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MY PORTFOLIO Grace crowther
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Graces portfolio (2)

Apr 11, 2017

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Page 1: Graces portfolio  (2)

MY PORTFOLIO MY PORTFOLIOGrace crowther

Page 2: Graces portfolio  (2)

Masthead stands out on the pale pink background, suits the picture as its Emma Watson, an inspring woman figure

Main headline is that the feature includes an ‘International Collections issue’ so therefore peoples eyes would be drawn to the white bold written headline at the bottom of the magazine.

Different fonts and colours used by the magazine to grab readers attention, some font is bold and some is quite small. They do this to make the whole magazine interesting and intriguing.

There are girly colours featured on the front page of the magazine, thereforethe target audience must be girls. It also features fashion worn on Emma Watson, a famous public eye in the world of women.

This is the left third which covers thestory on Emma Watsonwhich also includesdifferent fontsand coloursto make thestory stand out and seeminteresting. As the storyline is to theleft of her, it becomesnoticeableinstantly.

FASHION CULTURE & AW15

MY IDEAS INCLUDE FASHION CULTURE INTRODUCED NEW TO 2015, ALSO NEW TRENDS PROMOTED BY VOGUE AND OTHER MAGAZINES. MOST IDEAS ARE IN-SPIRED BY LEADING FASHION MAGAZINES BUT MOST ARE FOUND MYSELF. THESE TRENDS ARE MODELLED BY MODELS IN UPCOMING FASHION SHOWS ON THE

CATWALK, I WILL INCLUDE ALL OF THESE IDEAS IN MY THREE PAGE SPREAD.

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TARGET AUDIENCE

MY TARGET AUDIENCE WILL BE BASED AROUND 17-20 YEAR OLDS BECAUSE OF THAT PARTICULAR AGE BEING A CERTAIN AGE GAP

FOR ASPIRING FASHION ARTISTS/DESIGNERS. IT WILL GUIDE YOUNG PEOPLE TO HAVE CONFIDENCE IN WHAT THEY WHERE

AND WHAT THEY WRITE.

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I was influenced by these designers and trends

due to my idea of analysingAW15 collections.

These are all 2015 catwalks that inspired my ideas and

helped me develop all of my portfolio.

These very different styles have helped me

to develop different ideas and analysis of

fashion and allowed me to create tons of work

looking deeper into different genres of fashion, which then

helps me to decide which genre of fashion I’d like

my magazine to be based on.

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IMAGESThey used images of clothes to indicate what the magazine spread was about and the type of clothing they’respecifically pinpointing.

PULL QUOTESThese quotes are taken from an exclusive interview with a celebrity thats introducedin the magazine feature.

LAYOUT OF WRITING GRIDSThe layout of the grids intridgues you because its a lot of writing but its spread out so that its got enough room to involve pictures relating to the article and that its clear and looks presentable.

EYEBROWSThe eyebrows of the magazine include the name of the magazineor the edition it includes, just so we know what the article may relate to or help you define its point of view.

HEADLINEThis is the main heading of the magazine, it introuduces what the article is about. The writing is usually bigger than every other bit of text, which makes it bolder and stand out more than the rest.

SUBHEADINGThe subheading includes more informationabout the heading above, aswell as thecolumns of articles surrounded around the heading. It helps give more info for the reader.

FOLIOSThe layout of the article helps us understandand clearly see how its supposed to be presented. The collection of articles makes it look presentable and clear.

CAPTION OF IMAGEThe caption on the image lets the reader know what she’s wearing and who she is.

TYPOGRAPHYThe typography helps the text stay the same and makes it look clean and clear enough to read.

A feature page includes a celebrity wearing a certain trend which the whole page is going to be based upon, the text is

set out into grids which define the writing and make the page look more presentable and easier for the reader to

comprehend. My feature page includes magazine credits and what each person works on in the magazine.

MAGAZINE FEATURE PAGEOK!Digital Magazines Content Director –

[email protected] Online Editor, Express Newspapers –

[email protected] News Editor, OK! Online – [email protected] Features Editor, OK! Online – [email protected] Lifestyle Editor, OK! Online – [email protected]

Digital TV Editor, OK! Online – [email protected]! magazine is always interested in hearing about any

stories you may have. You can get in touch through:Editor - [email protected]

Associate Editor – [email protected] Editor – [email protected]

Assistant Editor – [email protected]

Fashion and Beauty Director – [email protected]

Social Editor – [email protected][email protected]

The OK! magazine and various other maga-zines cannot be made without all of the crew to produce the magazine and make sure all of the editorial sectors are in place and make the magazine sell right off the shelves. Firstly, the digital magazines content director makes sure

that everything online is working perfectly, including website graphics and productivity

of this issues magazine cover. Also, the deputy online editor, works as a junior content edi-tor. They also deal with graphics online and make sure the website is providing the exact same content as the paper magazine would. Aswell as those roles, the digital news editor plays a big part in developing online stand-

ards, however that editor creates news reports and articles making sure the website provides just as much information as the real copy on

the shelves would. Digital features editor ensures that thefeatures such as drop down blocks and video links that relates to the magazineedit. The feautres ensure that readers

are enable to access all areasof the magazine and news. Editor, assosiate

editor, deputy editor and assisant editor all contribute towards making themagazine the edit it needs to be. They decide whether the certain

edition, for example.. a Septemberedition may include specific

colours or specific news from celebrities. Fashion and beauty editor will make sure the issue is up to date with the

newest of trends that celebrities are on top of, they collect trends

from different affordable storessuch as Topshop and Mango. A social editor

makes sure that tweets are done for the magazine manual being

absolutely key. Setting up Twitter accounts for reporters who wish to tweet and

teaching those that are reluctant to jump, handling all things Facebook, and

coordinating all of the blogging that we do both internally and externally.

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IMAGESThe images included relate to the article, therefore the images play an important part in the 2 page spread, as its spread clearly across the pages it becomes clear what the article is about, its for people who look at pic-tures before reading, intrigues the reader before they read.

HEADLINESThe headline helps the 2 page spread stand out, also relates to the images included and the play on words becomes catchy. “Trainer Mania’ due to its rhyme it becomes interesting.

GRIDThe layout of the grids helps it look modern and may intrigue people who arent as interesting as reading huge paragraphs as other people. Therefore, includingsmall quick, snappy paragraphs which look like captions.

SUBHEADINGThe subheading includes ‘Sneak-er Special’ try-ing to targetaudience youngpeople interest-ed in trainers.

PULL QUOTESPull quotes include a quote from somewhere or someone in a special exclusive interview with the celebrity or featured person. The quote gives the article a bit of background, and more emphasis on the article.

FOLIOS The text is kept the same and is spread out the page col-lectively, it makes the article look neat and organized. The collection of articles comes together and make it look very interesting.

TYPOGRAPHYTypography helps the 2 page spread look appealing and classy. The font has been kept the same colour so it looks modern and readable. Where-as if the page was scattered, it’d be too confusing.

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The title of the magazine isn’t as bold as now, its black and quite small. Its not the main feature on the page.

The picture is formatted in black and white, not as outstanding as 2015 edition of VOGUE. The picture is small yet still centered in the page, its not as clear and modern photographed as our centuries edition yet its similar.

The outside of the pagehas got much writing across thepage noraround theoutside ofthe picture.Whereas,in our magazine we have bold writing andheadlines.

The colours are dull and boringin contrast to our edition as itis bursting with red and creams, natural colours mixed with red which makes it stand out.

This magazine uses bold titles and vocabularythat catches your eye and intrigues you into reading it. Using the italics in contrast to the normal bold writing can also make it eye-catching.. the white writing with red background.

Since the first ever edition of VOGUE women have evolved to take over fashionmagazine covers. It shows the evolution of womens publicity.

The headline and title of the magazine becomes clearer and is more in your face.. like its screaming “VOGUE”. It looks more elegant and classy compared to the previous edition, also in a bold red colour to stand out makes it more noticeable.

There isnt modern features, eg. barcode, edition, catchy phrases that will catch your eye on the magazinestand.

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This explains who in my chosen magazine, VOGUE, works at which department. On my own created feature page, I describe what each job roles and what you have to do to fill the position. This flow chart is the hierachy of jobs at VOGUE and how they work. Some people have more than one job at the magazine, mainly because this may

be their section of experience.

DEPARTMENTS IN A MAGAZINE

Editorial: The edtorial board is a group of people, usually at a publication, who dictate the tone and direction the publications editorial policy will take. Jobs in the department are editors, executive editors and assis-tant editors.

Advertising sales:Advertising sales people are aware that understanding the medium, the market and the competitors are the basic requirements. They also have a strong grasp on the issue of media preferences and the wa i which media is consumed, the sales team includes sales people, sales director as well as market-ing and events.

Production: This means that people are used to produce goods and services, including the social relations be-tween workers, technology, and other rescoures used. Jobs in this department are art production and print production.

Accounting and Finace:The preperation of finacial statements, including the balance sheet, income statement and cash flow statement - that encapsulates that companies operating performance over a particular period, and fincaial position at a specific point in time. Jobs in the department are accountants and bankers and financial advisors.

Contributors:Who contribute to articles for a magazine, job roles in the department include words, photography, illustration and free lance video.

Marketing:The department that deals with promoting and selling of a magazine, including market research and advertising. Jobs in the department are head of marketing, dirct marketing manager, senior market-ing manager, marketing executive, direct marketing manager, newstrade marketing manager.

Art Department:The department deal with visual context of the magazine, jobs in the art department include art di-rector, photographic editor, designer & junior designer, creative director.

Word Department: These are the people that write specific articles in the magazine to do with specific topics or parts of the magazine, jobs in thee department involve: feature editors, review editors, news editor and senior writer.