#WCSLC Going Beyond Google Analytics Wordcamp SLC 2015 Brent Jacobsen @brentjacobsen
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Going BeyondGoogle
AnalyticsWordcamp SLC 2015
Brent Jacobsen@brentjacobsen
#WCSLC
Since 2005
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“Tactics without strategy is the noise before defeat.”
- Sun Tzu
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WHY?
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$All roads lead to
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“Strategy without tactics is the slowest route to
victory.”- Sun Tzu
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HOW?
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NERD ALERT!!
Harry Potter reference is imminent.
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Segment.io
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The “Work” part of Workshop…
Install it Now
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https://segment.com
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https://wordpress.org/plugins/segmentio/
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Settings > Analytics
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Immediate Advantages1. Track every registered
user2. Track Revenue Properly
(WooCommerce)3. Plug-and-Play Ready for
Marketing Automation
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Fill the Bag
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[email* your-email id:contact-email]
on_sent_ok: ”var segmentemail = jQuery('#contact-email').val();analytics.identify(segmentemail,{email: segmentemail});analytics.track('Submitted Contact Form');"
Contact Form 7
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jQuery( ".snp-submit" ).click(function() {var segmentemail = jQuery('#snp_mail').val();analytics.identify(segmentemail,{email: segmentemail});analytics.track('Signed Up For Newsletter');});
Ninja Popups(and general button clicks)
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Opening the Bag
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Multiplying the Impact
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435.227.3007Text your email address to this number for a free
gift
Twilio + Segment + Drip
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Q & A
You Q…I try not to be an A
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Thanks!
WP Slopes is hiring talented Wordpress developers and designers.
Email portfolio to [email protected]
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