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P leens, where places tell stories IFBOOKTHEN - Milan March 19 www.pleens.com
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Giorgia Lupi - Pleens, where places tell stories

Nov 01, 2014

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Secondo of of the Data Business Models.

Giorgia Lupi presents Pleens, an open publishing platform that enables people to connect stories, locations and objects.
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Page 1: Giorgia Lupi - Pleens, where places tell stories

Pleens,where placestell stories

IFBOOKTHEN - Milan March 19 www.pleens.com

Page 2: Giorgia Lupi - Pleens, where places tell stories

places aspalimpsests

Multiple stories of different kind and

genres overlapping on the same maps, on the same

cities, on same parts of these

cities.

Page 3: Giorgia Lupi - Pleens, where places tell stories

places aspalimpsests

Physical locations can be seen as novel points /

places to publish and read our stories onto.

Our memories, our messages,

our thoughts, our emotions.

Page 4: Giorgia Lupi - Pleens, where places tell stories

people,and storiesand places

Is it possible to draw evolving maps full

of meaningful contents, provided by people

living and experiencing places?

Page 5: Giorgia Lupi - Pleens, where places tell stories

QuickTime™ and aH.264 decompressor

are needed to see this picture.

Page 6: Giorgia Lupi - Pleens, where places tell stories

anna, 18 feb .....

anna, 18 feb .....

Pleens,where placestell stories

“our first kiss

to Anna, Parco Sempione

March 19th, 2013

Page 7: Giorgia Lupi - Pleens, where places tell stories

Pleens,where placestell stories

Pleens Lite

Page 8: Giorgia Lupi - Pleens, where places tell stories

(...)

Page 9: Giorgia Lupi - Pleens, where places tell stories

Books,and stories,and places...

Wouldn't you suggest a romantic book

to a person passing by places full

of broken heart?Wouldn't you give

him/her first chapter of the book for free?

Page 10: Giorgia Lupi - Pleens, where places tell stories

businessmodel

Royalties on self- published

contents deploying on real & fictional maps

Long Term

Short Term

Insights on emotional

geolocalized data and behaviours

Digital goods and digital goods

derivatives (stickers, prints etc)

White label

Commissions on recommendation

systems

Page 11: Giorgia Lupi - Pleens, where places tell stories

team

IFBOOKTHEN - Milan March 19 www.pleens.com

a project by:Filippo PretolaniMafe de Baggiswith:Giorgia Lupi and Gabriele Rossi (Accurat)Paolo Faustini, Alessio Bragadini

Page 12: Giorgia Lupi - Pleens, where places tell stories

Pleens,where placestell stories

IFBOOKTHEN - Milan March 19 www.pleens.com