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Guitar Interactive - MEDIA KIT 2018v3UK...sÖ ¾s s êñ sÖ ¾s Âs¤s¾Ý íè¢2 ìï0 8s¤ ðñ0 ±Í È s Í Ès¾ ¾ ¤sÈ »¾± Í È « È ¤sÂÈ éê ª±«È  ... Í

Mar 17, 2020

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Page 1: Guitar Interactive - MEDIA KIT 2018v3UK...sÖ ¾s s êñ sÖ ¾s Âs¤s¾Ý íè¢2 ìï0 8s¤ ðñ0 ±Í È s Í Ès¾ ¾ ¤sÈ »¾± Í È « È ¤sÂÈ éê ª±«È  ... Í

MEDIA KIT 2018

Page 2: Guitar Interactive - MEDIA KIT 2018v3UK...sÖ ¾s s êñ sÖ ¾s Âs¤s¾Ý íè¢2 ìï0 8s¤ ðñ0 ±Í È s Í Ès¾ ¾ ¤sÈ »¾± Í È « È ¤sÂÈ éê ª±«È  ... Í

"Guitar interactive use a strategic marketing approach, focused on

creating and distributing valuable, relevant, and consistent content to

attract and retain a clearly defined audience — and, ultimately, to drive

profitable customer action."

Total global reach of our network

1.5m+

Monthly Readers of Guitar Interactive Magazine

100k+

Monthly Vistors to guitarinteractivemagazine.com

150k+

Email Subscribers

320k+

The above figures are based on 12 month average.

Source : Google Analytics

the facts

guitarinteractive

Page 3: Guitar Interactive - MEDIA KIT 2018v3UK...sÖ ¾s s êñ sÖ ¾s Âs¤s¾Ý íè¢2 ìï0 8s¤ ðñ0 ±Í È s Í Ès¾ ¾ ¤sÈ »¾± Í È « È ¤sÂÈ éê ª±«È  ... Í

average age

29

average salary

£50k+

AB

47%

Male

89%

Bought a guitar related product in the last 12 months

95%

Have attended a gig in the last 12 months

79%

Source : Gi Reader Survey 2017

demographicsthe

Page 4: Guitar Interactive - MEDIA KIT 2018v3UK...sÖ ¾s s êñ sÖ ¾s Âs¤s¾Ý íè¢2 ìï0 8s¤ ðñ0 ±Í È s Í Ès¾ ¾ ¤sÈ »¾± Í È « È ¤sÂÈ éê ª±«È  ... Í

Guitar Interactive Magazine

guitarinteractivemagazine.com

GiTV Youtube

Gi Facebook

Launch

Dedicated

Solus

Product HighlightsNews Highlights

platformsthe

online platforms

email newsletters

70k+ Subscribers

60k+ Facebook

Page 5: Guitar Interactive - MEDIA KIT 2018v3UK...sÖ ¾s s êñ sÖ ¾s Âs¤s¾Ý íè¢2 ìï0 8s¤ ðñ0 ±Í È s Í Ès¾ ¾ ¤sÈ »¾± Í È « È ¤sÂÈ éê ª±«È  ... Í

Licklibrary.com

Guitar Idol

Amazon

networkthe

200k Youtube | 80k Facebook | 50k+ Site visits per month

10K Youtube | 20k+ Facebook

200k+ Facebook

Thinking About Guitar

All product videos can be featured on Amazon UK and US Sites

Maximising your sponsorship through our content recommendation engine.

Sponsor one of our feature pages and your brand will reach Yahoo, the Mail online

and Bloomberg, plus many many more.

Taboola

Combined Network Reach1.5 million

Page 6: Guitar Interactive - MEDIA KIT 2018v3UK...sÖ ¾s s êñ sÖ ¾s Âs¤s¾Ý íè¢2 ìï0 8s¤ ðñ0 ±Í È s Í Ès¾ ¾ ¤sÈ »¾± Í È « È ¤sÂÈ éê ª±«È  ... Í

reachthe

Global Reach

170 Counties

USA and UK Top 2

Combined Network Reach1.5 million

United States

37%

United Kingdom

31%

Canada

8%

Germany

5%

Australia

5%

France

3%

Italy

3%

Spain

3%

Netherlands

3%

Sweden

2%

Page 7: Guitar Interactive - MEDIA KIT 2018v3UK...sÖ ¾s s êñ sÖ ¾s Âs¤s¾Ý íè¢2 ìï0 8s¤ ðñ0 ±Í È s Í Ès¾ ¾ ¤sÈ »¾± Í È « È ¤sÂÈ éê ª±«È  ... Í

artiststhe

The Biggest Names

The Latest News

Interviews

Exclusive Columns

Tech Sessions

Combined Network Reach1.5 million

Page 8: Guitar Interactive - MEDIA KIT 2018v3UK...sÖ ¾s s êñ sÖ ¾s Âs¤s¾Ý íè¢2 ìï0 8s¤ ðñ0 ±Í È s Í Ès¾ ¾ ¤sÈ »¾± Í È « È ¤sÂÈ éê ª±«È  ... Í

talentthe

World Renowned Tutors

Accomplished Musicians

Music Journalists

Exclusive Artist Lessons

Expert Reviews

Combined Network Reach1.5 million

Page 9: Guitar Interactive - MEDIA KIT 2018v3UK...sÖ ¾s s êñ sÖ ¾s Âs¤s¾Ý íè¢2 ìï0 8s¤ ðñ0 ±Í È s Í Ès¾ ¾ ¤sÈ »¾± Í È « È ¤sÂÈ éê ª±«È  ... Í

reviewsthe

Trusted Demonstrators

Insightful Opinions

High Quality Media

High Fidelity Audio

Multi Platform

Combined Network Reach1.5 million

Page 10: Guitar Interactive - MEDIA KIT 2018v3UK...sÖ ¾s s êñ sÖ ¾s Âs¤s¾Ý íè¢2 ìï0 8s¤ ðñ0 ±Í È s Í Ès¾ ¾ ¤sÈ »¾± Í È « È ¤sÂÈ éê ª±«È  ... Í

featuresthe

Main Interview

Tech Session

Support Interviews

Special Features

Featured Reviews

Live Sound

The Bassment

The Quiet Room

Columns

£500 per Issue | £3,000 for 10 issues

Feature Sponsorship

Page 11: Guitar Interactive - MEDIA KIT 2018v3UK...sÖ ¾s s êñ sÖ ¾s Âs¤s¾Ý íè¢2 ìï0 8s¤ ðñ0 ±Í È s Í Ès¾ ¾ ¤sÈ »¾± Í È « È ¤sÂÈ éê ª±«È  ... Í

advertsthe

Animated

HD Video Enabled

URL Trackable

Social Integration

Dynamic

Design Services Available

DPS £1,700 per issue

Full Page £995 per issue

Half Page £695 per issue

Discounts available for multi-issue bookings.

Contact your account manager for details.

Display Advertsing

Page 12: Guitar Interactive - MEDIA KIT 2018v3UK...sÖ ¾s s êñ sÖ ¾s Âs¤s¾Ý íè¢2 ìï0 8s¤ ðñ0 ±Í È s Í Ès¾ ¾ ¤sÈ »¾± Í È « È ¤sÂÈ éê ª±«È  ... Í

emailsthe

320k Database

Average Open Rate 17%

Average CTR 3.8%

Qualified and Engaged

Dedicated Available

Newsletter Availble

Dedicated Email £1,999

Newsletter Email £995

Product News Email £495

Email Marketing

Page 13: Guitar Interactive - MEDIA KIT 2018v3UK...sÖ ¾s s êñ sÖ ¾s Âs¤s¾Ý íè¢2 ìï0 8s¤ ðñ0 ±Í È s Í Ès¾ ¾ ¤sÈ »¾± Í È « È ¤sÂÈ éê ª±«È  ... Í

websitethe

150k Monthly Visitors

Average CTR 0.18% per day

Homepage Takeovers

Banner Advertising

Design Services Available

URL Trackable

Banner Advertising £350 per month

Homepage Takeover £795 per month

Website Take Over £995 per month

Website Advertsing

Page 14: Guitar Interactive - MEDIA KIT 2018v3UK...sÖ ¾s s êñ sÖ ¾s Âs¤s¾Ý íè¢2 ìï0 8s¤ ðñ0 ±Í È s Í Ès¾ ¾ ¤sÈ »¾± Í È « È ¤sÂÈ éê ª±«È  ... Í

showthe

Magazine Show

GiTV Talon Picks Launch Campaign 2.5M Reach 1M Views 11K Engagements

Facebook and Youtube

Fun and Informative

Massive Engagement

Influencer Marketing

The Biggest Stars

Soft Review and Performance £250 Per Episode

Episode Takeover £995 Per Episode

GiTV Premium Sponsorship £495 Per Episode

Product Placement

Page 15: Guitar Interactive - MEDIA KIT 2018v3UK...sÖ ¾s s êñ sÖ ¾s Âs¤s¾Ý íè¢2 ìï0 8s¤ ðñ0 ±Í È s Í Ès¾ ¾ ¤sÈ »¾± Í È « È ¤sÂÈ éê ª±«È  ... Í

marketingcontent

Interactive Reviews

Influencer Marketing

Product Placement

Lesson Campaigns

Competitions

Social Promotions

Starting from £299 per month

Contact your account manager to speak with

one of our creative team.

Content Advertsing

"Guitar interactive use a strategic marketing approach, focused

on creating and distributing valuable, relevant, and consistent

content to attract and retain a clearly defined audience — and,

ultimately, to drive profitable customer action."

SHERGOLD

CASE STUDY

LESSON SERIES

300K REACH

400K VIEWS

Page 16: Guitar Interactive - MEDIA KIT 2018v3UK...sÖ ¾s s êñ sÖ ¾s Âs¤s¾Ý íè¢2 ìï0 8s¤ ðñ0 ±Í È s Í Ès¾ ¾ ¤sÈ »¾± Í È « È ¤sÂÈ éê ª±«È  ... Í

Gi TV Product Feature

Social Promotion

Featured Product Email

enhance your review packagethe

support your product review with additional content

Only £499 per product per issue

Page 17: Guitar Interactive - MEDIA KIT 2018v3UK...sÖ ¾s s êñ sÖ ¾s Âs¤s¾Ý íè¢2 ìï0 8s¤ ðñ0 ±Í È s Í Ès¾ ¾ ¤sÈ »¾± Í È « È ¤sÂÈ éê ª±«È  ... Í

premium partner packagethe

a 12 month strategic marketing partnership

1 dedicated email per month

1 newsletter email per month

Homepage Takeovers

Banner Advertsing

Product Placement 8 Lesson Series

12 Social Promotions per year

Guitar Idol Sponsorship

Full Page Advert per issue

Magazine Special Feature

Inclusion on all premium partner pages

including website and magazine

Strategic 12 month plan provided

Inclusive of Creative Cost

£1,799 per month 12 month contract

premium partner packagethe

a 12 month strategic marketing partnership