A Project Study Report On Training Undertaken at Titled “CORPORATE SELLING & FEEDBACK” Submitted in partial fulfilment for the Award of degree of Master of Business Administration Submitted By: - Submitted To:- Mohd. Imran Gunjan mam MBAPart II Astt. Prof. 2010-2012
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A
Project Study Report
On
Training Undertaken at
Titled
“CORPORATE SELLING
&
FEEDBACK”
Submitted in partial fulfilment for the
Award of degree of
Master of Business Administration
Submitted By: - Submitted To:-
Mohd. Imran Gunjan mam
MBAPart II Astt. Prof.
2010-2012
Certificate from the Company
Management & Commerce Institute of Global Synergy, Ajmer
PREFACE
Modern organizations are highly complex and dynamic systems. TheyOperate under very turbulent social economic and political environment. They arerequired to reconcile several incompatible goals. Conflicting roles and divergentinterest they are also fraught with the use risk and uncertainties, hence tactfulmanagement of such organization to plan to execute guide, coordination andcontrol the performance of people to achieve predetermined goals. Managementhas to keep the organization vibrant moving and in equilibrium. It has to achievegoal which themselves are changing it is therefore a problem highly complex andticklish.The marketing research is the process which links to manufacture, dealersand individuals through information in important part of curriculum of PostGraduate Diploma in Management, programme is project taken by the students inany business organization, after completion of third trimester of the programme.The objective of this project is to enable the students to understand theapplication of the academics in the real business life. I am fully confident that thisproject will be extremely useful to the management.
Acknowledgement“Acknowledgement is an art, one can write glib stanzas without meaning a
word, on the other hand one can make a simple expression of gratitude.”
Industrial training is an integral part of any Master of Business Administration program and for that purposes I had joined a company what else can be as good as HCL Infosystems Ltd, India's premier information enabling company.
I take the opportunity to express my gratitude to all of them who in some or other way helped me to accomplish this challenging project in HCL Infosystems Ltd. No amount of written expression is sufficient to show my deepest sense of gratitude to them.
I am very thankful to External Guide, Mr. Pawan kalyani, Front Line Divison, HCL Infosystems Ltd., Ajmer and very grateful to Prof Gunjan, Faculty Department of IT Management,Global Ajmer for their everlasting support and guidance on the ground of which I have acquired a new field of knowledge. The course structure created for this curriculum has benefited with the inclusion of recent development in the organizational and managerial aspects.
Lastly, I am thankful to all the member of HCL Infosystem Ltd, Noida, which has given me valuable information in the part of my project.
I express my sincere thanks to my project guide, Mrs. Gunjan mam, Designation Asst. Prof.,
Dept IT, for guiding me right form the inception till the successful completion of the project. I
sincerely acknowledge him/her/them for extending their valuable guidance, support for
literature, critical reviews of project and the report and above all the moral support he/she/they
had provided to me with all stages of this project.
I would also like to thank the supporting staff MR. Pawan Kalyani sir, Ms Shalini mam (IT&
Marketing) Department, for their help and cooperation throughout our project.
(Signature of Student)
(MOHD. IMRAN)
EXECUTIVE SUMMARY
HCL Infosystems, India's premier information enabling and integration company, has received the
ISO 9001:2000 certification specifies requirements for a quality management system where an
organization needs to demonstrate its ability to consistently provide product and services that meets
customer and applicable regulatory requirements. ISO 9001:2000 also aims to enhance customer
satisfaction through the effective application of the system, including processes for continual
improvement of the system and the assurance of conformity to customer and applicable regulatory
requirements.
The menu of HCL Insys global services broadly covers IT consulting and professional services in
the area of vertical applications, technology integration, ERP implementation and software
development. This also includes a complete portfolio of systems and network services for
development. This also includes a complete portfolio of systems and network services for Facilities
Management, Helpdesks, Sysytems Supports and network and Internet Implementation.
HCL Insys’global customers include Samsung, Government of Singapore, and AMAL insurance
Jurong Port in Singapore and Malaysian’s BSN commercial bank, SIA, DBS bank, Maybank life
assurance charted semiconductors.
HCL Insys’ chosen platform of total technology integration lends itself to some very significant
alliances with the global leaders. Among its partner are HP for high end AISCE/UNIX services and
workstation and HP Open view network management solution; Intel for PC and PC server building
blocks; Microsoft, novell and SCO AG solutions; Red hat ;Linux; Samsung; Pivota for CRM solution
and ORACLE Sybase and Informix for RDBMS platform.
Today the company has aligned its operations into five entities that offer seamless linkages for the
customers seeking entry into the wired world through total the. ‘Integration solution ands services’.
HCL Infosystems focuses on the ever-growing segment in Imaging, Telecom and Communication
products solutions and services. Now it has an exclusive sale and support partnership with Toshiba
Corporation, Japan, for sales and servicing of its imaging and photocopier products. HCL
Infosystems product portfolio covers a range of other office automation and communication
products through alliances with world leaders.
The Managed Network Service offerings for corporates include VPNs, ASP offerings, Co Location/
hosting, CDNs, security, corporate internet telephony solutions, technical and consumer help desks,
24/7 Network Operations Centre monitoring and a host of
Media & Entertainment, Travel, Transportation & Logistics, Automotive, Government,
Energy & Utilities.
Management Philosophy
In 2005, HCL Technologies commenced on an internal management transformation
program. Vineet Nayar, President in 2005, introduced a new working model & philosophy
'Employees First’, making employees at the center of the change in the organization. The
philosophy recognizes employees as strategic elements of an organization. It democratizes
the company's functions and its way of working. Today, this unique management
philosophy has been recognized and praised worldwide for empowering employees to
become the drivers of growth.
The philosophy has been the subject of a Harvard Business School case study and have
prompted Fortune magazine to characterize the company under his leadership as having
“the world’s most modern management.” HCL has been cited by BusinessWeek as one of
five “most influential emerging companies,” and it was named Best Employer in India by the
global human resources services company Hewitt Associates.
Recently, HCL ws announced as one of the most Democratic Workplaces by WorldBlu.
Acquisitions and Joint Ventures
The company acquired Capitalstream, a US BFSI product company for US$40 million in
February 2008.[5] Capitalstream's FinanceCenter product is an addition to HCL's current
product addressing the BFSI market - Penstock, the product that HCL launched in 2007.[6]
On 15 December 2008, HCLT acquired the UK based AXON Group for US$658 million,
which was
Leadership Team
VINEET NAYAR
Vice Chairman & CEO, HCL Technologies
Vineet Nayar is Vice Chairman and Chief Executive Officer of HCL Technologies Ltd. (HCLT), a $3.5 billion global information technology services company and author of the highly acclaimed management book “Employees First, Customers Second: Turning Conventional Management Upside Down” (Harvard Business Press, June 2010).
He is also an acknowledged management visionary and a radical thinker who architected the company’s “Employee First, Customer Second (EFCS)” strategy, which transformed HCL’s business, starting in 2005. This managerial approach was created to drive an
inverted organizational structure, create transparency and accountability within the organization and to encourage a value-driven culture.
Vineet joined HCLT in 1985 after earning his MBA from XLRI, a leading business management school in Asia. In 1993, he founded Comnet, where he incubated the Remote Infrastructure Management (RIM) industry, which is today a multi-billion dollar IT outsourcing segment. At Comnet, Vineet also developed and implemented many ground policies and practices, which are core to the EFCS philosophy.
In 2005, Vineet became President of HCL Technologies and during the next five years, he led a remarkable turnaround whereby the company expanded its employee base from 30,000 to more than 75,000, while tripling revenues and doubling its market cap. In 2007, Vineet was designated as the company's CEO and, subsequently, its Vice Chairman in November 2010. During that time, HCLT joined Apple, Google, Lenovo and Cognizant as one of five technology companies in the world with revenues above $2 billion to achieve compound annual growth rate (CAGR) of more than thirty percent. Additionally, since 2007, HCLT stock has consistently and significantly outperformed the broader index (Sensex), delivering among the best sector return at more than 34 percent in the last year and greater than 100 percent during the past three years.
Under Vineet’s leadership, HCLT has been named “Best Employer” in India and Asia by Hewitt Associates, a “Best Employer in UK” by CRF Institute, “Workforce Management Optimas Award for HR Innovation” in the U.S. and among the world’s “Most Democratic Workplaces” by WorldBlu.
Vineet has emerged as a global thought leader and has been lauded by government leaders, business publications and influencers worldwide for his visionary strategy, his ability to create an entrepreneurial culture, and his warm-hearted, straight-talking approach. His book “Employees First, Customers Second” received rich praise from influencers like the late C.K. Prahalad, Tom Peters, Gary Hamel, Ram Charan and Victor Fung. BusinessWeek named HCLT as “one of the world’s most influential companies” while Fortune recognized HCL as “the world’s most modern management.” Additionally, the company’s innovative management practices have been presented as case studies at Harvard Business School and London Business School.
Today, Vineet represents HCLT at many prestigious national and international forums. He is a Governor for the ICT Industry and a member of the Global Advisory Board of Women Leader's and Gender Parity Program at the World Economic Forum (WEF). He is also a Community Partner of the Forum of Young Global Leaders at WEF. Vineet has been invited as a ‘Mentor’ (Co-Chair) of WEF’s 2011 Annual Meeting of New Champions conference. He was also invited to join G100, an elite group of CEOs of the world's largest and most significant companies. In addition, Vineet is a member of board of governors of XLRI and Chairman of NASSCOM’s (National Association of Software & Service Companies) Forum on RIM.
Vineet has not restricted his value driven leadership to the corporate world. He established a non-profit organization called SAMPARK in 2004, which has a vision of "creating a million smiles." SAMPARK is working with ill equipped schools in India to improve the quality of education through the “Teach the Teacher” program, investing in basic infrastructure and creating science labs in schools. SAMPARK also funds engineering education for students from these schools by providing scholarship to meritorious students, thereby increasing the opportunity for young and bright minds to pursue education in engineering. Vineet has also
been honored with the “Beacon of Hope” award by the 2009 Asha for Education, NYC/NJ Chapter.
Vineet holds a graduate degree in mechanical engineering and a master’s in business administration. He spends his spare time reading management strategy and writing. He hosts two blogs, one at Harvard Business Review, http://discussionleader.harvardbusiness.org/nayar, and another at http://www.vineetnayar.com
Business Lines
• Business Services
HCL's Business Processing Division (BPO) offers a comprehensive service range... www.hclbpo.com
• Enterprise Application Services
HCL's Enterprise Application Services adopt a platform based approach, fuelling business optimization ...
• Custom Application Services
HCL's application development, maintenance and consulting services help increase productivity, reduce total cost...
Australia & New Zealand, China, Europe, Hong Kong, India, Japan, Latin America, Malaysia, Middle East, Singapore, US
• About Us
The 3-decade-old enterprise, founded in 1976, is one of India's original IT garage start-ups. Its range of offerings...
• Investors
The trust and confidence our stakeholders exhibited in us is fundamental to our business. In an endeavor to build on...
• Partners
EMC, Microsoft, SAP, TIBCO, Oracle
• Services +
'Services +' focuses on some of the future looking and business oriented services of HCL aimed at creating more...
• Careers
At HCL, we believe in 'EMPLOYEES FIRST'...we have a Five Fold Path to Individual Enlightenment....
• Analysts & Advisors
Register and share the latest presentations on HCL's strategic direction, key service propositions and alerts....
• News & Media
See How HCL is making strides in Media and News...
• Events
Meet at HCL's enlightened individuals in the upcoming events.
• Webinars
Listen and share your views with industry experts in our upcoming webinars...
3. RESEARCH METHODOLOGY
RESEARCH PROBLEM
• HCL Corporate selling and feedback and market share of HCL and compared to other IT
companies.
• The business of HCL and the company through its researchers wants to know the
potential in order to expand and retain its market share.
RESEARCH DESIGN
• Determined the Information Sources: The researcher gathered data through secondary
sources.
• PRIMARY DATA is collected through questionnaire, search and research through place
where today's computer has been mostly used.
• SECONDARY DATA is being search sites like magazines, newspapers, journals,
websites and the data has been collected through other approaches.
DATA COLLECTION
The researcher collected information through the official websites, magazines and journals.
DEVELOPED THE RESEARCH FRAME:
This included deciding upon various aspects for the project on which the entire research is
based. The research frame included:
NATURE OF STUDY
The project on which the researcher worked is descriptive and inferential in nature.
DATA SOURCE:
The researcher took the help of both primary as well as secondary sources. Secondary sources
being interaction with various IT people of the selected and has been chosen for the research by
the researcher. Secondary sources being the internet as the medium and the official sites of the
companies of IT sectors and corporate selling and feedback of HCL.
INSTRUMENT USED
The researcher for the research used a Questionnaire cum Schedule for market research for
both the segments horizontal and vertical. The Questionnaire was prepared by the researcher
and Schedule was provided by the company in which the researcher did its research report.
RESEARCH PROBLEM
• HCL Corporate selling and feedback and market share of HCL and compared to other IT
companies.
• The business of HCL and the company through its researchers wants to know the
potential in order to expand and retain its market share.
RESEARCH DESIGN
• Determined the Information Sources: The researcher gathered data through secondary
sources.
• PRIMARY DATA is collected through questionnaire, search and research through place
where today's computer has been mostly used.
• SECONDARY DATA is being search sites like magazines, newspapers, journals,
websites and the data has been collected through other approaches.
DATA COLLECTION
The researcher collected information through the official websites, magazines and journals.
DEVELOPED THE RESEARCH FRAME:
This included deciding upon various aspects for the project on which the entire research is
based. The research frame included:
NATURE OF STUDY
The project on which the researcher worked is descriptive and inferential in nature.
DATA SOURCE:
The researcher took the help of both primary as well as secondary sources. Secondary sources
being interaction with various IT people of the selected and has been chosen for the research by
the researcher. Secondary sources being the internet as the medium and the official sites of the
companies of IT sectors and corporate selling and feedback of HCL.
INSTRUMENT USED
The researcher for the research used a Questionnaire cum Schedule for market research for
both the segments horizontal and vertical. The Questionnaire was prepared by the researcher
and Schedule was provided by the company in which the researcher did its research report.
SAMPLE SIZE
Sample size for the research is fixed. It counts to 55. That is the HCL companies and corporate
selling and feed of HCL in comparison between other IT sectors.
DATA ANALYSIS
& GRAPHICAL DATA INTERPRETATIOIN
SAMPLE SIZE : 55
1. What type of computers do you use?
a.)Branded
b.)Assembled
Branded 37
Assembled 18
hospitals using brandedcomputers
hospitals usingassembled computers
It was observed that almost 67% of the people use branded computers or
other gadgets for their business purpose. Hence can be concluded that more
people want branded products as they are not ready to compromise with the
quality and services being provided.
Using branded computers
Using assembled computers
2. What brand computers do you use?
a.) HP
b.) HCL
c.) ACER
d.)Others
Brand used Total Nos.
HP 7
HCL 14
Acer 13
Others 21
HP
HCL
acer
others
This observation showed that HCL is among the top used brands. Major part
under the pie-chart goes to HCL. So HCL should continue making efforts to
attract new market and sustain the existing market.
3. What is the number of installed desktops?
a.)<15
b.)15-50
c.) 50-75
d.)75-200
e.)200-500
Installed desktops Total Nos.
< 15 19
15-50 21
50-75 11
75-200 3
200-500 1
<15
15-50
50-75
75-200
200-500
Most of the surveyed and found the use of computers within the 15-55 range.
So it can be inferred that the main target market is which lies in the middle
range. Thus we targeted mainly on SME (small and medium enterprise).
4. What is the number of used servers?
a. 1
b. 2
c. 3-5
d. 5
Servers used Total Nos.
1 10
2 11
3-5 21
>5 13
1
2
3 to 5
>5
From this observation, it was concluded that number of servers were directly
proportional to the number of desktops used.
5. What is the number of installed laptops?
a.)1-5
b.)5-15
c.) 15-30
d.)>30
Number of laptops Total Nos.
1-5 20
5-15 22
15-30 8
>30 5
1 to 5
5 to 15
15 to 30
>30
It was observed that maximum computers and laptop users ranging between
5-25. This area can be focused.
6. What is the brand used for laptops?
a.)HCL
b.)Toshiba
c.) Lennovo
d.)Others
HCL
Toshiba
lennovo
others
Observation showed that Toshiba was the major brand used in laptops.
Various other brands like HP and Samsung etc. are also used. HCL has also a
good market share.
7. Do you have AMC?
a.)Yes
b.)No
Laptops brand Total Nos.
HCL 11
Toshiba 19
Lennovo 13
Others 12
Total Nos.
Hospitals place having AMC 30
Hospitals place not having AMC 25
hospitals having AMC
hospitals not havingAMC
According to above graphical data interpretation, that is the most important
places where computer has been used and it has been observation and
showed that less than 60% hospitals have their AMCs. This area can also be
considered.
9. What type of company is having the AMC?
a.)Regional office of the company
b.)Any other local player
Type of AMC company Total Nos.
Authorized regional office 24
Local players 6
regional office of thecompany
any local player
That the above graph shows that the use of AMCs in regional office and local
players prefers authorized regional offices to select for the service rather than
going for a local player.
10.Are you facing any problem with current used product line?
a.)Yes
b.)No
c.)Not yet
Total Nos.
Facing problem 15
Not facing problem 18
Not faced problems yet 22
hospitals facing problem
hospitals not facingproblem
not yet encountered
That the above graph shows that the above observation showed that major
number of users are either not facing any problem or they have not being
encountered with any.
Facing problems
Not facing problems
Not yet encountered
11. Are you planning to make any new purchase?
a.) Yes
b.) No
c.) Not yet planned
Planning about new purchase Total Nos.
Planning to purchase 9
No planning 17
Not yet planned 29
planning to purchase
no planning
not yet planned
That the above graph show that the most of the users have not planned about
making a purchase and a very few are planning to make a buy.
12. How do you find the HCL products?
a.) OK
b.) Good
c.) Satisfactory
d.) Outstanding
e.) Not tried yet
Reaction about HCL products Total Nos.
OK 3
Good 12
Satisfactory 19
Outstanding 7
Not tried yet 10
OK
good
satisfactory
outstanding
not tried yet
According to above graph shows that the maximum of HCL user are satisfied
with the products and services provided. Very few have not tried yet HCL on a
business scale, but most of them have an experience about HCL.
13.Do you want to know more about HCL products?
a.)Yes
b.)No
Wanted knowledge about HCL Total Nos.
Yes 42
No 13
want info about HCL
no info wanted
That the above graph shows that the observation and the most of the people
are interested in knowing more about the brand and have the urge to buy.
14. Do you require demo for any product?
a.)Yes
b.)No
Total Nos.
Interested in demo 24
Not interested in demo 31
hospitals interested indemo
hospitals not interestedin demo
This observation showed that almost 45% of the sample was interested in
demo.
interested in demo
interested in demo
15.Do you want to buy any product? (Commercial proposal)
a.)Yes
b.)No
c.)Not yet decided
Commercial proposal Total Nos.
Yes 8
No 19
Not yet decided 28
hospitals interested incommercial proposal
hospitals not interestedin commercial proposal
not yet planned
That the above graph shows that the above observation showed that almost a
huge chunk of hospitals surveyed either doesn’t want or they have not planned
for any commercial proposal.
Interested in commercial proposal
Not interested in commercial proposal
Not yet planned
3.1 TITLE OF THE STUDY
Corporate Selling and Feedback for HCL
HCL Infosystems, India's premier information enabling and integration company, has received the ISO 9001:2000 certification specifies requirements for a quality management system where an organization needs to demonstrate its ability to consistently provide product and services that meets customer and applicable regulatory requirements. ISO 9001:2000 also aims to enhance customer satisfaction through the effective application of the system, including processes for continual improvement of the system and the assurance of conformity to customer and applicable regulatory requirements.
The menu of HCL Insys global services broadly covers IT consulting and professional services in the area of vertical applications, technology integration, ERP implementation and software development. This also includes a complete portfolio of systems and network services for development. This also includes a complete portfolio of systems and network services for Facilities Management, Helpdesks, Sysytems Supports and network and Internet Implementation.HCL Insys’ chosen platform of total technology integration lends itself to some very significant alliances with the global leaders. Among its partner are HP for high end AISCE/UNIX services and workstation and HP Open view network management solution; Intel for PC and PC server building blocks; Microsoft,novell and SCO AG solutions; Red hat ;Linux; Samsung; Pivota for CRM solution and ORACLE Sybase and Informix for RDBMS platform.HCL Infosystems focuses on the ever-growing segment in Imaging, Telecom and Communication products solutions and services. Now it has an exclusive sale and support partnership with Toshiba Corporation, Japan, for sales and servicing of its imaging and photocopier products. HCL Infosystems product portfolio covers a range of other office automation and communication products through alliances with world leaders.The Managed Network Service offerings for corporates include VPNs, ASP offerings, Co Location/ hosting, CDNs, security, corporate internet telephony solutions, technical and consumer help desks, 24/7 Network Operations Centre monitoring and a host of value added networking services. Consumer services include dialup PSTN/ISDN Internet access, Valufon calling cards and VoIP telephony devices. Objectives:Management ObjectiveTo fuel initiative and foster activity by allowing individuals freedom of action and innovation in attaining defined objectives.People ObjectiveTo help HCL Insys people share in the company’s success, which they make possible; to provide job security based on their performance; to recognize their individual achievements and to help them gain of satisfaction and accomplishment from their work.Core Values¨ It is uphold the dignity of individual¨ It is honour all commitments¨ It is committed to quality, Innovation and growth in every endeavor¨ It is responsible Corporate Citizens. Recommendations & Suggestions:
• Ø HCL is having large number of channel partners but it is not supporting & taking care all of them equally which results in increasing discontentment among new channel partners because its not possible for company to support all of them equally. Company should take some positive action against it.
• Ø Company executive should visit dealers on regular basis.• Ø They Should pay proper attention towards checking of various components of PC before end
user delivery. Otherwise it tends towards defame of brand name in comparison to rivals.
• Ø Need to expend customer care center as the consumer base of HCL Infosystem is increasing with tremendously fast pace.
• Ø Proper attention should be paid for advertisement planning otherwise it may lead to problem for dealer as well as for company.
• Ø Company should tie up with some event management company to organize various promotional activities like canopy, Carnival.
• Ø Company should make policy for fixed end user price for all dealers so that fair game will be played & dealer would not to compromise on their margin.
Limitations:Every project has some limitations even the researcher came across some limitations while working on the project which made the analysis a little inappropriate at times. Some of the basic limitations faced during the research are listed below:l Only limited number of authorized, companies and other areas where it has been found 55 players was covered in the study.l Most of the research was based on cold calls, so then visited many places i.e. authorized and local areas and where it had not responded much.l There was a bias on the part of the respondents.l Companies that were contacted through telephone at times did not give correct information to the researcher.l The IT manager or the person heading the IT Department did not have the rights to give the authorized official information to people other then the members of the official itself and the high officials.l At times there was a problem of non response from the hospitals, companies and other authorized and unauthorized areas which affected the result of the project being done by the researcher. Conclusion:Marketing is a very crucial activity in every business organization. Every product produced within an industry has to be marketed other wise it will remain as unsold stock, which will be of no value. I have realized this fact after completion of my summer training project. Despite of various difficulties and limitations faced during my summer training project on the topic “Corporate Selling and Feedback ”. I have tried my level best to find out the most relevant information for the organization to complete the assignment that was given to me. After completion of my summer training project I have gained several experiences in the field or sales marketing. I have got the opportunity to meet various people, which fluctuate in different situation and time. This summer training project has given me the opportunity to have first experience in the corporate world. Theoretical knowledge of a person remains dormant until it is used and tested in the practical life. The training has given to me the chance to apply my theoretical knowledge that I have acquired in my classroom to the real business world. I have completed my summer training project in which are involved in its successful completion. In spite of few limitations and hindrance in the summer training project I found that the work was a challenge and fruitful. It gives enough knowledge about the computers market and the distribution process undertaken by an organization. This summer training project has enabled my capability in order to manage business effectively and in my career in future.
3.2 Duration of the Project
Duration of the summer internship training project report was 45 days
I worked at Ajmer HCL info system at the V. K. Traders (Authorized dealer) and got
Summer internship training from here Manager Mr. K. L. Sharma Guided me
For this he gave me project title and instructed for 45 days and worked according to his guidance.
I m very much thank full of him. And also thank full of Mrs. Gunjan Madam Faculty of IT
management . And also Mr. Pawan kalyani sir Faculty of IT Management Global College Ajmer.
3.3 OBJECTIVES OF THE STUDY3.3 OBJECTIVES OF THE STUDY
Management Objective
To fuel initiative and foster activity by allowing individuals freedom of action and innovation in
attaining defined objectives.
People Objective
To help HCL Insys people share in the company’s success, which they make possible; to provide
job security based on their performance; to recognize their individual achievements and to help
them gain of satisfaction and accomplishment from their work.
Core ValuesCore Values
♦ It is uphold the dignity of individual
♦ It is honour all commitments
♦ It is committed to quality, Innovation and growth in every endeavor
♦ It is responsible Corporate Citizens.
3.4 Type of Research
3.5 SAMPLE SIZE
Sample size for the research is fixed. It counts to 55. That is the HCL companies and corporate
selling and feed of HCL in comparison between other IT sectors.
3.6 SCOPE OF THE STUDY
Vision Statement
“It is the most preferred employer and principal taking leading edge IT products and services to the
masses through sustained excellence.”
Mission Statement
“We shall increase the shareholders value by improving the PAT through free cash flow, reducing
the BR cycle, inventory levels, wastage.”
Quality Policy Statement
“We will deliver defect-free products, services and solutions to meet the requirements of our
external and internal customers the first time, every time.”
MAJOR PLAYERS IN THE MARKET
HCL
DELL
IBM
SAHARA
APPLE
HP-COMPAQ
ZENITH
ACER
INTEX
SONY
OTHERS
COMPETITORS OF HCL
SAHARA COMPUTER
Established in 1997 Sahara Computers assembles and markets computers & peripherals
through a global distribution network that covers established and emerging markets. The company
is owned by Sahara Holdings, a fully Broad-Based Black Economic Empowered entity, and is based
in Johannesburg, South Africa. It is the official distributor and Original Equipment Manufacturer
(OEM) for a variety of top international vendors.
An accredited member of the Proudly South African campaign, the Sahara business network
stretches across South Africa to include Cape Town, Durban & Port Elizabeth. The company has
established a strong presence globally, with offices across EMEA, including Nairobi & Mombassa in
Kenya and Botswana, Dubai, the U.K and China.
Sahara Computers is currently the largest operation of its kind in Southern Africa. Owned by
Sahara Holdings group, company boast an annual turnover over 1.4 billion Rand. Sahara Holdings
strictly adheres to the principles of Broad-Based Economic Empowerment and established itself
among the frontrunners of empowered organizations within the ICT sector when it confirmed its
participation in an empowerment deal valued at R640 million in 2006.
For the deal Sahara Holdings sold 27% of their shares to a newly established consortium
represented by mining and mineral resource Group Mvelaphanda Holdings (Pty) Ltd. chaired by
Tokyo Sexwale, and Afripalm Consortium, a local investment company chaired by Lazarus Zim.
The deal incorporates subsidiaries and associates of Sahara Holdings including Sahara
Computers Pty Ltd., Sahara Systems Pty Ltd., Sahara Consumables Pty Ltd., Sahara Distribution
Pty Ltd. and Annex Distribution Pty Ltd.
This venture signals a new era in the transference of the benefit and value associated with
technology, through to communities and individuals. It also reinforces Sahara’s pledge to provide
access to high quality, affordable communication technology and infrastructure. It is the competency
and dynamic attribute of Sahara Computers that has won it the confidence of many major IT
suppliers, representing key product and component ranges.
These Include Internationally Renowned Leading Brand Names Such As:
Microsoft, the global leader in software, services and peripherals; Foxconn, a leading
manufacturer of connectors and cable assemblies in the world; Samsung, technology giant,
Creative Labs, global leader in PC entertainment products, Intel, world’s leader in PC
microprocessors; AMD, the fastest growing CPU vendor; SMC, total network solutions provider;
Maxtor, leading hard disk and storage solutions provider; Symantec, world leader in internet
security; and Epson and Lexmark, high quality printing industry giants.
Thus, With vast expansion goals set to by the Sahara team, and a strategic roadmap plan
for expansion this multinational group of companies is set to be an explosive force in the future of IT
in Africa and Asia. Indeed aiming to be ‘The ultimate in PCs’.