- 1. The Practice Management ConferenceThis is a co-sponsored
programof ASGE and the AGA InstituteAugust 9-11, 2013Fairmont
Chicago Millennium ParkChicago,
IllinoisGIOutlook2013GOEarlybirdDeadlineJune 25Course
DirectorsFrank J. Chapman, MBAAsheville GastroenterologyAssociates,
P.A.Asheville, North CarolinaRajeev Jain, MD, FASGE, AGAFTexas
Digestive DiseaseConsultantsDallas, TexasGlenn D. Littenberg,
MDSouthern CaliforniaGastroenterology AssociatesPasadena,
CaliforniaVISIT www.asge.org/go2013
2. From the heart of downtown Chicago at the Fairmont Chicago
Millennium Park Hotel, the GIOutlook 2013 Conference (GO 2013) will
provide you practical advice and how-tos for solo,small and large
group GI practices. For gastroenterologists, nurse managers and
practiceadministrators, the GO 2013 conference will offer the
unique learning and networking you needto adapt to rapid change in
the GI field and enhance your practices efficiency, performance
andservice quality.During this conference you will learn practical
lessons including:+ Meeting the challenges of 2014 health care
reform+ Using new technologies and social media toposition yourself
in the marketplace+ Financial and staff management+ Quality
reporting+ Contracting+ Coding+ Value-based purchasing+ ACOs and
the challenges to GI practice+ Optimal deployment ofancillary
services andmid-level professionalsin the
practiceGIOutlook2013GOThe best part of the coursewas hearing ideas
fromthe leading physicians andadministrators in the field. GI
Outlook (GO) 2012ParticipantThe Practice Management Conference 3.
LearningObjectivesUpon completion ofthis educational
activity,participants will be able to:+ Discuss health care
reformefforts and how they mayaffect their practice.+ Apply team
approaches, staffmanagement, and strategicplanning in the office
and ASCsetting.+ Improve practice efficiencyand service quality.+
Integrate ancillary servicessuch as anesthesia andpathology.+
Utilize positioning andnegotiating strategies vis--vis integrated
health systemsand payors.+ Optimize coding and billing intheir
practice.+ Improve return on your EMRand discover new
onlinepractice resources.+ Identify ambulatory surgerycenter (ASC)
challenges andopportunities.+ Assess market opportunitiesfor new
programs.+ Learn about the latesttechnology in the
marketplace.Invited FacultyLee A. AaseDirector, Mayo Clinic
Centerfor Social MediaRochester, MNRebecca ArmatoPhysicians
andInteroperability ServicesHuntington HospitalPasadena, CAJoel V.
Brill, MD, FASGE,AGAF, CHCQMPredictive HealthParadise Valley,
AZMichael E. Chernew, PhDProfessor of Health CarePolicyHarvard
Medical SchoolBoston, MAThomas M. Deas Jr., MD,MMM,
FASGEGastroenterology Associatesof North TexasFort Worth, TXOpella
Finley Ernest, MDVP, Chief Medical OfficerBlue Cross Blue Shield
ofIllinois, Chicago, ILRandy Farber, MSHASouthern
CaliforniaGastroenterology AssociatesFarber Consulting Group,
Inc.Los Angeles, CAAlejandro Fernandez,MBA,CMPEGastro Health,
PLMiami, FLDavid N. Gans, MSHA,FACMPEMedical Group
ManagementAssociation (MGMA)American College ofMedical Practice
Executives(ACMPEE)Englewood, COBrian C. Jacobson, MD,MPH, FASGE,
AGAFBoston University MedicalCenterBoston, MATargetAudienceThis
course isdesigned for allindividuals involvedwith managing
GIpractice, includinggastroenterologists,nurse managersand
practiceadministrators.The entire course was excellent great
discussions,timely topics. GI Outlook (GO) 2012 ParticipantSerena
KeshishiSouthern CaliforniaGastroenterology AssociatesLos Angeles,
CALawrence R. Kosinski, MD,MBA, AGAF, FACGIllinois
GastroenterologyGroupElgin, ILJames Leavitt, MDGastro Health,
PLMiami, FLRobert W. Liles, MBA, MS,JDHealth Law Attorney,
LilesParker, PLLCWashington, DCKlaus Mergener, MD, PhD,MBA,
FASGEDigestive Health SpecialistsTacoma, WAKathleen A. Mueller,
RN,CPC, CCS-P, CMSCS, PCSAskMueller Consulting, LLCLenzburg,
ILDaniel OConnell, PhDTraining, Coaching andConsultationSeattle,
WAJoel Shalowitz, MD, MBA,FACPClinical Professor and
Director,Health Industry ManagementKellogg School
ofManagementProfessor of PreventiveMedicineFeinberg School of
MedicineNorthwestern UniversityMichon Villanueva, MHAAccreditation
Association forAmbulatory Health Care, Inc.(AAAHC)Skokie, ILCourse
DirectorsFrank J. Chapman, MBAAsheville GastroenterologyAssociates,
P.A.Asheville, NCRajeev Jain, MD, FASGE,AGAFTexas Digestive
DiseaseConsultantsDallas, TXGlenn D. Littenberg, MDSouthern
CaliforniaGastroenterology AssociatesPasadena, CA 4. AGENDA
(Subject to Change)Questions?For more informationregarding
thisconference, emailASGE Customer Careat info.asge.org orcall
(630) 573-0600.Day TwoS atu rday, Aug u st 107:30 8:00
amContinental Breakfast and Exhibits8:00 8:05 amWelcome and
Introductions8:05 8:45 amKeynote PresentationExchanges: 2014 is
here; Where will you be?Michael E. Chernew, PhD8:45 9:00
amQuestions and AnswersGreat Expectations I9:00 9:30
amAccreditation for your Center: Minding thePs & QsMichon
Villanueva, MHA9:30 9:50 amASC Operations Survey: How are we
doing?Frank J. Chapman, MBA9:50 10:00 amQuestions and Answers10:00
10:30 amBreak and Exhibits1Day OneFriday, August 91:00 1:10
pmWelcome and AnnouncementsCourse Directors1:10 2:00 pmKeynote
PresentationHas the Dust Settled? GI Practice in 2014
&BeyondJoel Shalowitz, MD, MBA, FACP2:00 3:00 pmPanel
Discussion and ResponseKlaus Mergener, MD, PhD, MBA, FASGELawrence
R. Kosinski, MD, MBA, AGAF, FACGQuestions and Answers3:00 3:30
pmBreak and ExhibitsPlaying Nice with the Gorillas I:Hospitals3:30
4:30 pmHow to Serve 2 MastersLawrence R. Kosinski, MD, MBA, AGAF,
FACGWhat can GI Groups Deliver?Klaus Mergener, MD, PhD, MBA,
FASGEPlaying Nice with the Gorillas II:Payors4:30 5:00 pmWhat do
Payors Want, What do They Know?Opella Finley Ernest, MDBecoming the
Group of Choice (without losingyour shirt)James Leavitt, MD5:00
5:30 pmQuestions and Answers5:30 pm 7:00 pmReception and Exhibits
5. 3Day ThreeS un day, Aug u st 1 16:30 7:30 amContinental
Breakfast7:30 7:35 amAnnouncements and IntroductionsAccountable
Care R Us7:35 8:00 amUpdate on CMS initiatives (carrots or
sticks)?Brian C. Jacobson, MD, MPH, FASGE, AGAF8:00 8:30
amDeveloping a Practice DashboardRajeev Jain, MD, FASGE, AGAF8:30
9:00 amThe High Performing PracticeDavid N. Gans, MSHA, FACMPE9:00
9:15 amQuestions and AnswersGreat Expectations II9:15 10:15
amCompliance: who expects what, whos out to getyou?Robert W. Liles,
MBA, MS, JD10:15 10:30 amQuestions and AnswersBreakout Sessions
(choose one to attend)10:45 11:30 am1) Practical Solutions for
solo/small groupsRandy Farber, MSHA and Robert W. Liles, MBA,MSHA,
JD2) What are larger groups doing?James Leavitt, MD, and Klaus
Mergener, MD,PhD, MBA, FASGEFinal Session & Wrap Up11:45 am 12:
30 pmMotivating the Right StuffDaniel OConnell, PhDMARKETPLACEVisit
the MarketPlace to learn aboutthe latest productsand services for
GIclinicians.FRIDAY, AUG. 9Hours+ 3:003:30 pm+ 5:307:00 pmSATURDAY,
AUG.10Hours+ 7:308:00 am+ 10:0010:30 am+ 12:301:30 pm+ 3:003:30 pmI
enjoyed listening to an explanation on wherethe medical economic
landscape is heading. GI Outlook (GO) 2012 Participant210:30 11:15
amIT: When will Use get Meaningful?Rebecca Armato11:15 am 12:00
pmSocial Media: Doing it Right (so it does it foryou, not to
you)Lee A. Aase12:00 12: 30 pmQuestions and Answers12:30 1:30
pmLunch in Exhibit HallComing Storms & GoldenOpportunities1:30
2:00 pmReimbursement Storm CloudsJoel V. Brill, MD, FASGE, AGAF,
CHCQM2:00 2:15 pmEvaluation and Management
(E&M)OpportunitiesGlenn D. Littenberg, MD2:15 2:30 pmGI Code
Changes PendingJoel V. Brill, MD, FASGE, AGAF, CHCQM2:30 3:00
pmPerspective on Path Economics / Q&AKlaus Mergener, MD, PhD,
MBA, FASGE3:00 3:30 pmBreak and Exhibits (Last day for
Exhibits)3:30 4:15 pmWeb Resources your Practice will LoveSerena
Keshishi4:15 4:30 pmQuestions and Answers4:30 5:00 pmICD10: Its
Nearly Here!Kathleen A. Mueller, RN, CPC, CCS-P, CMSCS, PCS5:00
5:30 pmSo what are we doing? Response, Q&AAlejandro Fernandez,
MBA,CMPE andRandy Farber, MSHA 6. ASGE courses have a history
ofselling out.It is recommendedthat you make your hotelreservations
as soon aspossible.However, you maywant to wait to make yourairline
reservations untilyou receive confirmation ofregistration from
ASGE.C ont inuing MedicalEducationPhysiciansThe American Society
forGastrointestinal Endoscopy (ASGE)is accredited by the
AccreditationCouncil for Continuing MedicalEducation to provide
continuingmedical education for physicians.ASGE designates this
live activityfor a maximum of 15.5 AMA PRACategory 1 Credits.
Physiciansshould claim only the creditcommensurate with the extent
oftheir participation in the activity.NursesAll nurse participants
will receive acertificate of attendance specifyinghours of
education accredited forAMA PRA Category 1 Credit.This certificate
can be used towardnursing requirements.Practice AdministratorsThe
GI Outlook 2013 is eligiblefor American College of MedicalPractice
Executive (ACMPE) CreditHours. To apply this programtoward your
ACMPE continuingeducation requirement, pleasecalculate the total
number of clockhours you spent in educationalsessions and enter
your hoursonline in the My Transcript area ofmgma.com.C anc e l l
atio n andC h ange P o l ic yCancellations and requests forrefunds
must be received in writingno later than Friday, July 19, 2013to
[email protected]. Refundsrequested before this date willbe
subject to an administrativefee of $100. Refunds will not beissued
after July 19, 2013. Attendeesubstitutions are permitted withASGE
authorization. ASGE has theright to cancel a program at anytime at
its discretion.ASGE E ducatio n Ac h ie ve m e nt P ro gramThis
program is designed to recognize and reward endoscopists who
arededicated to their own professional development and furthering
their abilityto provide the most effective patient
care.Participants in this program will receive discounts on ASGE
courses andproducts, as well as a Certificate of Achievement in
Endoscopy Education.For additional information on the criteria and
application process, pleasevisit the Training and Education web
page at www.asge.org.REGISTRATIONCorporate
representativesinterested in attending this coursemust contact
Linda kay Tyler,sales and business developmentdirector, at (630)
570-5601 [email protected]. In compliancewith ACCME guidelines,
corporaterepresentatives may not participatein hands-on training or
askquestions during a CME course.Hotel I nf ormat ionThe GI Outlook
2013 will beheld at the Fairmont ChicagoMillennium Park, 200
NorthColumbus Drive, Chicago, IL60601.For additional informationon
this hotel, please visitwww.fairmont.com/chicago.ASGE has arranged
a room blockfor this course at $239 Single/Double occupancy per
nightplus applicable taxes and fees.This discount is only valid
ifthe reservation is made beforeJune 28, 2013. Please contactthe
hotel directly to makereservations by calling toll free(800)
526-2008 or (312) 565-7400.Ask for in-house reservations
andreference GO 2013.The Fairmont ChicagoMillennium Park is pleased
tooffer you access to the FitnessStudio at mySpa for $10 perperson
per day. All guestsenrolled in the FairmontPresidents Club will
receivedaily complimentary FitnessStudio access, givenenrollment is
completedprior to arrival.Pleasevisit www.fairmont.com toregister
for the FairmontPresidents Club.The best partof this coursewas
seeing real-world exampleswith dollaramounts. GI Outlook (GO)2012
ParticipantPhotoscourtesyFairmontChicagoMillenniumPark 7.
REGISTRATION FORM (Please print information as you would like it on
your conference registration.)Name TitleAcademic
Degree(s)InstitutionAddressCity State ZipCountry SpecialtyEmail
Phone FaxASGE Member? Yes No AGA Member? Yes NoFour EasY Ways to
REG ISTER1. Online at www.asge.org/go20132. Fax: (630)
573-0691Credit Card Visa MasterCard American Express
DiscoverCardholder Name (please print)Card Number Expiration
DateSignature3. Phone: (630) 573-06004. Mail: Ive enclosed a check
for $__________ made payable to:American Society for
Gastrointestinal Endoscopy,Dept. CH16927, Palatine, IL
60055-6927Visitwww.asge.org/joinfor ASGE
membershiporwww.gastro.org/membershipFOR AGA membershipNOT A
MEMBER?Save even more when you joinASGE or AGA prior to
registeringfor the conference. Submit amembership application with
yourregistration form and receive thediscounted member rate.August
9-11, 2013 + Fairmont Chicago Millennium Park + Chicago,
IllinoisGIOutlook2013GOFor all registrationinquires contactASGE
Customer Careat [email protected] or(630) 573-0600.On or beforeJune
25After June 25Education Achievement Program Member $675 $775ASGE /
AGA Physician Member $750 $850Physician Non-member $850 $950ASGE /
AGA Nurse/Practice Manager Member $550 $650Nurse/Practice Manager
Non-member $650 $750REGISTR ATION FEESThe
PracticeManagementConference 8. EarlybirdDeadlineJune 25American
Society forGastrointestinal Endoscopy1520 Kensington Road, Suite
202Oak Brook, IL 60523 USAThis is a co-sponsored programof ASGE and
the AGA InstituteAugust 9-11, 2013Fairmont Chicago Millennium
ParkChicago, IllinoisGIOutlook2013GOGIOutlook2013GOThe Practice
Management ConferenceThe Practice Management Conference+ Coding+
Contracting+ Value-based purchasing+ Healthcare reform+ Quality
reportingand more!register ATwww.asge.org/go2013