Growth Hacking Facebook By Zoe Summers
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Growth Hacking FacebookBy Zoe Summers
A Photo Is Worth A Thousand… Likes
On Facebook people prefer to engage with images than other types of posts.
Use memes, banners, infographics
Post photos in real time
Upload Videos Directly to Facebook
There is a 30% higher video play rate (30% more people click to play a native video)
The secret is to directly upload your video to Facebook instead of sharing a YouTube video
Your video will automatically come to life when people scroll down their Feeds
The Best Videos On Facebook Are…
Native (Higher video play rate, video insights and metrics, auto-played when people scroll down their feeds… Need I say more?)
Short and Simple: the ideal video length is 21 seconds
Using text and graphics to get attention and compel users to turn on the sound.
Read more: The Importance Of Facebook Videos And How To Use Them For Your Business
Most Engaging Types of FB Posts
Questions
Quotes
Contests
See more types here
Don’t Be This Guy:
You post too frequently
Your posts have become too generic, irrelevant or just boring
You are bad mouthing your competition
Read the full list here.
Learn How To Use The Secret Tools
Facebook Author Tags
How to customize your News Feed
Messanger P2P Payments
See more Facebook features here.
Optimize For Mobile
Make your posts eye catching to visually stimulate the mobile users.
Make use of the Facebook Nearby feature that allows Android and iOS users to find reviews and information about nearby places.
Read this: 9 Ways to Optimize Your Social Media Posts for Mobile
Learn From The Best
Have different pages for each product so that your clients can get to appreciate them individually, like Coca-Cola
Learn from Startbucks how to combine text with images and how to set up wonderful promotions and freebies for fans
More influencers
Schedule Your Posts
When posting with Facebook choose the date and time when to be published.
Or use powerful automation tools like Mass Planner that you can use for more Facebook accounts in just one setting.
Read how to schedule your FB posts
Learn How To Use Facebook Ads
Design the right message, find the right people and display your ad at the perfect time for best conversions.
Headshots perform better than logos or other abstract images
Learn to optimize your ad for your desired action
What is Mass Planner?
Mass Planner is every marketer’s go-to tool for social media automation on all the important platforms: Facebook, Twitter, Google+, Pinterest, LinkedIn and Instagram
We help you put your time to better use ;)
Try Mass Planner for FREENow!
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