Heroes Berklee Valencia mujeres Industria musical

HEROES her original empowering stories

Alyssa Castiglia A&R Manager Island Records

Celia Carrillo Director of Marketing Live Nation, Madrid

Christiane Kinney Entertainment Attorney LeClairRyan

Dorothy Hui VP Digital Business Sony UK

Fruzsina Szép Director Lollapalooza, Berlin

Katina Bynum SVP Young Money/Cash Money Records

Michelle Stoddart SVP Global Creative Synch Kobalt Music Group

Tatia Adams Fox Founder & CEO

New School of Etiquette

Taylor Trudon Editor MTV News

Tess Taylor President NARIP

TRACI ADAMS SVP PROMOTION EPIC RECORDS

April 8, 2016 Valencia, Spain

GurJ Bassi INDUSTRY RELATIONS DIRECTOR Pandora

- Networking Coffee Break -

15:30-16:10 Whistle (While You Work It): Owning your Personal Brand

Sync is a great way to get your songs out there, but how do you cut through the noise, get noticed by a Music Supervisor, and place your song into a film? We’ll examine the process from the perspective of both publishing and supervision, and give you helpful hints to get heard.

16:35-17:15 Don’t Stop the Music: Getting Your Songs into Movies and More

Celia Carrillo Christiane Kinney Katina Bynum Tatia Adams Fox Taylor Trudon

Christiane Kinney Michelle Stoddart Tess Taylor

Fruzsina Szép is the Festival Director for Lollapalooza Berlin. Get an insider’s look at what goes into programming one of the largest music festivals in Europe.

16:15-16:30 In The Spotlight Live: Fruzsina Szép

Authenticity can be an overused buzzword. So what does it really take to be authentic in a world where everyone is trying to be the next best thing? And if the medium is the message, how can we transcend mediums to increase fan engagement and communicate our identity? This panel will highlight the importance of branding, marketing, fan engagement, and exposure across multiple touch points to set yourself apart as an artist and entrepreneur.

SPEAKERS

SPEAKERS

17:55-18:35 Everything Has Changed: Evolving Digital Trends & Today’s Influencers

They say getting an internship could lead to your first job. But what does it take to go from intern to corner office? Hear four powerhouses compare their unique stories in this 4-for-1 In the Spotlight Live.

19:15-19:55 In The Spotlight Live: From Passion to Purpose

Please join us for a free After Party at 23:00 Show badge for Discounts on Drinks

With the rise of new digital technologies, music discovery and engagement has undergone a seismic shift. Where once a few record label executives decided who and what the masses heard, now the music industry is becoming democratized. But has it really? Or has the role of gatekeeper merely shifted from one place to another? This panel explores the influencers of today’s music ecosystem, how they exert their influence, and what needs to be done in order to be seen and heard.

18:40-19:10 Can’t Be Tamed: Live Music and the Ultimate Fan Experience

Live music is centered on the fan experience – and in the words of Miley Cyrus, it can’t be tamed. From small venue to large-scale arena concerts, how can we tap into what music fans love in order to create the ultimate live experience?

Michelle Golden Executive Director

Megan Himel Director of Business Development

Faizan Khan Project Coordinator

Kaylen Poretzky Student Ambassador

Zoe Schneider Student Ambassador

ProjectNextUp empowers young women by embracing the power of diversity and mentorship in the music industry. Follow the conversation using the hashtag #watchherfly.

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Alyssa Castiglia Dorothy HuI Gurj Bassi Traci Adams

Alyssa Castiglia Celia Carrillo Fruzsina Szép

SPEAKERS

SPEAKERS

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