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Green City Plan

Apr 10, 2018

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Page 1: Green City Plan

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BUSINESS PLAN

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GREEN PALM CITY

BUSINESS FORMATION ( BOARD )

‐ Directors of the Company:

1) Miss Kimberly Fernandes32 years of ageMBA in FinancePrior work experience: - 8 years of experience as financialanalyst for JP Morgan, USA

2) Miss. Shulen Rodrigues34 years of ageMBA in Operations (Major), Human Resource ManagementPrior work experience: - 5 years of work experience as ProjectsManager at Larson and Turbo

3) Mr. Prannoy Karekar Kalghatkar35 years of ageMechanical EngineerPrior Experience: - 11 Years of work experience as Technicaldirector of Marmagao Port trust

4) Mr. Bradley Carvalho32 years of ageMBA in MarketingPrior work experience: - Regional marketing Manager of R & Rreal estate agents

5) Mr. Shaik Sakip37 Years if AgeMBA in Finance (major), Real estate Management

Prior Work experience: - 10 Years of work experience asInvestments advisor at ABM Amro Bank

 6) Mr. Asif Narangi

35 years of ageCivil Engineer

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Prior work experience:- 7 years of work experience as ProjectManager 9 constructions) for Al Marzam Real estate company inKuwait

7) Mrs. Belina Furtado

33 years of ageMBA in MarketingPrior work experience:- Free lance Real estate agent for past 3years

8) Miss Natasha rodrigues30 years of ageMBA in Human Resource ManagementPrior Work experience:- 5 years of work experience as HumanResource manager and global expansion Team, of Tesco UK

OUR MISSION AND VISION

Mission:To make real estate for residential and tourism purpose trulyenvironmental friendly

Vision:To create an environmentally sustainable world 

INDUSTRY

Real estate sector

The Indian real estate sector plays a significant role in the country'seconomy. The real estate sector is second only to agriculture in termsof employment generation and contributes heavily towards the grossdomestic product (GDP). Almost five per cent of the country's GDP iscontributed to by the housing sector. In the next five years, this

contribution to the GDP is expected to rise to 6 per cent. According toindustry players, housing accounts for 4.5 per cent of gross domesticproduct (GDP) with urban housing accounting for 3.13 per cent.

Almost 80 per cent of real estate developed in India is residentialspace, the rest comprising of offices, shopping malls, hotels andhospitals. According to the Tenth Five-Year-Plan, there is a shortage of 22.4 million dwelling units. Thus, over the next 10 to 15 years, 80 to

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90 million housing dwelling units will have to be constructed with amajority of them catering to middle- and lower-income groups.

The real estate sector is also likely to get a boost from Real EstateMutual Funds (REMFs) and Real Estate Investment Trusts (REITs). In

fact, according to a CRISIL paper, the REITs would have the potentialto hold at least 5 per cent share of the total global real estate marketby 2010, the size of which would turn to US$ 1400 billion in the next 3years. The paper titled, ‘Indian REITs; Are We Prepared', says that by2010, REITs alone would hold a market size of US$ 70 billion of thetotal real estate market as its concept is gaining ground in countrieslike India and other developing nations.

Foreign direct investment (FDI) into India in the real estate sector forthe fiscal year 2008-09 has been US$ 12.62 billion approximately,according to the latest data given by the Department of Policy andPromotion (DIPP).

Government Initiatives

The government has introduced many progressive reform measures tounlock the potential of the sector and also meet increasing demandlevels. The stimulus package announced by the government, coupledwith the Reserve Bank of India's (RBI) move allowing banks to provide

special treatment to the real estate sector, is likely to impact theIndian real estate sector in a positive way. RBI has decided to extendexceptional concessional treatment to the commercial real estateexposure and restructured it to June 30, 2009.

• 100 per cent FDI allowed in realty projects through theautomatic route.

• In case of integrated townships, the minimum area to bedeveloped has been brought down to 25 acres from 100 acres.

• Urban Land (Ceiling and Regulation) Act, 1976 (ULCRA) repealedby increasingly larger number of states.

• Minimum capital investment for wholly-owned subsidiaries and  joint ventures stands at US$ 10 million and US$ 5 million,respectively.

• Full repatriation of original investment after three years.

• 51 per cent FDI allowed in single-brand retail outlets and 100per cent in cash-and-carry through the automatic route.

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Tourism and Hospitality

Tourism industry in India is being utilised as a powerful tool to

facilitate international understanding and enable building of broadercultural horizons. According to the Travel & Tourism CompetitivenessReport 2009 brought out by World Economic Forum, India is ranked11th in the Asia-Pacific region and 62nd overall in a list of 133assessed countries in 2008, up three places since 2007. In terms of travel, India stands 9th in the index of relative cost of access (tickettaxes and airport charges) to international air transport services,having almost the lowest costs in the world.

The contribution of travel and tourism to gross domestic product (GDP)is expected to be at 6.0 per cent (US$ 67.3 billion) in 2009 rising toUS$ 187.3 billion by 2019.

The Marketing Plan:

Unique Selling Point:The unique selling point of the Green Palm City is the perfect mix of the eco-friendly products, the sustainable usage of resources, the

luscious greenery, and the serene atmosphere.

Positioning:The green palm city is targeted towards the higher income familieslooking for a healthier living through greener means and for thetourists wanting to stay in eco friendly atmospheres.

The Promotion Mix:This marketing plan for the Green Palm City shall focus on:

- Developing and designing a brochure for the Green Palm City

Project

- Launching a website for the Green City Project

- Online ads in order to increase awareness about the project and

to generate sales (NRI in particular) towards the project

- Ads through other mediums

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The Brochure:A brochure will be launched for the initial stages of site development.This brochure will include the detailed layout of the site along with theplots available, the detailed description of these plots, the complete

layout of each individual plot and the villas coming up.Besides, all the additional features such as the golf club, the horseriding club, the swimming pools, the kids arcades, etc. will all bementioned in this brochure.

This brochure will act as the initial part of the advertising. Its reachwill be limited to the locals mainly. However, the brochure will also bedistributed at international real estate fairs and other trade fairs.

The website:The next step of the marketing plan is to design the site website…

The website will play the most crucial role in the successful sale of theproject. Since a major part of the prospective buyers are the NRIs, thebrochure does not serve as much use to them. Hence, a major cost of the marketing plan will be utilized for online marketing.

The website will be very user friendly, attractive and will have a lot of 

relevant information.

The website also has a couple of additional features such as- A search engine:

Through this search engine visitors can easily search for anyinformation they want regarding any subject. This engine is alink to the Google search engine.

- Menu to select the language of one’s own choice:

A lot of the customers visiting the website and the touristscoming to India are either British or Russians, and most of themare not familiar with the English language hence the languageoption will enhance their expertise with the website.

- An online chat room:

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The website also includes a special section where people caneasily chat with other people visiting the site and share anddiscuss information about the green palm city. They can alsostart their own discussion forums on this chat sections.

The various drop-down menus that are there will have variousinformation.

- The Information bar:

Contains info about the site like area, plots available, contacts,etc. as drop down links.

- Accommodation:

Is about places available for tourist stay- Go! Goa:

Is about the various activities that can be done while on vacationin Goa and also what’s happening. It also includes the variousentertainment packages and tours, etc. provided by the resort

Advertisements on Google:Google is the most widely used search engine in the world andgenerates a host of data on any given subject.With relation to the green palm city, it is also the most widely usedengine for the purpose of finding real estate and plots.

In view of the above mentioned facts, the best place to advertise abusiness or a site is on the Google webpage as it not only generatesthe highest traffic towards its search engine but is also the mostefficient as it is economical and targets the right people at the righttime.

Google Ad-words is the tool through which the advertising of theGreen Palm City website will be done.The main reason why advertising will be done through Google Ad-words is because it is very flexible; the target reach is much wider,and the control by the advertiser is much greater as is allows you tolimit your budget and target specific people within a certain area, asand when required.Also, it runs on the cost per click method, therefore, money control isgood and it also accounts for valuable spending.

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The ads on the Google Ad-words section will be in the form of - text ads and

- Video ads

Text Ads:Text ads will comprise of a banner ad with various different captionssuch as

- A home away…

- The ideal family destination

- Going green…?? Go green palm..

Each banner ad will also have a small description about the link andthe destination.For example; the banner ad with the title ‘The ideal family destination’ will have the following description; “the ideal home for your family –its green and clean” 

Each of these banner ads will have the link which takes the customerdirectly to the particular webpage he is looking for on the Green Citywebsite instead of directing him to the website Main page.

For example; if a customer types the words ‘ideal destination’ in theGoogle search engine bar, and then happens to click on the ‘the idealfamily destination’ ad, he will be directed to the web page on thewebsite which displays the villas available in the Green Palm City.However, if the customer types the word ‘Green Palm’ in the searchengine, he will be directly linked to the website’s main Home pageafter clicking on any one of the ads.

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Video Ads:Another form of advertisement that will be used to generate traffic tothe is Video ads.The videos on Google will be advertised in the similar way the Ad-word

banners are being advertised. Only, instead of banner ads, a flashvideo on the Green Palm city will appear. They will be advertised onthe CPM method.

The videos will be in the form of Hover ads (flash ads). These ads arerelatively lighter than other mpeg ads and therefore load much fastersaving the customer’s valuable time and patience.

Other Sources for online Advertising:These ads will also be displayed on other websites such as Yahoo,make my home.com, buygoa.com, 99acres.com, etc.

Also, the ads will be screened on the Airline websites such as BritishAirways, Jet Airways, and also on the sites of Thomas Cook.

Print Ads:

Simultaneously, ads will also be put on nationalized news papers andlocal daily’s in order to generate sales.

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The Cost Break up

The cost break up for the entire marketing plan is broadly divided into

-Cost of brochure

- cost of website maintenance

o Making of Hover ads (Banner ads)

o Making of text ads

- Cost of Pay-per click

- Cost per thousand (for the hover ads)

Cost of BrochureA total of 2000 brochures will be printed. These will come at a cost of Rs. 100/- each. A total of Rs. 200000/- will be spent on the brochures.

Cost of web site maintenanceThe developing and maintaining of the website will be outsourced to aprofessional IT team. They will also take care of the hover ads and the

flash ads.The total cost of developing the site as well as the hover and flash adsis Rs. 30,000/-

Particulars Rate Periodsub-total Total

1

DevelopingWebsite 30000

2 Pay per click50 *100 clicks perday

12months 90000

add: Fund 60000 150000

3

Cost perthousand

12months 200000

 200000

 

On othersites…

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4

Cost of  Brochure 2000 * 100 200000 200000

4 Print ads6months 200000 200000

5

additional

Fund 20000 

6 Total 800000

Implementation Plan:The marketing plan will be spaced out over a period of 3-4 yrs. The

above mentioned plan is for the first year alone. In this period, ads willbe at their highest as the initial investment will be desired.Once the plots have been sold out, marketing will reduce drasticallyand will begin once again in full swing when the construction iscomplete. This second phase of marketing will be for the generation of tourists to increase the inflow of tourism to the Green Palm Resorts.

WHAT IS OUR GREEN CITY?

OUR CONCEPTThe primitive concept of a green city has been taken as an opportunityto generate income as well as sustaining our planet. Our Green Palmresort is in itself operating as a green city. Here, we are inculcating thegreen city concept into a profit-making business while maintaining theeco-friendly nature of our city. A 250000 sq meter development madeup of a whole lot of green initiatives, all taken for one dual motive andobjective and i.e. profit through sustainable development.

OUR PLANOur green city will be a tourist destination. We ‘K.K builders’ would bebuying a huge plot of land in the Caninguinim area. We would beconstructing many apartments, villas as well as a big resort. The villasand apartments would be investments from individual investors, who

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would like to earn money along with us. These individuals would beinvesting their own money reducing our risk profile. We would bemanaging the resort as well as the renting out of apartments andvillas. The city will contain basic amenities for the residents andguests.

HOW DO WE START AND SUSTAIN

We would start our city by investing money ourselves to build our city.Complete construction of the building would be outsourced to anexternal firm. The city would be built in approximately 3 years. Afterthe complete city is built we would be inaugurating our resort and startrenting our city to tourist. We would give all our guests a wonderfulexperience as they leave, so that they come back again. The eco-friendly nature of our city would help us in retaining and giving ourguests an experience of their life time. They would feel as if they areliving in the nature’s nest.

LOCATION AND AREA

- Caninguinim - Goa

- Area – 2,50,000 square meters

FACILITIES

AYURVEDA MASSEGE AND TREATMENTS

The centre is fully equipped with all the facilities for AYURVEDAtreatments. We have well-furnished and comfortable rooms. Theenvironment is on a resort to Give a sense of relaxation. Practicing andpropagating AYURVEDA is the only aim. The centre is operational withour specialized and talented doctor in AYURVEDA who is also trained inIndian health with delicious taste. With yoga instructor experiencetrained to teach yoga. We are a family and with us you will enjoy the

Goan hospitality and a Family environment.

AYURVEDA MASSAGE AND CLINIC

On your doorstep we have a unique clinic. If it is for just a massage, orSpecialized Treatment we have it here!Treat yourself for that well deserved experience!

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Our Dr’s are Specialists in Eye diseases like glaucoma, retinaldegeneration, iridocyclitis, heamorrhages, ect.E.N.T. (Ear –Nose –Throat) diseases like allergies, sinusitis, recurrentinfection ect.Head diseases like migraine, trigeminal neuralgia etc.

Respiratory diseases like Bronchial asthma.Renal (Kidney) diseases like C.R.F., Nephritic Syndrome, Kidneystones, etc.Gastrointestinal diseases like ulcers, colitis, etc.Anorectal diseases.InfertilityGynecological diseases..Antenatal care.Epilepsy.Rheumatism & joint disorders, spondylosis.Chronic wounds. Diabetic foot. Neurological diseases like paralysis,cerebral palsies, sciatica etc. Skin diseases. Auto – immune disorderlike Rheumatoid, S.L.E. Psoriasis, ect.

HORSE RIDING

A horse riding club and stables is already setup at the "GREEN CITY",the same will be managed by professional people with years of experience in managing horses and stables in India.

Timetable.

8.30 Pick up anywhere from north or south goa9.30 Arrive at stables – Welcome drink.Picnic Lunch for 2 hours (to rest horses)Includes All Soft Drinks.Return to stables around 17.30Thank You Drink.Departure from stables 17.30 to destination (end of tour) Rs.5,400/-Available for 2 persons

DOCTOR ON CALL

In green city, we care for your well being, we always have a doctor oncall.

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GOLF

"GREEN PALM CITY" is designed to provided you wilh all theconnivances and to make your stay here enjoyable. Apart from the

landscaped gardens, the 9 hole golf course, swimming pools, the"GREEN PALM CITY" has a horse riding club, also a helipad with ahelicopter. The "GREEN PALM CITY" will also have a resort,discotheque, sports center and a shopping center.

A 9 hole golf course is being developed at the "PEACE VALLEY", thesame is designed by professional golf consultant.The golf course will be 100% environmental friendly set to naturallandscape. Water will be used from water harvested during the rainingseason.

LIST OF FACILITIES:

9 HOLE GOLF COUSRE AS ABOVE

RESTAURANT AND BAR 30% DISCOUNT FOR MEMBERS

LADIES AND GENTS HEALTHCLUB WITH STEAM, SAUNA,CHILLED SHOWERS, JACUZZIAND FULLY EQUIPPEDGYMNASIUM

INR 50 PER HOUR

POOL/ BILLIARDS/ SNOOKER INR 35 PER PERSON / HOURTABLE TENNIS INR 20 PER PERSON/ HOUR

CARD ROOM FREE

SWIMMING POOL FREE

TENNIS COURT INR 40 PER PERSON / HOUR

BADMINTON COURT INR 20 PER PERSON / HOUR

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THE GREEN PALM CITY EXPERIENCE

Green Palm city villas and apartments

Welcome to the world of Green Palm city and a heart-warmingexperience from Goa, India’s dream location. Green city offers 5staraccommodation from a Studio Apartment to a 4 Bed villa with privatepool. We have a 9- hole- golf course, horse riding, tennis and our ownhelicopter and helipad. Every thing you need from a supermarket to ahelicopter you will never have to leave the resort if you wish not to.For those not wanting to drive we have a courtesy bus, which leaveson the hour to the beach. Excellent food & drinks can be taken fromour international restaurant. Watch the sun- set from the terrace oryour own balcony. Give your self- time to slow down and get used tothe Indian way of life.

OUR GREEN INITIATIVES

- Hybrid Cars - All the cars purchased in order to serve our guests willbe hybrid cars which run on fuel as well as electricity.

- Solar Power - All houses within the limits of the Green Palm City areequipped with a solar panel on the top of the roof for an alteratesource of energy directly at the place they are staying.

- Eco friendly swimming pools - our swimming pools will give anextravagant feeling of being in a natural pond. We will be havingcertain plants around the swimming pool which would be naturallycleaning the water within the swimming pool so that they don’t needchlorination.

- Wind mills - We shall also be having windmills as an alternate sourceof power for running our Green Palm city. this Is a venture we wouldlike to handle in the future.

- Use of CFL bulbs - All our houses and resort rooms shall be lit by CFLenergy saving tube lights

- Underground water harvest - We would be also constructing anunderground percolation tank for harvesting rain water duringmonsoons. all precautions necessary shall be taken to avoid mosquitobreed in such areas. The water would thus be used for variouspurposes in running the resort.

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- Garbage collection and segregation - Our special cell would beworking on collecting , segregating, disposing and if possible recyclingthe garbage collected from the city.

- Purchasing only recycled paper - For all activities within the City thepaper used would be only recycled paper.

- Drip irrigation - Drip irrigation provides a slow, steady trickle of water to plants at their roots through a network of pipes and hoses.These systems would reduce overwatering, inefficient watering, weedgrowth, and the time and labor involved in hand watering.

- Afforestation – we shall plant big green trees all along our roads sothat its always cool and calm to take a walk under its shade. The areaof land not used for construction will have intensive afforestation.

- Vermiculture - As a part of the garbage management of the city, weshall also have a vermi- composting area in the horse riding area. themanure generated through this process shall be used for ourafforestation program.

- Building Material – the materials used for the building process will beeco friendly products such as cement, fibre glass, wood fromsustainable forests, etc.

FINANCING OUR CITY

CAPITAL STRUCTURE

- We shall include an all equity investment by 8 partners. These 8

partners form the board of directors for the Green Palm city.- All profits and losses will be equally borne by all partners

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TOTAL INVESTMENTS IN FIXED ASSETS 

TOTAL INVESTMENTS IN FIXED ASSETS

 

Resort 75,000,000Security & office 200,000

Farm house 1,400,000

Badminton court 20,000

Tennis court 20,000

Resturant 1,400,000

Club house 600,000

Ayurvedic clinic 200,000.00

Hourse ridding club 266,666.67

Landscape and gardening 5,000,000

Roads 5,000,000

Shopping complex 15,000,000

Land250000000

 

FIXED ASSETS 354,106,667

DEMAND FORECAST

- During the 3 years construction period 63 villas and 175 flats will

be constructed.- These assets are expected to be booked and sold to people from

upper class, NRIs as well as foreign investors within the 3 yearsof construction.

-The break- up of sale of these assets are as follows. 1 st year –50%, 2nd year- 30% and 3rd year -20%.

WORKING CAPITALThe working capital is divided into various parts each mentioned in theprofit and loss account.

FUND RAISING- Each partner contributes 6.25 crores each, with equal

partnerships i.e.12.5%.

BREAK EVEN ANALYSISBreak even of the project can be expected in the first year itself.Approximately around the 3rd quarter once the sale of the variouspremises is done.

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Start-up ExpensesRequirement Amount

Start-up Expenses  

land 250000000

Legal/Incorporating 5,000,000

Consultancy Fees 25,000

Stationery etc. 10,000

Brochures 200,000

Mailings/Postal 5,000

Advertising 1,000,000

Company Board Signs 20,000

Website Design 15,000

Expensed equipment/Computer etc.. 100,000

Office Furnishings 5,00,000

Office Supplies 50,000Business Software 100,000

Total Start-up Expense 256,525,000

 

Start-up Assets Needed  

Cash Balance 397,075,013.32

Long term assets

Resort 75,000,000

Security & office 200,000

Farm house 1,400,000

Badminton court 20,000

Tennis court 20,000Restaurant 1,400,000

Club house 600,000

Ayurvedic clinic 200,000.00

Horse ridding club 266,666.67

Landscape and gardening 5,000,000

Roads 5,000,000

Shopping complex 15,000,000

Total Assets 104,106,667

 

Total capital  500,000,000

Capital structureFunding  

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Prannoy 62,500,000.00

Kimberly 62,500,000.00

Bradely 62,500,000.00

Shulen 62,500,000.00

Sakip 62,500,000.00

  Natasha 62,500,000.00Asif 62,500,000.00

Bellina 62,500,000.00

TOTAL 500,000,000.00

Profit & Loss a/c1st year 2nd year 3rd year  

Sales

Studio 74,250,000.00 44,550,000.00 29,700,000.00

1 BHK 77,400,000.00 46,440,000.00 30,960,000.00

2BHK 38,220,000.00 20,580,000.00 14,700,000.00

3 BHK Villa 124,200,000.00 73,600,000.00 46,000,000.00

4 BHK Villa 51,600,000.00 30,960,000.00 20,640,000.00

Total sales 365,670,000.00

216,130,000.0

0 142,000,000.00

Operating expensesCost of contract construction

Studio 11,760,000.00 11,760,000.00 11,760,000.00

1 BHK 12,133,320.00 12,133,320.00 12,133,320.00

2BHK 6,174,000.00 6,174,000.00 4,802,000.00

3 BHK Villa 37,260,000.00 37,260,000.00 47,190,000.00

4 BHK Villa 18,576,000.00 13,932,000.00 13,932,000.00

Total cost 85,903,320.00 81,259,320.00 89,817,320.00

Shopping complex 5,000,000.00 5,000,000.00 5,000,000.00

Restaurant 466,666.67 466,666.67 466,666.67

Road 5,000,000.00 0.00 0.00

Tennis court 0.00 0.00 20,000.00

Security and office 66,666.67 66,666.67 66,666.67

Farm house 466,666.67 466,666.67 466,666.67

Badminton court 0.00 0.00 30,000.00

Helipad 0.00 0.00 20,000.00

Swimming pool 0.00 0.00 250,000.00

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Club house 200,000.00 200,000.00 200,000.00

Ayurvedic clinic 200,000.00 200,000.00 200,000.00

Horse ridding club 266,666.67 266,666.67 266,666.67

Resort 25,000,000.00 25,000,000.00 25,000,000.00

Landscape and gardening 5,000,000.00 0.00 0.00

Interiors 84,500,000.00 84,500,000.00 84,500,000.00Start up expenses 6525000 0.00 0.00

Marketing cost 800,000.00 0.00 800,000.00

Safety equipment 100,000.00 20,000.00 20,000.00

Contingency funds 600,000.00 600,000.00 600,000.00

Payroll expense 60,000.00 60,000.00 60,000.00

Office supplies 6,000.00 6,000.00 6,000.00

Telephone 6,000.00 6,000.00 6,000.00

Fuel charges 6,000.00 6,000.00 6,000.00

Total Operating Expenses 220,172,986.68

198,123,986.6

8 207,801,986.68

Profit/loss Before Interest andTaxes 145,497,013.32 18,006,013.32 -65,801,986.68

Profit After Interest 101,847,909.33 12,604,209.33 -65,801,986.68

Balance SheetLiabilities 1st Year 2nd year 3rd Year

Patners capital  

Prannoy 62,500,000.00 62,500,000.00 62,500,000.00Kimberly 62,500,000.00 62,500,000.00 62,500,000.00

Bradely 62,500,000.00 62,500,000.00 62,500,000.00

Shulen 62,500,000.00 62,500,000.00 62,500,000.00

Sakip 62,500,000.00 62,500,000.00 62,500,000.00

  Natasha 62,500,000.00 62,500,000.00 62,500,000.00

Asif 62,500,000.00 62,500,000.00 62,500,000.00

Bellina 62,500,000.00 62,500,000.00 62,500,000.00

Total capital 500,000,000.00 500,000,000.00 500000000

Additipnal capital 365,670,000.00 216,130,000.00 142,000,000.00

reserve and surplus 101,847,909.33 114,452,118.66Operating expense 212,069,986.68 197,425,986.68 206,303,986.68

Start up expences 6525000

Net profit/Loss 101,847,909.33 12,604,209.33 -65801986.68

748,922,922.65 849,286,131.98 484,346,145.30

Assets 1st Year 2nd year 3rd Year

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land 250000000 250000000 250000000

cash balance 498,922,923 599,286,132 234,346,145

 

748,922,922.65 849286132 484346145.3

Break Even Analysis

-80000000

-60000000

-40000000

-20000000

0

20000000

40000000

6000000080000000

100000000

120000000

2010-2011 2011-2012 2012-2013

 Yeras

   P  r  o   f   i   t   A   f   t  e  r   T  a  x

HUMAN RESOURCE

DEVELOPMENT OF THE CITY

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- The complete development of the city would be done by

outsourcing the construction process to an external contractor.

MANNPOWER REQUIREMENT FOR THE RESORT

General Manager

Functions: To assist the management to validate any documentneeded and to schedule meeting timings. Everyday a meeting is heldand either the GM conducts the meetings to discuss every dayprogress of the organization and if problems found then along with allthe HOD’s the root cause for the problem is found and immediateaction is taken. GM’s responsibility is to take up actions to makedifferent changes in the hotel according to Corporate standards setupfor the luxury class hotels.

Number of employee:1

Department: SPAFunctions: Grant quality traditional body care and other beauticianfacilities. The Green palm Spa will provide a full menu of treatmentsthat include Indian royal & holistic modalities. GREEN PALM Spa is setamid tropical lawns where herbal, sacred and decorative plantsenhance the medidative experiences.

Number of employees :5SPA Manager - 1Beauticians / Massagers : 3Therapists : 1Doctor : 1

Department: F&B ServiceOrder Taking, Room Service Clearance, Banquet Booking and providequality service to guest. The services includes all the restaurant

services, services during major parties, weddings and otherconferences.No. of employees:14

F&B Service Manager - 1Restaurant Manager - 3Waiters/Waitress – 10

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3 Restaurants

2 Bar

Bartenders - 4Stewards – 2

1 Banquet and 1 Confererence roomThe Banquet coordinator will handle both i.e. Banquet and Conferencerooms

Department F&B Production:Functions : To prepare quality cuisines in-order to overcome guestexpectations.GP is constantly striving towards obtaining ISO 22000:2005Cetification- a standard which refers to safety of the food and tomaintain these standard the departments maintains all the processesand equipments.

No. of employees: 1Executive Chef- 1

Accommodation ManagerNo. of employees: 1

Department: Front OfficeNumber of employees:6Front Office Manager - 1Front Office Assistant - 1Bell Boy - 4Functions : Looks after Check-in & Check Out of guest, welcoming of guests, handling guest complaints , Buggy pick-up and RoomAllocation as per guest requirements.

Department : HousekeepingFunctions: Instant service, laundry services , after the check out of theguest in room this department has the responsibility to clean all therooms and maintain the room for the other guest to come in withoutany delay and also looks after the cleanliness of the hotel premises.No. of employees : 43Housekeeping attendants - 43

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Recreation DepartmentFunction: Recreation Attendant will handle the subscription of theresidents of GREEN PALMS. 

Gym : In order to provide medical facilities including fitness aid to theguests.No. of employees: 1Gym Instructor - 1

Pool ManagementEnsure safety of guests at poolside and maintenance of the pool.No. of employees: 2Swim instructors - 2

Horticulture DepartmentMaintain greenery by ensuring gardening and overall lawnmaintenance.GREEN PALMS would be known for its green premisesand. The golf course maintenance will also be handled by thisdepartment.No. of employees: 9Horticulture Manager – 1Gardeners – 8

Maintenance Department:Functions : GP has a maintenance dept to overlook the machinery

maintenance and handle Sewage Treatment Plant. During anybreakdowns in the resort premises and also if any breakdowns occursin guest rooms then this departments takes immediate actions torepair it.No. of employees: 1Maintenance Manager – 1

Material ManagementFunctions : Supplier selection, provision of materials to thedepartments once the indent is raised by that department. andhandling invoices.

No. of employees: 2

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Material Manager – 1Material Assistant – 1

Department: Finance and Account

No. of employees:Finance Controller – 1Assistant Finance Controller – 1Auditor – 1Cashier – 1

Department: H.RFunctions : This department is most important one and it is taken as acenter stage. From manpower planning, recruiting to orienting newemployees, from writing job descriptions to tracking attendance, andfrom instituting and monitoring policies to monitoring benefits. It isresponsible for the well being of the workers.

No. of employees – 2HR Manager – 1HR Assistant – 1

Security Management for GREEN PALMS

DUTIES OF THE SECURITY GUARD1. Screening of visitors2. Maintenance of Security Register3. Maintenance of Vehicle Movement Register4. Checking of vehicles. / Security of the parked vehicles

5. Visitors Register6. Continuous CCTV inspection

7. Regulating parking8. Periodical Security rounds through out the campus9. Capability of handling fire fighting equipments10. Locking of premises and monitoring the interiors from securityangle.11. Any other duty related to the overall maintenance of the securityof GREEN PALMS.12. Entrance Control

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GREEN PALMS will pay the security personnel at least the minimumwages as per Minimum Wages Act.No. of Security Personnel : 15

Chief Security Officer – 2Security Guards – 13

H.R Policies

THE MINIMUM WAGES ACT, 1948

OBJECT: For fixing minimum rates of wages in certain employments.

APPLICABILITY: It extends to the whole of India and applies toscheduledemployments in respect of which minimum rates of wages have beenfixed under this act.

FIXING OF MINIMUM RATES OF WAGES:i. The appropriate government shall fix the minimum rates of wagespayable to employees employed in a scheduled employment.ii. Review at such intervals not exceeding five years, the minimum rates

of wages so fixed and revise the minimum rates if necessary. Theminimum rates of wages may be fixed as a minimum time rate or aminimum piece rate or as a guaranteed time rate.

PAYMENT OF MINIMUM RATES OF WAGES: The employer shall pay toevery employee in a scheduled employment under him wages at the rate

not less than the minimum rates of wages fixed under the Act.

HOURS OF WORK, OVERTIME ETCThe Act also provides for regulation or working hours, overtime, weeklyholidays and overtime wages. Period and payment of wages, anddeductions from wages are also regulated.

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CONTRACT LABOUR ACTIt applies--(a) To every establishment in which twenty or more workmen areemployed or were employed on any day of the preceding twelvemonths as contract labour;(b) to every contractor who employees or who employed on any day of the preceding twelve months twenty or more workmen.

REGISTRATION OF ESTABLISHMENT AND LICENSING OFCONTRACTORS

The establishments covered under the Act are required to beregistered as principal employers with the appropriate authorities.Every contractor is required to obtain a licence and not to undertake orexecute any work through contract labour except under and in

accordance with the licence issued in that behalf by the licensingofficer. The licence granted is subject to such conditions as to hours of work, fixation of wages and other essential amenities in respect of contract labour as laid down in the rules.

WELFARE AND HEALTH OF CONTRACT LABOUR The Act has laid down certain amenities to be provided by thecontractor to the contract labour for establishment of Canteens andrest rooms ; and arrangements for sufficient supply of wholesomedrinking water, latrines and urinals, washing facilities and first aid

facilities and have been made obligatory. In cases of failure on thepart of the contractor to provide these facilities, the Principal Employeris liable to provide the same.

PAYMENT OF WAGESThe contractor is required to pay wages and a duty is cast on him toensure disbursement of wages in the presence of the authorisedrepresentative of the Principal Employer. In case of failure on the partof the contractor to pay wages either in part or in full, the PrincipalEmployer is liable to pay the same. The contract labour who performssame or similar kind of work as regular workmen, will be entitled to

the same wages and service conditions as regular workmen as per theContract Labour (Regulation and Abolition) .Central Rules, 1971.

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Workmen's Compensation Act, 1923 

When is the compensation payable under this policy?The Indian Workmen's Compensation Act 1923, The Fatal Accidents

Act 1855 (including subsequent amendments of the said Acts) andCommon Law provides for compensation payable to employees underfollowing circumstances (as per W.C. Amendment Act 2000):Where employment injury results in deathPermanent total disablementPermanent partial disablementWhere more than one injury is caused by same accident, it shall beaggregated; but in any case compensation won't exceed the amountpayable for permanent total disablementTemporary disablement (compensation will be in accordance with the

provisions of the W.C. Act)Actual medical expenses incurred in connection with on-dutyinjury/fatalityLegal costs and expenses incurred with the company's consent

Benefits: Amount of compensation shall be payable by the employeri) Where death results from injury 40% of monthly wages x relevantfactor or Rs. 20,000/- whichever is more.ii) Where permanent total disablement results from the injury 50% of monthly wages x relevant factor or Rs. 24,000/- whichever is more(relevant factor depends upon the age of a workman)iii)Where permanent, partial disablement or temporary disablementresults from injury as per prescribed schedule.

Penal ProvisionsAny contract by a worker waiving his right to be compensated underthis Act is null and void. Compensation should be paid early–delaybeyond 1 month attract interest @ 6% p.a. and penalty of up to 50%of the compensation. Certain other offenses attract fine up to RS5,000.

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RESORT ( HOW MANY AND WHAT POSTS)BREAK UP OF MANNPOWER EXPENSESMANAGEMENT OF GREEN CITY

EXIT PLAN