ANNUAL REPORT 35TH ANNIVERSARY EDITION Fiscal Year 2010-2011 Girls Incorporated of Greater Atlanta 35th Anniversary Highlights A look back at 2011 Special Events A Year End Review Girls Inc. Stats, Financials and Donors FIVE Questions with Leadership Test Your Girls Inc. Knowledge Special Anniversary Quiz
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Girls Inc. of Greater Atlanta - Annual Report 2010-11
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ANNUAL REPORT35TH ANNIVERSARY EDITION
Fiscal Year 2010-2011
Girls Incorporated of Greater Atlanta
35th
Anniversary
Highlights
A look back at 2011
Special Events
A Year End
ReviewGirls Inc. Stats,
Financials and Donors
FIVE
Questions with Leadership
Test Your Girls Inc. KnowledgeSpecial Anniversary Quiz
In This IssueQuestions With Leadership:
A Look Back and Forecast to the FuturePage. 2
Anniversary Highlights2011 Special Events RecapPage 3
2011 Girl of the YearCollaboration Corner
Girls Inc. QuizPage 4
2010–2011 Year End ReviewProgram Statistics
Page 5Girls Inc. of Greater Atlanta Balance Sheet
Page 6
Thanks for your Support2010-2011 Sponsors & DonorsPage 7
Inspiring Girls to be
Strong, Smart & BoldQuotes from girls, parents and sta!
Page 8 - 9
Join us on...
Visit us online at www.girlsincatl.org
Girls Inc. of Greater Atlanta
1401 Peachtree Street, Suite 500 - Atlanta, GA 30009 - (678) 686 - 1740
Mary Ann, In your opinion, what is the most important thing everyone should know about Girls Inc. after 35 years? Girls Inc. has a long history and great reputation for providing the program services that girls, parents and school officials count on to improve life outcomes for girls. Our nationally developed programming helps to empower girls by giving them the knowledge, skills and attitudes needed to be strong (healthy), smart (educated) and bold (independent).
The 35th Anniversary year was filled with both celebration and change, how did the celebrations help to support the agency and its mission? We used events to help raise awareness of both the organization and the programs and services we provide. The Women’s Golf Classic and the Ruby Red Gala’s themes aligned with our mission.
This enabled us to spread our message regarding quality program delivery and the impact of our programs and services. As fundraising activities, these events helped to bring in the unrestricted funds necessary to support operations and fund the delivery of our core program services. It helped that the galaovershot its fundraising goal, thanks to our supporters and friends. by almost $11,000.
What about the changes made during the anniversary year? The organizat ion experienced an executive leadership transitionduring the last two quarters of the year. It wasexciting to see staff and board work together tomake a seamless transition, while maintainingprogram quality and level of delivery. We areexcited about bringing Heather Rocker on boarand are looking forward to seeing her put her stamp on the organization.
Where there any changes to program delivery in 2011? As part of the organization’s Strategic Plan implementation, we have made a dedicated effort to increase the impact of our program services. We are using a cluster delivery model to increase access to girls served via our outreach department. By targeting specific high schools and the cluster
of elementary and middle schools that feed into them, we can more easily reach the same participants year after year. In addition, we made changes to our faci l i ty based programming to focus on academic enrichment for all members and the development of leadership skills in our older girls. Although service numbers have been slightly reduced, the length of engagement and intensity of services provided will lead to deeper impact on our girls.
You mentioned the agency’s strategic plan, what were the successes of this past year’s plan implementation? Girls Inc. increased the delivery of full series programming above the targeted 10%. We provided 1,931 girls with full series programming, conducted programs in 5 clusters, and served 100 girls with multiple full length programs. All of the girls from our after school program transitioned to the next grade level at the end of the school year. Additionally, we increased our earned income from program delivery and completed another fiscal year with a positive balance sheet. I am very proud of all the accomplishments made by the staff, board and volunteers this year. I am honored to have been given the opportunity to support Girls Inc. in the mission to inspire all girls to be strong, smart, and bold!
How do you plan to lead this organization in the coming years to achieve the vision and mission of the organization? To best serve the girls in our programs, we needed to streamline our support programs and service delivery. Already we have shifted all program staff into the same department, led by our director of Youth and Family Services. We will continue to scrutinize our delivery methods and spending as we set strategic objectives for providing the best programming available while remembering our purpose: inspiring girls.
You also have a great track record for fundraising and engaging corporations and their employees. What are your plans for creating that kind of engagement within Girls Inc.? In February 2012, Girls Inc. launched its new Strategic Volunteering initiative to provide corporate volunteer networks, employees and professional associations opportunities engage with the organization. Through this program, Girls Inc. will educate potential donors and
volunteers about the impact of their efforts and the personal benefits of their involvement, including professional leadership opportunities they might not have in their day job.
In your opinion, what is the most important goal for Girls Inc. to achieve in 2012? To create relationships in our community that allow us to raise adequate funding so Girls Inc. can continue to change the lives of young girls in the Atlanta area. At the end of the day, that is how we will measure our success: by the number of girls we have given the tools to be confident, healthy and make excellent decisions in every area of their lives.
Heather RockerGirls Incorporated of Greater Atlanta
CEO
Why does the mission of Girls Inc. continue to be relevant in Atlanta today?
The mission of Girls Inc. — to inspire girls to be strong, smart and bold — is critical in Atlanta because the impact of these gender-specific programs is significant. Girls Inc. is the leading organization of its kind focusing specifically on girls ages 6 to 18 from low to moderate income families. Through our research-based programs, we are providing girls the tools to make strong, smart and bold decisions in areas including nutrition, participation in risky behavior, and education and career planning. Over the years, Girls Inc. has impacted more than 100,000 girls who have grown up to have a significant impact in our community and beyond.
Mary Ann GreenBoard Chair
2009 - 2011
Page 2
2011 Women’s Golf Cla!ic
2011 Girls Summit
This year’s summit was implemented in partnership with GE and Georgia Tech. The Strong Girls are Healthy
theme really resonated with participants. More than 200 girls interacted with volunteers from GE’s Women’s
Network as well as graduate students from Tech. They moved through an obstacle course designed to give them
ideas of easy ways to stay active and manage their personal health. Experiments conducted with graduate students helped girls to explore the components of food
and how they are converted into energy by the body.
In it’s 9th year, our all women’s golf tournament played host to 180 golfers and 25 male caddies. The Classic is a two part event
kicking o! with the Caddie Auction & Reception, a live and silent auction of male caddies wrapped with fantastic golf related packages. This year the event raised $60K
and provided much needed exposure for the organization.
Top left: Linda Stouffer, WSB-TV Anchor, Gala MC,
Bottom: Mary Brock & Lovette Russell (Co-Chairs) with
Giving Girls Wings Honoree: Isabel Stewart
Strong Winner:
Taylor Stubblefield
Smart Winner:
Paige Curtis
Bold Winner:
Brianna Harden
GE Obstacle Course
(top left & right)
GA Tech experiment
(left)
Caddie Auction MC:
Jovita Moore, WSB-TV
Anchor (left)
Gail Glass, WGC Chair
(right)
Page 3
3" Anniversary Highlights
Our signature event, the Ruby Red Gala, was the main celebration of our anniversary year.
With nearly 280 people in attendance, it was an incredible party and exciting way to celebrate.
Our Giving Girls Wings Honoree, Isabel Stewart, former Girls Incorporated national
President, gave an inspiring speech, followed by our Strong, Smart and Bold essay winners
reading experts from their applications. Our auction and paddle raise brought in over $130K
to support our mission to inspire girls to be strong, smart and bold.
Ruby Red Gala
• The LYNX System of Care: A partnership in Cobb (includes 7 agencies) to provide
educational support through prevention and mental health services to girls identified by school
counselors.
• ! The Circle of Support: a Cobb County Teen Pregnancy Prevention System of Care that
! includes Cobb/Douglas Public Health’s Adolescent Health and Youth Development Department and
! First Steps Counseling Services to provide pregnancy prevention programming to youth in the South
! Cobb area with a focus on wrap around mental health services and parental involvement.
• ! Raising Awareness and Access to Teen Pregnancy Prevention - Clayton Co., a
! partnership with the Georgia Campaign for Adolescent Pregnancy Prevention (G-CAPP) to
! expand teen pregnancy prevention programs in Clayton Co. and the City of Albany.
• Marietta Center Reading Clubs: a Partnership with Omasaze, Inc. to provide Reading Clubs that
help the girls in our program struggling with reading skills to ensure their reading proficiency is on
grade level.
• The Atlanta Girls STEM Summit: Partnership with YWCA, Girls Scouts, Cool Girls and the Department
of Labor Women’s Bureau to implement a STEM summit for Middle and High School girls. The STEM
Summit held on May 21st at GA Tech showcased Atlanta’s top female scientists and technologist who
provided a day of interactive workshops for 300 girls from our 4 agencies.
2011
Girl of the Year
Cierra Currin
Cierra, the May 2010 Girl of the Month, was crowned 2011 Girl of the Year. She is 9 years old in the 4th grade at Marietta Charter School. Cierra has been a member of the after school program for several years. She likes to draw and read, and her
favorite foods are strawberries and hotdogs. When she grows up, her vision is to be a fashion designer. Cierra was chosen as Girl
of the Year because of her engagement in programming, her leadership skills and her embodiment of the
strong, smart and bold mission.
Collaboration Corner
1. What preventative teen programming began in 1982 to increase the chances that girls will reach their full potential?
A. Sex education and drug and alcohol abuse preventionB. Arts & CraftsC. Jazzercise Dance
2. In what year did Girls Inc. of Cobb County become Girls Inc. of Greater Atlanta when we reach out to serve girls across metropolitan area?
A. 2005B. 1999C. 1976
3. In what year did our signature Girls Summit begin?
A. 1988B. 1992C. 2001
4. In 2005 Girls Inc. launched an initiative to provide programming for what under-served population?
A. Girls 0-5B. Latina GirlsC. Kindergarden Girls
5. In 35 yeas of inspiring girls to be strong, smart and bold how many girls has Girls Incorporated of Greater Atlanta served?
A. Over 100,000 girlsB. Less than 5,000 girlsC. 35,000 girls
Cierra Currin
ANSWERS: 1.A, 2.B, 3.C, 4. B, 5. A
Page 4
Test your Girls Inc. Knowledge with the 35th Anniversary Girls Inc. Quiz
Smart Program Delivery
Girls Inc. Preventing Adolescent Pregnancy – 722
Growing Together: Girls – 20, Adults – 20
Will Power/Wont’ Power and/or
Querer/Poder decir “no” – 618
Taking Care of Business – 84
Total number of girls receiving Girls Inc. program and advocacy services: 3,681
Total number of girls receiving Girls Inc. program services: 3,091
Girls Inc. Operation SMART (Science,
Math and Relevant Technology) – 178
Direct Participation in Comprehensive Girls Inc. programming: 346
Direct participation in one or two Girls Inc. programs: 1,995
Direct participation in a workshop or one-time event: 750
Girls Inc. Economic Literacy – 269
She’s on the Money – 76
Dollars, Sense, and Me – 55
Equal Earners, Savvy Spenders – 21
Futures and Options – 16
Career/Job Readiness Workshop – 85
ING Investment Challenge – 16
Girls Inc. Media Literacy: Girls Take Another Look Component – 30
Girls Inc. Project BOLD – 138
Be BOLD – 55
Action for Safety – 83
Girls Inc. Sporting Change/Mind+Body
Initiative – 562
Body Image, Nutrition,
Physical Activity – 158
Stress Management – 562
Affiliate Designed Programming:
Choices – 372
Commit to be Fit – 70
Latinas y Que – 78
My Girlfriend Zelda – 43
Girls Inc. Friendly PEERsuasion – 565
Page 5
Strong Financial ManagementFiscal Year 2010-2011 Balance Sheet
Page 6
Academy Lock & Key
Building Cleaning Solutions
Ernst & Young
Equifax, Inc.
Executive Office Services
Guckenheimer
High Grove Partners
Humphries & Company, LLC
idea/span
Jones, Lang, LaSalle
KPMG
Maultin & Jenkins
NOVA Commercial Interiors
Professional Touch Cleaning
Service
Wilmington Trust
Sponsors $2,500 - $5,000
Bloomingdale’s
Debley, Inc.
Equifax, Inc.
EWGA of Atlanta
Georgia Institute of
Technology
Georgia State University
Kimberly Clark
Lacefield Designs, Inc.
RSUI Indemnity
Company
Sears
The Rockdale Foundation
Time Warner
Corporate & Foundation Gifts
The Aetna Foundation
The Atlanta Thrasher’s Foundation
The Atlanta Women’s Foundation
AT&T
Cobb County Community Development
Block Grant
Cobb County Community Services
Block Grant
The Community Foundation for Greater
Atlanta
Fulton County F.R.E.S.H.
GE
Georgia Department of Human
Services
Georgia Power Company
GoGirlGo! Atlanta
Governor’s Office of Children &
Families
The Healthcare Georgia Foundation
The Home Depot
ING
Lockheed Martin
Newell Rubbermaid
Publix Super Markets Charities
The Rite Aid Foundation
The United Way of Metro Atlanta
Wal-Mart
Grantors
In-Kind Contributors
The Atlanta-Journal & Constitution Hi-Tech Imaging
$ 25,000 Sponsor $ 15,000 SponsorGirls Inc. of Greater Atlanta relies on the support of our community to
fulfill our mission of inspiring all girls to be strong, smart and bold. On behalf of the board, staff, and
girls we serve, “Thank You” to all who gave of their time, talent and
treasure in 2011 !
$10,000 Sponsors
Page 7
A Special Thanks to the 2010- 2011 Donors
“Girl Power!” Kiersten loves to be a part of Girls Inc. She enjoys being and
interacting with girls her age.
MotherCobb-Marietta Center
(Anonymous Feedback)
“My child has met several new friends and looks forward to attending Girls Inc. She has
improved behaviorally at
school and displays positive self-esteem since
coming to Girls Inc.”Mother
Cobb Marietta Center (Anonymous Feedback)
"I would recommend this program to a friend to show them how life
choices are serious"-Preventing Adolescent Pregnancy Participant
(Anonymous Feedback)
“Growing up a girl hasn’t always been easy, but Girls Inc. has made it easy to be myself. There’s some
days where life seems so unpredictable, but when I go to
Girls Inc. I know I’m home.”Emily, age 13
“What I liked best about the program was the
emphasis on the
importance of good
communication with our
daughters and how this can avoid many problems;
and, I liked how this program depicted how
parents and children can learn from each other.”
MotherGrowing Together
(Anonymous Feedback)
“Before I joined Girls Inc., I was very passive. In class I avoided leadership roles and raising my
hand to give an answer because I was very afraid of being judged. I kept my opinions to myself so
that I could fit in with the crowd. At Girls Inc., I lost the fear of expressing
myself.”Griselda, age 17
Page 9
“I had the opportunity to work with our
summer camp in 2011 and it really opened my
eyes to the needs of girls in our society. I was
honored to have been a small part of
something that has become a part of their
lives and that is Girls Inc. Girls Inc.’s summer
camp provides a safe place for the girls to
come, have fun and simply be themselves.”
Kelly Hargather
Operations Assistant
“Girls Inc. programming is necessary for all girls,
at every phase of their lives. Our approach
ensures that all the skills developed, knowledge
gained, and confident attitudes developed are a
strong foundation on which to begin their journey
into self actualization. Whether it be learning a
best communication practice to avoid risky peer
pressure situations or exposure to a new sport or
culture, girls learn what it takes to be strong,
smart and bold in order to be successful in life.”
Karolina Klinker,
Director of Youth & Family Services
“Working with Girls Incorporated has made me the person I am
today: responsible, goal oriented, and an achiever. I have always wanted to strive for the best and still continue
to do so, but this time I feel as though I play an important role
in these girls lives! I have witnessed girls graduate from
middle school and go onto high school numerous times because
of the faith I have in them. These girls see me as a role model, a confidant, and a