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GO! ST. LOUIS NETWORKING EVENT

SOCIAL MEDIA PRESENTATIONAPRIL 12, 2011

WHY SOCIAL MEDIA?

My Story…“Two years ago, I was questioning whether or not to jump on the

social media bandwagon. My sister was using Facebook, and kept

encouraging me to join. However, I did not want to share my life with

complete strangers, nor did I feel I had the time. But what I did not

predict was how much social media would change my life and my business.”

THE POSSIBILITIESARE

ENDLESS•Online Business Community

•Networking/Connecting

•Blogs, Videos & Podcasts

•Social Media Sites

ARE YOU ON FACEBOOK?

FEATURES

•Connect with family, friends, co-workers

&

customers.

•Interact and engage with users daily.

•Fastest Growing Social Media Site

STATISTICS

•Over 500 Million Users Worldwide•1 in 13 people are on Facebook, half log in daily

•8 billion minutes spent every day

•10 Million users become page fans daily

American Facebook users spend an average

of 421 minutes on Facebook each month, or

roughly 14 minutes per day.

BUSINESS PROFILES

PERSONAL PROFILES

EXAMPLE STATUS UPDATES

10% off any retail gift item for our loyal Facebook fans only. Stuff your Easter

baskets with something unique this year. Stop by our office to view our complete

line of retail items.

With the weather warming up, dogs will be outside more often.

Make sure your pets are up to date with their vaccinations and their heartworm

meds!

Visit us at www.elmpoinvets.com for more info!

Do you have a dog with extraordinary talents? Enter our “Elm Point Idol” contest and

you could win free merchandise and services! Send in your pictures and videos, and

we will feature your pet and their talent on our page, in a users-only contest!

Stay tuned for more info!

Elm Point Animal Hospital

EXAMPLE STATUS UPDATES

ADVERTISING ON ?

FACEBOOK – TARGETED ADS

These are the ads we see on the right hand side of our FB screen,They are specific to the user account. Facebook changes the adsbased on the demographics and interests of the each specific user.You can advertise your own website or Facebook page, as well asan Event or Application.

You can set your ad to run continuously or choose specific dates.

OPTIMIZE YOUR ADS

Target specific demographics and user interests.

Track your progress with real-time reporting.

Gain insight about who is clicking on your ad.

Make modifications to maximize results.

SWEET TWEETS!

FEATURES

•Business/Personal Connections

•“Tweets” limited to short, 140 character messages

•Capitalize upon Mobile Technology

•Build quick relationships

STATISTICS

•190 Million Individual Users

•65 Million “Tweets” per day

•460k new users daily

•37% of users “Tweet” from their Mobile Device

Twitter averages roughly 1 billion “Tweets” a week.This averages out to 142 million per day, 5 million perhour, and 1,600 per second.

SWEET TWEETS!

GET LINKEDin!

FEATURES

•Building Connections

•Networking

•Recommendations

•Event Promotion

•Integrated Facebook/Twitter Feed

STATISTICS

•50 Million Individual Users

•New member every second

•Numerous Fortune 500 Companies

The time spent during a typical visit to Linkedinis approximately 7 minutes, with an average of 38 seconds on each page view.

GET LINKEDin!

BROADCAST YOURSELF!

BROADCAST YOURSELF!

SOCIAL MEDIA TIPS

It’s all about relationships!

No one is a stranger… NETWORK!

Make social media a daily habit

Give your business a personality!

5 minutes a day

SOCIAL MEDIA TIPS

low cost, high r.o.i. marketing

Great for maximizing s.e.o. efforts

Easy, effective customer service tool

Interactive tool for visibility

High Brand-Building Potential

Facebook.com/back2basicsmarketing

Twitter.com/b2bmarketingllc

Linkedin.com/in/back2basicsmarketing

YouTube.com/b2bmarketingllc1

GET SOCIAL WITH B2B!

QUESTIONS?

CONTACT US…FOR ADDITIONAL INFORMATION

www.facebook.com/back2basicsmarketing

www.back2basicsmarketing.com

[email protected]

ON OUR SERVICES, OR VISIT

636.293.5958