HMBC Public Relations Profile

INSIGHT

Achieving competitive

advantage through a deeper level of

Brand and business understanding.

IDENTITY

Building business and brand identity

through cost-effective marketing

strategies and ground level initiatives.

INNOVATION

Support in introducing /

reinventing new products and services

to drive profitable growth.

PU

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IC R

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AT

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Why HMBC ?

End to End E-Business Delivery Strength in Versatality

Data Driven Approach 18/7 Customer Care

With assistance from our technology partners, we have the resources to execute

Central Asia and South East Asia.

We are a multi-skilled agency with the ability to evolve and a creative streak that will aid you our clients. From Start-ups to government bodies and family businesses, the buck stops here.

You need us, we are at your service.HMBC is driven by intelligent analysis an ground level experience. Nothing is ever done on a whim. Advice will be provided after thorough research and solid data collection.

operations in the USA, Europe,

Hi, I am Delzeen Watcha Mistry, the marketing expert and co-founder of HMBC. I am here to help

you build your brand into a world beater. I can provide advice on the foremost marketing solutions,

brand management, public relations and much more. With a work portfolio spanning over a

media links. My prominent clientele include members of the top 1% of corporate India and

Government authorities. Also, helping Small and Medium sized enterprises build a brand alongside

personality image management are my forte. My educational qualifications include degree in

Human Resources and Mass Media Management with a speciality in Advertising and Brand

Management. On a personal front, I am extremely passionate about Yoga and its ability to

DELZEEN WATCHA MISTRY

About Co-Founder

decade, I thrive at networking, research based work and the ability to leverage time proven

transform lives, also beings an avid traveler and a home maker.

About HMBC

Founded in 2013; headquartered in Mumbai, India

Partner Offices in Bengaluru and Kolkata with associates across India

Presence in Tier2 and Tier3 cities

Significant experience with SMEs and Start-ups

Expertise across sectors, industries and media

We have a passionate and enthusiastic team of

publicists with a collaborative experience of over

twenty years with Event publicity, High Net Worth

Individuals, Book Launches, Business houses and

Motion Pictures.

DIGITAL MARKETING PUBLIC RELATIONS DESIGNING

Founded in 2015; headquartered in Mumbai we operate out of partner offices in

Bengaluru and Kolkata. With a strong presence in Tier 2 and Tier 3 cities, our extended reach spans across

various regions of India including Punjab and Haryana, Rajasthan,

Gujarat, Goa, Kerala, Tamil Nadu, Chhattisgarh, Madhya Pradesh and Uttar Pradesh.

Armed with note-worthy experience with SMEs and Start-ups,

there are few that can match our reach. Our expertise extends across multiple sectors,

industries and various sections of the media both digital and conventional.

PUBLICRELATIONS

Offerings

Strategic planning, communications and consulting

Media relations Investor relations

Corporate communications

Crisis communications

Content development

Digital and social media

Public affairsBlogger meets, roundtables and discussions

Launches, disseminations, etc.

What we do

Understand the clients brief and requirement in the current environment

Strategize and plan accordingly

Provide necessary training if required

Define the plan of action along with its timeline

Execute the proposed planTrack media for coverage,

stories, etc.Review and evaluate

the success

Mediums

Print Electronic Wire Agency

Online

Bloggers Investors Radio`

Brief

Maximise Visibility and re-establish brand authority in Mumbai through strategic media planning and targeted media exposure.

Networking on behalf of the Founder.Propagating the key USP's and unique workouts available at the Centres. Arrange media interactions and event opportunities for Mrs Navaz Modi Singhania (Founder).Multiple Press releases and coverage in industry relevant media publications.Radio interviews.Magazines with Regional and national coverage.Strategic PR consultancy.

Tasks Performed

Case Study 1

Body Art Fitness Centre

Health Magazine, Mothers Day

HT Cafe Fitness Insights, November 2016

Urbanmelange Magazine,November 2016

Urbanmelange Magazine,

September 2016

Case Study 2

Life Changing Mudra’s by Deepa Vaswani

Smartlife Magazine, December 2014

Brief

Create an identity for the Yoga Mudra Expert and introduce Deepa to the media community and the public as a whole.

Networking on behalf of Deepa across a large spectrum of Media publications.Conceptualizing and placement of the practitioner's profile and key USP's of the Yoga Mudra 'way of life'. Arrange media interactions by inviting note-worthyeditors and journalists for Deepa's personal consultancy. Speaker opportunities for the client.Multiple Press releases and coverage in industry relevantmedia publications.Radio interview.Magazines with Regional coverage.Strategic brand consultancy.

Tasks Performed

Citadel, November 2015 Education & Career, March 2015

Click to Play Audio

Case Study 3

Mrs. Earth 2015 -Priyanka Khurana Goyal

Brief

Create an identity for the recently crowned Mrs. India 2015. Bringing to the fore all her talents, social aspirations and her humanitarian efforts leading to her crowning at Mrs. Earth 2016 in Jamaica.

Creating a personality profile, arranging professional photoshoots and body of work.Multiple Press releases and coverage in print media.Radio interview.Magazines with Regional coverage.Strategic brand consultancy.Chief guest opportunities at events, exhibitions, Show stopper opportunity at prominent Fashion show and at events supporting social causes.

Tasks Performed

Health Magazine- Fit For Life

Smartlife Magazine, April 2015

Deccanherald, May 2015

Sarvapratham Bollywood Glamour, April 2015 Gurgaon TimesWoman on Top Magazine, June 2015

Marwar Wedding Show in Marwar Magazine - Priyanka at Richfeel

Click to Play AudioRadio One Interview 1

Click to Play AudioRadio One Interview 2

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Click to Play Audio

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Richfeel Trichology -Dr. Apoorva & Sonal Shah

Brief

To maximise media exposure for Richfeel and creating PR avenues to optimise sales pan-india.

Tasks Performed

Case Study 4

Richfeel Global Gujarati Magazine, Dec-Jan 2016

Keep media updated on all technological and regional developments.Exposure for the Founders through media interviews, speaker opportunities, participation in events & exhibitions.Pursuing Industry relevant awards on behalf of the company.Media planning - Negotiations - media buying.

Ana Detox Coverage in Health Magazine

Afternoon D&C Newspaper

Richfeel logo in Game on ad tie upDarashaw Emailer August 2014

RJ Archana from Radio city at Richfeel spa as a part of an experiential testimonial

CSR Project with Muskan foundation for childern with multiple disabilities

In school events for Health Hair awareness programs – J B Petit school

Kanika Maheshwari (Fame of Diya Aur Baati Hum)

Experience The ANA Detox Hair Spa - With Richfeel

Dr Apoorva Shah and Dr Sonal Shah being felicitated by Mr Y. P Trivedi and Mr Sanjay Salunkhe

at Jaro education felicitation ceremonyRichfeel Project Empoerment launch at

Army Wifes Welfare Association - Mumbai

Dr Sir with Rj Hrishi K at Radio One

Richfeel awareness activity at wonder years school program

Syenergy Environics

Brief

Creating awareness about Mobile Radiation and its harmful effects. Propagating the use of the multiple radiation protection solutions in the process.

Tasks Performed

Networking on behalf of the Founder Mr Ajay Poddar in Mumbai.Propagating the key USP's and health benefits of using the Envirochip (Mobile radiation protection). Arrange media interactions and event opportunities for the Founder at educational institutions and exhibitions.Multiple Press releases and coverage in B2B and B2C media publications.Radio interview.Magazines with Regional and national coverage.

Case Study 5

Smart Life - Radiation Article

Case Study 6

Ruby Hall Clinic

Brief

As part of a campaign to augment their digital footprint, we undertook a compact yet effective Digital PR campaign to promote their technologically superior medical facilities, in-house consultants and philanthropy initiatives.

Tasks Performed

Arrange media interactions for the CEO with Journalists.Multiple Digital Press releases and coverage in B2B and B2C relevant website.Coverage in Magazine with Regional and national coverage.

Thank You !

T: (+91) 98920 49568 | E: [email protected]. | | Skype Id: hormazm

rdNo.15, 3 Floor, B Building, Navajbai Contractor Baug, Mori Road, Mahim West, Mumbai 400016.

W: www.hmbc.co.in