along with
their excellent reputation Goodall is often
recognized with the prestigious national Sub-
Zero/Wolf Best Kitchen Award. This year’s
entry won the region and has been entered in
the national contest.
Goodall focuses not only on new construction,
but also on Luxury upscale remodels. Once
contacted, Goodall professionals will meet
with homeowners, designers, builders and
architects to design the project, create CAD
drawings, select materials, and construct/
install the cabinets. While jobs vary in size,
complexity and budget, an average time upon
signing drawings is 4-6 weeks.
Call 480-374-5627 for a Private Tour and Design
Consultation to visit either of the two locations:
2215 W. Parkside Lane, Phoenix, AZ and 15125
N Hayden Rd., Scottsdale, AZ located in the
Scottsdale Design Center. You can also visit
their web site at www.GoodallLLC.com
16 | HOMES & LIFESTYLE media
La Galleria Scottsdale™ is committed to providing luxury home designers, builders,
and architects, and the homeowners they
service, with the best quality materials and
premier customer service. Conveniently
located in Scottsdale Airpark, it is one of the
few natural stone distributors located in the
Scottsdale area.
La Galleria Scottsdale™ is one of several
international boutique distribution centers
owned by MGS, Italy of Verona. With
distribution boutiques in Brazil, Canada, Spain,
Korea, Netherlands and Portugal, the company
is unmatched in buying power for the unique
and diff erent materials. The benefi ts of this
capability, combined with state-of-the-art
technology, allows MGS to accommodate
projects from single-family luxury homes in
Paradise Valley to large commercial operations
throughout the world.
La Galleria Scottsdale™ provides custom
backsplash, mosaics, inlays and medallions
from a wide variety of very unique stones it
keeps in stock. Today, light-colored stone is
favored by many Arizona homeowners, making
a beautiful and brilliant stone, like Statuario
Extra, a popular choice. La Galleria Scottsdale™
is also proud to be the exclusive distributor
for the Precioustone Collection by Antolini
Luigi and Company of Verona, Italy. Kitchen
projects are the most common request at La
Galleria Scottsdale™, followed by bathroom
makeovers and new builds. But the stone has
many potential applications throughout the
inside and outside of high-end homes.
“What makes us unique among stone
distributors,” says Guy Stewart, “Is our close,
personal customer service. We work with
a select group of fabricators, designers,
architects and builders, and each project
is closely monitored from inception to
S P O T L I G H T
La Galleria Scottsdale Off ersBoutique Service for Precioustone Consumers
By Denise Meridith
Photography courtesy ofAntolini Luigi Spa, Verona, Italy
completion, to ensure the most positive
natural stone experience.”
Guy welcomes readers to make an
appointment to come to the showroom
to share a cup of espresso, a bottle of San
Pellegrino, or a glass of Italian wine from
vineyards located in our region of Italy, and
be awed by the potential designs they can
envision created from a spectacular choice
of unique stone. Our readers can visit them
online at www.lagalleriascottsdale.com and
contact Guy at 480-243-2664 or by email at
HOMES & LIFESTYLE media | 17
M A K E O V E R
Funky Laundry RoomTransformed to Magnifi cent Wine CellarBy Denise Meridith
When the recession hit Phoenix, it forced
Horwitz to seek new markets. That eff ort,
which involved seeking projects (including
commercial and residential) nationwide,
turned out to be one of the factors that have
made Innovative Wine Cellar Designs one of
the most successful in its fi eld. Innovative Wine
Cellar Designs is now a national company,
serving clients in Nevada, Utah, Texas,
California, Florida and other states.
For this makeover project, the Scottsdale
homeowner purchased a home, which had
an oddly located laundry room right near
the front entrance. This turned out to be the
perfect space in the house to convert into a
custom wine cellar to hold the homeowner’s
2500-bottle collection. Innovative Wine Cellar
Designs transformed every inch of the 12’ by 12’
room into the spectacular wine cellar pictured.
It took about 1-½ months to complete.
What makes his company unique is that many
of its designs and materials are contemporary.
These are not your grandfather’s dark, dull
wine cellars. Horwitz says he enjoys meeting
wine enthusiasts from all over the country,
who want to care for their valuable collections
or add a stunning centerpiece to their home,
even though he, himself, does not drink wine!
Visit his website at www.winecellardesigns.biz
and contact him at [email protected]
and 480-389-3039.
Sandy Horwitz was a jewelry manufacturer in New Mexico and South Dakota before he moved to Arizona 13 years ago. After owning a California Closet franchise, he saw a
need and a niche in the desert, which he could fi ll by designing and building wine cellars for the
luxury market. He opened Innovative Wine Cellar Designs in 2001.
BEFORE
18 | HOMES & LIFESTYLE media
Contemporary Kitchensfrom the Top Manufacturers in the World
Family Owned for 53 Years
Scottsdale Showroom:7030 E Indian School Rd, Scottsdale, AZ 85251
Tempe Showroom:7910 S Kyrene Rd, Ste 101, Tempe, AZ 85284
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M A K E O V E R
Scottsdale Designer Transforms Historic Eldorado Hotel into a Hip & Cool DestinationBy Denise Meridith
Scottsdale interior designer Chris Carroll, owner of Carroll Consulting, gains many accolades with his hip transformation of the historic El Dorado Hotel based in Old Town Scottsdale. Chris started this project by showing the owners what he
could do by transforming one of their bedroom suites. Once the owners
saw his fi rst bedroom suite Makeover they were “hooked” and off ered
Chris the opportunity to transform all their guest rooms, lobby, pool
and outdoor living areas. Once contacted, Chris likes to do a personal
site visit. “I pride myself on my good communication skills and enjoy
developing a strong, personal connection with the customer. I want the
design to not just fi t his/her space, but to be compatible with his or her
lifestyle,” he says. Most of Carroll Consultings work is through referrals,
however feel free to contact Chris at 480-374-8121 or visit him online at
www.carroll-consulting.com.
AFTER
BEFORE
BEFORE
AFTER
20 | HOMES & LIFESTYLE media
Featuring Premier Garage
Visit us online atwww.ArizonaGarageDesign.com
»» Free State-of-the-Art 3D Designs »» Full Lifetime Warranty on Cabinets »» Quality 1ʺ Thick Adjustable Shelving »» Easy Access Sliding Door System
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Superior Custom Cra� smanship Luxury New Builds Remodels Renovations
Family Owned & Operated Since 2003
Call Today for a Private Tour & Design Consultation480-374-5627
www.GoodallLLC.com
2215 W. Parkside LanePhoenix, AZ 85027
15125 N. Hayden Rd., Suite 118 Scottsdale, AZ 85260
Serving the Greater Valley, Los Angeles, Orange County, San Francisco, Las Vegas, New York & Chicago
SANTA BARBARACharm & Architecture
in the Heart of ScottsdaleBy Denise Meridith
When sauntering among European-inspired architecture on cobblestone streets, or while hiking and biking trails in nearby lush green areas, a homeowner might think he or she was in Santa Barbara. But, actually, Veritas at
family home. Others have retired or are just here part of year, and want an easy-to-care-for luxury home, with access to great amenities. The move-in ready Veritas is a perfect solution for both.
McCormick Ranch is a new 36-home community, located in the heart of McCormick Ranch in central Scottsdale. Many busy people today want to enjoy a luxury lifestyle without the hassle and upkeep of a large, single-
Photographed by Stan Hillhouse
24 | HOMES & LIFESTYLE media
eritas townhomes range from the two-bedroom Casa Serena model
(1518 square feet) to the three-bedroom Villa Vero (2041 square feet).
Homebuyers can pick their own fi nishes. The homes include gas
fi replaces; generous modern kitchens with stainless steel gas range,
microwave and dishwasher; and a cabinet panel refrigerator. Bronze
accents are prevalent, adorning hardware on European-style cabinetry
and single-handed bath faucets.
Structure-wise, the townhouses feature nine-foot ceilings, large
balconies, private outdoor areas, and large two-car garages with
storage. The modern townhomes are also energy effi cient. Within the
complex, residents can enjoy a community pool, spa, and barbeque.
Residents in Veritas are within walking distance of restaurants, shopping,
boutiques, art galleries, retail stores, golf courses, and LA Fitness.
Nearby are the Pavilion luxury movie theaters and the Salt River Fields
at Talking Stick baseball spring training facility, which sponsors a wide
variety of events throughout the year. For those who commute, Veritas
is just a mile from the 101 freeway, and less than 25 minutes from Sky
Harbor International Airport.
With home prices starting around the $500k’s, the majority of the units
are already sold out.
V
Provided by Veritas at McCormick Ranch
James Wexler is one of the Top Agents in
Scottsdale, and as an Associate Broker, and
professional negotiator, he is an expert in buyer
representation for people looking to buy a family
home or investment property.
“Veritas is a g�eat invest�ent and an even bett er place
to call home”James is available to off er homebuyers one-
on-one help with what is one of the biggest
decisions they may have in their life. Known
for his trademark “Calls answered or returned
within 15 minutes or receive $1,000 credit
towards any transaction closed with him,”
he has built a long-standing reputation for
Floor�lans cur�ently available at Veritas at McCor�ick Ranch
If you are interested in the maintenance free,
luxury lifestyle off ered by Veritas,
contact James at 480-428-3198 or
client satisfaction, and is devoted to making
the process as easy as possible. As James says,
‘fi nding the right home is only the beginning. I
will guide you through the process and assist in
every step of the way to ensure smooth sailing.”
“Veritas is a great investment and an even
better place to call home,” says James. “Call
me today for a private showing and receive a
$1,000 credit towards closing costs at Veritas or
any transaction closed with me as your agent.”
LEVEL ONEGarage
LEVEL TWOMain Living/Guest
LEVEL THREEBedrooms
V I L L A V E R O
Sq. st .: 2,041
Bedrooms: 3
Bathrooms: 3
Levels: 3
LEVEL ONE - Garage
LEVEL TWO - Main Living/Guest
LEVEL THREE - Bedrooms
V I L L A R O S E T TA
Sq. st .: 1,944
Bedrooms: 3
Bathrooms: 3.5
Levels: 3
Photographed by Stan Hillhouse
25 | HOMES & LIFESTYLE media
Surround Yourself With What You Love!By Barbara Kaplan, IFDA, Allied ASID
ou may have received the e-mail quoting George Carlin’s piece titled, “How to Stay Young.” In it he says, “Surround yourself with what you love, whether it’s family, pets, keep-sakes, music, plants and hobbies, whatever. Your home is your refuge.” At the end he adds, “Life is not measured by the breaths we take, but by the moments that take our breath away.”
I was moved by that and couldn’t help but think how we have an opportunity to make this happen every day – surrounding ourselves with what we love. It’s in our home where this comes to life for us to express. Once we decide what makes us happy, we can make it happen. Our home is the only place in which we have that kind of control.
The things we allow into our homes, our most personal spaces, are intimate and revealing. They give us the opportunity to feel alive. These are the possessions that speak to us con-sciously and unconsciously. This is one of the reasons you hear so much about de-cluttering, which allows us to breathe freely. So many of us live with items that have no meaning to us, yet we hold on to them for reasons we excuse.
When I fi rst meet my clients they often tell me about their ideas of what they think they “should” do. My tendency is to ask if money were no object and nothing else had to be considered, what “would” you do? What is your ideal style of living? Many of us live someone else’s expression because we just haven’t taken the time and thought to fi nd our own.
This opens a whole new world. This change in thinking generally results in a diff erent out-come. We hold ourselves back from what we really want because we think we can’t have it; however, when we talk it out, things change. This leads us into a new way of thinking – it gives us the opportunity to think outside the box. And when you do, amazing things can happen.
As an example, a client came to me not knowing how she wanted her new home to be decorated. She was feeling overwhelmed by all the decisions she had to make, knowing she had to live with her choices for a long time.
She wasn’t sure what she wanted to live with. I encouraged her to only make decisions that were essential to moving into the house and
Y
wait several months until she was ready to de-cide how to move forward. After all, her new environment would be fi lled with things she hadn’t experienced before.
Next we discussed the things she was sure about – the things that would satisfy her senses. I asked her:
• What colors are you attracted to? Think about what you like and don’t like.
• What furniture styles do you enjoy - French, Tuscan, contemporary, etc.?
• What type of wood do you prefer – light or dark color; light or heavy grain; laminate or lacquer?
• What metals and fi nishes do you prefer –chrome or brass, shiny or matte?
• What kinds of window coverings serve your needs?
• What fl oor surfaces do you prefer: hard or soft?
• What sounds are important to you: bubbling water from a fountain or music?
• What variety of textures do you desire in fabrics?
These details are the ones that help you feel your spirit in your home, your refuge. When you do, you’ll create an environment that takes your breath away.
And always remember, rooms have no feelings. YOU do!
ABOUT BARBARA KAPLAN
Barbara Kaplan’s company – Design Dimensions – has been active in the design community in the Phoenix Metropolitan area for over 20 years. Barbara is a design
leader in the interior design industry, working both with clients in their homes and offi ces, and with designers and suppliers to heighten awareness and professionalism about the design industry. Barbara frequently appears on TV discussing and sharing design ideas. Her design articles appear in a variety of newspapers and magazines. Readers can visit her websites www.BajaroMethod.com and www.BarbaraKaplan.com or contact her at 480-998-5088 or [email protected].
26 | HOMES & LIFESTYLE media
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T ucked along the Greenway-Hayden Loop, Avery Lane could easily be
found among the boutiques dotting the heart of the Saint-Germain-des-Prés neighborhood of Paris, best known for chic classic design, books and home furnishings.
� Consign Design Tip � Be fearless in mixing it up and break the rules. At Avery Lane, we use a design style known as “Paris Apartment” which entails mixing contemporary with old world for a “collected and well-traveled look”. We’ve paired an original Sergon oil of a Geisha with a red French Heritage console and a mixture of tex-tures and colors in the furniture and accessories.
Avery Lane is showcasing original art on behalf of several prestigious estates (including an original French Belliveaux & a Pletka) – a stroll thru the showroom will feel like you’ve visited a museum.
� Unexpected Color Sizzles � “She sauntered in dressed in shim-mering red and the room stood still.” � is designer desk by Holler & Saunders shares that element of drama to capture every eye. Beauty and functionality com-bine for an added bonus. Take some risks with your furniture and your home will sizzle too.
� The Next Monet � Nicaraguan-born painter Marcio Diaz paints with the colors of nature’s spectrum in an art form he calls “Bubblism” which is fresh, fun and contemporary. Avery Lane is proud to be the only Arizona location showcas-ing this up and coming star’s original art. Pair his paintings
with a more subdued Marge Carson couch and splashy custom pillows and the look is fresh and totally today. Like everything in life... so much better in person. Come sit a spell at Avery Lane—we’ll pour the champagne.
Monday-Saturday 10-5 p.m. Closed Sunday.
15613 N. Greenway-Hayden Loop 480.991.0700 AveryLaneHome.com480.991.0700
Store owner Darlene Richert & Mascot “Ringo” bring an element of fun to shopping at Avery Lane Come join the party!
Now Accepting Fine Designer Consignments
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*5% off a single item over $1000. Excludes original artwork. One discount per customer.
A S K T H E E X P E R T
Why Engaging a Teamof Design Experts Paysfor Itself?By Barbara Kaplan, IFDA, Allied ASIDwith Denise Meridith
Denise: With so much information available on the Internet today, why should homeowners consider hiring design professionals?
Barbara: Designing your home isn’t something you do every day. The thought of making design selections is daunting, when some-one has not done this before. Even with so much available informa-tion, most homeowners do not have the training, experience and deeper understanding about product performance, and how to achieve the look they want within their budgets. Architects, con-tractors and interior designers are experts who have these answers. They guide you through the vast information on the Internet, and bring clarity to personalize your project.
Denise: What are some of the questions homeowners should ask their design professionals?
Barbara: Some of the most-asked questions include: How do I know I will like the end result? How do I get quality work, but stay within my budget? How do my spouse/partner and I reach agreement on choices and decisions? What products are best for my project?
Denise: How do homeowners ensure the professionals listen to them?
Barbara: When decorating, remodeling, or building new, it is critical to surround yourselves with people you trust, people who are experienced, knowledgeable and able to listen to your needs, wants and budgets. Homeowners should feel empowered during the entire process to ensure the end result is an expression of themselves. Only they know how they want to live and feel in their own homes. The homeowner is the true “interior” design, and the room is really the “exterior” design! A collaboration will result in a fi nished project far beyond what a homeowner can accomplish on his/her own. I tell homeowners: “Remember: rooms have no feelings; YOU do!”
ABOUT BARBARA KAPLAN
Barbara Kaplan is a long-time and well-known interior designer and lifestyle behaviorist in Scottsdale. She is the creator of the Bajaro Method & Your Design IQ. Kaplan helps custom homeowners design interiors, which refl ect their personalities and emotions. Readers
are encouraged to take her color and design style profi le online at www.bajaromethod.com and contact Barbara at 480-998-5088 or [email protected].
LOGOPICTURE
Barbara Kaplan, Allied ASID, IFDADesigner - Advisor - Consultant - Lifestyle Behaviorist In the World of Interior Design
For Further Information: 480-998-5088 www.BarbaraKaplan.com & www.BajaroMethod.com
Barbara Kaplan, Allied ASID, IFDA
Designer N Advisor N Consultant N Lifestyle BehavioristIn the World of Interior Design
For Further Information:480-998-5088
BarbaraKaplan.com & BajaroMethod.com
CUSTOM NEW BUILD INTERIOR FINISH SELECTIONS
I was only allowed to select three positive attributes for Robyn but that doesn't seem fair in describing her work. She helped two of us building a multi-million dollar spec house and we would have been lost without her expertise. The only thing we should have done was bring her into the process earlier than we did. I can whole-heartedly recommend Robyn to anyone in need of her services.
John MurphyOwner, Arcadia Solar Solutions, LLC
• 30 years experience & relationships
• Former ASID Arizona North Chapter President
• Responsible for finish selections in modelsat Cullum Homes Paradise Reserve
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Call Me Today for aComplimentary Consultation
(480) 213-9407 www.DesignsbyRobyn.com
“We have run print ads in all different publications in this market for the
past 13 years with nothing but a let down and no return. We are so
excited to have finally found a publication and publisher who
understands our market, how to properly write ad copy and design
effective print ads while also referring us excellent networking partners.
Brett and his team have been nothing but amazing at helping us
generate new business and substantial new relationships. In the past weeks alone we had
3 quality walk ins all holding HOMES & LIFESTYLE in their hand. Keep up the great work!”
– Dennis White, Owner, Cabinets by C&F
Call 480-717-1310 or email [email protected] for more information.
CUSTOMER TESTIMONIAL
A S K T H E E X P E R T
Keeping Your [Home] CoolBy Rod Cullum, Cullum Homes,with Denise Meridith
Denise: Well, we have hit 100 degrees already. What should homeowners moving to the desert think about when looking for or building a new home?
Rod: A home is just like us in the summer sun. We get hot; so we seek shade. The number one way to keep a home cool starts outside. A homeowner can keep the direct sun off the house by planting trees, or off a door by building a patio, or off windows by putting outside shades on the windows. These features will result in a cooler home.
Denise: What can current homeowners do to help keep their homes cool and save energy costs?
Rod: After having as much shade as possible, the single most important trait of an energy-effi cient home is air tightness. The more one can keep the cool air in and the hot air out, the less a home’s systems will need to work to keep the home cool. Check all doors and windows for air leaks. Leaks waste precious energy. Caulk, Q-lon, or a simple threshold adjustment are often the only things needed. But if all else fails, then new windows or doors may be the best investment to lower utility bills and maximize comfort.
Denise: Every Phoenician’s nightmare is a broken air conditioner. What can a homeowner do to sleep worry-free this summer?
Rod: Every homeowner needs to make sure the air conditioner (AC) is ready for the hot summer days. Filters should be clean and the AC system cor-rectly charged. An AC system that is not getting enough air across the coils
is not only less effi cient, but runs the risk of freezing and causing potential water damage. Finally, the Monsoon season causes AC systems to pull a lot of water out of the air. The water needs to be released though the con-densation lines. So, the AC system condensation lines need to be cleared of debris. If a homeowner maintains the AC systems, he or she can enjoy a comfortable night’s sleep this summer.
ABOUT ROD CULLUM
Rod Cullum graduated from ASU with a business manage-ment degree. He started his real estate company—Cullum Homes—in 1985. Today Cullum Homes is a family aff air, with his wife, Kim, and both his daughter and son working for the company. Readers can learn more about Cullum Homes by visiting the website www.cullumhomes.com or contacting Rod at [email protected] or 602-635-3248.
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A S K T H E E X P E R T
Lighting Q&A with One Of Phoenix’s Top ExpertsBy Kevin Flower, owner of Light Control,with Denise Meridith
Denise: Most homeowners now know that CFL and LED lighting are ways to save energy, but are not sure what they are. Can you describe CFL and LED technologies?
Kevin: CFLs (compact fl uorescent lamps) used to be the only energy-saving alternative to the everyday screw-in light bulb. CFLs contain an energized gas mixture that produces ultraviolet light, which stimulates a fl uorescent coating that absorbs energy and produces light. Now LEDs (light emitting diodes), small light sources that become illuminated by the movement of electrons through a semiconductor material, are popular.
Denise: What are the biggest diff erences between them?
Kevin: Price, CRI (color rendering index), CCT (color temperature), and “dimmability.” Homeowners should look for a quality lumen package, with low CCT (warm color), and a high CRI. “DOE Lighting Facts” labels inform the buyer of the Lumens, Wattage, Effi cacy, CRI and CCT of the product he/she is buying.
Denise: What is the hottest lighting trend in the Valley?
Kevin: In custom homes, defi nitely LEDs. Energy codes for new homes now require high-effi cacy lamps.
Denise: What should we be concerned about re: to lighting when we are buying or building a home?
Kevin: You can have a phenomenal art collection; but if it is not optimally illuminated, you will never appreciate what the artist has intended. Hiring a lighting designer certifi ed by the NCQLP is a must for any project.
ABOUT LIGHT CONTROL
Kevin Flower is the principal of Light Control, a full service, lighting design company founded in 2009. The fi rm focuses on sustainable architectural and landscape lighting. It services home and business owners, custom home builders, interior designers, and architects. Light Control is unique in its
specialization in lighting control system specifi cation, programming, and troubleshooting. Readers can visit the website www.lightcontrolaz.com, and contact Flower at 602-633-9582 or [email protected].
Phoenix17455 N Black Canyon HwyNorth of Bell Rd (east side of I-17)
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Did You Know Our Team Sells A Home Every 37 Hours?
We GUARANTEE we will Sell your Home in 59 DAYS or Less or we will Buy It!
Welcome to the Kelly Cook Team. We are experts at helping McDowell Mountain Ranch homeowners
prepare, price, market and sell their home fast and for top dollar. If you are interested in selling
your home, make sure you call us for a FREE Home Valuation and Marketing Plan Strategy
before you put it on the market. Call me today, Kelly Cook (480) 389-3017.
Do Not Put Your Home on the Market Until You Meet with Me.It could cost you thousands by not having your home priced or marketed
properly or just by sitting on the market for too long.
Call me today (480) 389-3017for Your Free Home Valuation and Marketing Plan Strategy
“Kelly, we are so happy that this has all worked out. We are very thankful for you and the entire team.You are my number one recommended group to anyone looking for a home. Thanks so much!”
– Greg P.
11705 E. Charter Oak DriveScottsdale, AZ 85259
SOLD for $715,000
Kelly CookReal Estate Group“Helping others is our success”
[email protected] 480-389-3017w w w . K e l l y C o o k H o m e s . c o m
SOLD!
Kelly CookReal Estate Group“Helping others is our success”
[email protected] 480-389-3017w w w . K e l l y C o o k H o m e s . c o m
As seen on: Co-Host ofMoney Radio’s
Hit Show“Laws of Real Estate”
12778 E. Appaloosa PlaceScottsdale, AZ 85259
SOLD for $1,040,000
9938 E. Celtic DriveScottsdale, AZ 85260
SOLD for $800,000
9837 E. Davenport DriveScottsdale, AZ 85260
SOLD for $995,000
9841 E. Sharon DriveScottsdale, AZ 85260
PENDING: $880,000
6438 E. Hearn RoadScottsdale, AZ 85254
PENDING: $600,000
5849 E. Hummingbird LaneParadise Valley, AZ 85253
PENDING: $1,135,000
ATTENTION: Home Owners…
Recently Featured in a national Associated Press article
http://www.azfamily.com/news/Phoenix-leads-all-cities-in-home-prices-gains-205385891.html
Did You Know Our Team Sells A Home Every 37 Hours?
We GUARANTEE we will Sell your Home in 59 DAYS or Less or we will Buy It!
Welcome to the Kelly Cook Team. We are experts at helping McDowell Mountain Ranch homeowners
prepare, price, market and sell their home fast and for top dollar. If you are interested in selling
your home, make sure you call us for a FREE Home Valuation and Marketing Plan Strategy
before you put it on the market. Call me today, Kelly Cook (480) 389-3017.
Do Not Put Your Home on the Market Until You Meet with Me.It could cost you thousands by not having your home priced or marketed
properly or just by sitting on the market for too long.
Call me today (480) 389-3017for Your Free Home Valuation and Marketing Plan Strategy
“Kelly, we are so happy that this has all worked out. We are very thankful for you and the entire team.You are my number one recommended group to anyone looking for a home. Thanks so much!”
– Greg P.
11705 E. Charter Oak DriveScottsdale, AZ 85259
SOLD for $715,000
Kelly CookReal Estate Group“Helping others is our success”
[email protected] 480-389-3017w w w . K e l l y C o o k H o m e s . c o m
SOLD!
Kelly CookReal Estate Group“Helping others is our success”
[email protected] 480-389-3017w w w . K e l l y C o o k H o m e s . c o m
As seen on: Co-Host ofMoney Radio’s
Hit Show“Laws of Real Estate”
12778 E. Appaloosa PlaceScottsdale, AZ 85259
SOLD for $1,040,000
9938 E. Celtic DriveScottsdale, AZ 85260
SOLD for $800,000
9837 E. Davenport DriveScottsdale, AZ 85260
SOLD for $995,000
9841 E. Sharon DriveScottsdale, AZ 85260
PENDING: $880,000
6438 E. Hearn RoadScottsdale, AZ 85254
PENDING: $600,000
5849 E. Hummingbird LaneParadise Valley, AZ 85253
PENDING: $1,135,000
ATTENTION: Home Owners…
Recently Featured in a national Associated Press article
http://www.azfamily.com/news/Phoenix-leads-all-cities-in-home-prices-gains-205385891.html
Evan W. SmithRanked #1 in ArizonaAssistant V.P., Sr. Loan Of�cerNMLSID: 167030
602.492.LEND (5363)[email protected]/esmith
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Photo courtesy ofForté Homes
Specializing in self employed, high net worth, new build
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HL1
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Here are two examples of properties we sold last month at or above asking price.
For a Free Market Evaluation on Your Arcadia HomeCall Our Office Today at (480) 540-8591
“I was listening to Jason Mitchell on the radio and decided to give him a call about listing my Arcadia home. Yes, I impressed with his marketing program. However, I was more impressed with how he
handled the sale. It was the first time I sold a home and didn’t ever have to worry if everything was under control. It was seamless.
We were actually so happy we decided to buy our new home with Jason and his team as well. With my highest recommendation.”
– S. Chamberlain
“My company has been represented by Jason and his team on 12 different properties. Over the past 3 years we have built a relationship
based on honesty and trust like no other agent I have ever worked with. Jason is not only the hardest working agent I’ve ever met, he is
also the most intelligent agent I have ever met. From his real estate to financing to investing he has been such a great resource. We do not
do any real estate without Jason being involved.”
– T. Herrick, Legit Properties LLC
As Seen OnJason C Mitchell, REALTOR®Ranked Top 1% in the Nation10 Years Experience | $220 Million ClosedHost of “The Real Estate Round Up” on Money Radio 1510 amPartner | Desert Bridge Capital – Real Estate Investments
10607 N. Hayden Road, Sui te F-100, Scot tsdale, A Z 85260 | w w w.Mitchel lGroupA Z.com
THINKING OF SELLING IN ARCADIA?ARCADIA continues to be one of the HOTTEST MARKETS in all of Arizona.
Due to the low inventory levels, sellers are seeing theirhomes go for much higher than anticipated.
4311 E Whitton • Phoenix 85018 4101 N 52nd Place • Phoenix 85018
Paradise Valley and Arcadia Newly CustomRemodeled Homes Priced Under Appraised Value
Hitting Open Market Soon!
Interested in seeing one of these properties before they hit the open market?Give our office a call today for your private showing (480) 540-8591
As Seen OnJason C Mitchell, REALTOR®Ranked Top 1% in the Nation10 Years Experience | $220 Million ClosedHost of “The Real Estate Round Up” on Money Radio 1510 amPartner | Desert Bridge Capital – Real Estate Investments
10607 N. Hayden Road, Sui te F-100, Scot tsdale, A Z 85260 | w w w.Mitchel lGroupA Z.com
10502 N 51st Place • Paradise Valley • 85253 Offered at $ 1,395,000Truly a “one of a kind” type property. Sitting on over an acre, this 4,100 sq. ft. Art Deco style property will wow you in every facet of the home. Stunning landscape architecture help bring to life the renaissance of this unique property. The custom finishes will please even the most discrimating buyer. This home is an absolute MUST SEE!! This contem-porary custom home will be listed at the end of May. To set an appoint-ment before open market, call our offices.
5602 E Monterosa • Phoenix • 852048 Offered at $899,000LOCATION! LOCATION! LOCATION! 56th St., just north of Lafayette. This 3,400 sq. ft. custom remodel will be ready midsummer 2013. A redesigned floor plan and landscaping architecture will make this Arcadia home the best value in the neighborhood. For more information on this upcoming home, call our offices today.
4526 E Clarendon • Phoenix 85018 Offered at $449,900No question about it, this is the BEST VALUED HOME IN ALL OF LOWER ARCADIA!! Just completed, this 2013 custom remodel is located on 46th St and Clarendon. 2,400 sq. ft. with 3 bedrooms includ-ing a redesigned luxury master suite. Large north facing backyard with a sparkling pool and Camelback views, all for under $188/sq. ft!!! If you have been looking in Lower Arcadia for under 500k, nothing even comes close. Set to hit open market 5-25. To set an appointment before open market, call our offices.
“I advertise in several real estate and home related publications and am happy to say I have yet to meet a Publisher who follows through with his promise to deliver results. Within the first week of signing with HOMES & LIFESTYLE media Brett helped me become the preferred lender at The Village at Paradise Reserve in addi-tion to referring me a $1.6 million construction loan. Brett continues to refer me incredible contacts and the publication has produced excellent leads.”
− Evan Smith, #1 Loan Officer with Johnson Bank
"You really treat me like I am your only client even though I know I am not... that is why I know HOMES & LIFESTYLE will continue to be a big success."
−James Wexler, The Wexler Team, Top Producer
I have advertised in numerous real estate publications with little to no results. Within the first 3 weeks of working with HOMES & LIFESTYLE media (HLM) I sold two homes and continue to receive calls from Buyers and Prospective Sellers. Brett and his team provide phenomenal service, ad design and copy editing which have helped me get an excellent return on every dollar I spend with HLM.“
−Jason Mitchell, Mitchell Private Realty Group, Top Producer,Over $250,000,000 in real estate transactions
We are currently interviewing Top Realtors who are provenexperts in these respective markets:
Desert Mountain, Troon & Pinnacle Peak, Cavecreek, Biltmore, Central Ave Corridor,La Sendas/East Mesa and Awatuhkee Foothills
Call 480-717-1310 or Email [email protected] Today
CUSTOMER TESTIMONIALS
MARKET SNAPSHOT | DC Ranch/Silverleaf
Natural Beauty, Privacy,and Active Luxury Livingat its Best!By Jason Gold
W H Y D C R A N C H O R S I LV E R L E A F ?
Anyone considering relocating to Arizona will appreciate the natural beauty, pristine landscapes, and fantastic quality of life off ered within the DC Ranch and Silverleaf communities located in North Scottsdale, just Northeast of the Phoenix Metropolitan area.
The McDowell Mountains create incredible views and lovely landscapes. The charm of this exclusive area is truly perfect for a wide range of homebuyers. Many will appreciate the privacy, luxury, and remarkable home sites only found within DC Ranch and Silverleaf.
There are many wonderful ways to fall in love with these neighbor-hoods. These areas comprise an outdoor paradise with fabulous desert hiking trails, limitless golf challenges, endless shopping excursions, and world-class dining options. There are activities to appeal to passions and interests of all kinds, from horse properties, to yoga, Pilates, and spin studios. Families will appreciate being able to send their children to some of the most sought-after schools in Arizona.
Throughout the year, these areas provide unique and popular sports op-portunities (e.g., spring training baseball, horse shows), world-famous auto exhibits (e.g., Barrett Jackson Car Auction), cultural performances (ballet, jazz, art festivals), and easy access to all of the many great off er-ings in downtown Phoenix (only a short 25-minute drive away). Clear skies, stunning sunsets, and starry nights will provide a comfortable and peaceful lifestyle for the discerning homeowner.
M A R K E T T R E N D S
The market has shifted dramatically into a sellers market. Homeowners, who have been waiting for the market to come around, can fi nally sell their property for a profi t, and will, likely, enjoy multiple off ers in a bidding environment. While there is an increase in new home building within DC Ranch and Silverleaf, buyers looking for resale properties are struggling due to a major lack of inventory. Resale homes have become incredibly scarce, leaving buyers waiting and searching for new listings. With interest rates at all-time lows and borrowing becoming simpler, it is a perfect environment to sell to eager buyers, looking to fi nd homes within these desirable communities.
L O C A L N E W S U P DAT E
With summer approaching, many families will fi nd the DC Ranch Village and Silverleaf great places to spend warm days poolside, or participate in summer camp programs. Golf courses lower tee rates; brave golfers, who can handle the heat, will have options to play the best courses in the Valley at highly reduced rates. There are new home developments underway in DC Ranch, as well as bordering the Golf Club of Scottsdale, which should appeal to many buyers in the area.
M A R K E T S N A P S H O T - D C R A N C H *
M A R K E T S N A P S H O T - S I LV E R L E A F*
Active Listings 76 2013 Closed Sales 57
Priced from: $215,000 - $7,295,000 Priced from: $195,000 - $2,700,000
Pending Listings 20 Avg. per Sq. Ft Price $254.39
Priced from: $452,635 - $1,995,000 Avg. Sales Price $769,763
Active Listings 46 2013 Closed Sales 13
Priced from: $1,195,000 - $24,500,000 Priced from: $1,129,000 - $3,525,000
Pending Listings 13 Avg. per Sq. Ft Price $383.33
Priced from: $1,495,000 - $3,495,000 Avg. Sales Price $1,912,000
*Single Family Detached, MLS 5/1/13
*Single Family Detached, MLS 5/1/13
A B O U T JA S O N G O L DArizona’s Premier Luxury Real Estate Professional
Jason Gold’s passion for Arizona living began more than 13 years ago after relocating from LA. The beauty of the desert and the surrounding mountains captured his heart and soul. After earning a degree in Counseling Psychology at Prescott College, Jason began pursuing a career in real estate 10 years ago. He has forged a clear directive for how to be a true standout as a real estate professional: provide the best service and clear knowledge!
Jason’s skill at selling real estate comes from his natural ability to con-nect with people and understand his clients’ goals. His caring nature is complimented by his extensive knowledge of the real estate industry, and his ability to get even the most diffi cult deals done seamlessly. By off ering each of his clients highly individualized, VIP treatment, Jason is able to truly off er a distinctive real estate experience meant to create long-lasting personal and professional relationships.
Feel free to contact Jason anytime to discuss the sale or purchase of your next home or investment property. Call Jason at 480-459-8402 or email him at [email protected]. Find out more about Jason Gold online at www.jasongoldaz.com
Denise: Welcome to the Homes and Lifestyle Media family, Jason. Tell us a little about yourself and your background.
Jason: After spending most of my life in the LA area, I moved to Prescott, Arizona in 1998 and began my love aff air with the desert Southwest. While in Prescott I studied counseling psychology earning a BA degree. I moved to N. Scottsdale almost 7 years ago and it has quickly become my home. Besides my passion for real estate sales, I am a huge foodie, a wine enthusiast, love to cook, explore new restaurants, enjoy hiking with my dogs, working out at the DC Ranch Village, practicing yoga, and have fallen in love with golf.
Denise: How did you get involved in real estate?
Jason: I met a real estate veteran of over 25 years experience — Steve Collins — while living in Prescott who inspired me to become licensed and, eventually, became a mentor. On the very day I received my license, I opened my fi rst escrow, which closed three weeks later. I have been selling real estate now for 10 years, and am proud to be an agent with HomeSmart, which is the fastest growing real estate company in the Valley,
Denise: What do you like best about the real estate business?
Jason: I get to interact with so many interesting people on a daily basis. I love the human connection and relationships that you form working within real estate. Each client I meet has a unique set of needs, goals, and desires — I thrive on being able to help my clients achieve the results they are looking for and fi nding the perfect home for the choosiest of buyers, as well as assisting the most particular sellers. Many of my clients in real estate transactions have become dear friends. Most of all, I love being able to help change people’s lives with the purchase or sale of a home!
Denise: Have you had any notable sales this year?
Jason: I recently listed and sold a one-of-a-kind contemporary master-piece in the Troon area. This sale marked the highest per square foot price in over a year, and sold in just 40 days. My seller was amazed and the cash buyer loves his new home.
Denise: It seems as the market has shifted into a sellers market, is that your experience?
Jason: Yes, you are correct. Sellers are now in control of the market. With inventory levels falling each month, there is a greater demand for housing, and prices will continue to climb. Home-owners are realizing that
they once again have equity in their properties. With housing demands increasing each month, sellers can fi nally list and sell for a signifi cant profi t.
Denise: You mentioned being a golfer, what do you like most about the game?
Jason: It is a love-hate relationship actually. I truly love the game of golf and the incredible challenge it off ers. My favorite part is being outside
in some of the most gorgeous settings. I fi nd that golf off ers so many things — it is a great competitive challenge, time to get away, and is a wonderful arena to conduct business. Having only started playing recently, I am often humbled by the game of golf.
Denise: I hear that philanthropy is a particular passion of yours.
Jason: Yes. I feel that I am blessed with success in my career and I enjoy sharing that good fortune with others. Some of the organizations I have supported include the Wellness Community, AZ Humane Society, Boys & Girls Clubs, Jr. Achievement, First Tee, AZ Children’s Association, and TOPPS for Kids. In 2013, I am committed to donating a percentage of my commissions to the Copper Ridge School from any homes I list and sell within the DC Ranch and Silverleaf area. This donation will be in the name of the clients that I represent in the sale.
Denise: That’s great, Jason! How can people looking to buy or sell a house in the DC Ranch or Silverleaf area get in touch with you?
Jason: Your readers can visit my website at www.jasongoldaz.com and contact me directly at 480-459-8402 and [email protected]
North Scottsdale Luxury Realtor, Jason Gold Shares His Passion for Real Estate, Golf, and Giving Back
With Denise Meridith
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