Green Festivals: The Road to Rio +20

Channel Hosted by Fund Balance, Green Festivals and The Huffington Post

Earth Day to the Earth SummitGreen Festivals:The Road to Rio+20 and Beyond 

Overview• Main Stage Green

Festivals Programming• New York, Chicago, Washington DC,

San Francisco, Los Angeles, Seattle

• Network of Sustainability Content: Food, Agriculture, Energy, Water, Climate, Policy, Finance, Culture

• Free Speech TV Satellite Distribution

• Streaming Livestream and Ustream Channels

• Live Coverage From Rio +20

Moment in History

• Rio+20: two months after Earth Day, global sustainability community gathers.

• April - June Preview work building local-to-global coalitions within and across sectors of the green economy/sector. 

• June 20-22 in Rio DeJaneiro, 175+ nations Sustainable Development and Stakeholder Forum

Green Festival Speakers

•Van Jones

•Amy Goodman

•Russell Simmons

•Frances Moore Lappe

•Helen Caldicott

•Jeffrey Smith

•Katrina vanden Heuvel

•John Perkins

Distribution Partners

• Global Campaign for Climate Action: 300+ Climate Organizations, 100M members

• Ustream 4M users, 10M mobile• Huffington Post: Live Stream on

Green Home Page plus pre-recorded content

• Free Speech TV: 1M audience• NRDC• Ethical Markets Media

Invited PartnersUN FoundationEarth Day NetworkWhite House Office of Civic EngagementSierra Club

Existing Content

1) Green Festival Main Stage Live: Russell Simmons, Amy Goodman, Van Jones, Francis Moore Lappe.

2) Earth Day Global Content - Prerecorded from Amsterdam, Rio, South Africa, London

3) Prerecorded US Content - The UN Foundation, Earth Day Network, Earth Day New York, White House Office of Civic Engagement, Rachel Maddow, Ian Somerhalder

Additional Content• Earth Day Road to Rio Panel James

Hanusa, Rio Stakeholders Forum, Carl Safina, founder of Blue Ocean Institute.

• A Date with History Video Competition for the Earth Summit. Young people’s vision of a better future in front of global leaders.

• Special previews and discussions of The Big Fix, executive produced by Tim Robbins and featuring Peter Fonda.

• Screening and Panel with Code Blue, Blue Ocean's Carl Safina and Ed Crooks, Financial Times.

The Opportunity:

1) Title Sponsor - $25,000– Exclusive branding of live stream content from the

mainstage, pre-recorded content and branded content in partnership with UStream, Huffington Post and Green Festivals.

– Sponsor content during stream.

– Premium branding of Ustream homepage– Amazon/iTunes Product Purchase links

2) Live Global Sponsor - $10,000– Homepage branded with sponsor information.– Content sponsors can stream media during live stream.– Title pages and interstitials contain sponsor information and

ads.

3) Major Content Sponsor - $5,000– Stream ads, trailers and titles cards during live stream.

4) Major Media Sponsor - $30,000– Ustream Homepage takeover with auto-play.– Guaranteed 500k views.– Push to 2mm+ on twitter and facebook.

Green Festival Partners

Green Festival Media Partners