Katherine Raz, Community Manager @ Signal Questions? ● Type your question in during the webinar ● Tweet @Signal or use hashtag #GetSignal invite others to join: JoinWebinar.com code [117-941-259]
May 20, 2015
Katherine Raz, Community Manager @ Signal
Questions?
● Type your question in during the webinar● Tweet @Signal or use hashtag #GetSignal
invite others to join: JoinWebinar.com code [117-941-259]
● Why grow your fan base?● Ideas for growing your fan base on Twitter● Ideas for growing your fan base on Facebook● Expanding your SMS program● Growing your email marketing list● All with a little insight on how Signal can help make it happen
Signal is an all-in-one marketing platform where businesses can manage:
● Email newsletters● SMS marketing● Social media publishing● Content tools (landing pages, short URLs, QR codes) and promotional
tools (sweepstakes) for building your customer database● Customer database, including tracking engagement across channels● Sign up for a free trial at Signalhq.com
About Signal
What's the trick?
There is no magic formula for growing a dedicated following.
But you can market smarter, not harder.
ShellyS via Flickr
Why grow your fanbase?
● Fans save you money● Fans drive sales● Fans generate word of mouth
buzz● Fans create content● Fans foster community
alexkess via Flickr
Growing your Twitter following
kopp0041, via Flickr
Create your own #hashtags and Twitter chats
Tweet great quotes
Tweet photos
Ask questions
Tell us why to follow you in your bio
Tweet regularly
Don’t ignore angry customers
Twitter coupons
Twitter sweepstakes
Twitter contests and giveaways
Growing your Facebook fan base
SoWa Sundays, via Flickr
Fan other fan pages
Post photos
Ask fans to tag themselves in photos
Use QR codes to promote your Facebook page
Run a simple Facebook giveaway
Use Facebook tabs for additional content
Run a sweepstakes and use a “like gate”
Growing your text club
nohodamon, via Flickr
Advertise your list on signage and in-store
Run an SMS sweepstakes
Create an SMS trivia contest
Send SMS coupons and offers
Growing your email list
larskflem, via Flickr
Add an email signup form to your website
Add an email signup to your Facebook page
Create a “text to join” email list
Add an email checkbox to checkout
Add social icons & share your email
Email coupons
Create an email birthday coupon club
Twitter: @Signal or #GetSignalFacebook: Facebook.com/SignalHQBlog: Blog.SignalHQ.comAsk our team about your marketing plan: [email protected]
Next webinar: Driving sales with digital couponsWednesday, August 14 at 2PM CDTRegister: Sgnl.cm/MoreFans