Google’s Keyword Planner Update: Everything You Need to Know
May 11, 2021
Whether you’re doing organic SEO research
or are mapping out your next PPC
campaigns, Google’s Keyword Planner can
be one of the most valuable tools that you
could have on hand.
This free keyword research tools comes
directly from Google itself and will show you
stats on individual keywords including their
current estimated search volume, competition
levels, and bid ranges. It’s always been a
useful asset, and the recent Keyword Planner
update has made it even more so.
Welcome message from author
The Keyword Planner has always been exceptional, especially for brands
that didn’t want to shell out extra cash for tools that have historically offered
more features. Now, though, the Keyword Planner is closing the gap by
offering more advanced functionality that will help businesses and advertisers
make better decisions. The tools will benefit businesses and advertisers of all
sizes (and skill levels!), but some may really prove beneficial to those newer
to advertising or to a specific niche who need some extra help getting started.
More information is always good news when it comes to advertising, and
that’s exactly what this update has given us.
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