Healthcare Industry Report 2013_working version 131031

What  Is  Healthcare  Industry?

Goods   Retailor   Centers   Informa2on  

Terminal  

Care  

Rehabilita2on  

Pa2ent  care  

Preven2on  

Early  Treatment  

Health  Promo2on  

Nursing  Diets  Nursing  Diet  Home  Delivery  

 Hospital  Diets  

Drugs  &    Medicines  

Drug  Stores  /    Pharmacies  

Counseling  

Hospitals  /  Medical  Centers  

Evalua2on  Service  

Measurement  /  Monitoring  Equipment  

Game  

Diet  

Fitness  Goods  

Treatment  Goods  

Super  market  

Supplement  Store  

Diets  Home  Delivery  

Check-­‐up  Center  

Fitness  Club  

Relaxa2on  Center  

Recrea2on  Center   Publica2on    

Web  Magazines  

Tel  Consulta2on  

Nursing  Industry  

Medical  Industry  

Healthcare  Industry  

US  Healthcare  Industry  Trend  in  2013

• Medtech  Industry  Revenue:  2%  Growth  US$333.9  B  (2011)  → US$339.6  B

　　　　*based  on  sum  of  public  companies

• Venture  Capital  Investment  on  Medtech:  19%  Decrease  US$3.7  B  (2011)  → US$3.0  B  　→VC’s  prefers  to  invest  on  later-­‐stage  companies  with  clearer  paths  to  exits,  due  to  regulatory  and  pricing  pressures  in  medtech  industry.

• Buy-­‐out  offering  for  Medtech  skyrocketed  more  than  400%  Less  than  $1.0  B  (2011)  → US$3.7  B

US  Healthcare  Industry’s  Financing

Financing  driven  by  Debt.  IPO  very  few.

$0    

$5,000    

$10,000    

$15,000    

$20,000    

$25,000    

$30,000    

$35,000    

2006   2007   2008   2009   2010   2011   2012  

Venture   IPO   Follow-­‐on   Debt  Millions  USD

The  hot-­‐spots  in  the  healthcare  industry

Digital  Health  &  So`ware  get  momentum.    Tradiaonal  healthcare  area  struggling.

US  Digital  Health  Industry

Funding  on  Digital  Health  area  increases  by  12%

US  Digital  Health  Trends  (1/3)

5  Emerging  Themes • Remote  Paaent  Monitoring

• Hospital  Administraaon

• Analyacs  /  Big  Data

•  Electronic  Health  Record

• Wellness

2011  2012  

$718M  

US  Digital  Health  Trends  (2/3) US  mobile  healthcare  market                                                  $  1.3  billion  Health  apps  market,  sall  small  but  growing

>  FDA  guidelines  released

US  Digital  Health  Trends  (3/3)

Trends  from  Health  2.0 •  Self  tracking  is  mainstream

• Augmented  reality  being  integrated

• Opening  health  data  on  plagorm

• Non-­‐health  elements  are  being  considered  into  health  plans

•  Payment

Jawbone  acquires  Bodymedia  for  over  $100million

Stress,  sex,  demographics,  work  environment,  mental  state,  etc

FDA  medical  app  guideline

FDA  seing  guidelines  for  medical  apps

Health  web-­‐media Health  web  media  provides  users  with  health  related  informaaon.  

Sponsorship  from  pharmaceuacals,  etc.

WebMD

Medical  informaaon

Search-­‐base

EverydayHealth

Health  informaaon

Search  &  Subscripaon

Greaast

Wellness  informaaon

Subscripaon

Health  management  service Health  management  services  allow  users  to  record  their  acaviaes  and  provide  feedback  for  moavaaon  and  bejer  results.

Free,  Users  pay  for  app,  Freemium,  Sponsorship

Run  keeper

Exercise

Freemium  >  DataSell

Juice

Energy

Freemium

myfitnesspal

Weight  loss

Sponsorship

Health  moavaaon  service Health  moavaaon  services  focus  on  providing  feedback  that  moavates  the  user  to  engage  in  healthy  acaviaes.

Freemium,  Sponsorship

MeYou  Health

Improve  well-­‐being

Gamificaaon

Earndit

Exercise

Perks

SacKK

User  define  goal

User  commits  money

Paaent  support  services Paaent  support  services  provide  paaents  with  IT  tools  to  track,  analyze  and  moavate  treatment

Freemium,  Sponsorship

PaaentsLikeMe

Peer  help

Sponsorship  (data  sell)

E-­‐smbg

Feedback  from  doctor

Sponsorship  (data  sell)

Glooko

Record  blood  glucose

Pay  for  cord  ($40)

Corporate  wellness Corporate  wellness  services  provide  employees  the  moavaaon  to  be  healthy,  and  allows  companies  to  monitor  their  acavity.

Corporate  pays  per  account

Protal  model

Provide  programs  and  incenaves  for  compleaon

Wearable  model

Provide  gadgets  to  employees

Keas

Engage  in  teams  and  compete

Online  health  consultaaon/services Online  health  consultaaon/services  allow  tradiaonal  face-­‐to-­‐face  services  to  be  provided  online

User  pay  per  service

Web-­‐cam  lessons

10  classes  =  $99  -­‐  $199

iclniq

Video  consultaaon

$10/consultaaon

Fitorbit

Text  based  support

$75/mo

Wello

Helius:  paaent  monitoring  service Helius:  a  healthshare  service Clinicians,  paaents  and  families  can  use  the  real-­‐ame  informaaon  about  medicaaon-­‐taking,  rest  and  acavity  to  make  informed  treatment  decisions.  This  helps  people  stay  on  track  with  their  daily  care  and  keeps  healthcare  costs  under  control.

(Doctor  prescribes)  Paaent/family  pays

family

paaent

doctor

Ares:  remote  assessment Ares:  a  sleep  diagnosis  and  monitoring  service

Ares  provides  a  portal  and  integrated  home  sleep  technology  to  provide  medical  professionals  a  fast,  simple  and  cost  effecave  alternaave  for  the  diagnosis  and  treatment  of  obstrucave  sleep  apnea.

Doctor  prescribes,  paaent/family  pays

doctor paaent

ZeOmega:  hospital  management ZeOmega:  care  management  soluaons ZeOmega  transforms  tradiaonal  episodic-­‐based  care  management  into  proacave  and  collaboraave  populaaon  healthcare  management  through  electronic  health  record  (EHR)-­‐enabled  care  plans,  point  of  care  tools,  decision  support,  and  user-­‐configurable  workflows  for  care  management.  

Health  Plans  pay&use,  Hospital  pay&use

NANTHEALTH:  hospital  management

NANTHEALTH:  diagnosis  and  health  data  plagorm

NANTHEALTH  provides  cloud-­‐based  intelligent  clinical  operaang  systems  that  enable  the  delivery  of  the  right  care  to  the  right  paaent  at  the  right  ame  and  at  the  right  cost.  

Hospital  pay&use

diagnosis data  management decision  support

doctors

Hospital  management

Payer  organizaaon

Individual  decision  making  support

Data  management  Popula2on  analysis

HealthCatalyst:  analyacs,  big  data   HealthCatalyst:  database  plagorm  and  analyacs  service

The  Health  Catalyst  product  porgolio  consists  of  a  set  of  plagorm,  applicaaon,  and  service  offerings  that  have  been  developed  to  meet  a  wide  range  of  healthcare  needs.  

Hospital  pay&use

Explore  and  define  focus

Define  pa2ent  popula2on

Intervene  and  monitor

Pracace  fusion:  electronic  health  record  system

Pracace  fusion  is  is  a  complete  and  fully  cerafied  electronic  health  record  system  that  is  designed  for  small  and  mid-­‐size  physician  pracaces.

Doctors  install  for  free,    sell  data  to  pharmaceuacal

Pracace  Fusion:  ehr

Sharecare:  health  management  through  wellness  services

Sharecare  is  a  health  and  wellness  social  media  plagorm  that  connects  people  with  top-­‐ranking  experts  ranging  from  doctors  and  specialists  to  hospitals,  healthcare  companies  and  health-­‐conscious  consumers.  

Free  (Professionals  pay  per  appointment?)

Sharecare:  wellness  service

Users

Answer  ques2onnaires  Search  professionals

Receive  analysis  Receive  sugges2ons

Register  bio  Answer  ques2ons

Get  contacts  Get    ques2ons

Doctors

Healthtap:  health  Q&A  app Healthtap  connects  users  directly  with  the  best  health  informaaon  and  the  best  doctors,  from  their  mobile  device  or  on  the  web.  It  also  helps  doctors  ajract  new  paaents  while  also  improving  the  quality  of  health  informaaon  online.  

Free  (Sponsorship?)

Health  tap:  wellness  service

Users

Doctors

Ask  ques2on  Request  appointment

Get  answers

Get  ques2ons

Upload  bio  Answer  ques2ons