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GREENING THE TUNA INDUSTRY
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GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

Oct 13, 2018

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Page 1: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

GREENING THE TUNA INDUSTRY

Page 2: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

Fishery Overview ‐ Catches

2009 Provisional estimates• Total Catch – 2,467,903 mt (record, 6th in succession...)• Purse seine – 1,894,500 mt (77% of total WCPO catch ; record)• Longline – 223,792 mt (9% of total; stable )• Pole‐and‐line – 165,814 mt (7% of total WCPO; ↓)• Other – (7% of total)

Page 3: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

Fishery Overview ‐ Catches

2009 Provisional estimates• SKJ : 1,789,979 mt (73% of total; ↑  record )• YFT :   433,788 mt (18% ; ↓ )• BET :   118,657 mt (5% ; ↓ ... lowest since 2003)

Page 4: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

Fishery Overview – Purse seine fishery

• The number of vessels continues to increase to >250 in 2009, due to increases in distant water vessels.

Page 5: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

Fishery Overview – Longlinecatch and effort

Longline fishery vessel numbersDeclining trend in domestic based non‐Pacific Island flagged vessels and in 

Foreign (distant water and offshore) vessel numbers. PICT domestic vessel numbers steady.

Page 6: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

Stock Status – Skipjack tuna• 2010 assessment• 3 region model ‐ (excludes area east of 150W)

• Catch by gear: PS (red), PL (green), other (yellow)

Page 7: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

Skipjack tunaStock status is:

No overfishing Not overfishedRecent catches are

above MSY level

Page 8: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

Stock Status – Yellowfin tuna• 2009 assessment• 6 region model (excludes area east of 150W)• Catch by gear– PS (green), LL (blue), IDPH (orange)

Page 9: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

Yellowfin tunaStock status is:

No overfishing Not overfishedNOTE:Heavily fished in

western equatorial region.

Page 10: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

Stock Status – Bigeye tuna• 2010 assessment• 6 region model (excludes area east of 150W)• Catch by gear –PS (green) & LL (blue), IDPH (orange)

Page 11: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

Bigeye tuna

Stock status is:

Overfishing is occurring

Not yet overfished

Page 12: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

Global Skipjack catches, [WCPFC ~70%]

0

500000

1000000

1500000

2000000

2500000

3000000

2001 2002 2003 2004 2005 2006 2007 2008 2009

ICCAT

IOTC

WCPFC

IATTC

Page 13: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

Catch in PNA waters, still largely stable 2010, 

at about 1.1 million mt

0

200,000

400,000

600,000

800,000

1,000,000

1,200,000

1997

1999

2001

2003

2005

2007

PNA CATCH BY SPECIES (tonnes)

Bigeye Yellowfin Skipjack

Skipjack

yellowfin

Page 14: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

PARTIES TO THE NAURU AGREEMENT

Nauru Agreement Concerning Cooperation in the Management of Fisheries of Common Interest (Nauru Agreement ‐ 1982)

Established on the basis of Common Concerns/Interestsexploitation of common stocks of fish, both within 

the EEZs and adjacent waters, by DWFNsdependence, as developing island states, on the 

rational development and utilization of the living resources within the EEZs, in particular the common stocks of fish

co‐operation in the management of the 8 EEZs to achieve maximum benefits from the fisheries resources

Presenter
Presentation Notes
Tuvalu acceded April 1991
Page 15: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

PNA Measures

• VDS for purse seine skipjack fisheries• 3 months FAD closure + extended FAD closure for FFV

• High Seas Pockets closure + additional high seas closures in eastern Pacific

• 100% catch retention of tuna species• 100% observer coverage on purse seine vessels

• Prohibition of set on whale sharks• Introduction of minimum mesh size for purse seine nets

Page 16: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

PNA Measures

• Introduction of longline Vessel Day Scheme• Consideration of purse seine sponsorship scheme to address purse seine vessel numbers

• MSC assessment of free school skipjack• Minimum 10% crewing by PNA nationals on all purse seine vessels from 1 Jan. 2012, increasing to 20% over 5 years

• Looking at Prohibition of bunkering at sea

Page 17: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

Bikenibeu Declaration

Signed in Tarawa, Kiribati in 2009, By Fishery Ministersthe Bikenibeu Declaration set up the PNA Office to serve its members through strategic fisheries conservation and management, initiatives to maximize profitability and benefits for Pacific Islanders and promotion of PNA waters as a globally recognized, sustainably managed and certified tuna fishery.

Page 18: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

Koror DeclarationSigned in Palau, in 2010, at the 1st PNA Presidential Summit on Tuna, the Koror Declaration:

• confirmed and supported the Vessel Day Scheme (whereby fishing is limited to a set number of fishing days)

• Closed off all high seas areas to fishing (latitude 10 degrees North and 20 degrees South)

• endorsed plans to proceed with the full assessment for Marine Stewardship Council certification of the PNA skipjack fishery as sustainable.

Page 19: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

HIGH SEAS CLOSURES

Page 20: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

FREE SCHOOL SET ON SKIPJACK

Page 21: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

Species + catch method in PNAwhy free school ? 

Species Freeswimming

schools

Free floating

FADsSkipjack

tuna59.8% 73.3%

Yellowfin tuna

33.6% 18.3%

Bigeye tuna 0.8% 6.9%

Unidentified tunas

5.3% 0.6%

Other species

0.4% 1.6%

TOTAL 100% 100%

Smaller sizes

The major problem !

Page 22: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

Free school skipjack [dark blue] are larger than Phil‐indo [yellow] catch, Pole and 

Line [red] and PNA FAD catch [light blue], 

Page 23: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

Transshipping in Majuro, Lagoon, RMI

Page 24: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

Discharge in Madang, PNG

Page 25: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we
Page 26: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

PACIFIC ISLANDERS IN PNA PLANTS – PNG, SI and RMI

Page 27: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we
Page 28: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

PNA strategy• PACIFICAL cv established January 2011 to provide a PNA marketing platform to vertically integrate PNA.

• Use of co‐branding gives significant market exposure at minimal cost.

• Working with private labels [~50% of EU market] means we can work with lower volumes and better premiums to suit PNA plants.

• Co branding gives the retailer maximum exposure to PNA and sustainable caught free school tuna,

• PACIFICAL offers PNA significant direct and indirect benefits.

Page 29: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

What is MSC worth to the market• MSC certification is itself worth nothing unless used. The public generally won’t pay more if a choice.  

• NGO and general public environmental awareness offers a premium for certified sustainability :  MSC.

• Retailers increasingly keen to be seen as “green and socially aware” and ideally want to stock MSC if an option. 

• MSC offers a “sustainability insurance” to brands and businesses. Thus the commitments globally.

• PNA should have first MSC skipjack globally. 

Page 30: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

What PACIFICAL offers• MSC offers just sustainability.  It does not offer social accountability which brands also need. 

• PACIFICAL offers both.  MSC certified sustainability and Social accountability to highest global standards.  

• PACIFICAL provides a platform to promote PNA.• PACIFICAL puts PNA tuna in the market place under private label co brand. MSC will ensure this.

• Co branding with private labels gives us scales, we can supply from PNA and limits opportunity for big brands to “kill” or exploit it.  Example of Maldives. 

Page 31: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

FACES AND CULTURES OF PNA

Page 32: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we
Page 33: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

PACIFICAL PNA – MSC FREE SCHOOL 

SKIPJACK

“FISH WITH A REAL STORY”

Page 34: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

PNA MINISTERS LAST WEEK CALL ON INTERNATIONAL COMMUNITY TO CELEBRATE 

2 MAY EVERY YEAR FROM 2012 AS 

WORLD TUNA DAY

Page 35: GREENING THE TUNA INDUSTRY - IUCNcmsdata.iucn.org/downloads/greening_the_tuna_industry_in_pna... · start buying only tuna which is caught and processed in sustainable ways, so we

• The Ministers are determined with an excellent opportunity for PNA to show global tuna leadership by celebrating WORLD TUNA DAY each year on MAY 02nd – bringing to the attention of all those over the globe enjoying the wonderful taste and health advantages of tuna ‐ will realize that we will need to start buying only tuna which is caught and processed in sustainable ways, so we as human race and our planet will be able to co‐exist together forever! If we as people all over the world celebrate and conserve together we will see tuna sustained and enjoyed for generations to come.