Jeremy Waite Head of Digital Strategy, EMEA @JeremyWaite [email protected] Building Meaningful Relationships, Faster.
"Health Cloud: Turning Healthcare Around with Big Data", Jeremy Waite, Head of Digital Strategy EMEA at Salesforce
Jan 24, 2017
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Jeremy WaiteHead of Digital Strategy, EMEA
Building MeaningfulRelationships, Faster.
1-1-1Model adopted by:
sharethemodel.org
1% 1% 1%Time Equity Product
$100M+Grants
1MService Hours
25,000+Nonprofit Organizations
Celebrating 15 Years of Giving Back
COMPANIES ARE NO LONGER
COMPETING“
AGAINST EACH OTHER,
”SPEED.
MARCBENIOFF
THEY ARE COMPETING AGAINST
Monitoring Customer JourneysBuilding A Customer Company in Real-Time
Real-Time Events
Rich Contextual Data
101110110001000111110100101010101100001001011011100010000100010001101110110001000111110100101010101100001001011011100010000100010001101110110001000111110100101010101100001001011011100010000100010001
Analyse
Compute The Perfect Response
Deliver The Precise action Proactively and In Context
Customers Are On A Journey“90% of the consumer buying journey now crosses 5 channels”. Google
MARKETING IS NO LONGER ABOUT THE
STUFF YOU“
BUT THE
”
MAKESTORIES YOUTELL.SETHGODIN
We Need To Build Meaningful Relationships. Faster.
UNKNOWN KNOWN1 : Many Marketing 1 : 1 Customer Journeys
WHO • WHAT • WHY • WHERE • WHEN
There’s No Such Thing As…@Scobleizer
#BigData
5BSmartphones
by 2017
550M+Social Networks, Blogs & Forums
(inc. Dark)
Monitoring Customer JourneysVolume. Velocity. Variety. Veracity…
2.5Quintillion
bytes of data every day
Social
CustomerPurchase
Connected
AVINASHKAUSHIK
INFORMATION“
IS POWERFUL. BUT IT IS HOW WE
”USE IT THAT WILL DEFINE US.
• 8,000 Data Points / Second per Bed• A 20 Bed ICU Is Responsible For 9.3m Decisions / Year
1% ! £200m
TECHNOLOGY IS
NOTHING.“
WHAT’S IMPORTANT IS THAT YOU
”
WONDERFULSTEVEJOBS
HAVE FAITH IN PEOPLE, THAT THEY’REBASICALLY GOOD AND SMART,AND IF YOU GIVE THEM TOOLS, THEY’LL DO SOMETHING
WITH THEM.
@HackingData
The One Sentence Business Model
I’m going to do ,
to make better,
as measured by ,
and is worth .
Created by @JeremyWaite
thank y u
@JEREMYWAITE | @SALESFORCE
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