Interview with Nina Beikert, Managing Director of Labor Berlin – Charité Vivantes GmbH Greater than the sum of its parts When a new company achieves the feat of establishing itself in a saturated market within just a couple of years, it must be doing something right. Admittedly, Labor Berlin – Charité Vivantes GmbH did not start out completely from zero when it was established in 2011. It was founded through the merger of the laboratory services of the two leading hospital pro- viders in Berlin, Charité and Vivantes. It was thought that the merger of the erstwhile com- petitors could create favourable synergies and allow the new entity to open itself to the ex- ternal market. This vision has already become a reality and Labor Berlin is now one of the biggest providers of laboratory diagnostics in Germany. With more than 10% annual growth in the external sales over the last five years, Labor Berlin is growing significantly faster than the market. Managing Director Nina Beikert attributes this phe- nomenal success to its unique history. “Of all the providers cur- rently active in the market, we are the one that best understands the needs of hospital clients,” she ex- plains. “We started out in hospitals and are well accustomed to work- ing together with them and finding ways to optimize their processes to ensure better patient care.” Anyone who has ever spent any time in hospital as a patient will be familiar with the daily routine of blood and other tests. “We deal with over 13,000 patient samples every day and cover more than 80% of the available hospital beds in Berlin,” says Ms. Beikert. “We deliver results within 30 minutes for emergencies and within three hours for routine diagnostics.” As well as speed, Labor Berlin also guarantees quality. “We work for a university-affiliated teaching hos- pital where the demands are par- ticularly high,” adds Ms. Beikert. “Furthermore, many of our labora- tory heads also perform functions within the teaching hospital so that when a clinician rings up about a test, they find themselves talking to their peers, someone with an intimate knowledge of the situation in the hospital. This means that we can be sure of speaking the same language as our clients and offering them the right consulting and diagnostics.” As 70% of all di- agnosis are based on the result of laboratory tests, quality is a crucial aspect of the service. Diagnostic testing is an evolving field of medicine in which novel tests for new diseases are con- stantly being developed. Labor Berlin is also at the forefront of these developments, investing 750,000 EUR this year alone in business EUROPEAN Over 70% of medical diagnosis are based on labora- tory diagnostics Labor Berlin deals with 13,000 patient samples eve- ry day, returning results within less than three hours Nina Beikert, Managing Director of Labor Berlin – Charité Vivantes GmbH erpabsnslyt www.european-business.com
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Interview with Nina Beikert, Managing Director of Labor Berlin – Charité Vivantes GmbH
Greater than the sum of its parts When a new company achieves the feat of establishing itself in a saturated market within just a couple of years, it must be doing something right. Admittedly, Labor Berlin – Charité Vivantes GmbH did not start out completely from zero when it was established in 2011. It was founded through the merger of the laboratory services of the two leading hospital pro-viders in Berlin, Charité and Vivantes. It was thought that the merger of the erstwhile com-petitors could create favourable synergies and allow the new entity to open itself to the ex-ternal market. This vision has already become a reality and Labor Berlin is now one of the biggest providers of laboratory diagnostics in Germany.
With more than 10% annual
growth in the external sales over
the last five years, Labor Berlin is
growing significantly faster than
the market. Managing Director
Nina Beikert attributes this phe-
nomenal success to its unique
history. “Of all the providers cur-
rently active in the market, we are
the one that best understands the
needs of hospital clients,” she ex-
plains. “We started out in hospitals
and are well accustomed to work-
ing together with them and finding
ways to optimize their processes to
ensure better patient care.”
Anyone who has ever spent any
time in hospital as a patient will
be familiar with the daily routine
of blood and other tests. “We deal
with over 13,000 patient samples
every day and cover more than
80% of the available hospital beds
in Berlin,” says Ms. Beikert. “We
deliver results within 30 minutes
for emergencies and within three
hours for routine diagnostics.” As
well as speed, Labor Berlin also
guarantees quality. “We work for a
university-affiliated teaching hos-
pital where the demands are par-
ticularly high,” adds Ms. Beikert.
“Furthermore, many of our labora-
tory heads also perform functions
within the teaching hospital so that
when a clinician rings up about a
test, they find themselves talking
to their peers, someone with an
intimate knowledge of the situation
in the hospital. This means that
we can be sure of speaking the
same language as our clients and
offering them the right consulting
and diagnostics.” As 70% of all di-
agnosis are based on the result of
laboratory tests, quality is a crucial
aspect of the service.
Diagnostic testing is an evolving
field of medicine in which novel
tests for new diseases are con-
stantly being developed. Labor
Berlin is also at the forefront of
these developments, investing
750,000 EUR this year alone in
businessEURO
PEAN
Over 70% of medical diagnosis are based on labora-tory diagnostics
Labor Berlin deals with 13,000 patient samples eve-ry day, returning results within less than three hours
Nina Beikert, Managing Director of Labor Berlin – Charité Vivantes GmbH