Dec 19, 2014
Sometimes I feel like I'm constantly
quoting the
Red Hot Chili Peppers
people to
but what I'm really trying to do is
convinceADOPT
the most profitable model for
digital marketing
give it away now!
... give it away,
many of the biggest online
companies don't charge a dime for their front-end products
If you haven't noticed
For better or worse,
is what online users have come to expect.
And counter-intuitively, it's proven itself to be the best
model for making big profits online.
It's hard to convince
someone to give away something that they consider
valuable, as a lead
magnet or a FREE trial offer, but it's
super important to their success online.
That's why I was so glad to see
Jeremy Schoemaker's
post all about how the
FREE products he has
bought and sold for an incredible ROI.
Now, I'm NOT recommending that you try to
become Google and
charge nothing for your
services...
...I'm trying to impress upon you the importance of
offering some truly, uniquely,
seriously valuable stuff
for FREE.
at an extremely discounted
front-end price.
And them maybe still more incredible
products and services
drive more
traffic
SITE
It will
to your
BUILD your subscribers list
into your nEtwork.
and bring prospects
Being stingy online just
doesn't work.
Here's the thing, your
free content must
impress your new
subscribers.
Overwhelm them if possible
Whether its software or a
report or instructional videos - free
content is what will represent you online.
If it underwhelms... it's useless.
The better
your free content
or service
is..
the more relationships
you'll build with users
and the more profitable
your business
will become
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