Harris Buzz Report

Harris Buzz Report Report #31 2013 August fieldwork

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Steve Evans technology & entertainment [email protected] +44 (0)7849 172 341

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Steve Evans – entertainment & technology [email protected] 07849 172 341

Lee Langford – technology & telecoms [email protected] 07966 339 606

Denholm Scotford – business development [email protected] 07989 388 164

Pete Cooke – sector head [email protected] 07989 387 093

http://www.harrisinteractive.com/uk/

about us we are a full service research agency specialising in technology, telecoms, media, entertainment and the modern consumer

we offer a full range of services for both quant and qual research, including:

concept testing

product/service launching, including pack testing

new product development

pathways to purchase

product/service configuration

communications testing and tracking

brand equity / extension / tracking

satisfaction, loyalty & stakeholder relationships

segmentation

market sizing / share / opportunities

youth and kids research

employee research

global omnibus research

state-of-the-art qualitative techniques

what is “Buzz”?

in this report, we look at:

each month, we find out the “buzz” of a dozen or so recent or upcoming releases/products for technology, telecoms, media and entertainment

we find out 3 key buzz metrics per news item/release/product:

1. level of awareness & familiarity

2. degree to which it generates discussion among peers

3. degree of excitement it generates

4

The Harris Buzz study results disclosed in this report may not be used for advertising, marketing, or promotional purposes without the prior written consent of Harris Interactive. Products and brand names are trademarks or registered trademarks of their respective owners.

Asda removes Wii U consoles from its stores

BBC to launch five existing channels on HD

Disney unveil ‘Disney Infinity’ collectable figurine and interactive video game

Google launch Chromecast dongle for TV streaming in the USA

JK Rowling revealed to be author of crime novel

Nokia Lumia 1020 smartphone/camera unveiled

Peter Capaldi revealed to be the next Doctor Who

Sky to release a streaming box for its Now TV service

Sony and Panasonic team up to develop the successor to the Blu-ray disc

The Last of Us video game

The Wolverine movie

The Worlds End movie

UK Government to make ISPs introduce opt-out pornography filters

methodology demographic unweighted base

total 2,015

all males 959

all females 1,056

16-24 year olds 238

25-34 year olds 440

35-44 year olds 506

45-54 year olds 433

55-64 year olds 398

robust quantitative method

conducted via the Harris PollTM Online Omnibus (see more)

2,015 GB respondents this edition

fieldwork 6 – 13 August 2013

data weighted to be representative of GB national demographics aged 16-64

metric 1 of 3

awareness buzz

please take a look at this list of technology, mobile and entertainment topics, new products and services. Tell us how familiar you are with each.

extremely familiar

very familiar

somewhat familiar

just know the name and nothing more

never heard of this

1. we gave no further information or images to respondents, we just showed them the text list as shown on Page 5 of this report

2. when considering all Buzz metrics, one needs to bear in mind that some products/services have been launched, some earlier than others, and some are yet to be launched (see over for more detail)

2 important things to note how we asked the question

7

launch/news dates Asda removes Wii U consoles from its stores Announced 30 July read more

BBC to launch five existing channels on HD Announced 16 July read more

Disney unveil ‘Disney Infinity’ collectable figurine and interactive video game Announced 19 July read more

Google launch Chromecast dongle for TV streaming in the USA Announced 24 July read more

JK Rowling revealed to be author of crime novel Revealed 14 July read more

Nokia Lumia 1020 smartphone/camera unveiled Unveiled 11 July read more

Peter Capaldi revealed to be the next Doctor Who Revealed 3 August read more

Sky to release a streaming box for its Now TV service Announced 26 July read more

Sony and Panasonic team up to develop the successor to the Blu-ray disc Announced 29 July read more

The Last of Us video game Released 14 June read more

The Wolverine movie Released 25 July read more

The World’s End movie Released 19 July read more

UK Government to make ISPs introduce opt-out pornography filters Announced 22 July read more

9 © H

arri

s In

tera

ctiv

e

9

18%

11%

9%

9%

7%

4%

2%

2%

2%

3%

2%

2%

2%

21%

18%

19%

17%

10%

5%

6%

4%

4%

3%

3%

4%

3%

25%

28%

31%

27%

25%

7%

13%

15%

7%

15%

6%

9%

6%

17%

16%

15%

31%

25%

9%

16%

14%

10%

24%

11%

12%

7%

19%

27%

26%

16%

32%

76%

63%

65%

76%

56%

78%

74%

83%

Peter Capaldi new Doctor Who

JK Rowling author reveal

Opt-out pornography filters

The Wolverine movie

The World's End movie

The Last of Us game

Now TV streaming box

BBC launch 5 HD channels

Disney Infinity game

Nokia Lumia 1020

Chromecast dongle

Blu-ray disc successor

Asda remove Wii U

extremely familiar very familiar somewhat familiar know name only never heard of

base: all GB 16-64 (2,015)

The reveal of Peter Capaldi regenerating as the next Timelord is a clear winner in our awareness buzz poll this month

JK Rowling outing as the author of The Cuckoo’s Calling, the Government’s attempt of defaulting smut off our Interwebs and the latest X-Men spin-off, The Wolverine, all feature strongly for awareness this month.

Critically acclaimed PlayStation exclusive game, The Last of Us, is the best placed game tested this month, edging out figurine-based Disney Infinity.

awareness buzz

© H

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BB

C 5

new

HD

Extremely familiar 2% 2% 2% 2% 3% 3% 2% 1%

Very familiar 4% 5% 3% 6% 6% 3% 4% 3%

Somewhat familiar 15% 19% 12% 20% 21% 15% 9% 13%

Just know name 14% 14% 13% 12% 12% 11% 13% 20%

Never heard of 65% 60% 70% 60% 59% 68% 72% 64%

Total Male Fem 16-24 25-34 35-44 45-54 55-64 Total Male Fem 16-24 25-34 35-44 45-54 55-64

awareness buzz demographic breakdown (alphabetical order)

Dis

ne

y In

fin

ity Extremely familiar 2% 2% 2% 4% 5% 1% 1% <1%

Very familiar 4% 5% 3% 10% 8% 2% 1% 2%

Somewhat familiar 7% 9% 6% 7% 15% 7% 5% 3%

Just know name 10% 11% 10% 14% 11% 10% 9% 10%

Never heard of 76% 73% 80% 65% 63% 79% 86% 85%

JK R

ow

ling

Extremely familiar 11% 10% 11% 13% 11% 11% 10% 9%

Very familiar 18% 19% 17% 18% 13% 19% 20% 20%

Somewhat familiar 28% 31% 25% 25% 28% 27% 28% 29%

Just know name 16% 14% 18% 13% 9% 15% 20% 24%

Never heard of 27% 25% 29% 31% 40% 28% 22% 17%

Lum

ia 1

02

0 Extremely familiar 3% 3% 2% 2% 6% 2% 2% 2%

Very familiar 3% 5% 2% 6% 5% 4% 1% 2%

Somewhat familiar 15% 18% 12% 24% 17% 14% 12% 9%

Just know name 24% 22% 26% 20% 20% 21% 28% 29%

Never heard of 56% 53% 58% 47% 53% 60% 57% 59%

Pe

ter

Cap

ald

i Extremely familiar 18% 17% 18% 24% 15% 18% 19% 15%

Very familiar 21% 25% 19% 19% 18% 24% 22% 23%

Somewhat familiar 25% 27% 23% 20% 26% 26% 26% 26%

Just know name 17% 15% 19% 11% 19% 14% 19% 22%

Never heard of 19% 16% 21% 26% 23% 18% 14% 14%

Po

rn f

ilte

rs Extremely familiar 9% 11% 8% 13% 12% 12% 5% 5%

Very familiar 19% 24% 14% 21% 20% 18% 19% 15%

Somewhat familiar 31% 32% 31% 27% 31% 28% 35% 36%

Just know name 15% 13% 16% 12% 12% 16% 14% 18%

Never heard of 26% 20% 32% 27% 25% 26% 27% 27%

The

Las

t o

f U

s Extremely familiar 4% 6% 2% 10% 9% 2% <1% <1%

Very familiar 5% 7% 2% 16% 8% 3% 1% <1%

Somewhat familiar 7% 10% 4% 11% 9% 8% 5% 2%

Just know name 9% 10% 8% 10% 13% 9% 10% 2%

Never heard of 76% 67% 84% 54% 62% 78% 83% 96%

The

Wo

lve

rin

e

Extremely familiar 9% 12% 7% 10% 16% 11% 7% 2%

Very familiar 17% 22% 12% 30% 24% 16% 9% 8%

Somewhat familiar 27% 26% 28% 25% 25% 33% 31% 19%

Just know name 31% 27% 34% 23% 20% 27% 37% 46%

Never heard of 16% 14% 19% 12% 15% 13% 16% 24% N

ow

TV

bo

x Extremely familiar 2% 3% 2% 4% 4% 2% 2% 2%

Very familiar 6% 7% 5% 11% 10% 5% 3% 2%

Somewhat familiar 13% 17% 9% 20% 14% 14% 10% 9%

Just know name 16% 16% 16% 16% 15% 16% 17% 16%

Never heard of 63% 57% 69% 50% 57% 63% 69% 72%

base size 2,015 959 1,056 238 440 506 433 398 C

hro

mec

ast Extremely familiar 2% 3% 1% 3% 4% 2% <1% <1%

Very familiar 3% 5% 1% 6% 5% 3% 3% 1%

Somewhat familiar 6% 8% 5% 9% 9% 7% 5% 4%

Just know name 11% 14% 8% 12% 14% 10% 12% 7%

Never heard of 78% 70% 85% 71% 69% 78% 80% 88%

Ne

xt B

lu-r

ay Extremely familiar 2% 2% 1% 1% 3% 1% <1% 1%

Very familiar 4% 4% 3% 8% 5% 3% 2% 2%

Somewhat familiar 9% 11% 6% 13% 8% 11% 7% 4%

Just know name 12% 13% 11% 11% 14% 10% 11% 14%

Never heard of 74% 69% 79% 66% 70% 74% 80% 78% 10

Asd

a W

ii U

Extremely familiar 2% 2% 1% 3% 4% 1% 1% 0%

Very familiar 3% 5% 1% 5% 7% 2% 2% 2%

Somewhat familiar 6% 7% 5% 8% 6% 9% 3% 4%

Just know name 7% 8% 5% 6% 9% 7% 7% 5%

Never heard of 83% 78% 87% 78% 75% 82% 88% 90%

The

Wo

rld

’s E

nd

Extremely familiar 7% 8% 7% 17% 11% 6% 5% 2%

Very familiar 10% 13% 7% 15% 16% 9% 7% 5%

Somewhat familiar 25% 29% 22% 33% 27% 27% 26% 15%

Just know name 25% 24% 26% 14% 18% 27% 33% 30%

Never heard of 32% 26% 38% 21% 28% 31% 30% 48%

base size 2,015 959 1,056 238 440 506 433 398

awareness buzz

all time list

11

please see the Appendix for details

of the fieldwork date to understand

full context this edition’s items

are highlighted green

% at least somewhat familiar

London 2012 opening 89% Phone hacking 89% Jimmy Savile scandal 88% Michael Jackson’s doctor 88% HMV administration 86% Olympic torch relay 86% Murray loses Wimbledon 83% Oscars 2012 83% Steve Jobs dies 82% Final Harry Potter 82% Alex Ferguson retires 81% EURO 2012 81% Stars at jubilee concert 81% London 2012 tickets 81% Blockbuster administration 80% Baftas 2012 80% Brits 2012 80% Murdoch questions 77% Skyfall movie 76% Jimmy Carr tax 76% Facebook shares 76% Britain’s Got Talent 74% BlackBerry outage 74% PS3 accounts hacked 74% Golden Globes 2012 74% Prince Harry naked 72% Wiggins wins BBC Sport 70% The Voice UK launched 70% Felix Baumgartner skydive 68% Men In Black 3 movie 68% Charlie Sheen in news 68% Titanic 3D movie 67% The Hobbit movie 66% Oscars 2013 65% Comic Relief 2013 64% Peter Capaldi Dr. Who 64% Murdoch not a fit person 64% DAB Radio 64% Freeview HD 64% New series of Dr Who 63% 3D TV sets 63% Brits 2013 62% Government email spying 62% Les Misérables movie 60% Entwistle resigns 61% iPhone 5 released 60% Dark Knight Rises movie 60% Fifty Shades of Grey 60% Game chain bust 60% Children in Need concert 60% Pornography filters 59% The Great Gatsby movie 59% Windows 8 launched 59% Bourne Legacy movie 59% Samsung fined 58% Internet ‘trolls’ identified 58% Twitter super-injunctions 58% IE9 launched 58% Star Trek Into Darkness 57% Iron Man 3 movie 57% Leveson Report 57% Amazon Kindle Touch 57% The Sun on Sunday 57% The Inbetweeners Movie 57% Big Brother re-launched 57% Murdoch’s BSkyB bid 57% JK Rowling author reveal 56% Lincoln movie 56% 4G UK 56% Amazing Spider-Man 56% Sites go offline for SOPA 56% Facebook new design 56% iPad 2 released 56% Chris Moyles leaves 55% Goal-line technology 55% The New iPad 55% iPhone 4S 55% Man of Steel 54% Star Wars/Disney deal 54% Facebook “Timeline” 54% Microsoft buy Skype 54% The Wolverine movie 53% Steve Jobs resigns 53%

Nintendo 3DS 53% Life of Pi movie 53% Fast & Furious 6 movie 52% Prometheus movie 52% James Arthur X Factor win 52% Despicable Me 2 52% Call of Duty: MW3 game 51% Ice Age 4 movie 51% iPhone secretly tracking 50% iPad Mini 49% Netflix in UK 49% Facebook plan to float 49% Louis Smith wins SCD 48% Hillsborough song 48% Viva Forever' musical 48% Twilight: Part 2 movie 47% BT Vision 47% Rock of Ages movie 46% Star Wars films on BD 46% Firefox 4 launched 46% iPad 46% The Sweeney movie 45% World War Z 44% Xbox One announced 44% Google new privacy policy 44% Windows 7 Mobile 44% iPhone4 reception issue 44% Bing 44% The World’s End movie 43% Sony PS4 announced 43% BBC TV Centre closes 43% Kindle Fire UK 43% Digital display screens 43% McAlpine sues 42% iPlayer downloads 42% Amazon Kindle Fire 42% BBC News site redesign 42% Samsung Galaxy S4 unveil 41% One Direction #1 One Way 41% Expendables ll movie 41% Samsung Galaxy Note 41% Samsung Galaxy S3 41% Hunger Games movie 41% Google+ 41% Smart TV 41% Facebook email 40% CoD: Black Ops 2 game 40% Stone Roses tour 40% Kindle eBook 40% Wreck-It Ralph movie 39% Robbie Williams #1 39% PS Vita 39% Android-based tablets 39% The Times paywall 39% Google Chrome OS 39% Windows 8 update 38% Psy ‘Gentleman’ single 38% Oblivion film 38% Nintendo Wii U launch 38% Avengers Assemble movie 38% Sky 3D Channel 38% PlayStation 4 price £349 37% Xbox One price £429 37% The Croods movie 37% The Hobbit preview 37% Madonna booed 37% Xbox Kinect 37% SimCity game 36% Assassin’s Creed III game 36% FIFA 13 game 36% Facebook buy Instagram 36% Samsung #1 smartphone 36% FIFA 12 game 36% Skype on Facebook 36% Spotify 36% Jack Reacher movie 36% Zero Dark Thirty movie 35% BBC iPlayer Radio 35% UK’s first 4G network 35% EMI sold to Universal 35% 3D Wimbledon on BBC 35% CoD: Black Ops game 35% Bowie album The Next Day 34%

BlackBerry 10 revealed 34% HTC One X launched 34% Warner Bros. Studio Tour 34% Battlefield 3 game 34% Samsung Galaxy Tab 34% 3D Blu-ray players 34% iPhone 4 34% Nokia Lumia launched 33% PEGI Ratings 33% Sony recall 1.6m TVs 33% Yahoo! buy Tumblr 32% Google Drive 32% Apple iCloud 32% BlackBerry PlayBook 32% Google Cloud music 32% Google Chromebooks 32% Nokia/MS partnership 32% Windows 8 pre-launch 32% Microsoft U-turn 31% Evil Dead 2013 movie 31% Tomb Raider game 31% Resident Evil: Retribution 31% MacBooks revamped 31% MS Surface preview 31% Asteroid mining 31% Kinect for PCs launch 31% HP TouchPad 31% Nintendo unveil ‘Wii U’ 31% Olympus Has Fallen movie 30% Yahoo! buys Summly app 30% JJ Abrams directs Star Wars 30% Nexus 10 tablet 30% Nexus 7 tablet 30% Windows 8 preview 30% Megaupload taken down 30% PM backs UK film wins 30% Batman: Arkham City game 30% Apple-Samsung battle 30% “Quick Tap” 30% Nokia E7 smartphone 30% Samsung Gal Note 8 unveil 29% Halo 4 game 29% Live Messenger closes 29% MS Outlook relaunch 29% Wii U console revealed 29% O2 mobile wallet 29% Facebook app store 29% YouTube paid subscription 28% Need for Speed 28% Surface launch 28% PS3 Slimmed 28% Kinect: Star Wars game 28% Windows 8 unveiled 28% Sonic the H-hog 20 years 28% Facebook Home 27% Resident Evil 6 game 27% Apple Siri software 27% Gears of War 3 game 27% Sony Ericsson Xperia Play 27% HTC Windows 26% Muse Olympic song 26% Nintendo ‘3DS XL’ 26% Resident Evil 6 trailer 26% Google Music in USA 26% BT told block pirate sites 26% HTC/Apple dispute 26% Myspace sold for £35M 26% LA Noire game 26% Django Unchained movie 26% Apple iOS7 25% Rise of the Guardians 25% Stones GRRR! album 25% Football Manager ’13 25% Google TV UK 25% HTC beat Apple 25% MDNA album 25% SKY News Twitter use 25% Blinkbox launched 25% Vevo launched 25% Halo: Reach game 25% Digital sales over £1b 25% Daft Punk album 24% LOVEFiLM pilots 24%

Hitman: Absolution game 24% Nexus 4 24% Lumia 920 24% London 2012 game 24% YouView launch 24% Mass Effect 3 game 24% Google Play 24% Roaming costs capped 24% YouTube movie rentals 24% Google buy Motorola 24% Amazon Cloud Player 24% E3 gaming conference 23% Nokia Lumia 925 slim 23% Star Trek game 23% Cloud Atlas movie 23% New Super Mario game 23% Piracy Hotspots 23% Microsoft Xbox Music 23% HTC service questioned 23% BBC launch 5 HD channels 22% Google paid music service 22% Peter Kay sitcom on iPlayer 22% Far Cry 3 game 22% Google search ranking 22% BT buys ESPN channels 22% “ACTA” rejection 22% Flame virus 22% Official Charts streams 22% Max Payne 3 game 22% HP to focus on software 22% Portal 2 game 22% PS Vita unveiled 22% Fable III game 22% “.xxx” sex domain 22% UK Radioplayer 22% Google TV 22% Steam (gaming service) 22% Nokia Lumia 1020 21% Now TV streaming box 21% Girls Aloud Ten album 21% Microsoft SmartGlass 21% Digital Economy Act delay 21% 60s/70s Absolute Radio 21% ‘The Daily’ on iPad 21% Apple TV 21% Samsung Galaxy 21% Marvel Heroes video game 20% Daft Punk #1 20% BioShock Infinite game 20% HTC One unveiled 20% Sky buys O2 business 20% Apple Mountain Lion 20% Virgin Media Tube wi-fi 20% BBC TV download service 20% Rage game 20% Motorola Xoom 20% Crysis 2 game 20% Fallout: New Vegas game 20% "Newport" Jay-Z spoof 20% Defiance series/game 19% Trance movie 19% Chromebook Pixel unveil 19% Xbox Music 19% Microsoft buy Yammer 19% HTC Flyer tablet 19% Warner films on Facebook 19% Sony Move 19% Gears of War: Judgement 18% Crysis 3 game 18% Sony unveils Xperia Z 18% Ultra HD/4K TV sets 18% Optimus 4X HD 18% Diablo 3 game 18% Homefront game 18% Reddit Boston apology 17% Project Glass unveil 17% Nokia 808 revealed 17% World of Warcraft free 17% Twitter #Music launch 16% DmC video game 16% NI wins football rights 16% Madden NFL 13 game 16% Darksiders ll game 16%

Deus Ex: HR game 16% BlackBerry music service 16% Google One Pass 16% Google Buzz 16% Ubisoft patch 16% The Last of Us game 15% Dell takeover bids 15% Facebook Graph Search 15% Dishonored game 15% Led Zeppelin DVD 15% Sleeping Dogs game 15% Guild Wars 2 game 15% Sony touchless display 15% Yahoo! put up for sale 15% UK HuffPo launched 15% Qriocity 15% Blu-ray disc successor 14% Nintendo Land game 14% PS A-S B Royale game 14% NBA 2K13 game 14% Ouya console unveil 14% Disney Infinity game 13% Nokia Music+ 13% YouView 13% HP Music 13% Virgin Gaming 13% Google Chromecast dongle 12% Grid 2 video game 12% HP Slate 7 12% Twitter launches Vine 12% FA Cup on Facebook 12% Tweet Store 12% Asda remove Wii U 11% Huawei Ascend P6 11% Company of Heroes 2 11% O2 Tu Go app 11% Sightseers Movie 11% Dell Streak 11% Nvidia game device unveil 11% nVidia launch ‘Shield’ 10% Snapchat mobile app 10% Net neutrality 10% Mflow 7% Painkiller: H&D game 7% Intel ‘Haswell’ processors 9% Remember Me 9% Mflow 7% Painkiller: H&D game 7%

metric 2 of 3

discussion buzz

13

bases shown in parentheses

Among those aware, the new Dr Who, the films and The Last of Us top our discussion buzz

See overleaf for the same results, but re-based for all GB consumers.

© H

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13

13%

14%

16%

13%

10%

12%

11%

6%

7%

9%

6%

4%

8%

47%

44%

42%

41%

39%

31%

31%

32%

31%

29%

32%

32%

26%

25%

29%

29%

33%

35%

45%

38%

41%

42%

44%

42%

40%

51%

15%

12%

13%

13%

16%

12%

20%

21%

20%

19%

21%

25%

15%

Peter Capaldi new Doctor Who (1,397)

The World's End movie (911)

The Last of Us game (333)

The Wolverine movie (1,111)

Opt-out pornography filters (1,339)

Chromecast dongle (291)

Disney Infinity game (282)

Nokia Lumia 1020 (462)

Now TV streaming box (473)

Blu-ray disc successor (303)

BBC launch 5 HD channels (493)

JK Rowling author reveal (1,275)

Asda remove Wii U (233)

have/will discuss a great deal

have/will discuss a little

have not discussed this at all and probably won't

it would never occur to me to discuss this

discussion buzz among those at least somewhat familiar with each

14 14 © H

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base: all GB 16-64 (2,015)

9%

6%

7%

6%

2%

2%

2%

1%

1%

2%

1%

1%

1%

30%

23%

22%

19%

18%

6%

7%

7%

7%

4%

4%

4%

3%

16%

20%

17%

13%

22%

5%

9%

9%

8%

5%

6%

5%

5%

9%

10%

7%

5%

14%

2%

4%

5%

4%

3%

3%

1%

2%

36%

41%

47%

57%

44%

85%

79%

78%

80%

87%

86%

89%

89%

Peter Capaldi new Doctor Who

Opt-out pornography filters

The Wolverine movie

The World's End movie

JK Rowling author reveal

The Last of Us game

Now TV streaming box

BBC launch 5 HD channels

Nokia Lumia 1020

Disney Infinity game

Blu-ray disc successor

Chromecast dongle

Asda remove Wii U

have/will discuss a great deal

have/will discuss a little

have not discussed this at all and probably won't

it would never occur to me to discuss this

unfamiliar (not asked about discussion level)

When looking discussion levels amongst the GB population as a whole, we see the new Dr Who being the most popular news item discussed in this edition

Indeed much heralded by the BBC, the ex-Thick of It Peter Capaldi’s reveal scrapes into the Top 30 in our all-time Discussion Buzz list.

The films and the JK Rowling story also feature strongly for Discussion Buzz in this edition.

Few people as yet have been discussing the latest media streamers (Now TV’s box and Chromecast).

discussion buzz among all respondents, including unfamiliar

© H

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BB

C 5

new

HD

Discuss great deal 1% 1% 1% 2% 3% 1% 1% <1%

Discuss a little 7% 9% 5% 8% 9% 7% 6% 4%

Have not / won’t 9% 10% 8% 14% 11% 7% 5% 9%

Would never occur 5% 6% 3% 5% 8% 5% 3% 3%

Unfamiliar 78% 74% 83% 72% 70% 79% 85% 83%

Total Male Fem 16-24 25-34 35-44 45-54 55-64 Total Male Fem 16-24 25-34 35-44 45-54 55-64

discussion buzz demographic breakdown (alphabetical order)

Dis

ne

y In

fin

ity Discuss great deal 2% 1% 2% 3% 5% 1% <1% <1%

Discuss a little 4% 5% 3% 7% 6% 5% 2% 2%

Have not / won’t 5% 6% 5% 7% 12% 3% 3% 3%

Would never occur 3% 4% 2% 5% 5% 2% 2% <1%

Unfamiliar 87% 84% 89% 79% 73% 89% 94% 95%

JK R

ow

ling

Discuss great deal 2% 1% 3% 3% 3% 1% 1% 2%

Discuss a little 18% 17% 19% 20% 16% 18% 19% 16%

Have not / won’t 22% 26% 19% 20% 19% 24% 22% 27%

Would never occur 14% 16% 12% 13% 14% 14% 17% 14%

Unfamiliar 44% 40% 47% 44% 48% 43% 42% 41%

Lum

ia 1

02

0 Discuss great deal 1% 1% 1% 2% 3% 1% <1% <1%

Discuss a little 7% 9% 5% 14% 10% 5% 4% 3%

Have not / won’t 8% 11% 6% 10% 11% 8% 6% 8%

Would never occur 4% 5% 4% 7% 3% 5% 4% 2%

Unfamiliar 80% 75% 84% 68% 73% 81% 85% 87%

Pe

ter

Cap

ald

i Discuss great deal 9% 9% 8% 10% 11% 10% 6% 6%

Discuss a little 30% 29% 32% 32% 22% 30% 37% 31%

Have not / won’t 16% 22% 11% 16% 16% 18% 12% 18%

Would never occur 9% 9% 9% 6% 10% 9% 12% 9%

Unfamiliar 36% 31% 40% 37% 42% 33% 33% 36%

Po

rn f

ilte

rs Discuss great deal 6% 6% 6% 12% 9% 4% 3% 3%

Discuss a little 23% 25% 22% 22% 26% 21% 25% 22%

Have not / won’t 20% 25% 16% 14% 21% 22% 21% 21%

Would never occur 10% 10% 9% 13% 6% 11% 10% 9%

Unfamiliar 41% 34% 48% 39% 37% 42% 41% 45%

The

Las

t o

f U

s Discuss great deal 2% 3% 2% 7% 6% 1% <1% <1%

Discuss a little 6% 10% 3% 20% 9% 5% 2% 1%

Have not / won’t 5% 7% 3% 6% 6% 6% 2% 2%

Would never occur 2% 3% 1% 4% 4% 1% 2% 1%

Unfamiliar 85% 77% 92% 63% 75% 88% 94% 97%

The

Wo

lve

rin

e

Discuss great deal 7% 9% 5% 12% 13% 5% 5% 1%

Discuss a little 22% 23% 21% 30% 30% 27% 17% 7%

Have not / won’t 17% 20% 15% 18% 14% 21% 16% 17%

Would never occur 7% 7% 7% 5% 8% 7% 10% 5%

Unfamiliar 47% 41% 53% 35% 35% 40% 53% 71% N

ow

TV

bo

x Discuss great deal 2% 2% 1% 2% 3% 1% 1% 1%

Discuss a little 7% 9% 5% 9% 10% 7% 5% 3%

Have not / won’t 9% 12% 6% 18% 12% 7% 5% 6%

Would never occur 4% 5% 4% 5% 4% 6% 4% 3%

Unfamiliar 79% 73% 84% 66% 72% 79% 86% 87%

base size 2,015 959 1,056 238 440 506 433 398 C

hro

mec

ast Discuss great deal 1% 2% 1% 1% 3% 1% 1% <1%

Discuss a little 4% 5% 2% 6% 5% 4% 3% 1%

Have not / won’t 5% 7% 4% 8% 7% 6% 3% 3%

Would never occur 1% 2% 1% 2% 2% 1% 1% 1%

Unfamiliar 89% 84% 93% 83% 82% 88% 93% 95%

Ne

xt B

lu-r

ay Discuss great deal 1% 2% 1% 2% 4% 1% <1% 0%

Discuss a little 4% 5% 3% 5% 3% 6% 3% 2%

Have not / won’t 6% 8% 4% 11% 6% 8% 2% 4%

Would never occur 3% 3% 2% 5% 3% 1% 4% 1%

Unfamiliar 86% 83% 90% 77% 84% 85% 91% 93% 15

Asd

a W

ii U

Discuss great deal 1% 1% 1% 2% 3% <1% <1% <1%

Discuss a little 3% 3% 3% 6% 6% 2% 1% 1%

Have not / won’t 5% 8% 3% 8% 7% 6% 3% 4%

Would never occur 2% 2% 1% 1% 1% 4% 2% 1%

Unfamiliar 89% 86% 92% 84% 84% 88% 95% 95%

The

Wo

rld

s En

d

Discuss great deal 6% 6% 6% 18% 9% 4% 3% 1%

Discuss a little 19% 24% 14% 27% 25% 20% 15% 10%

Have not / won’t 13% 14% 11% 17% 15% 13% 12% 7%

Would never occur 5% 5% 5% 2% 5% 5% 8% 4%

Unfamiliar 57% 51% 64% 35% 46% 58% 63% 78%

base size 2,015 959 1,056 238 440 506 433 398

16

London 2012 opening 75% Jimmy Savile scandal 72% Phone hacking 66% EURO 2012 61% Skyfall movie 60% HMV administration 58% Murray loses Wimbledon 57% Final Harry Potter 55% Stars at Jubilee concert 54% Olympic torch relay 54% Steve Jobs dies 52% The Voice 51% Britain’s Got Talent 50% Alex Ferguson retires 48% Michael Jackson’s doctor 48% London 2012 tickets 47% Blockbuster administration 47% BlackBerry outage 46% The Hobbit movie 46% Felix Baumgartner skydive 45% Brits 2012 44% Jimmy Carr tax 43% PS3 accounts hacked 43% 3D TV sets 42% Fifty Shades of Grey 41% Government email spying 41% Iron Man 3 movie 40% Peter Capaldi Dr. Who 39% Prince Harry naked 39% Dark Knight Rises movie 39% Oscars 2012 39% iPad 2 39% iPhone 5 38% Freeview HD 38% Man of Steel 37% Star Trek Into Darkness 37% Goal-line technology 37% Murdoch questions 37% Wiggins wins BBC Sport 37% New series of Dr Who 36% Baftas 2012 36% The Inbetweeners Movie 36% Amazing Spider-Man 35% Men In Black 3 movie 35% Facebook new design 35% Despicable Me 2 34% Prometheus movie 34% The New iPad 34% Facebook “Timeline” 34% iPad 34% Les Misérables movie 34% Fast & Furious 6 movie 33% Oscars 2013 33% Life of Pi movie 33% Lincoln movie 32% Leveson Report 32% Facebook shares 32% Titanic 3D movie 32% Twitter super-injunctions 32% Charlie Sheen in news 32% X Factor win 32% Brits 2013 31% 4G Live 31% Bourne Legacy movie 31% Game chain bust 31% Amazon Kindle Touch 31% iPhone 4S 31% Nintendo 3DS 31% Golden Globes 2012 31% The Great Gatsby movie 30% Windows 8 launched 30% Comic Relief 2013 30% Star Wars/Disney deal 30% DAB Radio 30% Pornography filters 29% The Wolverine movie 29% World War Z 29% Samsung fined 29% Call of Duty: MW3 game 29% Entwistle resigns 28% iPad Mini 28% iPhone secretly tracking 28% Xbox One announced 27%

Murdoch not a fit person 27% Sites go offline for SOPA 27% IE9 launched 27% Murdoch’s BSkyB bid 27% Sony PS4 announced 26% Twilight: Part 2 movie 26% Ice Age 4 movie 26% Internet ‘trolls’ identified 26% Hunger Games movie 26% The Sun on Sunday 26% Big Brother re-launched 26% Microsoft buy Skype 26% Louis Smith wins SCD 26% The World’s End movie 25% Xbox One price £429 25% PlayStation 4 price £349 25% Kindle eBook 25% The Hobbit preview 24% Oblivion film 24% Avengers Assemble movie 24% Netflix in UK 24% Children in Need concert 24% Spotify 24% Windows 7 Mobile 24% Android-based tablets 24% Xbox Kinect 24% iPhone4 reception issue 24% iPhone 4 24% Wreck-It Ralph movie 23% Kindle Fire UK 23% The Sweeney movie 23% Rock of Ages movie 23% Firefox 4 launched 23% Smart TV 23% Samsung Galaxy S4 unveil 22% The Croods movie 22% CoD: Black Ops 2 game 22% iPlayer downloads 22% Expendables ll movie 22% Samsung Galaxy Note 22% Steve Jobs resigns 22% Sky 3D Channel 22% Call of Duty: Black Ops 22% Psy ‘Gentleman’ single 21% JK Rowling author reveal 20% Evil Dead 2013 movie 20% Zero Dark Thirty movie 20% FIFA 13 game 20% Facebook plan to float 20% PS Vita 20% Amazon Kindle Fire 20% Star Wars films on BD 20% Hillsborough song 20% Jack Reacher movie 20% Microsoft U-turn 19% Olympus Has Fallen movie 19% Bowie album The Next Day 19% McAlpine sues 19% Assassin’s Creed III game 19% UK’s first 4G network 19% Samsung Galaxy S3 19% Warner Bros. Studio Tour 19% FIFA 12 video game 19% Nintendo unveil ‘Wii U’ 19% BlackBerry PlayBook 19% BT Vision 19% Windows 8 update 18% Nintendo Wii U launch 18% Windows 8 pre-launch 18% Chris Moyles leaves 18% Google+ 18% “Quick Tap” 18% Samsung Galaxy Tab 18% Google Chromebooks 18% Sony Ericsson Xperia Play 18% Nokia/MS partnership 18% BBC TV Centre closes 17% Resident Evil: Retribution 17% Nexus 7 tablet 17% Stone Roses tour 17% MS Surface preview 17% Google new privacy policy 17% Battlefield 3 game 17%

Apple iCloud 17% LA Noire game 17% Portal 2 game 17% Google Cloud music 17% Nokia E7 smartphone 17% Google Chrome OS 17% BlackBerry 10 revealed 16% HTC One X launched 16% Windows 8 preview 16% Megaupload taken down 16% Samsung #1 smartphone 16% Apple Siri software 16% Crysis 2 game 16% The Times paywall 16% Apple iOS7 15% E3 gaming conference 15% Tomb Raider game 15% One Direction #1 One Way 15% Samsung Gal Note 8 unveil 15% JJ Abrams directs Star Wars 15% Muse Olympic song 15% Nintendo ‘3DS XL’ 15% MacBooks revamped 15% Google Drive 15% Asteroid mining 15% PS Vita unveiled 15% Amazon Cloud Player 15% BBC News site redesign 15% 3D Blu-ray players 15% Django Unchained movie 15% Halo 4 game 14% Robbie Williams #1 14% Surface launch 14% Resident Evil 6 game 14% “ACTA” rejection 14% Google TV UK 14% London 2012 game 14% Wii U console revealed 14% Facebook buy Instagram 14% Batman: Arkham City game 14% Fable III game 14% Blinkbox launched 14% Facebook Home 14% Vevo launched 14% Halo: Reach game 14% SimCity game 13% Yahoo! buys Summly app 13% Cloud Atlas movie 13% Facebook email 13% Rise of the Guardians 13% Hitman: Absolution game 13% Need for Speed game 13% Nexus 10 13% MS Outlook relaunch 13% PEGI Ratings 13% YouView launch 13% Nokia Lumia launched 13% Kinect: Star Wars game 13% Mass Effect 3 game 13% Kinect for PCs launch 13% PM backs UK film wins 13% Resident Evil 6 trailer 13% Apple-Samsung battle 13% Windows 8 unveiled 13% HP TouchPad 13% Skype on Facebook 13% Motorola Xoom 13% Homefront game 13% UK Radioplayer 13% Warner films on Facebook 13% Sony Move 13% Bing 13% ‘Viva Forever' musical 13% Daft Punk album 12% YouTube paid subscription 12% BioShock Infinite game 12% Far Cry 3 game 12% Live Messenger closure 12% BBC iPlayer Radio 12% PS3 Slimmed 12% HTC Windows 12% Google search ranking 12% HTC beat Apple 12%

O2 mobile wallet 12% Google Play 12% Google Music in USA 12% Sony recall 1.6m TVs 12% Gears of War 3 game 12% “.xxx” sex domain 12% ‘The Daily’ on iPad 12% Nokia Lumia 925 slim 11% Star Trek game 11% Defiance series/game 11% Daft Punk #1 11% Trance movie 11% HTC One unveiled 11% BT buys ESPN channels 11% Stones GRRR! album 11% Football Manager ’13 11% Nexus 4 11% Lumia 920 11% Piracy Hotspots 11% Microsoft SmartGlass 11% Facebook app store 11% Digital Economy Act delay 11% BT told block pirate sites 11% 3D Wimbledon on BBC 11% HTC Flyer tablet 11% Apple TV 11% Fallout: New Vegas game 11% Digital display screens 11% Yahoo! buy Tumblr 10% LOVEFiLM pilots 10% Crysis 3 game 10% New Super Mario game 10% Ultra HD/4K TV sets 10% Optimus 4X HD 10% Darksiders ll game 10% Sleeping Dogs game 10% Guild Wars 2 game 10% Apple Mountain Lion 10% Madonna booed 10% Microsoft buy Yammer 10% Microsoft Xbox Music 10% Diablo 3 game 10% MDNA album 10% SKY News Twitter use 10% YouTube movie rentals 10% HP to focus on software 10% HTC/Apple dispute 10% Google One Pass 10% Qriocity 10% Google TV 10% The Last of Us game 9% Marvel Heroes video game 9% Peter Kay sitcom on iPlayer 9% Chromebook Pixel unveil 9% Girls Aloud Ten album 9% Flame virus 9% Project Glass 9% Max Payne 3 game 9% Roaming costs capped 9% BBC TV download service 9% EMI sold to Universal 9% 60s/70s Absolute Radio 9% Google buy Motorola 9% Sonic the H-hog 20 years 9% "Newport" Jay-Z spoof 9% Steam (gaming service) 9% Now TV streaming box 8% Nokia Lumia 1020 8% BBC launch 5 HD channels 8% Google paid music service 8% Reddit Boston apology 8% Twitter #Music launch 8% Gears of War: Judgement 8% Sky buys O2 business 8% Sony unveils Xperia Z 8% Xbox Music 8% Madden NFL 13 game 8% Official Charts streams 8% Nokia 808 revealed 8% Virgin Media Tube wi-fi 8% Rage game 8% HTC service questioned 8% Deus Ex: HR game 8%

YouView 8% Samsung Galaxy 8% Digital sales over £1b 8% HP Slate 7 7% DmC video game 7% NI wins football rights 7% PS A-S B Royale 7% Dishonored game 7% Ubisoft patch 7% Ouya console unveiled 7% Sony touchless display 7% Myspace sold for £35M 7% Net neutrality 7% Disney Infinity game 6% nVidia launch ‘Shield’ 6% Grid 2 video game 6% Nokia Music+ 6% Nintendo Land game 6% HP Music 6% Led Zeppelin DVD 6% NBA 2K13 game 6% Tweet Store 6% BlackBerry music service 6% FA Cup on Facebook 6% World of Warcraft free 6% Dell Streak 6% Blu-ray disc successor 5% Google Chromecast dongle 5% Company of Heroes 2 5% Intel ‘Haswell’ processors 5% Huawei Ascend P6 5% Remember Me video game 5% Dell takeover bids 5% FB Graph Search 5% Sightseers 5% Google Buzz 5% Nvidia game device unveil 5% Asda remove Wii U 4% O2 Tu Go app 4% Twitter launches Vine 4% Snapchat mobile app 4% Yahoo! put up for sale 4% UK HuffPo launched 4% Virgin Gaming 4% Mflow 4% Painkiller: H&D game 4%

discussion buzz

all time list

please see the Appendix for details

of the fieldwork date to understand

full context this edition’s items

are highlighted green

metric 3 of 3

excitement buzz

© H

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18

20%

13%

15%

12%

8%

13%

10%

8%

9%

8%

7%

4%

8%

40%

41%

37%

37%

39%

29%

31%

32%

27%

24%

21%

17%

12%

24%

32%

32%

35%

38%

38%

35%

42%

44%

47%

50%

42%

45%

16%

14%

16%

16%

15%

21%

24%

19%

21%

22%

22%

36%

36%

The Last of Us game (333)

The World's End movie (911)

The Wolverine movie (1,111)

Blu-ray disc successor (303)

BBC launch 5 HD channels (493)

Chromecast dongle (291)

Peter Capaldi new Doctor Who (1,397)

Disney Infinity game (282)

Nokia Lumia 1020 (462)

Now TV streaming box (473)

Opt-out pornography filters (1,339)

JK Rowling author reveal (1,275)

Asda remove Wii U (233)

very excited somewhat excited not at all excited couldn't care less

Among those aware, the acclaimed game The Last of Us tops our Excitement Buzz poll in this edition

See overleaf for the full public view of excitement buzz.

base shown in parentheses

excitement buzz among those at least somewhat familiar with each

8%

6%

6%

4%

2%

2%

3%

2%

2%

2%

1%

1%

1%

20%

20%

17%

12%

10%

9%

6%

5%

5%

5%

4%

3%

1%

17%

22%

14%

29%

24%

8%

4%

9%

10%

5%

6%

4%

5%

9%

16%

6%

13%

20%

3%

2%

4%

5%

2%

3%

2%

4%

47%

36%

57%

41%

44%

78%

85%

80%

79%

86%

87%

89%

89%

The Wolverine movie

Peter Capaldi new Doctor Who

The World's End movie

Opt-out pornography filters

JK Rowling author reveal

BBC launch 5 HD channels

The Last of Us game

Nokia Lumia 1020

Now TV streaming box

Blu-ray disc successor

Disney Infinity game

Chromecast dongle

Asda remove Wii U

very excited somewhat excited not at all excited couldn't care less unfamiliar (not asked about excitement level)

© H

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base: all GB 16-64 (2,015)

19

When we look at excitement in the public as a whole, we see The Wolverine, Dr Who and The World’s End topping our most exciting news stories in this edition

All three of these stories make it into the Top 50 in our all-time Excitement Buzz list (see later).

Chromecast features weakly for excitement, but we will measure this again when it launches in the UK.

excitement buzz among all respondents, including unfamiliar

© H

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BB

C 5

new

HD

Very excited 2% 2% 2% 1% 4% 1% 1% 1%

Somewhat excited 9% 12% 6% 12% 12% 10% 6% 4%

Not at all excited 8% 10% 7% 9% 11% 6% 5% 10%

Couldn’t care less 3% 4% 3% 5% 3% 4% 3% 2%

Unfamiliar 78% 74% 83% 72% 70% 79% 85% 83%

Total Male Fem 16-24 25-34 35-44 45-54 55-64 Total Male Fem 16-24 25-34 35-44 45-54 55-64

excitement buzz demographic breakdown (alphabetical order)

Dis

ne

y In

fin

ity Very excited 1% 1% 1% 4% 2% <1% <1% <1%

Somewhat excited 4% 5% 4% 7% 10% 3% 1% <1%

Not at all excited 6% 6% 5% 5% 11% 5% 3% 4%

Couldn’t care less 3% 4% 1% 5% 3% 3% 2% 1%

Unfamiliar 87% 84% 89% 79% 73% 89% 94% 95%

JK R

ow

ling

Very excited 2% 2% 3% 5% 4% 2% 1% 1%

Somewhat excited 10% 8% 12% 12% 12% 8% 10% 8%

Not at all excited 24% 25% 23% 20% 17% 24% 27% 30%

Couldn’t care less 20% 26% 15% 19% 19% 23% 21% 19%

Unfamiliar 44% 40% 47% 44% 48% 43% 42% 41%

Lum

ia 1

02

0 Very excited 2% 2% 2% 2% 6% <1% 1% 1%

Somewhat excited 5% 8% 3% 8% 7% 7% 4% 2%

Not at all excited 9% 11% 7% 11% 11% 9% 8% 8%

Couldn’t care less 4% 4% 4% 12% 4% 3% 3% 2%

Unfamiliar 80% 75% 84% 68% 73% 81% 85% 87%

Pe

ter

Cap

ald

i Very excited 6% 7% 6% 11% 9% 6% 4% 4%

Somewhat excited 20% 21% 19% 18% 17% 21% 28% 15%

Not at all excited 22% 23% 21% 23% 14% 23% 22% 31%

Couldn’t care less 16% 17% 14% 12% 19% 18% 13% 15%

Unfamiliar 36% 31% 40% 37% 42% 33% 33% 36%

Po

rn f

ilte

rs Very excited 4% 3% 5% 4% 8% 2% 4% 3%

Somewhat excited 12% 9% 16% 13% 13% 12% 13% 12%

Not at all excited 29% 37% 23% 30% 28% 27% 31% 32%

Couldn’t care less 13% 18% 9% 14% 14% 17% 12% 9%

Unfamiliar 41% 34% 48% 39% 37% 42% 41% 45%

The

Las

t o

f U

s Very excited 3% 4% 2% 9% 6% 2% 1% <1%

Somewhat excited 6% 10% 3% 16% 10% 5% 2% 1%

Not at all excited 4% 5% 3% 9% 5% 4% 2% 1%

Couldn’t care less 2% 4% 1% 3% 4% 2% 2% 1%

Unfamiliar 85% 77% 92% 63% 75% 88% 94% 97%

The

Wo

lve

rin

e

Very excited 8% 10% 6% 13% 13% 8% 7% 1%

Somewhat excited 20% 21% 18% 25% 29% 25% 13% 8%

Not at all excited 17% 18% 15% 16% 16% 18% 17% 16%

Couldn’t care less 9% 9% 8% 11% 7% 10% 11% 5%

Unfamiliar 47% 41% 53% 35% 35% 40% 53% 71% N

ow

TV

bo

x Very excited 2% 1% 2% 2% 4% 1% 1% 1%

Somewhat excited 5% 7% 3% 6% 7% 5% 4% 3%

Not at all excited 10% 13% 7% 23% 11% 9% 4% 7%

Couldn’t care less 5% 6% 3% 4% 6% 6% 5% 2%

Unfamiliar 79% 73% 84% 66% 72% 79% 86% 87%

base size 2,015 959 1,056 238 440 506 433 398 C

hro

mec

ast Very excited 1% 2% 1% 2% 3% 1% 1% <1%

Somewhat excited 3% 5% 2% 3% 8% 4% 2% 1%

Not at all excited 4% 5% 4% 8% 5% 5% 2% 3%

Couldn’t care less 2% 4% 1% 4% 3% 2% 2% 1%

Unfamiliar 89% 84% 93% 83% 82% 88% 93% 95%

Ne

xt B

lu-r

ay Very excited 2% 2% 1% 2% 4% 2% 1% <1%

Somewhat excited 5% 8% 3% 8% 7% 5% 4% 3%

Not at all excited 5% 5% 5% 8% 4% 7% 2% 3%

Couldn’t care less 2% 3% 2% 5% 1% 2% 3% 2%

Unfamiliar 86% 83% 90% 77% 84% 85% 91% 93% 20

Asd

a W

ii U

Very excited 1% 1% 1% 1% 2% <1% <1% <1%

Somewhat excited 1% 1% 1% 3% 2% 1% 1% <1%

Not at all excited 5% 6% 3% 5% 9% 5% 2% 4%

Couldn’t care less 4% 5% 2% 6% 4% 6% 2% 1%

Unfamiliar 89% 86% 92% 84% 84% 88% 95% 95%

The

Wo

rld

s En

d

Very excited 6% 6% 5% 13% 9% 4% 4% 1%

Somewhat excited 17% 23% 12% 28% 21% 19% 14% 7%

Not at all excited 14% 16% 12% 17% 18% 13% 10% 11%

Couldn’t care less 6% 5% 7% 6% 7% 7% 9% 2%

Unfamiliar 57% 51% 64% 35% 46% 58% 63% 78%

base size 2,015 959 1,056 238 440 506 433 398

21

London 2012 opening 65% Skyfall movie 48% EURO 2012 47% Final Harry Potter 41% The Hobbit movie 41% Iron Man 3 movie 39% Olympic torch relay 39% Stars at Jubilee concert 37% New series of Dr Who 36% Dark Knight Rises movie 36% The Voice UK launched 36% Men In Black 3 movie 35% Star Trek Into Darkness 33% Goal-line technology 33% Murray loses Wimbledon 33% Felix Baumgartner skydive 32% Britain’s Got Talent 32% Despicable Me 2 31% Comic Relief 2013 31% Man of Steel 30% Amazing Spider-Man 30% Brits 2012 30% Freeview HD 30% Bourne Legacy movie 29% Prometheus movie 29% Oscars 2012 29% The Inbetweeners Movie 29% 3D TV sets 29% iPad 2 29% Wiggins wins BBC Sport 29% The Wolverine movie 28% Baftas 2012 28% Les Misérables movie 28% Fast & Furious 6 movie 27% Peter Capaldi Dr. Who 26% Life of Pi movie 26% iPhone 5 25% Ice Age 4 movie 25% The New iPad 25% World War Z 24% The Great Gatsby movie 24% Lincoln movie 24% Avengers Assemble movie 24% DAB Radio 24% iPad 24% The World’s End movie 23% The Hobbit preview 23% Amazon Kindle Touch 23% Firefox 4 launched 23% Oscars 2013 22% Sony PS4 announced 22% Star Wars/Disney deal 22% Netflix in UK 22% Sites go offline for SOPA 22% Children in Need concert 22% London 2012 tickets 22% Nintendo 3DS 22% IE9 launched 22% Smart TV 22% Golden Globes 2012 22% Xbox Kinect 22% Alex Ferguson retires 21% Xbox One announced 21% Oblivion film 21% Windows 8 launched 21% 4G UK 21% Expendables ll movie 21% Call of Duty: MW3 game 21% iPhone 4S 21% Android-based tablets 21% Samsung Galaxy S4 unveil 20% Brits 2013 20% Wreck-It Ralph movie 20% Fifty Shades of Grey 20% Hunger Games movie 20% Spotify 20% Windows 7 Mobile 20% Sky 3D Channel 20% CoD: Black Ops game 20% iPhone 4 20% Olympus Has Fallen movie 19% The Croods movie 19% Twilight: Part 2 movie 19%

iPad Mini 19% iPlayer downloads 19% The Sweeney movie 19% Kindle Fire UK 19% Samsung Galaxy Note 19% UK’s first 4G network 19% Rock of Ages movie 19% Titanic 3D movie 19% PS Vita 19% Murdoch questions 19% Amazon Kindle Fire 19% Microsoft buy Skype 19% Kindle eBook 19% Louis Smith wins SCD 19% PlayStation 4 price £349 18% Internet ‘trolls’ identified 18% CoD: Black Ops 2 game 18% Jimmy Carr tax 18% Nexus 7 tablet 18% Samsung Galaxy S3 18% Murdoch not a fit person 18% Google Chromebooks 18% James Arthur X Factor win 18% Pornography filters 17% Evil Dead 2013 movie 17% Warner Bros. Studio Tour 17% Windows 8 preview 17% Star Wars films on BD 17% Google Cloud music 17% Nokia E7 smartphone 17% Sony Ericsson Xperia Play 17% 3D Blu-ray players 17% Hillsborough song 17% Jack Reacher movie 17% JJ Abrams directs Star Wars 16% Leveson Report 16% FIFA 13 game 16% Windows 8 pre-launch 16% Stone Roses tour 16% MS Surface preview 16% Asteroid mining 16% Facebook “Timeline” 16% Nintendo unveil ‘Wii U’ 16% BlackBerry PlayBook 16% Samsung Galaxy Tab 16% LA Noire game 16% Portal 2 game 16% Bowie album The Next Day 15% Zero Dark Thirty movie 15% Nintendo Wii U launch 15% Assassin’s Creed III game 15% Zero Dark Thirty movie 15% Nintendo Wii U launch 15% Assassin’s Creed III game 15% Res Evil: Retribution game 15% Samsung fined 15% “ACTA” rejection 15% Google TV UK 15% Muse Olympic song 15% Wii U console revealed 15% HTC One launched 15% Battlefield 3 video game 15% Apple iCloud 15% Blinkbox launched 15% Nokia/MS partnership 15% E3 gaming conference 14% Windows 8 update 14% Robbie Williams #1 14% Nintendo ‘3DS XL’ 14% MacBooks revamped 14% Kinect: Star Wars game 14% Resident Evil 6 trailer 14% Kinect for PCs launch 14% Facebook new design 14% Big Brother re-launched 14% Fable III game 14% PS Vita unveiled 14% “Quick Tap” 14% Vevo launched 14% Amazon Cloud Player 14% Django Unchained movie 14% Apple iOS7 13% BBC TV Centre closes 13%

Samsung Gal Note 8 unveil 13% Tomb Raider game 13% Rise of the Guardians 13% Need for Speed game 13% Surface launch 13% BBC iPlayer Radio 13% HTC beat Apple 13% London 2012 game 13% YouView launch 13% Google Drive 13% Game chain bust 13% The Sun on Sunday 13% Facebook plan to float 13% Megaupload taken down 13% Batman: Arkham City game 13% Apple Siri software 13% Windows 8 unveiled 13% Google+ 13% Crysis 2 game 13% Halo: Reach game 13% BT Vision 13% JK Rowling Author reveal 12% Xbox One price £429 12% Psy ‘Gentleman’ single 12% BlackBerry 10 revealed 12% Halo 4 game 12% Hitman: Absolution game 12% Resident Evil 6 game 12% Optimus 4X HD 12% Prince Harry naked 12% MS Outlook relaunch 12% Microsoft SmartGlass 12% Nokia Lumia launched 12% Facebook shares 12% O2 mobile wallet 12% Mass Effect 3 game 12% PM backs UK film wins 12% FIFA 12 game 12% HP TouchPad 12% Motorola Xoom 12% UK Radioplayer 12% Charlie Sheen in news 12% Homefront game 12% Google Chrome OS 12% Microsoft U-turn 11% Daft Punk album 11% BioShock Infinite game 11% SimCity game 11% Far Cry 3 game 11% Nexus 4 11% HTC One unveiled 11% Cloud Atlas movie 11% Nexus 10 11% Sleeping Dogs game 11% Apple Mountain Lion 11% Chris Moyles leaves 11% Max Payne 3 game 11% HTC Flyer tablet 11% Warner films on FB 11% ‘The Daily’ on iPad 11% Apple TV 11% Fallout: New Vegas game 11% Digital display screens 11% BBC launch 5 HD channels 10% Facebook Home 10% Star Trek game 10% Trance movie 10% New Super Mario game 10% Stones GRRR! album 10% Lumia 920 10% HTC Windows 10% PS3 Slimmed 10% Google piracy search rank 10% Darksiders ll game 10% Guild Wars 2 game 10% Microsoft buy Yammer 10% Microsoft Xbox Music 10% Digital Economy Act delay 10% Facebook app store 10% Project Glass unveiled 10% Roaming costs capped 10% Nokia 808 revealed 10% BBC TV download service 10%

60s/70s Absolute Radio 10% Google Music in USA 10% YouTube movie rentals 10% Gears of War 3 game 10% Sony Move 10% Google TV 10% BBC News site redesign 10% The Last of Us game 9% Defiance series/game 9% LOVEFiLM pilots 9% Gears of War: Judgement 9% Peter Kay sitcom on iPlayer 9% One Direction #1 One Way 9% Crysis 3 game 9% Entwistle resigns 9% Football Manager ‘13 9% Ultra HD/4K TV sets 9% Madden NFL 13 game 9% Diablo 3 game 9% Flame virus 9% Official Charts streams 9% MDNA album 9% Facebook buy Instagram 9% Virgin Media Tube wi-fi 9% Google Play 9% Rage game 9% 3D Wimbledon on BBC 9% Skype on Facebook 9% Sonic the H-hog 20 years 9% “.xxx” sex domain 9% Qriocity 9% Google One Pass 9% Steam (gaming service) 9% Samsung Galaxy 9% Nokia Lumia 925 slim 8% Chromebook Pixel unveil 8% BT buys ESPN channels 8% Sony unveils Xperia Z 8% Daft Punk #1 8% Facebook email 8% Live Messenger closure 8% Madonna booed 8% Ouya console unveiled 8% Sony touchless display 8% YouView 8% "Newport" Jay-Z spoof 8% ‘Viva Forever' musical 8% Nokia Lumia 1020 7% Now TV streaming box 7% Blu-ray disc successor 7% Marvel Heroes video game 7% Yahoo! buys Tumblr 7% Google paid music service 7% Yahoo! buys Summly app 7% DmC game 7% NI wins football rights 7% Girls Aloud Ten album 7% Nintendo Land game 7% PS A-S B Royale game 7% Dishonored game 7% Led Zeppelin DVD 7% Piracy Hotspots 7% BT told block pirate sites 7% Deus Ex: HR game 7% HP to focus on software 7% Bing 7% Grid 2 video game 6% YouTube paid subscription 6% HP Slate 7 6% Twitter #Music launch 6% Sky buys O2 business 6% HP Music 6% Xbox Music 6% BlackBerry music service 6% FA Cup on Facebook 6% Google buy Motorola 6% Dell Streak 6% Nvidia game device unveil 6% Disney Infinity game 5% Google Chromecast dongle 5% Intel ‘Haswell’ processors 5% Remember Me video game 5% Huawei Ascend P6 5%

nVidia launch ‘Shield’ 5% Dell takeover bids 5% O2 Tu Go app 5% Facebook Graph search 5% Sightseers movie 5% NBA 2K13 game 5% Tweet Store 5% UK HuffPo launched 5% Google Buzz 5% Virgin Gaming 5% Digital sales over £1b 5% Company of Heroes 2 4% Nokia Music + 4% World of Warcraft free 4% Myspace sold for £35M 4% Painkiller: H&D game 4% Twitter launches Vine 3% Snapchat mobile app 3% Mflow 3% Asda remove Wii U 2% Reddit Boston apology n/a HMV administration n/a Blockbuster administration n/a McAlpine sues n/a Jimmy Savile scandal n/a Ubisoft security patch n/a PEGI Ratings n/a Government email spying n/a Google new privacy policy n/a SKY News Twitter use n/a EMI sold to Universal n/a Michael Jackson’s doctor n/a Samsung #1 smartphone n/a BlackBerry outage n/a HTC service questioned n/a Sony recall 1.6m TVs n/a Steve Jobs dies n/a Apple-Samsung battle n/a Steve Jobs resigns n/a Yahoo! put up for sale n/a HTC/Apple dispute n/a Phone hacking n/a Twitter super-injunctions n/a iPhone secretly tracking n/a PS3 accounts hacked n/a Murdoch’s BSkyB bid n/a Net neutrality n/a iPhone4 reception issue n/a The Times paywall n/a

excitement buzz

all time list

please see the Appendix for details

of the fieldwork date to understand

full context this edition’s items

are highlighted green

appendix Any figure shown in these Buzz reports should really be considered in relation to when a news story occurred and when the fieldwork was conducted. Both these dates are presented in the appendix that follows.

appendix

23

BT told block pirate sites 7/11 9/11

BT buys ESPN 2/13 3/13

BT Vision 12/06 11/10

Call of Duty: Black Ops 11/10 11/10

Call of Duty: Black Ops 2 11/12 12/12

Call of Duty: MW3 game 11/11 11/11

Charlie Sheen in news 3/11 4/11

Children in Need concert 11/11 11/11

Chris Moyles leaves 7/12 8/12

Cloud Atlas 2/13 3/13

Comic Relief 2013 3/13 4/13

Company of Heroes 6/13 7/13

The Croods movie 3/13 4/13

Crysis 3 game 2/13 3/13

Crysis 2 game 3/11 4/11

DAB Radio 1999 8/10

Daft Punk #1 4/13 5/13

Daft Punk album 5/13 6/13

Dark Knight Rises movie 7/12 8/12

Darksiders ll game 8/12 9/12

Defiance TV and game 4/13 5/13

Dell Streak 6/10 7/10

Dell takeover bids 3/13 4/13

Despicable Me 2 6/13 7/13

Deus Ex: HR game 8/11 9/11

Devil May Cry game 1/13 2/13

Diablo 3 game 6/12 6/12

Digital display screens 2009 8/10

Digital Economy Act delay 4/12 5/12

Dishonored game 10/12 11/12

Disney Infinity game 7/13 8/13

Django Unchained movie 1/13 1/13

E3 gaming conference 6/13 7/13

EMI sold to Universal 11/11 11/11

Entwistle resigns 11/12 12/12

EURO 2012 6/12 6/12

Evil Dead 2013 remake 4/13 5/13

Expendables ll movie 8/12 9/12

FA Cup on Facebook 8/11 9/11

Fable III game 6/11 6/11

Facebook “Timeline” 1/12 2/12

Facebook app store 5/12 5/12

Facebook buy Instagram 3/12 4/12

Facebook email 11/12 12/12

Facebook Graph search 1/13 2/13

Facebook Home s/p 4/13 5/13

Facebook new design 9/11 10/11

Facebook plan to float 2/12 2/12

Facebook shares 5/12 5/12

Fallout: New Vegas game 10/10 11/10

Title News Field

Digital sales over £1bn 1/13 1/13

3D Blu-ray players 2010 8/10

3D TV sets 1/10 5/11

3D Wimbledon on BBC 7/11 7/11

4G Live 10/12 11/12

60s/70s Absolute Radio 10/11 11/11

ACTA rejection 7/12 7/12

Amazing Spider-Man 7/12 7/12

Amazon Cloud Player 3/11 4/11

Amazon Kindle Fire NYR 10/11

Amazon Kindle Touch 3/12 4/12

Android-based tablets 6/10 2/11

Apple iCloud 10/11 10/11

Apple iOS7 6/13 7/13

Apple Mountain Lion 7/12 8/12

Apple Siri software 10/11 10/11

Apple TV 9/10 11/10

Apple-Samsung battle 8/11 9/11

Asda remove Wii U 7/13 8/13

Assassin’s Creed III game 10/12 11/12

Asteroid mining 4/12 5/12

Avengers Assemble 4/12 4/12

Baftas 2012 1947 2/12

Batman: Arkham City game 10/11 11/11

Battlefield 3 game 10/11 11/11

BBC iPlayer Radio 10/12 11/12

BBC launch 5 HD channels 7/13 8/13

BBC News site redesign 7/10 8/10

BBC TV Centre closes 3/13 4/13

BBC TV download service NYR 3/12

Big Brother re-launched 8/11 9/11

Bing 6/09 8/10

BioShock Infinite game 3/13 4/13

BlackBerry 10 revealed 1/13 2/13

BlackBerry music service 8/11 9/11

BlackBerry outage 10/11 10/11

BlackBerry PlayBook 6/11 6/11

Blinkbox launched 2008 5/11

Blockbuster administration 1/13 2/13

Bourne Legacy movie 8/12 9/12

Bowie album The Next Day 3/13 4/13

Britain’s Got Talent 2/12 4/12

Brits 2012 1977 2/12

Brits 2013 2/13 3/13

Far Cry 3 game 11/12 12/12

Fast & Furious 6 movie 5/13 6/13

Felix Baumgartner skydive 10/12 11/12

FIFA 12 game 9/11 10/11

FIFA 13 game 9/12 10/12

Fifty Shades of Grey 6/11 8/12

Final Harry Potter 7/11 7/11

Firefox 4 launched 3/11 5/11

Flame virus 6/12 6/12

Football Manager ‘13 game 11/12 12/12

Freeview HD 2012 7/10

Game chain bust 3/12 4/12

Gears of War 3 game 9/11 9/11

GoW: Judgement game 3/13 4/13

Girls Aloud Ten album 11/12 12/12

Goal-line technology 7/12 7/12

Golden Globes 1944 2/11

Google buy Motorola 8/11 9/11

Google Buzz 2/10 8/10

Google Chrome OS NYR 7/10

Google Chromebooks 5/11 5/11

Google Chromebook Pixel 2/13 3/13

Google Chromecast 7/13 8/13

Google Cloud music 5/11 5/11

Google Drive 4/12 5/12

Google Music in USA 11/11 11/11

Google new privacy policy 3/12 3/12

Google One Pass 2/11 4/11

Google paid music service 5/13 6/13

Google Play 3/12 3/12

Google search ranking 8/12 9/12

Google TV 10/10 11/10

Google TV UK 6/12 7/12

Google+ 6/11 7/11

Government email spying 4/12 4/12

Grid 2 video game 5/13 6/13

Guild Wars 2 game 8/12 9/12

Halo 4 game 11/12 12/12

Halo: Reach game 9/10 11/10

Hillsborough song 12/12 1/13

Hitman: Absolution game 11/12 12/12

HMV administration 1/13 2/13

Homefront game 3/11 4/11

HP Music 11/12 12/12

HP Slate 7 launched 4/13 5/13

HP to focus on software 8/11 9/11

HP TouchPad 7/11 7/11

HTC beat Apple 6/12 7/12

HTC Flyer tablet 6/11 6/11

HTC One launched 4/12 5/12

HTC One flagship phone 2/13 3/13

HTC service questioned 10/11 10/11

HTC Windows 9/12 10/12

HTC/Apple dispute 5/11 7/11

Huawei Ascend P6 6/13 7/13

Hunger Games movie 3/12 4/12

Ice Age 4 movie 7/12 8/12

IE9 launched 3/11 5/11

Intel ‘Haswell’ processors 6/13 7/13

iPad 6/10 7/10

iPad 2 3/11 4/11

iPad Mini 11/12 11/12

iPhone 4 6/10 7/10

iPhone 4S NYR 10/11

iPhone 5 9/12 10/12

iPhone secretly tracking 4/11 5/11

iPhone4 reception issue 6/10 8/10

iPlayer downloads 9/12 10/12

Iron Man 3 4/13 5/13

Jack Reacher movie 12/12 1/13

James Arthur wins X Factor 12/12 1/13

Jimmy Carr tax 6/12 7/12

Jimmy Savile scandal 10/12 11/12

JJ Abrams directs Star Wars 1/13 2/13

JK Rowling author reveal 7/13 8/13

Kindle eBook 10/09 11/10

Kindle Fire UK 9/12 10/12

Kinect for PCs launch 2/12 2/12

Kinect: Star Wars game 4/12 4/12

LA Noire game 6/11 6/11

Led Zeppelin DVD NYR 11/12

Les Misérables movie 1/13 1/13

Leveson Report 11/12 12/12

Life of Pi movie 12/12 1/13

Lincoln movie 1/13 2/13

Live Messenger closure 11/12 12/12

London 2012 opening 7/12 8/12

London 2012 tickets 6/11 7/11

London 2012 game 6/12 7/12

Louis Smith wins SCD 12/12 1/13

LOVEFiLM pilot TV series 4/13 5/13

Lumia 920 9/12 10/12

MacBooks revamped NYR 6/12

Madden NFL 13 game 8/12 9/12

Madonna booed 7/12 8/12

Man of Steel 6/13 7/13

Marvel Heroes video game 6/13 7/13

Mass Effect 3 game 3/12 3/12

Max Payne 3 game NYR 4/12

McApline sues 11/12 12/12

24

Title News Field

MDNA album 3/12 4/12

Megaupload taken down 1/12 2/12

Men In Black 3 movie 5/12 5/12

Mflow 11/09 7/10

Michael Jackson’s doctor 10/11 11/11

Microsoft buy Skype 5/11 5/11

Microsoft buy Yammer 6/12 7/12

Microsoft SmartGlass 6/12 6/12

Microsoft U-turn 6/13 7/13

Microsoft Xbox Music 6/12 6/12

Motorola Xoom 2/11 6/11

MS Outlook re-launch 8/12 8/12

MS Surface preview 6/12 6/12

Murdoch not a fit person 5/12 5/12

Murdoch questions 10/11 11/11

Murdoch’s BSkyB bid 6/10 2/11

Murray loses Wimbledon 7/12 7/12

Muse Olympic song 6/12 7/12

Myspace sold for £35M 6/11 7/11

NBA 2K13 game 10/12 10/12

Need for Speed game 11/12 12/12

Net neutrality n/a 11/10

Netflix in UK 10/11 2/12

New series of Dr Who 9/12 9/12

New Super Mario game 11/12 12/12

New Tomb Raider game 3/13 3/13

Newport Jay-Z spoof 8/10 8/10

Nexus 4 smartphone 10/12 12/12

Nexus 7 tablet 6/12 7/12

Nexus 10 tablet 10/12 11/12

Nintendo ‘3DS XL’ 6/12 7/12

Nintendo 3DS 3/11 6/11

Nintendo Land game 11/12 12/12

Nintendo unveil ‘Wii U’ 6/11 6/11

Nintendo Wii U launched 11/12 12/12

NI wins football rights 1/12 2/12

Nokia 808 revealed NYR 3/12

Nokia E7 smartphone 2/11 5/11

Nokia Lumia 925 slim 5/13 6/13

Nokia Lumia 1020 7/13 8/13

Nokia Lumia launched 5/12 5/12

Nokia/MS partnership 2/11 4/11

appendix

NYR = not yet released at time of fieldwork

Nokia Music+ 1/13 2/13

Now TV streaming box 7/13 8/13

Nvidia gaming device unveil NYR 1/13

nVidia launch ‘Shield’ 5/13 6/13

O2 mobile wallet 4/12 5/12

O2 Tu Go app 3/13 4/13

Oblivion movie 4/13 5/13

Official Charts streams 5/12 5/12

Olympic torch relay 5/12 5/12

Olympus has Fallen film 4/13 5/13

Optimus 4X HD 8/12 9/12

Oscars 2012 1929 2/12

Oscars 2013 2/13 3/13

Painkiller: H&D game NYR 1/13

Peter Capaldi Dr. Who 8/13 8/13

Peter Kay sitcom on iPlayer 3/13 4/13

One Direction #1 One Way 2/13 3/13

Ouya console unveil 8/12 8/12

PEGI Ratings 7/12 8/12

Phone hacking 6/11 7/11

Piracy hotspots 9/12 10/12

PM backs UK film wins 1/12 2/12

Portal 2 game 6/11 6/11

Prince Harry naked 8/12 9/12

Project Glass unveiled 4/12 4/12

Prometheus movie 6/12 6/12

PS A-S B Royale game 11/12 12/12

PS Vita launched 2/12 2/12

PS Vita unveiled NYR 6/11

PS3 accounts hacked 4/11 5/11

PS3 Slimmed 9/12 10/12

PS4 price £3\49 6/13 7/13

Psy ‘Gentleman’ single 4/13 5/13

Qriocity 3/11 4/11

Quick Tap 6/11 6/11

Rage game 10/11 10/11

Reddit issue apology 4/13 5/13

Remember Me video game 6/13 7/13

Resident Evil 6 game 10/12 10/12

Resident Evil: Retribution 9/12 10/12

Resident Evil 6 trailer 1/12 2/12

Rise of the Guardians 11/12 12/12

Roaming costs capped 3/12 3/12

Robbie Williams #1 11/12 12/12

Rock of Ages movie 6/12 6/12

Samsung #1 smartphone 10/11 11/11

Samsung fined 8/12 9/12

Samsung Galaxy 4/10 8/10

Samsung Galaxy Note 8/12 9/12

Samsung Galaxy S3 5/12 5/12

Samsung Galaxy S4 unveil 3/13 4/13

Samsung Galaxy Tab 11/10 6/11

Samsung Galaxy Note 8 tab 2/13 3/13

Sightseers movie 11/12 12/12

SimCity game 3/13 4/13

Sir Alex Ferguson retires 5/13 6/13

Sites go offline for SOPA 1/12 2/12

Sky 3D Channel 10/10 11/10

Sky buys O2 business 3/13 3/13

SKY News Twitter use 2/12 2/12

Skyfall movie 10/12 11/12

Skype on Facebook 6/11 7/11

Sleeping Dogs game 8/12 9/12

Smart TV 2012 4/11

Snapchat mobile app 1/13 2/13

Sonic the H-hog 20 years 1991 7/11

Sony announce PS4 2/13 3/13

Sony Ericsson Xperia Play 4/11 4/11

Sony Move 9/10 11/10

Sony recall 1.6m TVs 10/11 10/11

Sony touchless display NYR 3/12

Sony unveils Xperia Z tablet 1/13 2/13

Spotify 2/09 2/11

Star Trek Into Darkness 5/13 6/13

Star Trek video game 4/13 5/13

Star Wars films on BD 9/11 9/11

Star Wars/Disney deal 10/12 11/12

Stars at Jubilee concert 6/12 6/12

Steam (gaming service) 2002 8/10

Steve Jobs dies 10/11 10/11

Steve Jobs resigns 8/11 9/11

Stones GRRR! album 11/12 12/12

Stone Roses tour 6/12 6/12

Successor to Blu-ray 7/13 8/13

Surface launch 10/12 12/12

The Daily on iPad NYR 2/11

The Hobbit movie 12/12 1/13

The Hobbit preview 7/12 8/12

The Great Gatsby movie 5/13 6/13

The Inbetweeners movie 8/11 11/11

The Last of Us game 7/13 8/13

The New iPad 3/12 3/12

The Sun on Sunday 2/12 3/12

The Sweeney movie 9/12 10/12

The Times paywall 6/10 8/10

The Voice 3/12 4/12

The Wolverine movie 7/13 8/13

The Worlds End movie 7/13 8/13

Titanic 3D movie 1997 4/12

Trance movie 3/13 4/13

Tweet Store 9/12 10/12

Twitter launches Vine 1/13 2/13

Twilight: Part 2 movie 11/12 12/12

Twitter launch #Music 4/13 5/13

Twitter super-injunctions 6/11 6/11

Ubisoft patch 7/12 8/12

UK HuffPo launched 7/11 7/11

UK pornography filters 7/13 8/13

UK Radioplayer 3/11 4/11

UK’s first 4G network 8/12 9/12

Ultra HD/4K TV sets 10/12 11/12

Vevo launched 12/09 5/11

Virgin Gaming 7/10 8/10

Virgin Media Tube wi-fi 3/12 3/12

Viva Forever' musical 12/12 1/13

Warner Bros. Studio Tour 3/12 3/12

Warner films on FB 3/11 4/11

Wiggins wins BBC Sports 12/12 1/13

Wii U console revealed 6/12 6/12

Windows 7 Mobile 11/10 2/11

Windows 8 pre-launch 7/12 8/12

Windows 8 launched 10/12 11/12

Windows 8 preview NYR 3/12

Windows 8 unveiled NYR 9/11

Windows 8 update 5/13 6/13

Wreck it Ralph movie 2/13 3/13

World of Warcraft free 6/11 7/11

World War Z 6/13 7/13

Xbox One price £429 6/13 7/13

Xbox One announced 5/13 6/13

Xbox Kinect 11/10 11/10

Xbox Music 10/12 12/12

.xxx sex domain 4/11 4/11

Yahoo! buys Summly app 3/13 4/13

Yahoo! buys Tumblr 5/13 6/13

Yahoo! put up for sale 9/11 9/11

YouTube movie rentals 10/11 10/11

YouTube paid subscriptions 5/13 6/13

YouView NYR 11/10

YouView launch 7/12 7/12

Zero Dark Thirty movie 1/13 2/13

our contact details

steve evans – entertainment & technology [email protected] 07849 172 341

lee langford – technology & telecoms [email protected] 07966 339 606

denholm scotford – business development [email protected] 07989 388 164

pete cooke – sector head [email protected] 07989 387 093

http://www.harrisinteractive.com/uk/