Global Summit of Women 2015 Katrin Adt, Vice President of HR Development, Daimler AG.

Global Summit of Women 2015Katrin Adt, Vice President of HR Development, Daimler AG

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Agenda

Information about Daimler

Building your own brand

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Daimler consists of five divisions

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Daimler has 280,000 employees worldwide Regional distribution of workforce

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Daimler sales in Latin America 2014:

• Mercedes-Benz passenger cars in Brazil: > 11.000

• Daimler Trucks / Buses in Brazil (the worlds biggest market)

> 32.000 Trucks > 13.600 Buses

• Daimler Vans : >16.000 Vans

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Agenda

Information about Daimler

Building your own brand

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22

Building your brand internally and externallyWhy?

If you don’t do it, nobody else does

self

marketin

g

What is your brand standing for?

Play the game, but do not loose sight of your objective

The winner is nominated by others – invest in networking and mentoring

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Thank you! Questions are welcome!