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© MMX SUCCESSWERKS. Do Not Copy or Distribute. 1 Case Study 2
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Hardywood craft brewery social media roi case study 2

Apr 22, 2015

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Nhat Pham

Approach on video social media strategy for brand awareness and story telling of a local craft brewery
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Page 1: Hardywood craft brewery social media roi case study 2

© MMX SUCCESSWERKS. Do Not Copy or Distribute.1

Case Study 2

Page 2: Hardywood craft brewery social media roi case study 2

© MMX SUCCESSWERKS. Do Not Copy or Distribute.2

SituationSituation

Hardywood wanted to document the collaboration of Lamplighter coffee to come up with the Sidamo CoffeeStout and tell the story of how the beer came into being.

Page 3: Hardywood craft brewery social media roi case study 2

© MMX SUCCESSWERKS. Do Not Copy or Distribute.3

ApproachApproach

To show the local involvement and understanding of another great RVA cult following by going to Lamplighter roasting lab and showing Hardywood’s involvement in the brewing process.

Page 4: Hardywood craft brewery social media roi case study 2

© MMX SUCCESSWERKS. Do Not Copy or Distribute.4

OutcomeOutcome

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