1 November 29, 2012 Richard Murphy Jr. ASLA President & CEO, Murphy Companies Past President, American Society of Landscape Architects – MN Chapter (ASLA-MN) Past Chair, Center for Transportation Studies (CTS), U of MN Past Chair, Council of Supply Chain Management Professionals (CSCMP) E-mail: [email protected]Murphy Warehouse Company Case Owner’s Perspectives Greening The Grounds: Finding Economic and Sustainable Returns In Supply Chain Logistics Resource Allocation Decisions Green Sustainability Returns vs. Economic Returns Is a Balance Possible? What Can Drive this Balance Analysis
46
Embed
Greening the grounds finding economic and sustainable returns - murphy - nov 29- 2012 prof pesch guest - st cloud state university
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
1
November 29, 2012
Richard Murphy Jr. ASLA
President & CEO, Murphy Companies
Past President, American Society of Landscape Architects – MN Chapter (ASLA-MN)
Past Chair, Center for Transportation Studies (CTS), U of MN
Past Chair, Council of Supply Chain Management Professionals (CSCMP)
International Warehouse Logistics Association sustainability certification for the 3PL Logistics Industry.
Perspective
Where Do I Come From Supply Chain Logistics / Transportation
Why Care About: Touches Everything We Do
8.3% of Economy!
4
Where Do I Come From Supply Chain Logistics / Transportation
Why Care About: Touches Everything We Do
% of Economy
8.3% Logistics $3.78 per person in U.S.
vs.
17.3% Healthcare $7.89 per person in U.S.
Why Care About: Supply Chain Logistics / Transportation
Strategic Advantage - Supply Chain Execution Apple iPod Global Supply Chain – leading edge tech would be wasted if time to market was too long!!!
Steve Jobs said the supply chain was the key to Apple’s success…!!!
Apple has been the #1 Supply Chain in the world for 6 straight years..!!
Perspective
5
Why Care About: Supply Chain Logistics / Transportation
Strategic Advantage - Supply Chain Execution P&G’s success relies on this and so do many others
Yes, the great ads, packaging, shelf designs, marketing, sales, etc. help….
But if the product isn’t on the shelf when you want to buy - it doesn’t matter anymore
Perspective
Why Care About: Supply Chain Logistics / Transportation
UPS’s new branding campaign has pulled back the curtain and introduced the consuming public to the importance of supply chain logistics in their lives and the economy
Perspective
6
Where Do I Come From Warehousing in Logistics
5 Billion Sq. Ft of warehousing in U.S. (ProLogis)
Perspective
Warehousing in Logistics 5 Billion Sq. Ft of warehousing in U.S.
Floor area equals a 4 foot walkway from here to the Moon…!!!
The 5B only includes what’s under roof. Add another 40-50% to add outdoor dock & staging areas.
Industry has a massive impact on the Nation’s landscape
Perspective
7
Warehousing in Logistics 5 Billion Sq. Ft of warehousing in U.S.
Equates to a 4 foot by 4 foot square of space in a warehouse for every man, women and child in the U.S….all 330,000,000 of us…!!!
….a big footprint on the landscape!
4 Feet
4 Feet
Perspective
Where Do I Come From In the Beginning…1904 4th Generation Family Business “Feeding the horse-power was key”
8
3PL – “3rd Party Logistics Services Provider”
Companies Served: Fortune 100 to Small Entrepreneurs Domestic and Global
Industries Served: Retail / Catalogue / Consumer Medical / Health Care Grocery / Food Processing Beverage Plastics Recreational / Camping Industrial Forest Products (Paper/Packaging) International
Perspective
Who is Murphy Logistics Services Company / 3PL
We are a Service Company Warehousing, distribution, transportation, value-
added, fulfillment, international, etc.
We handle products throughout their life-cycle
From raw materials to in-process goods to finished products to returns for numerous industry segments.
Square Feet Operated: 2,800,000 ; Employees: 185
ISO 9001 & 14000 / OSHA SHARP / Organic Food Certified LEED “Gold” Certified / Energy Star Certified Facilities US Customs – CES, CFS, GO; FTZ (Foreign Trade Zone)
Great idea – per respective industry associations: not capable today of withstanding the constant grinding & shear stress from truck’s turning while pulling back into docks.
Case 2 - Stormwater
Minneapolis Logistics Campus
Stormwater Project
Basic Water Flow Design
Key:
Main Retention Pond
Bio Retention Basins
Surface and underground pipe flow
Underground only flow
Overflow release to area storm system
Prairie grass infiltration area
Case 2 - Stormwater
24
Minneapolis Logistics Campus Stormwater Project
Net Result
100% stormwater fee credit
$68,000 annual savings
50% federal depreciation deduction*
* NOTE: not known till after completion.
NOTE: Original design generated 78% stormwater fee credit.
“As-built” drawings = 102% net credit.
Site: 22 acres
% impervious: 95%
Project Cost
(Design + Const.) 580,000$
Annual Storm water Fee 68,000$
Payback in Years: 8.53
+ Federal Stimulus Package
Immediate 50% Depreciation: 290,000$
7.0 yrs after Fed Credit & Tax Impact
8.5 yrs simple pre-tax basis
Case 2 - Stormwater
Minneapolis Logistics Campus Stormwater Project
Case 2 - Stormwater
25
Major Retention Basin NW Corner of Site
Photos show 1st summer plant growth
Case 2 - Stormwater
Major Retention Basin NW Corner of Site
Photos Show 2nd Year Growth
Important to recognize that native prairie plantings will take 3 years to show maturity. One must be a bit patient.
Case 2 - Stormwater
26
Facility Design Gray + Green Infrastructure
Cities starting to treat & regulate street trees like sewers and roads.
To handle urban heat, stormwater, and improve real estate values thus higher property tax values.
Only a matter of time before they look to private property to help in this cause.
Gray Infrastructure Green Infrastructure
Site Level Green
Green Urban Infrastructure Why Trees Will Be In Your Future
Trees and Stormwater Management
Mature trees hold nearly an acre-foot of stormwater…!!!
Mature tree’s leaves & branches hold 80% of 1” rain in 24 hrs. In Minneapolis this represents 90% of all storms!
Reducing stormwater prolongs life of sewers and pipes. Cities today can’t afford to replace current old and wearing out systems!
Site Level Green
27
Green Urban Infrastructure Why Trees Will Be In Your Future
“Urban Bonsai”
That’s what we grow for city trees today
Typ. 15+ year old city trees Natural 10 year old tree
vs.
Site Level Green
Green Urban Infrastructure Why Trees Will Be In Your Future
To Receive Benefits More Soil Needed For Root Growth
It’s a very simple concept
Site Level Green
28
Urban “Heat Island” Impacts From Trees
Urban Infrastructure
New planting technologies allow more soil: Tree root growth - thus bigger trees
Stormwater - holding & recycling
Gray Infrastructure - reducing stormwater prolongs life of sewers and pipes. Cities today can’t afford to replace current old and wearing out systems
Shade - more due to bigger tree growth reducing urban heat island impact
Increased property values
Silva Cell example in Minneapolis (http://www.deeproot.com)
Technique readily useable on Logistics / DC Campuses
Site Level Green
Green Urban Infrastructure Impacts From Trees
University Ave LRT Corridor Trees & Stormwater Control
Stormwater
29
Urban “Heat Island” Logistics / Distribution Campuses Built of large and tall buildings with flat roofs
Typ. Size: 3-500,000 sq. ft. ( 7-12 acres under
roof )
Typ. Hgt.: 24-38 feet
Typ. Truck Yard space: 30-40% of building size.
Typ. Impervious Cover: 60-70%
Case 3 - Urban Heat Island & Mitigation
Urban “Heat Island” Typ. Solution Today: White Roof Reflects more solar radiation, thus reducing heat
Regular roof
White roof
147°F
Air Temperature: 102°F
122°F
Location: Phoenix, Arizona
Case 3 - Urban Heat Island & Mitigation
30
Urban “Heat Island” Potential Solution – Green Roofs
Chicago City Hall In 2000 the City of Chicago roofed its half of a
building in a green roof with striking results as noted.
Situation in Photo: 90-degree day
90ºF – Roof Temp. City of Chicago side
(green roof)
170ºF – Roof Temp. Cook County side
(normal built-up roof)
Case 3 - Urban Heat Island & Mitigation
Urban “Heat Island” Potential Solution – Green Roofs
Minneapolis Library Green roof temperature statistics
Situation: 90-degree day
Green Roof: 92° F
White Roof: 125° F
Dark Ballast: 145° F
Black Roof: 170° F
Case 3 - Urban Heat Island & Mitigation
31
Green Roof Can Become Stormwater Retention Basins
Multiple Benefits:
Delayed runoff onto site
Delayed storm surge into system
Reduced size and cost of site
infrastructure
Reduction of stormwater fees
Case 3 - Urban Heat Island & Mitigation
Green Roof Challenge today – Expensive
Often 2-3x cost of normal roof Therefore rarely seen on private projects
Today government buildings where they are seen
Normal white roof: $5.00 per sq. ft.
Green roof: $10+ per sq. ft. w non-watered plants
Green roof: $15-25+ per sq. ft. w watered plants
Roof membrane life longer since it’s protected from solar rays
Normal roof: 20-25 years.
Green roof: 40-50 years est’ed.
Case 3 - Urban Heat Island & Mitigation
32
Green Roof Target Center, Minneapolis
Cost: $26.00 per sq. ft.
Green roof: $12.00 per sq. ft.
Irrigation: $2.00 per sq. ft.
Electronic leak Detection: $1.50 per sq. ft.
Waterproofing Membrane: $10.50 per sq. ft.
Data Source: ASLA.org/stormwater
Case 3 - Urban Heat Island & Mitigation
Green Roof Cooling aspects around roof air vents
Proven application: Research shows even a 50 foot ring around air
intake vents proving beneficial.
Temp difference often 30+ degrees – between
green & std roofing.
Therefore, 30 degrees less energy needed for
cooling fresh intake air in summer.
Benefits accrued without green roof spanning
entire roof area
50 foot radius green roof
around fresh air intakes
Case 3 - Urban Heat Island & Mitigation
33
Energy Creation - Solar Power Roofs - Large available flat areas “just sit there” LEED Credit Points….
Commercial solutions include:
“Solar Energy Service Provider” - 100% responsibility to design,
build, own and operate the asset - including all upfront purchase
and installation costs….challenge in Midwest – utility rates too
low for economic models!!!
….to solutions where building owner owns the solar assets and
provider merely design-builds the system.
Staples Store, CA
2 Solar Providers:
Case 4 – Solar Power
Energy Creation Solar Power
Myth: Solar PV better in hotter climates.
Fact: Solar PVs are more efficient the colder they get. Minnesota’s climate is perfect!
Case 4 – Solar Power
34
Energy Creation By Murphy
4th Largest Solar Energy Producer in MN Ikea is #1 & other in top 10 are government entities
Murphy installed 8 systems 2010 - 2012 320KW total power
5 buildings
Fridley Logistics Campus: produces 50% of energy use on 2% of roof…!!! 2 LEED Gold site
5 Major Innovations (state of art in world today):
Run at low voltage – increases efficiency and solves fire department issues with live systems; system can be turned off when fire dept. shows up for fire!
Solved “shadow problem” – shading a portion of panel now doesn’t shut system down!
Can Utilize 3M Solar Reflector Tech – only solar manufacturer who can utilize this boasting power.
Smart Panel Technology – panels only produce power when asked by control device.
No Roof Penetrations – held in place by weight array (vs. attaching to roof with potential roof leaks!)
Case 4 – Solar Power
Energy Creation ROI of Solar Power
1st Three Systems in 2010 Project Cost for 120KW power: $1,000,000
• Normal, non grant supported solar ROI period is 20-25 years.
Why Install with 11 Year ROI? SBA Mortgage Loan Impact
• Original finance goal was to secure an 80-20 loan structure (80% loan with 20% Murphy cash investment).
Market is closer to 70:30 to 75:25 structures
• Explored 5 different banks, 1 REIT, and the insurance market.
• Two of the banks suggested we explore SBA track as part of total mortgage package.
• Because Murphy, plus others in our industry, have large buildings with few employees per sq. ft. we never meet SBA criteria. This time it was no different.
• HOWEVER…..when the SBA saw on our application that we are installing solar power (i.e. renewable energy) we automatically became eligible!
• Result: 95:5 structure….unheard of today!!! 95% is mortgage with only 5% Murphy cash
Murphy Minneapolis Logistics Campus
1 of 4 solar arrays onsite
Case 4 – Solar Power
Energy Creation Eagan ROI of Solar Power
SBA Loan PR Benefits From Murphy’s Education Effort National + Local Coverage
37
Lighting Since 1980’s Have Been Changing Fixtures w New Tech
ROI of 1.8 Years Typical
Minneapolis Site: 3x so far since 80’s
Fridley Central: new bldg. in 1999
and changed fixtures after 5 years
All facilities now T-8
Case 5 – LED Lighting
LED Lighting Leading Edge in Mid-West For Facilities 100,000 sq. ft. +
We Couldn’t Find Anywhere to View in Upper Midwest! Murphy Eagan
350,000 sq. ft. in size
Built in late1970’s
Old high pressure sodium
Upgrade options: T-5 or LED
Existing
Proposed
Vs.
38
LED Lighting Narrowed to 2 Options
Lithonia vs. Lusio
Motion sensor on each fixture
Lenses on each fixture to reduce glare and protect food if damaged
Lighting
LED Lighting Lithonia Fixture Selected
Brochure Comparison Data
Lighting
39
LED Lighting Why?
Multiple Benefits:
Long-term energy use reduction
Long-term maintenance cost reduction Fluorescent lighting needs the bulbs
replaced every 2.5 - 3 years.
LED fixtures will not be touched for 40-50,000 hrs. or 20+ years!
LEED / Energy Star impacts
PR Leverage value in corporate strategy
ROI
Install Energy Cost Savings Period
Fixture KW Cost * per Year per Year Years
HP Sodium 223.16 -$ 64,937$ -$ n.a.
Existing
T-5 118.56 210,000$ 23,576$ 41,360$ 4.1
LED 89.38 445,000$ 17,773$ 47,164$ 7.8 **
* Includes sensors on each fixture.
** Savings from no T-5 bulb replacement & disposal every
3 years not included. Dakota est'ed utility credit included.
Breaking News: a revised rebate calc.
reduced the LED ROI to 5 yrs.!!!
Case 5 – LED Lighting
Dock Plate Heat Loss Steel Plates Act as Ice Cubes in Winter to Cool Bldg.
Murphy Designed In-house Solution Very Low Cost With Huge Returns!
Increased temperature around docks 10+ degrees
Reduced bldg. heat expense 15%
• Note: we hold at 55° in winter
First installed in 2000.
• A few years ago dock equip. suppliers started to offer this product.
Dock Insulation
40
Transportation Trailer Wind & Mileage
Smart Truck “Under Tray” System
Enhanced cross wind stability per Murphy drivers experience
Tougher / stronger solution than curtains
• Expect less winter snow & ice damage
7% mileage improvement with system Murphy installed
• Smart Truck has additional items that reach 12%.
http://smarttrucksystems.com/
Transportation
Transportation Trailer Wind & Mileage
Smart Truck “Under Tray” System Murphy’s ROI Analysis Calculations
Installed May 2011 on 2 test trailers
7% mileage improvement expected with system Murphy installed
Murphy ROI Analysis
Assumptions:
Diesel Pice (per ga.) 4.00$
7% Fuel Savings (per ga.): 0.28$
Miles Driven by Trailer (per day) 500
Device Installed Cost 2,500.00$
ROI Calculation (per unit):
Miles / Day 500
div by Avg. Fleet MPG: 5.2
Gallons Used 96.15
x 7% Fuel Savings Expected 0.28$
Savings per Load 26.92$
Device Installed Cost 2,500.00$
div by Savings per Load 26.92$
ROI in Days 92.86
Transportation
41
Why We Went LEED Especially at the Height of a Recession Put Another Way: Why Does Murphy Voluntarily Do Green Projects/Practices?
5 Part Strategy
1. Leader’s and Family’s Perspective on
Leadership
2. Doing most of the actions anyway so why not
get 3rd party recognition
3. Strategic Business Reasons
4. Green practices are showing positive
economic ROI results
5. Marketing and Branding
Why LEED
Why We Went LEED Leadership Strategy (Item 1)
• Leader a Landscape Architect “what can we say…..”
• 4th generation family business “in for the long haul”
• Family believes it is important to be a leader - being sustainable is important and will grow
Why LEED
42
Why We Went LEED Business Strategies (Item 2)
• Doing most of the actions anyway so why not get 3rd party recognition Client’s sustainability departments
don’t understand what we have been up to for years.
They do not readily understand where the rubber literally hits the pavement.
Why LEED
Why We Went LEED Business Strategies (Item 3)
• Listening and responding to our client’s “future” needs Major corporations will have “Green”
initiatives and requirements – esp. once the recession in finally over!
They need assistance from their Carriers, 3PL’s, Suppliers, etc. to contribute to their “greenness” measures.
They cannot achieve their goals without the suppliers involvement and assistance.
Why LEED
43
Why We Went LEED Economic and Marketing / Branding Strategies (Items 4 & 5)
• Green practices showing financial paybacks & positive ROI In many cases must be willing to take
longer view than Wall Street ROI period of 2 - 4 yrs.
• Leveraging “Green” brand via marketing / PR Murphy gets far more “press” time
than a typical business its size – esp. at the national level.
Opens up a totally new avenue for marketing and sales penetration.
Why LEED
Top 50 Green Supply Chain Partners List Murphy has been listed since list inception 5 years ago
Why LEED
Why We Went LEED Branding Impact
Industry Recognition Placed upon Top 50 “Green” Lists
44
Why We Went LEED Branding Impact
World Trade 100 2012 Article Highlighting Murphy
“You can’t buy this kind of exposure”
Why We Went LEED Branding Impact
KARE 11 TV Richard Interviewed on Simply Science Feature Discussing Murphy’s Prairies and Stormwater
MN Pollution Control Agency Small Business Enterprise Newsletter Feature
Why LEED
45
Why We Went LEED Branding Impact
Business School Case Study on the Economics of Green Exploring Stormwater ROI Issue at Murphy
Why LEED
Why We Went LEED Branding Impact
Sierra Club Article 2,000+ word article for publication late 2012 Writer for the club contacted Richard based upon web research & networking and heard we were the company to contact!
Murphy Warehouse Company Has Long History with Green Initiatives
By Cassandra Hall
With over a century under its belt, the Murphy Warehouse Company has been a fixture of the Twin
Cities business scene for quite a while—and reinforces its commitment to stick around by investing time
and money into the latest green initiatives for their fleet of warehouses.
The Murphy Warehouse Company started in 1904 as a simple horse and buggy affair, hauling materials
off of paddle boats and barges; at one point they carried materials for building the St. Paul capitol.
Warehouses have always been part of, and grown with, the company. Now on their fourth and fifth
generations of family shareholders, and proud owners of five buildings out of their fleet of twelve
warehouses, the Murphy family continues to serve the Twin Cities area in third-party contract
logistics—that is, distributing people’s products when, how, and to whom they need them shipped. A
number of industries use Murphy Warehouse’s service, including the food, medical supply, paper,
industrial product, recycling, retail, beverage, and building material industries.
It is difficult to think of a thriving business taking the time to consider how their actions are impacting
the environment, especially when environmentally-conscious moves might cost money. On the
contrary, according to President and CEO Richard T. Murphy Jr., not only is Murphy Warehouse
dedicated to doing right by the community and the environment, doing so is not financially impractical
at all and actually makes a lot of business sense. To begin with, being environmentally-conscious is a big
part of listening and responding to clients’ needs for the future.
Why LEED
46
3873
724
0
500
1000
1500
2000
2500
3000
3500
4000
Typ. Warehouse / DC
Murphy Warehouse Bldg.
Only
Met
ric
To
ns
of
CO
2e p
er Y
ear
GHG Emissions MeasurementTyp. Modern DC
vs. Murphy Northtown DCMetric Tons of CO2e per Year
Toward Carbon Neutrality Murphy Northtown Fridley Facilities 500,000 sq. ft.
12.83% carbon emission vs. standard warehouse **
** Source: US EPA / US DOE Energy Star Program; 3873 GHG reflects an
average warehouse with score of 50. Murphy bldg’s scored 99 & 98
respectively out-of-possible 100 points, thus placing them in top 1% category.
GHG Emissions for Warehouses
Metric Tons of
CO2e per Year
3873
724
3149
Additional Emissions Reduction Measures
142
85
227
Toward Carbon Nuetrality
724
227
497
Total Additional GHG Emission Reduction
Actual Murphy Bldg. GHG Emissions
Total Murphy Additional GHG Emission Reduction
Net GHG Emissions (for a 406,000 sq. ft. warehouse)