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Hello tomorrow - Delivering new business value (In the synthetic age) Michiel Boreel CTO Sogeti, Part of capgemini
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Hello tomorrow - Delivering new business value

Dec 23, 2021

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Page 1: Hello tomorrow - Delivering new business value

Hello tomorrow - Delivering new business value

(In the synthetic age)

Michiel Boreel CTO Sogeti, Part of capgemini

Page 2: Hello tomorrow - Delivering new business value

Envisioning a synthetic future

Page 3: Hello tomorrow - Delivering new business value

http://labs.sogeti.com/research

Algorithmic Business

Page 4: Hello tomorrow - Delivering new business value

Technology is neither good or bad; nor is it neutral

We tend to overestimate the effect of a technology in the short run and underestimate the effect in the long run

The Long Nose of Innovation: any technology that is going to have significant impact over the next 10 years is already at least 10 years old

Technology can either be a platform for or a reflection of change, but it is never the change itself

Software is eating the world

Page 5: Hello tomorrow - Delivering new business value

THE TOP 30 TECHNOLOGIES OF THE NEXT DECADE

Page 6: Hello tomorrow - Delivering new business value

New Golden Age

Installment DeploymentCrisis

Big Bang

Crash

Institutional Re-arrangement

Next Big Bang

Previous wave

Next wave

DIGITAL TRANSFORMATION FROM atoms TO BITS

scarcity ownership

centralised

physical TRANSFORMATION FROM bits TO ATOMS

abundance access

decentralised

Technology evolves in (long) waves

Page 7: Hello tomorrow - Delivering new business value

From

Convenience

towards

Value

Page 8: Hello tomorrow - Delivering new business value

Frank buytendijk

Digitopia 2035

Is convenience the right goal

for technology

or should we explore

opportunities for other value?

Page 9: Hello tomorrow - Delivering new business value

advanced analytics capability Ai & HI to understand customers needs, preferences and behaviour

unified digital platform micro-service architecture - integration strategy - governance constitution

hybrid cloud - perfect computing - (cloud, security & quality by design)

agile solution delivery ability to explore and experiment for applied innovation

business and it integration the innovation ready enterprise that moves at the rate of technology change

Page 10: Hello tomorrow - Delivering new business value

Transformation intensityD I

g I t

a l

inte

nsity

Didier bonnet

Page 11: Hello tomorrow - Delivering new business value

A revolution does not happen when society adopts new tools. It happens when society adopts new behaviours

Clay shirky

Technology People Companies

Page 12: Hello tomorrow - Delivering new business value

THE SYNTHETIC GENERATION

Page 13: Hello tomorrow - Delivering new business value
Page 14: Hello tomorrow - Delivering new business value

B e h a v I o u r S

#influencers

Page 15: Hello tomorrow - Delivering new business value
Page 16: Hello tomorrow - Delivering new business value

At 21, Kylie Jenner Becomes The Youngest Self-Made Billionaire Ever

Page 17: Hello tomorrow - Delivering new business value

Original With filter After surgery

Page 18: Hello tomorrow - Delivering new business value
Page 19: Hello tomorrow - Delivering new business value

Giving AI a Face

Page 20: Hello tomorrow - Delivering new business value

Giving AI a Face

Page 21: Hello tomorrow - Delivering new business value
Page 22: Hello tomorrow - Delivering new business value
Page 23: Hello tomorrow - Delivering new business value

23

Having business impact before their career starts

distrust hierarchies, trust each other

their abnormality = the new normal

craving for authenticity

Create their own realities to fulfil their dreams

In search of a higher purpose

Page 24: Hello tomorrow - Delivering new business value

POST

-HIE

RARC

HIC

AL“The network is the trusted party and

reputation is the new currency”

POST

-REA

LIST

IC

“fake is the new real”

POST

-MAT

ERIA

LIST

IC

“it’s purpose, a higher goal that drives them”

Synthetic Generation born 1998 to 2019

Global Terrorism/ Global WarmingTrump / Brexit / Fake News

"OnLife" / Social Media Natives / Selfies / Influencers

Page 25: Hello tomorrow - Delivering new business value

You woke?

Page 26: Hello tomorrow - Delivering new business value

D I G

I T A

L C

a p a

b I l

I t y

S E N S E O F P U R P O S E

L E A D E R S H I P. C A P A B I L I T

Y

Page 27: Hello tomorrow - Delivering new business value
Page 28: Hello tomorrow - Delivering new business value

D I G

I T A

L C

a p a

b I l

I t y

S E N S E O F P U R P O S E

L E A D E R S H I P. C A P A B I L I T

Y

Page 29: Hello tomorrow - Delivering new business value

Surveillance capitalism

Page 30: Hello tomorrow - Delivering new business value

D I G

I T A

L C

a p a

b I l

I t y

S E N S E O F P U R P O S E

L E A D E R S H I P. C A P A B I L I T

Y

Page 31: Hello tomorrow - Delivering new business value

Believe in something.Even if it means sacrificing everything

Colin Kaepernick

Just do it.

Page 32: Hello tomorrow - Delivering new business value
Page 33: Hello tomorrow - Delivering new business value
Page 34: Hello tomorrow - Delivering new business value

The world will never be slower than it is right nowACCELERATED CHANGE IS THE ONLY CONSTANT

Innovate at the speed of technology changeThe future is synthetic; not digital/analog

How woke are you?Build the synthetic organisation

Page 35: Hello tomorrow - Delivering new business value

Does your organisation positively impact society?

What is your moral compass ruling your technology choices?

do you have my happiness at the core of your digital strategy?

Page 36: Hello tomorrow - Delivering new business value

Organisations need a new story

clearly articulating their

valuable role in digital society