• Hashtags inclusively categorizes data.
• Hashtags are word or phrase prepended by a "#" symbol.
• Though all major Social Platforms use Hashtags their potential is not fully tapped into.
• Hash is built onto utilize this simple yet effective categorization property to change how we communicate.
Whats #HASHTAG?
Consider there are 5 people in a room, each stating their bio in one liner. can you identify a SEO guy from this?
1. I am Android Developer based in Mumbai with 4+ years of experience
2. I am Marketing Head at xyz firm, I specialize in Digital Marketing
3. I am a SEO Expert with 7 years of experience in this field.
4. I am biotech student, currently in my 3rd year
5. I am head of a VC firm based in South Africa.
1. I am #Android #Developer based in Mumbai with 4+ years of experience
2. I am Marketing Head at xyz firm, I specialize in Digital Marketing #DigitalMarketing
3. I am a SEO Expert with 7 years of experience in this field. #SeoExpert
4. I am biotech student, currently in my 3rd year #biotech
5. I am head of a VC firm based in South Africa. #VentureCapitalist
Scenario 1 Scenario 2
It is easier to spot the SEO guy in the second scenario, this is because of use of hashtags. This is the the power of Hashtag.
• Hash is a social discovery platform which allows you to connect with friends/strangers safely without sharing personal information like email and phone no.
• By use of hashtag for categorized interaction, HASH can also be utilized for various activities such as food ordering, broadcasting offers, connecting to Local Services, Managing Events etc.
• Hash also helps user to organize their content and also find trending stuff across various Social Platform and simplifies photo/content sharing.
Whats is HASH?
What Does Hash Do?
A Day With Hash
To thoroughly explain the app and to completely understand it’s potential, let us go through a journey of a HASH user and Non-Hash user.
HashGuy v/s OtherGuy
HASH being a Super-flexible feature-rich platform for interaction, powered with use of geo-fencing and HASHTAG, it can single handedly be utilized for various task.
HashGuy goes to a mobile tech summit, he realizes this would be a good place to
find an IOS Developer.
At a Tech Summit OtherGuy goes to a mobile tech summit, he realizes this would be a good place to
find an IOS Developer.
HashGuy creates a local post on HASH “Looking for a #IOSDeveloper for a 3
month project”
OtherGuy tweets on Twitter “Looking for a “Looking for a #IOSDeveloper for a 3
month project”
HashGuy gets couple of replies from people present right there in the summit and meets
them.
OtherGuy gets handful of replies from all over, and tries to co-ordinate with them.
Since local posts on HASH is geo-fenced, it’s the best way to connect with people around you. You know people you are interacting are nearby and you can physically
meet them. On other social platform a user can be from any part of the world
Meanwhile HashGuy also interacts with people sharing similar interests. Easily networking with people around him.
OtherGuy tweets on the predefined hashtag of the techsummit, buts his
interaction is only limited to that Hashtag.
HASH makes networking easy, you can quickly start talking to people sharing similar interest. Hashtags literally creates real time chatrooms. You can choose what topic you
want to contribute.
At a Mall HashGuy later goes to a Mall’s food
court for lunch where he sees a cute girl sitting across.
OtherGuy later goes to a Mall’s food court for lunch where he sees a cute girl
sitting across.
HashGuy checks out people around him on HASH, strikes conversation with that
girl.
There is no way for OtherGuy to approach the girl, so he spends time swiping right.
Unlike many dating apps, Hash provides much clearer picture of local proximity of user. One can choose to be visible only at places of their choice which makes it safe. So next time a user finds a cute girl/boy in a café, its much easier to approach them. This is not
possible even through popular dating apps like Tinder.
HashGuy wants to know if his favorite team’s latest jersey is available in the Adidas showroom
at the mall, so he connects with Adidas showroom on HASH
OtherGuy wants to know if his favorite team’s latest jersey is available in the Adidas showroom at the mall, so he goes searching
for Adidas showroom.
HashGuy is informed on Hash itself about unavailability of the new jersey.
After all the way walking up to the store OtherGuy gets to know that the jersey isn’t
available.
HASH is a great medium for users to connect to local services and vice versa. Since the
local services are now dealing with people who are nearby they know they are not wasting time and addressing right audience. Once local services adopt HASH, it will be
easier for people to locate and interact with them at their comfort.
Leaving from Mall
While leaving HashGuy creates a Post on HASH “#ShareACab anyone travelling
from andheri to Kandivali?”.
OtherGuy does not have any alternate app to find people to share ride with him.
X
HashGuy finds a person to share his cab and split fare.
OtherGuy gets a cab and travels alone.
#ShareARide is one of the many awesome use cases of HASH. There might be people around you travelling in same direction, but there are no platform for you to interact
with them. Using hashtags broadcasting your needs nearby and reaching right audience becomes easier.
HashyGuy and his friend plan to meet up so he searches for offers nearby on HASH, finds a pub offering extended happy hours till 10.
OtherGuy and his friend plan to meet up so he searches for pubs on Zomato. He
has no idea about offers nearby
Going Out at Evening
HASH provides great medium for pubs, restaurant to broadcast offers. These hashtag would reach to only people nearby who would actually be the potential audience.
HashGuy checks out #ChefsSpecial and posts order from HASH under
#OrderForTable7
OtherGuy is waiting for the waiters to take his order.
HashGuy sees an hashtag #SongRequest on HASH run by the pub, and makes song
request about his favorite band Pink Floyd
While OtherGuy cribs about the DJ not playing songs from his favorite bands.
HASH can be used by local services to provide innovative services like Food Ordering, Jukebox, Review/Feedback system etc.
Why is HASH Special?
• It makes communication simple and categorized.
• A safe way of interacting with strangers with similar Interest.
• It’s a truly global app and not restricted to a particular city or an area or a country.
• Geo-fencing opens up incredible number of possible use cases like Sharing Rides, Finding ATMs, Food Ordering etc.
• It’s great platform for users and Local Services to connect.
Hash vs Other Apps
Features\Apps Hash Facebook Twitter Flipboard Zomato Tinder Whatsapp
Social Curating Yes N/A N/A No N/A N/A N/A
Discover local Pubs/Restaurants
Yes No No N/A Yes N/A No
Connect with Local Services
Yes No No N/A No No No
Chat with Strangers Near By
Yes No No No No No No
Dating with Near By People
Yes No No N/A N/A Yes No
Safety/Privacy Yes Yes Yes Yes Yes Yes Yes
Is HASH Safe?
• User can choose to be visible or invisible to people around them.
• When invisible, a user cannot be directly messaged by people around them.
• It’s not possible to search and view profiles of user once he is invisible or out of the local range.
• Users can contribute and interact under Hashtag chats by even being invisible.
• Hash exposes minimal profile data for Interaction.
Soon On Hash
• Based on user behaviour we would explore possibility of Anonymous Chat.
• Add options to manually select locations and observe content at the location as a spectator.
• Soon we will launch Hash on IOS.
Market Size
Social Discovery
Carpooling
Dating
Local Services
and more…
Curation
Social Platforms
Our Team
Alazhar Kapadia (COO & Co-Founder)
5 years of experience in Android and Database. Has worked with companies like Deloitte. CapGemini.
Aadil Khan (Product Manager)
Looked after Marketing & Product Management at Sports Interactive.
Sunny Kansara (Chief Planning Officer)
6 years experience in Social Media, Brand Management and Planning.
Vishwesh Shetty (CEO & Co-Founder)
5 years of experience as Social Apps Developer. Knows in out about Social API’s.
Sachin Singh (Chief Marketing Officer) Marketing experience in other start-ups and consultancy firms.
#THANKYOU