Go interactive! / App2U Company Introduction (Jan 2014)

Clients

What We Do

We provide high quality Client tailored management and technological services in the IT industry and outsourcing. Our services are aimed to solve our Client’s business goals.

Our approach is to be valuable partner in development of Client’s business.

Our Value Proposal – we provide business solutions which solve business problems.

Go Interactive! / App2U company focus on providing of the IT offshore outsourcing & outstaffing services; digital products & services development and support.

Our Mission

Development workflow processes

Building an offshore team with agileTime OverlapWe have at least two hours overlap with Client’s team to be able to communicate in real time. This greatly improves information exchange and builds cohesiveness of the team.

Short sprintsFail fast, fail early is one of the agile fundamental principles. By having your sprints one or two weeks you can see progress quickly and take corrective actions when needed.

Define “Done”A product owners must clearly define ‘done’ criteria. Inability to constantly communicate requires remote teams to function on their own.

Have a strong leader at each officeWe have a strong leader at every location. Each team must feel enabled to move forward and make things happened.

Web and Video conferencingUse of video conferencing creates a sense of proximity of team members. In today’s day these tools are free. This creates for a very productive atmosphere.

Data RepositoryWe create an easily accessible data repository and collaboration site for each project.

Motivation programs Together with our Clients, we organize variety of exchange programs. Ukrainian talents could travel to international offices, and foreign colleagues are welcome in Ukraine, for both: work and leisure.

Email usageDo not use email as a primary method of discussions and decision making. Also don’t use email to store product documentation. Use person-to-person communication to make decision and store all the information in your data sharing repository. This makes it searchable, accessible, and trackable. Email is still a great tool, but it shouldn’t be the only or primary communication tool.

Pricing modelsEngagement and Pricing models Correlation

Pricing models

Definition

❖ Also known as ”open-book” pricing. The client pays the vendor for the actual cost of the service plus a markup

How it works

❖ Client and vendor agree on hourly or monthly of resources, structure of other expenses reimbursement, vendor markup

❖ Monthly efforts are invoiced plus pre-approved expenses

Key Features

❖ Transparency:◆ From staff and salary and bonuses to complete cost structure

❖ Premium Paid:◆ Percentage of everyone employees salary and associated costs

❖ Reimbursement ◆ All additional expenses: travel, equipment, licenses etc

When Applied

❖ Extension of client team❖ Early stages of relationships to get acquainted with the market❖ Often staff works client premises

Cost+ Model Basics

Pricing models

Pros❖ Guaranteed profitability (markup)❖ Low investments (infrastructure – reimbursed, recruitment)❖ Low risks (responsible only for infrastructure, security, hiring, not delivery)

Cons❖ Low profitability (open books, markup is around 5-10%)❖ Low chances of expertise development (team associates with the client)❖ Low chances to show value added, build strategic relationship

Underwater stones ❖ Fixed overhead may lead to loss of margin (salary increase, travel)❖ Exchange rates create salary negotiation confusion❖ Non-solicitation or a premium for it is a must

Cost+ Model Specifics

Pricing modelsModels Evolution

Models Evolution❖ Trust❖ Expertise❖ Delivery processes

Mixed models❖ Same client – different projects (Development vs. Support)❖ Different projects stages – Analysis vs. Development and Testing❖ Different work packages in one project – T&M consulting, FP enhancements❖ Hybrid models: T&M not to exceed, fixed price per team/unit

Risks and Rewards Sharing ❖ Sharing savings to increase profitability ❖ Sharing profits of products developed ❖ Discounted rates in case milestone slippage

Contact information

Andriy PiddubnyCEO

Cell: +38 067 239 73 [email protected]

Yuriy ZachepilenkoBDD

Cell: +38 067 373 50 [email protected]

Ukraine, 03150 Kyiv, 172, Antonovych str.,Business Center " Palladium City" 14th floor, office 14-07

T: +38 044 220 08 45

F: +38 044 220 08 46

www.gointeractive.com.ua | www.app2u.co.uk

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What we did API, DB and Mobile app development

Technologies J2EE NoSQL (MongoDB) ActiveMQ REST API Distributed Transactions and Processing Objective-C, C UIKit, CoreData

http://www.coffeeintouch.com/

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What we did API, DB and Web development

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http://www.eatintouch.com

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http://pepsi.gointeractive.com.ua/

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What we did Creative development Strategy Web development

Technologies Action Script PHP HTML

http://skittles.gointeractive.com.ua