Understanding RSS Social Media Marketing Bootcamp 2010 – Part III October 20, 2010 TERMS OF USE: This document was created for the Houston Internet Marketing Society and Houston Community College School of Continuing Education “Social Media Marketing Bootcamp” and is intended for use as educational material only. Pagogh Cho Matthew Alberty VP, Innovation Manager, Interactive Services
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Understanding RSSSocial Media Marketing Bootcamp 2010 – Part III
October 20, 2010
TERMS OF USE: This document was created for the Houston Internet Marketing Society and Houston Community College School of Continuing Education “Social Media Marketing Bootcamp” and is intended for use as educational material only.
External Small Business UsesLocal/national newsIndustry feeds and informationWeatherStock quotesTwitter integrationBlog integration
Internal Small Business UsesContent leverage/repurposingSubscription informationFacilities (Security/HVAC)Competitor analysisTracking social media impact (search.twitter.com)
Accessing RSS ContentFeed on your websiteMobile devicesE-mailed to youRSS ReadersDigital signage