Page 1 Social by DesignPage 2 Page 3 Page 4 Social by DesignSOCIAL BY DESIGN Personal Voice CommunityPage 5 Page 6 ! CLIENT ? CAMPAIGN # CUSTOMERPage 7 PLAYSUMERSPage 8 % CHALLENGE ACCEPTED & FACEBOOK * TWITTER $ ADVERTISING ( TARGETING ) SHARE ' COMMENTS # STUDENTPage 9 MOST SUCCESSFUL CAMPAIGN IN RECRUITING CANDIDATESPage 10 Page 11 VARSITY COLLEGE - CHALLENGE ACCEPTEDPage 12 Contact mike@digitlab.co.za @mikeasaunders ! www.digitlab.co.za @Digit_Lab mailto:mike@digitlab.co.za