Getting the Most From Your Networking and How to Augment it in the Age of Social Media George Pressler, Past President HCE Moderator Tom Dougherty, President Elect HCE Networking Overview John Seroka, Member Sponsor Comm LinkedIn Christina Thielst, FACHE, Board Member Other Social Media Sites
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Getting the Most From Your Networking and How to Augment it in the Age of Social Media
Getting the Most From Your Networking and How to Augment it in the Age of Social Media. George Pressler, Past President HCE Moderator Tom Dougherty, President Elect HCENetworking Overview John Seroka, Member Sponsor CommLinkedIn - PowerPoint PPT Presentation
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Getting the Most From Your Networking
and How to Augment it in the Age of Social Media
George Pressler, Past President HCE ModeratorTom Dougherty, President Elect HCE Networking OverviewJohn Seroka, Member Sponsor Comm LinkedInChristina Thielst, FACHE, Board Member Other Social Media Sites
Getting the Most From Your Networking and How to Augment it in the Age of Social
Media
George Pressler, AIA, FHFI, ACHA VP, Executive Director, Institutional Planning Services for TMAD TAYLOR & GAINES
Health Care Executives of Southern California would like to thank our
Sponsors whose support allows us to provide quality educational programs to the leaders, and soon to be leaders of our
industry!
The foundation of networking is
personal relationships
Why network? Explore new career options, Find a new job, advancement, Develop your current career, Obtain referrals or sales leads, Develop informational resources that can
help you do a better job, Help others, Make new friends, Or simply to broaden your professional
horizons
This presentation will outline for you some
networking basics and how to leverage your
networking through the use of social media.
Networking is a learned skill
• We’ll start by covering the basics of networking
• Next we’ll provide an overview to your social media options – dos; don’ts, and what mistakes to avoid.
• We’ll explore the use of social media tools and how to leverage them to enhance and expand your networking activities.
What is networking?
network / nétwerk n. & v. a group of people who exchange information, contacts, and experience for professional or social purposes. (The Oxford Dictionary)
Health Care Executives of Southern California
The mission of HCE is to increase the knowledge and professional competency of its members by providing a rich variety of educational opportunities; to enhance their career growth and satisfaction by providing opportunities and stimulus for networking and sharing; and to contribute to the health industry as a whole through the development and promotion of its future leaders.
George Pressler, AIA, FHFI, ACHA VP, Executive Director, Institutional Planning Services for TMAD
Why network? Explore new career options, Find a new job, Develop your current career, Obtain referrals or sales leads, Develop informational resources that can
help you do a better job, Help others, Make new friends, Or simply to broaden your professional
horizons
Why network?
To Help Others
• Most people think networking is about benefits to one’s self.
• Take the position that you network to help others.
“I’m not comfortable talking about myself”
• The root of discomfort in network for most is: “selling yourself”• What runs through the minds of many is:
• Who am I?• What do I have to offer?• People who focus on themselves turn me off• Fear of being rejected• Fear of being ignored• Lack of self confidence
• All these thought and feeling are normal
Approach networking from theperspective of “helping others”
• Approach helps to reduce fear• The major focus:
• The other person and learning about them• Ask open ended questions
• Through the normal course of conversation will get around to you.
• Focusing on others helps with a major networking technique – LISTENING!
You may not think there is anything that you can do to help others
• Be a “connector” - when the opportunity arises:• Help connect them with someone.
• Similar interests• Similar challenges• Similar needs• Other networkers – help build the
community
When the conversations turns to you –be prepared
• 60 second synopsis:• I’m from -----• I went to school at -----• I’m working at -----; or my experience
includes -----• I’m looking for an opportunity to -----
• Build your “brand”• Areas of interest• Areas of expertise
Remember• The point of networking is -- relationship
development. • One does not develop a relationship via a
one-time encounter.• One develops relationships by repeated
encounters, interactions, and communications.
• Virtual relationships are common but to “close” on a job or sale – a face-to-face works best.
Networking takes effort• Take advantage of your HCE membership to get
involved.• Help others - share info that might help• Offer to make “warm” introductions to assist others
with networking.• Drop the people you’ve met a line; touch base; see
how they are doing; or get their thoughts• Some relationship click, some don’t – this is normal
All things being equal, people will hire, do business with or refer business to, those they know, like, and trust.
Networking is helping others & building relationships• When we give to someone, we take an
important step toward eliciting those “know, like, and trust” feelings toward us.
• This produces the natural desire to give back to you.
• They’ll want to cultivate a win/win relationship with you.
Tom DoughertyExec Dir of Contracting, Downey Regional Med Center