Hacking Health Literacy: SXSW 2015

WHAT THE WHA?

CODE

PO128

THE ‘69 DODGE CHARGER

While this engine was available with an unsilenced air cleaner option, it differed internally from the 335-hp 383 “Magnum”

TWO 383 engines available: 2-barrel and 4-barrel

2-barrel rated at 290 hp

Four-barrel engine was rated at 330 hpand identified by the “pie tin” on the air cleaner as “383/FOUR BARREL”

In 1969, the B-series engines were all painted turquoise with the exception of the 383 four-speed, 440 Magnum, and 426 hemi which were painted Street Hemi Orange

The 330-hp engine was unique to the Charger model in 1969

The 335-hp 383 Magnum engines were also painted Street Hemi Orange

CODE

PO128

THE PROBLEM

WAS A SIMPLE

CODE

PO128

THE PROBLEM

WAS A SIMPLE

Health lit∙er∙a∙cy (n.): The degree to which individuals

have the capacity to obtain, process,

and understand basic health

information and services needed to

make appropriate health decisions.

Source: Health.gov

CODE

PO128

THE PROBLEM

WAS A SIMPLE

Health lit∙er∙a∙cy (n.): How much you know

about staying healthy and/or

managing your illness.

Source: Health.gov

Source: The National Assessment of Adult Literacy; US Dept of Health and Human Services

50%of patients

leave the doctor not knowing what to do

or what they were told

Nearly

9 out of 10 adults have difficulty

using everyday health information

1 in 2 adults can’t

read a drug label

50% of adults cannot

understand a vaccine chart

99% of Americans can read.

ONLY 12% have ‘proficient’ health literacy

9 out of 10 adults may lack

the skills needed to manage their

health and prevent disease

BY THE NUMBERS

First Christmas with Tommy

Last Christmas with her “Little Family”

WHY CARE?

According to the US Department of Health

and Human Services:

The primary responsibility for

improving health literacy lies

with public health professionals

and the healthcare and public

health systems.

Really…it’s YOU AND ME

It’s time toHACK HEALTH LITERACY

Source: Health.gov

Digital

is the ONLY

medium to

use them all.

STYLES of

LEARNING7

HOW DO WE START?

Break down complex language. Create an easy story.

STYLES of

LEARNING

HEALTH HACK 1: SIMPLIFY

‘Design the disease’ as an eye-catching, quick read.

STYLES of

LEARNING

HEALTH HACK 2: VISUALIZE

Enhance digital tools with interactivity that makes

learning easy and fun.

STYLES of

LEARNING

HEALTH HACK 3: PLAY

THEN NOW

THANKS,Y’ALL!

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