Goal 7 - Communication

GOAL 7 - COMMUNICATIONDISTRICT IMPROVEMENT PLAN

District-Level Planning and Decision-Making Committee

January 10, 2018

GOAL 7 - COMMUNICATION

CISD will promote and enhance two-way

communication among our staff and our community to maximize the success of all

students.

Sarah BlakelockDirector of Communications

Dr. Hedith UpshawDirector of Curriculum, Instruction &

Staff Development

Teri RossDirector of Information Systems

Terry McClaughertyDirector of Network Operations

7.1 EFFECTIVE INTERNAL COMMUNICATION

Email AnnouncementsEmail

Texts

Phone Calls

Press releases

Events calendar

Access to policies & procedures

Maintain the District’s procedures and practices for communicating with employees, the Board of Trustees, patrons, and the media regarding:• daily campus/District

activities/events;• special campus/District

activities/events;• urgent non-life threatening

situations;• disaster/life-threatening

situations;• weather/natural disasters;

and• other special circumstances

my.conroeisd.net

7.1 EFFECTIVE INTERNAL COMMUNICATION

• Email transition to Outlook - Microsoft 365

7.1EFFECTIVE INTERNAL COMMUNICATION

Provide communications regarding:• District initiatives• programs,• meetings,• activities,• operations, and• leadership within and among all departments and schools through a variety of media including:• CISD website,• newsletters,• email announcements,• campus/District meetings,• newspaper, radio, television,

and other sources.

District Newsletters

Press Releases

7.1EFFECTIVE INTERNAL COMMUNICATION

District-Level Planning and Decision-Making Committee

School Health Advisory Council

PTO/PTA President’s Meeting

Campus Communicators

Principals’ Meetings

Department Meetings

Elicit comments and suggestions through committees, meetings, and surveys from within the CISD organization regarding improving communications through web page comments, CISD Helpline, email, District councils and committees, and campus personnel.

7.1EFFECTIVE INTERNAL COMMUNICATION

Continue vertical meetings to discuss curriculum alignment, program alignment, and departmental issues (cadres; staff development; principals’ meetings; etc.).

Continue horizontal meetings (grade level meetings by campus/feeder/or District; etc.) to discuss curriculum alignment, program alignment, and departmental issues.

7.2EFFECTIVE EXTERNAL COMMUNICATION

Utilize the CISD website to promote campus and District

events and information for

parents, families, communities, and

businesses.

7.2EFFECTIVE EXTERNAL COMMUNICATION

Elicit comments, suggestions, and questions from

parents/families/communities/businesses through CISD

website, e-mail, Kid Chat, and the CISD Newcomers Centers.Since April 2016,

the District has received nearly 1,200 comments

through the website.

Since April 2016,the District has received nearly

2,602 comments through the

website.

7.2EFFECTIVE EXTERNAL COMMUNICATION

Continue producing and distributing press releases to

area news media to inform the

community of events, educational

programs, and information, and to

elicit community input.

120+ campus updates

200 media inquiries

Since August 2017

2,700+ comments/suggestions received

Calendar Suggestions

1,000+ submissions received

Flex 18 Name Suggestions

300+ campus updates

320+ media inquiries

16-17 School Year

2,000+ comments/suggestions received

Calendar Suggestions

1,000+ comments/suggestions received

Attendance Boundary Feedback

7.2EFFECTIVE EXTERNAL COMMUNICATION

Provide factual, relevant information about District

programs and initiatives to both the public and the District

employees through a variety of media (print, website,

newsletters, social media, campus meetings, social

networks, etc.).

8,133 likes

70 district & campus pages

7,459 followers

1,623 Tweets

www.conroeisd.net

4.4 million page views since August 1, 2016

13,390 likes

70+ district & campus pages

9,271 followers

2,075 Tweets

www.conroeisd.net

6.3 million page views since August 1, 2016

7.2EFFECTIVE EXTERNAL COMMUNICATION

7.2EFFECTIVE EXTERNAL COMMUNICATION

Provide information regarding

demographic, financial, achievement, and

student and staff data through published

reports for parents, families, communities,

and businesses.

Demographic Financial

Achievement/Accountability Student/Staff Data

7.2EFFECTIVE EXTERNAL COMMUNICATION

Plan, coordinate, and advertise District-wide events.

New Teacher Community Services Fair Veterans Day

GOAL 7 - COMMUNICATION

Last Year Currently

Enjoying:• Enhanced website security• Increased efficiency in sharing news• Dynamic calendaring capabilities

Working toward increased accessibility by:• Reviewing website content• Captioning videos• Increasing awareness through training

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