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Growth Strategy Execution
How to Start Fast & Deliver Resultswww.linkedin.com/in/peggyklingel www.twitter.com/[email protected]
Sales and Market Strategy Development and Execution
Change Management, Startup & Turnaround Expertise
Peggy Klingel608-512-8830
[email protected]
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Change impacts many areas and can provide great opportunities.
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Developing, communicating and acting on the strategy quickly provides the best chance of success.
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Opportunity:
Market:
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Opportunity:
Market:
Retention:
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Opportunity:
Market:
Retention:
Financial:
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Opportunity:
Market:
Retention:
Financial:
Technology: Solutions may require new technology that is never going to be perfect requiring a start and evolve approach.
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Collaboration on revenue growth plan development encourages ownership and reduces anxiety.
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Make the case for change over and over again.
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Listen and ask more questions!
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Constantly ask: Can we execute the plan?
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Market Research
What has changed?What are competitors doing?Does our product meet a need?How do we differentiate?Where is future growth?
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Are they happy?Why did they leave?Why did they buy?Is customer sat measured?Any trends in the feedback?
Customer KnowledgeMarket Research
What has changed?What are competitors doing?Does our product meet a need?How do we differentiate?Where is future growth?
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Available resources
What technology do we need?Is the capital available?What else do we need?How fast can we move?Is it fast enough?
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Who’s on board?Who’s unsure? What’s causing hesitation?Is new training is needed?Do we need additional staff?
Staff knowledge & skillsAvailable resources
What technology do we need?Is the capital available?What else do we need?How fast can we move?Is it fast enough?
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• Establish KPI’s and measure progress.
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• Establish KPI’s and measure progress.
• Keep your eyes and ears open for feedback.
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• Establish KPI’s and measure progress.
• Keep your eyes and ears open for feedback.
• Adjust the plan and communicate why it’s changing.
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• Establish KPI’s and measure progress.
• Keep your eyes and ears open for feedback.
• Adjust the plan and communicate why it’s changing.
• Reward risk takers whether their idea worked or not.
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• Establish KPI’s and measure progress.
• Keep your eyes and ears open for feedback.
• Adjust the plan and communicate why it’s changing.
• Reward risk takers whether their idea worked or not.
• Target early wins and celebrate success.
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• Establish KPI’s and measure progress.
• Keep your eyes and ears open for feedback.
• Adjust the plan and communicate why it’s changing.
• Reward risk takers whether their idea worked or not.
• Target early wins and celebrate success.
Change is expected – stay focused and moving forward.
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Start fast / adjust the plan / deliver results.
Successful change is achieved through great teamwork.
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How to Start Fast & Deliver Results
www.linkedin.com/in/peggyklingel www.twitter.com/[email protected]
Sales and Market Strategy Development and Execution
Change Management, Startup & Turnaround Expertise
Peggy Klingel
Growth Strategy Execution
608-512-8830
[email protected]
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[email protected] /in/peggyklingel www.twitter.com/PeggyKlingel
Priorities to drive organizational change.
Business areas to understand before joining or partnering with a company.
The benefits of a broad organizational understanding.
A review of my history and philosophy behind driving revenue growth.
Other Presentations by Peggy Klingel
Leadership Principles for High Impact Results
The Five C’s of a Company Review
Sales as a Team Sport
Building Bridges for Growth