GUMZO Product Description - a-mla.org Product... · Product Description •Designed to manage large groups of people communicating simultaneously online. •GUMZO is able to communicate

Fresh innovations by

GUMZO Product Description

Changing the way you Chat


COMMUNICATION IS KEY


The truth of the matter is…..

(C) Farwell Consultants Limited - 2014

WE LIKE THE SOUND OF

OUR OWN VOICES……….

Communication is key…

1.4B FB users

10B Posts sent daily

302M active Twitter users

46% use Twitter each day

13% of internet

users use Instagram

Instagram is now bigger than Twitter


According to

Gartner, in 2014 the

average marketing

spend for a

corporate was

10.2% of its annual

budget.

From this budget,

18% was spent on

customer

experience.

Digital marketing

was ranked as the

No1 CEO priority

for 2014

What’s the big deal….

• Why develop yet another software platform

that enables people to communicate online?

– Isn’t the market saturated?

– Why do we think we can do it better?


We did things differently….


We created a secure, efficient and effective, low

cost M2M communication tool that enables you

to:

• Communicate your brand message quickly

and cost-effectively

• Incubate ideas, collaborate and develop

solutions interactively

Have your say…


YOUR STAFF YOUR AGENTS & DISTRIBUTORS YOUR CUSTOMERS

What makes us special…

Copyright of Farwell Consultants Limited 8

Access Anytime, Anywhere

High Performance Cloud Servers

Mobile, Tablet & Laptop Friendly

No Broadband Required

No Software Download Needed



Access Anytime, Anywhere

• Create and host a Chat Session any

time

• Participate anywhere

• Office

• Home

• Airport

• Internet Cafe



High Performance Cloud Servers

• Hosted on high performance

Microsoft Azure servers

• Geographic redundancy for

24x7x365 access



Mobile, Tablet & Laptop Friendly

• Works on any internet ready device

• Works on any browser

• Works on any operating system

• Works on any network



No Broadband Required

• No need for fibre optic, 4G or

dedicated corporate bandwidth

• Works on EDGE or 3G networks

• WE WON’T EAT YOUR BUNDLES!!



No Software Download Needed

• No complex software download &

configuration on client devices

• No Apps

• All you need is a browser and

internet connection

• Communication without borders

So, how do you benefit?


Enhance open door policy through staff, agent and or customer interaction

Limit disruptive “grapevine chat” through effective vertical communication

Create transparency, openness and visibility across your organization

Improve cohesion & group teamwork across your organization

Encourage active feedback from staff, agents and or customers

Improve real-time communication to enable solution development in real-time

Encourage & promote a culture of constant and open communication

Who should benefit…


BANKSInternal CommunicationIndustry awareness

NGOEfficient low cost awareness campaign with immediate M&E data

FMCGLarge scale communication with agents and distributors any time, anywhere

EDUCATIONProvide discussion and collaboration forums for students (peer groups) and learning support


INTRODUCING GUMZO



GUM-ZO

GUMZO is Kiswahili for “Chat”

Product Description

• Designed to manage large groups of people

communicating simultaneously online.

• GUMZO is able to communicate cost effectively

with your entire workforce wherever they are.

• No more expensive hotel conference rooms or

pulling staff away from their workstations.

• Transcripts of all GUMZO sessions automatically

generated and can be posted in the Archives

section for later viewing


Feature Overview

Feature Description

Chat Rooms Unlimited – capacity to create new chat rooms

Registered Users Unlimited – capacity to allow new users to register

Archives All chat transcripts archived and accessible for reference

Chat Filter Focus on the important points. Filter key questions and

comments to respond to (Admin and Chair users only)

Twitter Integration Retweet messages you like on your personal Twitter feed

Profile Customisation Add a profile picture, Twitter handle and other personal

information

User Blocking Protect your users from abuse. Admin can block users

based on email address and or IP address

Video Interface Embed YouTube movies into your chat session to make

the experience even more interactive

© Farwell Consultants Limited - 2014

User Hierarchy


• Manage Users

• Manage Chat Rooms

• Read/Write View

• Manage and Filter conversation

• Predefined number of users

• Able to ask questions/comment

• Read only view of proceedings

• Ability to Like comments

Admin

Chair

Active

User

Passive

User

License Conditions

• Gumzo is a licensed software solution

• License based on number of users

• License can be charged quarterly, 6 monthly

or annually

• No automatic cut off if license level reached.

You keep enjoying the service

– License fee updated in the next charging round



REFERENCES


Kenya Bankers Association

• Used as the Chat Platform for the Kenya Bankers Association (KBA) “My Chat with a Bank CEO”

• Used successfully and without technical hitch since February 2014

• Key Contact:-– Nuru Mugambi

– [email protected]

– +254 720 084 224


mailto:[email protected]

Kenya Commercial Bank

• Focus on internal

communications

• 1000 active user license

• To be used across 6

countries in East Africa

• Contact:

– Anne Mathenge

– [email protected]


mailto:[email protected]


DELIVERABLES & COMPLIANCE


Deliverables - Operations


Details Compliance

Compatibility with PC,

Tablets and mobile

platforms

GUMZO works on any device that is web enabled.

GUMZO works on any browser and operating system

Scalable to allow a

preset number of active

users with unlimited

viewers

GUMZO can differentiate participants between Active and

Standard. Active can chat (add comments) and Standard

have view only access. Both are unlimited in the number of

users the system can handle

Content Filtering GUMZO Admin is able to delete messages deemed

offensive and block offending user accounts via IP Address

or Email address

Email Notification for

Users

GUMZO provides email notification to participants when

they register for a chat session. It can also be set up to

issue an email prior to the chat session commencing.

Display of Active/Live

online user list

GUMZO clearly displays all and Active users in the side bar

of the main chat dialogue window

Deliverables – User Interaction


Details Compliance

Easy to use and

intuitive to navigate

GUMZO has been developed to have a very simple and

intuitive user interface. In addition the system provides

helpful pop-ups to guide the user through the system

Enable real-time

communication and

collaboration

GUMZO enables large numbers of people to communicate

simultaneously. The system generates a full transcript of all

chat sessions thereby enabling future follow up. The ability

to embed video links into the chat further enhances

collaboration and the additional benefit of a very low

bandwidth user interface means the audience is not

restricted to locations with fixed wireless broadband access.

Scalability GUMZO is scalable to allow large numbers of users to be

registered and actively participate/observe chat sessions.

Deliverables – User Interaction


Details Compliance

Archived transcripts of

chat:- exportable and

searchable by

keywords

GUMZO automatically generates a full transcript of each

chat session undertaken. This transcript can be

automatically emailed to the chairperson and selected

persons within the organisation. The chat transcript can be

posted onto the archives page along with pod casts, videos

and associated documentation.

Multilingual capabilities

– allow for translations

into key languages i.e.

English, French and

Swahili

GUMZO can currently be successfully used in any language

that uses the Latin alphabet and as such can be provided in

English, Spanish, French, Portugese and Swahili.

Language selection will be part of user profile selection.

Once selected all instructions will be displayed in the users

preferred language.

Real-time translation of chat comments into one or more

language is currently not possible

Deliverables – Security


Details Compliance

Ability to integrate into

Windows Active

Directory

GUMZO can interface into Active Directory for auto login

when within the corporate secure environment.

User Registration via 2

stage process

Users registration process involves user entering email

address and password. Notification sent to email address

and user active after they activate via the link provided in

email

Flood control

mechanism in place

Flood control mechanisms are built into the architecture of

the GUMZO chat platform both in the software and server

specifications

Capability to manage

and control the degree

of confidentiality for

chat related documents

Chat room access can be restricted to certain user groups

to enable confidential chats to take place. In addition,

documentation is only shared with assigned participants and

is not automatically posted in the archives section.

Twitter interface can also be switched off to ensure no data

is leaked.

Deliverables – Tracking


Details Compliance

Effortlessly track on

chats

GUMZO allows any user to keep on top of all chats through

a simple user interface. All comments are displayed (nothing

hidden) and the user can simply scroll up and down the

dialogue window to view old comments.

GUMZO also provides a unique filter system for Chat Chair

and Admin users to enable them to highlight specific

comments they wish to address. These comments are listed

in a separate box to give full clarity and focus. Once

addressed the comment can be unchecked and disappears

from the filter view.

Ability to support

session logs as well as

viewing real time logs

GUMZO allows the Admin to see who is online at any given

time. It also shows the last time a user logged. Whatever

that user typed can be seen in the transcript so full end to

end audit trail of activity is possible.

Deliverables – Tracking


Details Compliance

Provision of System,

Security and

Application Audit logs

GUMZO provides a text file listing of all activities undertaken

by all users during a specified time window.

Deliverables – Administration


Details Compliance

Manage a centralised

console/user panel for

chats, profiles and

users

GUMZO Admin user(s) can manage all aspects of the

platform from a single user interface. This includes:

• User management

• Chat room management

• Transcript management

• Archive management

From within a live chat, the admin is also able to undertake

the following actions:

• Delete offensive comments

• Block offending users by email address

• Block offending users by IP address

Deliverables – Feedback


Details Compliance

Support post chat

survey results

GUMZO supports the creation of post chat surveys.

Questions are created by Admin before the chat has

completed. Once the chat session closes the survey pop-up

is presented for uses to participate before they exit.

Feedback is posted on the back end database

Provide updated

information on the chat

activities e.g. analytics

on hits, favourite topics

GUMZO utilises Google Analytics to provide analysis on

page hits, technology trends, navigation behaviour and so

on.

GUMZO can also provide user behaviour reporting to

indicate number of users, when they last logged in, when

they last participated in a chat etc.


TECHNICAL SOLUTION


Technical Solution Overview

• GUMZO is a mature, proven, robust and expandable and can meet the needs and demands of any organisation

• GUMZO is a cloud based solution and is located on Virtual Servers provided by Microsoft (Azure)

• Installation and Commissioning is a relatively simple process– Create a new instance of the chat system

– Customise the UI to suit the organisations look & feel

– Setup the organisations internet/intranet to point to the GUMZO as a sub domain e.g. chat.organisation.com


System Architecture

Server Specifications

• Apache Server with:– PHP 5.1.0 or higher

– PDO extension for MYSQL Database

– Mcrypt extension

– Fileinfo extension

• MySQL Server v 5.5

• Hardware Requirements– 20GB HDD

– 2GB Memory

– 1Ghz Processor

NodeJS Specifications

• NodeJs v 0.10.0

• MySQL v 2.3.2

• Express v 3.5.0

• Gravatar v 1.0.6

• Socket.io v 0.9.16

• Ejs v 0.8.5


Solution Diagram


Key Activities

Action Responsibility Description

UI Customisation Farwell Consultants Brand GUMZO in organizations colors,

set up behavior parameters such as

Chat opening times, automated email

etc.

Sub Domain Farwell Consultants

& organizations IT

Create sub domains for chat platform &

point to Azure cloud platform

Create chat rooms Farwell Consultants Create chat rooms for launch

Upload Users Farwell Consultants

& Organization IT

Organization IT to provide a list (csv file)

of all staff – name & email address by

country to upload into GUMZO

© Farwell Consultants Limited - 2014

GUMZO should be an integral part of your organisations communication infrastructure.

For that reason we ensure that all instances of GUMZO chat that are purchased are

crafted to reflect your corporate branding.


TECHNICAL SUPPORT


Technical Support

• Farwell Consultants provide:– Training materials

– Webinar based training – trainer online

• Access to office hours technical support– Monday thru Friday

– Remote support only

• Bug fixes deployed once tested and released

• Quarterly performance report indicating:– Google Analytics report (Cloud solution only)

– GUMZO User and Chat Room stats



THANK YOU


GUMZO Product Description - a-mla.org Product... · Product Description •Designed to manage large groups of people communicating simultaneously online. •GUMZO is able to communicate

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