Group project[1]

WAL-MART

WHAT ABOUT WAL-MART?

. Wal-Mart is a large retail chain that operates huge discount department stores and warehouse stores throughout the world.

The company was founded in1962 by Sam Walton

Wal-Mart Supercenter stores alleviate taking up time for customers that have a large array of things to get on their list besides groceries.

WAL-MART THE COMPANY

Wal-Mart's headquarters is located in Bentonville, AR.

Currently ,Wal-Mart has a reportedly 2.2 million employees across the world.

Many of the Wal-Mart supercenter locations are opened 24 hours a day for the convenience of the customer’s needs and demands

WAL-MART'S GOODS AND SERVICES

Wal-Mart Supercenter include full- service supermarkets, garden center, pet shop, pharmacies, and one-hour photo processing lab, portrait studio and much more.

Many Wal-Mart Locations include a great deal of alcove shops, such as cellular phone stores, hair and nail salons, video rental stores, local bank branches and fast food outlets.

WAL-MART'S SUBSIDIARIES

Wal-Mart Discount Stores

Wal-Mart Supercenters

Supermarkets

Small Format Stores PictureMe! Portrait Studios

Wal-Mart Realty

Wal-Mart Money Center

WAL-MARTCorporate Structure

ORGANIZATIONAL STRUCTURE

MANAGEMENT PHILOSOPHY

The management philosophy at Wal-Mart is to choose good people and giving them maximum authority and responsibility.

Wal-Mart provides formal programs to teach their managers different leadership skills.

Managers help in the process of development of other managers. This helps leaders to collaborate better with other leaders around the world.

These trainings provided will lead to high performance, as well as global success.

MISSION STATEMENT

“We save money so people can live better”, this slogan was created by Sam Walton, the founder of Wal-Mart.

The company still stands by this quote to this day.

The company still finds ways to reduce costs, while the quality of the product remain high.

VISION STATEMENT

To promote ownership of Wal-Mart’s ethical culture to all stakeholders globally.

Since the founding of Wal-Mart Stores, Inc., it has always been a values based, ethically directed company.

VALUES STATEMENT

The 3 Basic Beliefs are known as the values that guide the decisions made by leaders.

These beliefs are:

-Respect for the individual

-Service to the customers

-Striving for excellence

MARKETING STRATEGY

Mariana Garcia

MARKETING PHILOSOPHY

Does Walmart really have to invest in marketing strategies?

Yes, and no.

-Already strong name brand

-current philosophy

INNOVATIVE ADVERTISING CAMPAIGNS

“See for yourself” Campaign Shows savings comparison

Very competitive

Stirring controversy with competition

TARGET MARKETS

Strong prominent brand in United States

Third biggest retailer in the world

Current target markets include:

International markets (like Brazil, China, etc.)

“Neighborhood Market” store concept

More localized Walmart's

Expanding to college campuses

FUTURE MARKETING CONSIDERATIONS

Expansion in both international and local markets

Own-label products

Online shopping

Lightening existing negative publicity

WAL-MART FACTS

Wal-mart ranked # 1 in the fortune 500 in 2012

Sales increased 5.9% in fiscal year 2012

Wal-mart employs 2.2 million associates around

the world

1.3 million in the U.S. alone

Wal-mart

Target

Sears Holdings

$469,162

$73,301

$39,854

Industry competitorsREVENUE IN MILLIONS

Wal-mart operates more than 11,000 retail units in 27 countries

Owned Leased Total

U.S. Properties

Wal-mart U.S. retail units 3,480 525 4,005

Sam’s Club retail units 511 109 620

Total U.S. retail units 3,991 634 4,625

PROPERTIES

International Properties Owned Leased Total

Africa 37 340 377

Argentina 57 37 94

Brazil 208 350 558

Canada 131 248 379

Central America 180 462 642

Chile 196 133 329

China 2 391 393

India 2 18 20

Japan 60 378 438

Mexico 724 1,629 2,353

United Kingdom 398 167 565

Total International retail Units 1,995 4,153 6,148

ASSETS

Current Assets 59,940

Property and Equipment 113,929

Capital Leases 2,752

Goodwill 20,497

Other Assets 5,987

TOTAL ASSETS 203,105

LIABILITIES

Current Liabilities 71,818

Long-term debt 38,394

Long-term debt under capital leases 3,023

Deferred Income Taxes 7,613

Other liabilities 519

TOTAL LIABILITIES 121,367

WMT’S STOCK PRICE

ROI

2012

18.6%

2013

18.2%

PROS OF INVESTING

Large, very profitable company

History of stability

Expanding world-wide

CONS OF INVESTING

Future growth rate may be slowing and profits may not be as large as aniticipated

Legal issues eat into company profits and reputation

ETHICAL ISSUES

Low wages and employee benefits (i.e health insurance)

discrimination against women

Legal violations of Clean Water Acts in several states

Destroys small towns

INVEST OR NOT?

Short term return

Vs

Long term return

Vs

Ethically investing

INVEST OR NOT?