George Brown College Library Learning Commons Market Research Report

7/27/2019 George Brown College Library Learning Commons Market Research Report

1/70

Pbg Ttu`gkt ]acdgIgarig Jrawk Daeegig

Dlsl Eahl Dlhpus Ecjrlry Zgsglrdb

Zgpart Jy?

Elurl Hgcfeg Jgk Hceelr`

Harilk Jgws Lrflk Chlh

HLZF:>=0/>2/


2/70

Gxgdutcvg TuhhlryPbg purpasg am tbg rgsglrdb dakùdtg` ùrcki ecjrlry baurs mrah Mgjrulry : stu`gkts mrah jatb dlhpusgs6 ckdeu`cki :>< usgrs am tbg ecjrlry lk`73 kak usgrs. Ls tbg slhpeg sczg cs rgeltcvgey shlee ckmarhltcak hly jg

stltcstcdleey cklddurltg wbgk praogdtg` ta tbg tatle papueltcak. Pa darrgeltg wctb tbg

rgsglrdb ajogdtcvgs, lmtgr lppraprcltg sdrggkcki, qulecmycki plrtcdcplkts wgrg

lsfg` ljaut?

tbgcr uslig bljcts lk` tbg lvlceljcecty am sgrvcdgs/gqucphgkt

tbgcr sltcsmldtcak egvges wctb vlrcaus sgrvcdgs

wblt wls hast chpartlkt ta tbgh lk` wblt tbgy waue` chpravg upak

ls wgee ls baw tbgy bglr` ljaut ecjrlry sgrvcdgs lk` jlsg `ghairlpbcds

Pa hlcktlck l rlkàh slhpecki hgtbaàeaiy, plrtcdcplkts wgrg rgdructg` ck l

systghltcd akg-ta-akg gktrlkdg/gxct plttgrk, bawgvgr ùg ta cktgrvcgwgr

dakstrlckts lk` ckgxpgrcgkdg, kak-prajljcecty dakvgkcgkdg slhpecki jclsgs wgrg

cktraùdg`.


3/70

Gxgdutcvg Tuhhlry (daktckug`)

Ybgk lsfg` wblt stu`gkts usg` tbg hast, apgk lddgss ^Ds, prcktgrs lk`

stu`y (ck`cvc`ule, qucgt ar iraup) spldgs wgrg lt tbg tap am tbg ecst. Pbg eglstusg` sgrvcdgs ckdeu`g` sdlkkgrs, cHlds, stlmm lsscstlkdg lk` rgmgrgkdg

hltgrcles.

Ttu`gkts dakscstgktey dctg` tbg slhg sgrvcdgs ls chpartlkt lk` ls kgg`cki

chpravghgkt, wbcdb ckdeu`g` Yc-Mc scikle lk` iraup stu`y spldgs. Jy mlr, apgk

lddgss ^Ds wgrg tbg sgrvcdg tblt wls hast amtgk uklvlceljeg wbgk kgg`g`,bawgvgr,


4/70

Pljeg am Daktgkts

Echctltcaks Ttltghgkt

@csdeasurgs lk` Pgrhckaeaiy

Jldfirauk` Decgkt Jldfirauk`

Jusckgss ^rajegh

Hlrfgtcki Zgsglrdb ^rajegh Hlrfgtcki Zgsglrdb Ajogdtcvgs

Hgtba`aeaiy ^urpasg

@ltl Daeegdtcak

Tlhpecki Hgtba` Echctltcaks & Daktraes

Turvgycki Ajsgrvltcaks

Zgspak`gkt @ghairlpbcds


5/70

Pljeg am Daktgkts (daktckug`)

Zgsglrdb Mck`ckis lk` Lkleyscs

Dakdeuscaks

Zgdahhgk`ltcaks

Chhg`cltg Ldtcaks

Gxtgk`g` Katcaks

Lppgk`cx

Zgqugst mar ^rapasle

Apgrltcakle ^radg`urgs

Tdrggkgr

\ugstcakklcrg - Wsgrs \ugstcakklcrg - Kak usgrs

\ Hglk Dledueltcaks

Atbgr Turvgy Irlpbs lk` Lkleysgs


6/70

Echctltcaks Ttltghgkts

Pbcs stu`y cs lppraprcltg mar jldfirauk` ckmarhltcak lkìuc`lkdg akey. Pbg sujogdts wgrg kat sgegdtg` lddar`cki

ta prajljcecty slhpecki pradgùrgs lk` ls sudb, tbgmck`ckis lk` rgdahhgk`ltcaks lrg daksc`grg` l`vcsary

lk` kat stltcstcdleey praogdtljeg ta tbg papueltcak.

@gspctg lttghpts ta gksurg rlkàhkgss, slhpegs wgrg daeegdtg`tbrauib kak-prajljcecty hgtba`s. Zgsuets lrg tbgrgmarg kat praogdtljegta tbg papueltcak lk` grrar rltgs dlkkat jg dledueltg`.

\ugstcakklcrg wls egkitby lk` sahg rgspak`gkts lppglrg` ta easgcktgrgst lk` tbgrgmarg rusb tbrauib lkswgrs ar kat lkswgr lee qugstcakswbcdb bls cktraùdg` systghltcd grrar.

Ck tbg dlsg am dgrtlck qugstcaks, slhpegs sczgs wgrg oust lt ar jgeaw tbgckùstry slhpeg sczg hckchuh am > slhpegs. Ls l rgsuet, drasstljueltcaks lk` praogdtcak am lkleyscs ta tbg tatle papueltcak am ecjrlryusgrs lk` kak-usgrs hly kat jg stltcstcdleey lddurltg.

Zgdahhgk`ltcaks sbaue` akey jg pursug` lmtgr murtbgr rgsglrdb csdakùdtg` lk` `gplrthgktle ljcectcgs lk` muk`cki bls jggk daksc`grg`.


7/70

@csdeasurgs lk` Pgrhckaeaiy** Pbcs rgpart madusgs ak Dlsl Eahl dlhpus rgsglrdb

mck`ckis.** Wsgrs lrg `gmckg` ls akg wba cs l durrgktey gkraeeg`stu`gkt tblt bls usg` gctbgr ar jatb am tbg TO ar DE ecjrlrcgsak dlhpus lt eglst akdg ck tbg durrgkt sghgstgr.

** Dakvgrsgey, l kak-usgr cs `gmckg` ls l durrgkt stu`gkt wba

bls kat usg` gctbgr am tbgsg ecjrlry spldgs ck tbgdurrgkt tgrh.

** ^lrtcdcplkts lkswgrg` qugstcaks jlsg` ak tbg ecjrlry tbgywgrg durrgktey ck wbgk survgyg`, jut hly blvg usg` akeytbg akg, jatb ar atbgr IJD dlhpus ecjrlrcgs. Pbcs daue`

ckmeugkdg rgsuets drgltcki l rgspaksg jclsgs tbrauib (ar jy leldf am) gxpgrcgkdg lk` dahplrcsak wctb atbgr IgarigJrawk dlhpus EEDs.Igarig Jrawk Daeegig 8

IJD

Ecjrlry Eglrkcki Dahhaks 8

EED

Dlsl Eahl dlhpus 8 DE

Tt. Olhgs dlhpus 8 TO


8/70

Jldfirauk`


9/70

Decgkt Jldfirauk`Ybceg tbg ecjrlry cs kat dakdgrkg` ljaut tbg lhaukt am trlmmcd ct lttrldts

tbrauib cts iltgs, tbg l`hckcstrltars mgge tbgrg cs raah marchpravghgkt. Pbg stlmm amtgk mck` tbg spldg cs avgrdraw`g` lk` kacsy.

Pbrauib ajsgrvltcaks , tbgy sgg tblt pglf pgrca`s lrg jgtwggk -:ph lk` oust jgmarg cktgrsgsscak lk` mckles wggfs. Pbg l`hckcstrltcakmck`s tblt rgsglrdb lk` wgj `ltljlsgs lrg uk`grusg`, jut tblt ^Dspldgs lrg mrgqugktey mceeg` up. Pbg stlmm lesa katcdg tblt stu`gkts

mrgqugktey lsf mar iraup stu`y spldgs lk` tblt dgrtlck prairlhs,ckdeu`cki mlsbcak lk` dahputgr tgdbkaeaiy, usg tbg rgmgrgkdg hltgrcleslk` tgxtjaafs mlcrey amtgk, jut tblt tbgsg hltgrcles tlfg up daksc`grljegspldg.

Ck tbg plst, tbg ecjrlry bls trcg` ta hgk` cssugs jy hlfcki ct warf wctbhcxg` suddgss. Ybceg tbg ecjrlry bls dakùdtg` schcelr rgsglrdbprgvcausey, tbgy wgrg kat blppy wctb tbg rgsuets lk` waue` ecfg ta rgàtbcs rgsglrdb.

@ug ta echctg` juìgt lk` mckctg spldg ta warf wctbck, saeutcaks sbaue`kat ckdeu`g avgrblues ar rgkavltcaks am tbg gktcrg spldg. Lmtgr mck`ckisblvg jggk prgsgktg`, tbg EED wcee daksc`grs wlys ta upirl`g lk`chpravg tbg spldg. Pbg upirl`g` ecjrlry wcee leeaw mar harg gmmcdcgktuslig am sgrvcdgs lk` chpravg stu`gkt lttctu`gs tawlr`s tbg ecjrlry

eglrkcki Dahhaks ak jatb tbg Tt. Olhgs lk` Dlsl Eahl dlhpusgs.


10/70

Jusckgss ^rajeghPbgprchlry ajogdtcvg am tbcs stu`y cs ta `gtgrhckg wblt, cm lky

appartukctcgs gxcst ta chpravg tbg durrgkt hcx lk` usg am pbyscdle spldg ltjatb tbg Dlsl Eahl lk` Tt. Olhgs dlhpus ecjrlrcgs, wbceg fggpcki wctbcktbg gxcstcki avgrlee lrgl durrgktey addupcg` jy gldb ecjrlry. L sgdak`lryajogdtcvg cs ta uk`grstlk` rglsaks wby sahg stu`gkts hly lvac` usckiecjrlry, lk` baw ta strltgicdleey hlrfgt tbg vlrcaus typgs am spldgs ta usgrslk` kak-usgrs.

Zgsglrdb Zgqugst mar ^rapasle

Pa `gtgrhckg tbg appartukctcgs tblt gxcst tbrauib tbgstu`gkt usgrs pgrspgdtcvg wbcdb waue` chpravg tbgusg am pbyscdle spldg lk` sgrvcdgs ammgrg` lt jatb

tbg Tt. Olhgs lk` Dlsl Eahl dlhpusgs.

L sgdak`lry prajegh cs ta uk`grstlk` tbg rglsakwby stu`gkts, dltgiarczg` ls kak-usgrs, lvac` usckitbg ecjrlry eglrkcki dahhaks ak dlhpus.


11/70

Hlrfgtcki Zgsglrdb ^rajegh

Dlk tbg Igarig Jrawk Dlsl Eahl Ecjrlry EglrkckiDahhaks spldg jg usg` jgttgr ta ckdrglsg usgr

sltcsmldtcak1


12/70

Hlrfgtcki Zgsglrdb Ajogdtcvgs

Wk`grstlk` baw tbg ecjrlry spldg cs durrgktey usg`lk` baw ct dlk jg chpravg` jy?

@gtgrhckcki uslig `urltcaks lk` pglf pgrca`s

@gtgrhckcki tbg hast lk` eglst usg` sgrvcdgs C`gktcmycki usgr lttctu`gs rgilr`cki sltcsmldtcak

lk` lrgls mar chpravghgkt

@csdavgr wbcdb gqucphgkt ar sgrvcdgs lrg kat

lvlceljeg wbgk rgqugstg`

Wk`grstlk`cki wby kak-usgrs `a kat usg tbg

spldg


13/70

Hgtba`aeaiy


14/70

^urpasg

L qulktctltcvg uslig lk` lttctu`g rgsglrdb survgyta`gtgrhckg? Baw lk` wbgk stu`gkts usg tbg pbyscdle spldgs lk` sgrvcdgs lt tbg

EED

Ttu`gkt lttctu`gs tawlr` tbg spldgs lk` lhgkctcgs ammgrg` lt tbg EED

Zglsaks stu`gkts lvac` uscki tbg ecjrlry (sgdak`lry ajogdtcvg)

Huetcpeg tglhs daktrcjutg` ta `ltl daeegdtcak ck ar`gr ta igkgrltgl slhpeg elrig gkauib ta lppey mck`ckis akta tbg elrigr stu`gktpapueltcak.

TO usgrs slhpeg sczg 8

TO kak usgrs slhpeg sczg 8 4


15/70

@ltl Daeegdtcak Aur tglh am maur pgapegwls akg am scx tglhs(wctb 0-= hghjgrs pgr tglh) tlsfg`

wctb dak`udtcki lk c`gktcdle survgy lppravg` jy tbg decgkt ta jatb tbg Tt. Olhgs lk`Dlsl Eahl dlhpus stu`gkts.

Gldb tglh hghjgr wls rgspakscjeg mar?

Tdrggkcki mar qulecmycki rgspak`gkts gecicjeg ta plrtcdcpltg ck akg am twa ukcqug

survgys. Tdrggkgrs wgrg dahpegtg` jy cktgrvcgwgrs, kat rgspak`gkts.

@cstrcjutcki tbg qugstcakklcrg, pravc`cki ckstrudtcaks, lk` lkswgrcki lky qugstcaks

mrah rgspak`gkts wbceg gksurcki prapgr sfcp plttgrks wgrg maeeawg` lk` dakstlktsuh qugstcaks wgrg tljueltg` darrgdtey. Pbg qugstcakklcrg wls sgem-dahpegtg` jy

rgspak`gktstbrauib l plpgr dapy `cstrcjutg`jy l survgy l`hckcstrltar.

= dahpegtg` qugstcakklcrgs mrah EED usgrs


16/70

Tlhpecki Hgtba` Tgegdtcak am slhpeg sujogdts wgrg prchlrcey daeegdtg` tbrauib

dakvgkcgkdg slhpecki Zgspak`gkts wgrg `rlwk ck rgle-tchg jy l`hckcstrltars wbceg atbgr

rgspak`gkts wgrg dahpegtcki qugstcakklcrgs.

Pa cktraùdg lk geghgkt am prajljcecty slhpecki tbrauib l systghltcdsfcp plttgrk, l`hckcstrltars waue` letgrkltg jgtwggk lppraldbckipatgktcle rgspak`gkts mrah stu`gkts sggk gktgrcki lk` tbasg sggk gxctckitbg ecjrlry.

Tlhpecki wls prchlrcey àkg cksc`g tbg EED spldgs lt tbg Tt. Olhgslk` Dlsl Eahl dlhpusgs ls ct cs tbg hast ecfgey peldg akg wcee mck`tbg tlrigt rgspak`gkts, durrgkt stu`gkt usgrs.

Tlhpecki wls dakùdtg` jgtwggk Mrc`ly, Mgjrulry :


17/70

Echctltcaks lk` Daktraes

Echctltcaks @ltl gktry wls àkg jy l sckieg ck`cvcùle,

eglvcki apgk-gk`g` lkswgrs wctbaut da`ckimar lkleyscs ùg ta tchg dakstrlckts.

Grrar ck qugstcakklcrg `gscik? \ wlshcsscki ck`cvcùle hlrfgrs mar gldb packt aktbg sdleg.

@ltl daeegdtcak wls dahpegtg` ùrcki l tchg

ck wbcdb trlmmcd ta tbg EED wls rgùdg`(cktgrsgsscak wggf).

Turvgy l`hckcstrltars warfg` ck`cvcùleey,tbgrgmarg wgrg echctg` ck tbgcr ljcecty tadlpturg huetcpeg rgspak`gkts lt akg tchg lk`gksurg prapgr rlkàhczltcak.

Pbg slhpeg am kak-usgrs wls hudb harg`cmmcduet ta rgldb.

Pbgrgmarg, tbg slhpeg am kak-usgrs cs shleelk` hly kat jg rgprgsgktltcvg am lee EEDkak-usgrs.

Jgdlusg tbgy wgrg mauk` ck l vlrcgty ameadltcaks ammsctg mrah tbg EED, aur slhpeg amkak-usgrs cs wc`gey vlrcg` ck tbgcr hatcvgs markat uscki EED spldg6 l sgplrltg rgsglrdbgk`glvar cs ecfgey kgg`g` ta jgttgruk`grstlk` tbcs iraup.

\ulecty daktrae hglsurgs @ltl gktry wls àkg jy l sckieg, wgee-trlckg`

ck`cvcùle ta gksurg dakscstgkdy lk` c`gktcdlesprgl`sbggts wgrg `cstrcjutg` ta lee rgsglrdbtglhs mar lkleyscs.

Aur rgsglrdb tglh `gscikg` apgrltcaklesdrcpts (sgg lppgk`cx) ta usg ùrcki tbgsdrggkcki pradgss ck ar`gr ta?

Dakùdt tbg survgy ck l kak-cktruscvghlkkgr, ckdrglscki rgspak`gkt lttgktcak lk`dahhcthgkt ta tbg survgy.

Hlfg stu`gkts ukmlhceclr wctb tbg hlrfgtrgsglrdb pradgss mgge harg lt glsg talppglr harg drg`cjeg.

Ls `cdtltg` jy kgdgsscty, kak usgrs wgrgmauk` ammsctg mrah tbg EED jut wgrglppraldbg` ck l schcelr mlsbcak ta EED usgrs.

Atbgr dlhpus mldcectcgs lt tbg daeegig (sudbls tbg Putarcki lk` Eglrkcki Dgktrg lk`dlmgtgrcl wgrg usg` ls rgdructcki sctgs ta mck`patgktcle rgspak`gkts wbgrg l `cvgrsgpapueltcak am stu`gkt mrgqugkt.

Pbauib tbg kak usgr survgy wls hudbsbartgr, dlrg wls tlfgk ta gxpelck tbgrgsglrdb tglhs purpasg ta tbcs iraup lswgee ls wctb usgr survgys.


18/70

Turvgycki Ajsgrvltcaks

Mck`cki kak usgrs wls harg `cmmcduet tblk mck`cki usgrs ls tbgrg lrg

kat plrtcduelr peldgs kak usgrs wcee jg ar gxtgrkle kak usgr

dblrldtgrcstcds.

Lttghpts ta ldbcgvg lk gvgk ar rgprgsgktltcvg slhpeg mar gldb

mlduety wls kglr chpasscjeg wbgk cktgrvcgwgrs wgrg strcvcki mar

rlkàh slhpecki pradgùrgs wctbaut uscki ouìghgkt ar

dakvgkcgkdg hgtba`s.

Pbg survgy wls egkitby. Jy tbg gk`, hast `c` kat wlkt ta lkswgr

#


19/70

Zgspak`gkt@ghairlpbcds


20/70

@ghairlpbcds

(k8:=>)

\L (Tdrggkgr)? Mar yaur durrgkt stu`cgs, ta wbcdb Igarig Jrawk dlhpus à yau jgeaki1

% am DE stu`gkts ecjrlry vcscts lrg

egss tblk twa baurs

9%

:3%

47%

hckutgs ta 5 < baur

< baur ta 5 : baurs

: baurs ta 5 0 baurs

0 baurs ta 5 = baurs

= baurs ta 5 2 baurs

; 2 baurs

@akt fkaw

(k8>)

\0?Pbckfcki am tbg durrgkt tgrh, baw eaki à yau usuleey spgk` vcsctcki tbcs dlhpus ecjrlry ùrcki l typcdlevcsct1


27/70

Lkleyscs? \0

Akey ::% am rgspak`gkts spgk` hargtblk twa baurs ck tbg ecjrlry.

Wsgrs uklwlrg am baw eaki tbgy

spgk` ck tbg ecjrlry lrg gqule ta tbasgwba spgk` hckchle tchg tbgrg.

\0?Pbckfcki am tbg durrgkt tgrh, baw eaki `a yau usuleey spgk` vcsctcki tbcs dlhpus ecjrlry `urcki l typcdlevcsct1


28/70

Avgr 2>% am DE ecjrlry usgrs wcee vcsct tbg

ecjrlry akg ar harg tchgs pgr wggf

:9.0%

42.3%


29/70

Lkleyscs? \G

Pbg elrigst partcak (42.3%) amDE ecjrlry usgrs vcsct l mgwtchgs pgr wggf.

Avgr ==.4% am DE ecjrlry usgrsvcsct harg tblk akdg pgr wggf.Pbg shleegst twa partcaks,

9.0% tatle, lrg tbasg tblt vcscttbg EED akdg pgr haktb amegss.

\G? Pbckfcki am tbg durrgkt tgrh, ljaut baw amtgk, cm lt lee, `a yau vcsct tbg Dlsl Eahl Dlhpus am tbgIgarig Jrawk daeegig Ecjrlry Eglrkcki Dahhaks1


30/70

DE stu`gkts hast amtgk usg tbg ecjrlry ls l

peldg ta stu`y ck`cvcùleey ar wctb l iraup

:%

0%

3%

% >%

Wsgrs (%)

Ldtcvcty

Ldtcvctcgs ^grmarhg` @urcki l Pypcdle ]csct

Ck`cvcùle sdbaaewarf

Iraup warf

Wscki akeckg

rgsaurdgsGktgrtlckhgkt

Tadcleczcki mldg-ta-mldgTcikcki aut rgsaurdgs

Tcikcki autgqucphgkt

(k8>)

\7?Lk` wblt ldtcvctcgs à yau à ùrcki l typcdle vcsct ta tbcs dlhpus ecjrlry1


31/70

Lkleyscs? \7

Ttu`y spldg cs l harg drudcleecjrlry mukdtcak ta DE usgrs

tblk tbg lhgkctcgs (gqucphgktlk` rgsaurdgs) pravc`g` jy tbg

EED, ls ck`cdltg` jy tbg

ldtcvctcgs tbgy pgrmarh ck ltypcdle vcsct.

\7?Lk` wblt ldtcvctcgs à yau à ùrcki l typcdle vcsct ta tbcs dlhpus ecjrlry1


32/70

^D Lddgss @rlws Ttu`gkts ta Ecjrlry

>% % :>% 4>% 0>% 7>% =>% 9>% 2>% 3>% >%

Ttlmm lsscstlkdg

Zgmgrgkdghltgrcles

^rcktgr (lky typg)

Iraup stu`y raah

\ucgt stu`y raah

Ck`cv stu`y spldg

Tdlkkgrs

Apgk LddgsscHLD

Apgk Lddgss ^D

Avgrlee

4%

9%

:%

:%

0%


33/70

Lkleyscs? \2

40% am stu`gkts lt DE kgvgr usgrgmgrgkdg hltgrcles.

99% usg prcktgrs lt eglst akdg pgr

wggf, wbceg 22% usg tbg ^Ds lt

eglst akdg pgr wggf.

\2? Pbckfcki am tbg ecjrlry lt tbcs dlhpus, ljaut baw amtgk a yau usg gldb am tbg maeeawcki `urcki tbcstgrh1


34/70

Yc-Mc Dakkgdtcak Kgg`s Chpravghgkt

>% % :>% 4>% 0>% 7>% =>% 9>% 2>% 3>% >%

Ttlmm(k8 3:)

Baurs(k8 3=)

Deglkeckgss

(k8 39)

Yc-Mc(k8 32)

Zgmhltgrcle

Pgdbkaeaiy(k8 90)

Tcegkt

spldg

Iraupspldg

Ck`cv spldg(k8 30)

Avgrlee(k8 >)

0%

3%

7%


35/70

Lkleyscs? \

Ck tatle, =2% am stu`gkts wgrgsltcsmcg` wctb tbcs ecjrlry avgrlee.

Jy pgrdgktlig, Yc-Mc bls tbg

bcibgst egvge am `cssltcsmldtcak,wctb :=% am rgspak`gktsck`cdltcki sahgwblt ta vgry

`cssltcsmcg`, letbauib :3% lrgkgutrle lk` 04% lrg sahgwblt tavgry sltcsmcg` wctb tbcs sgrvcdg.

\? ^eglsg rltg yaur egvge am sltcsmldtcak ar `cssltcsmldtcak wctb gldb am tbg maeeawcki?


36/70

Lvgrlig Wsgr Tltcsmldtcak Zltgs

Pbg DE ecjrlry avgrlee? 8 4.2

George Brown College Library Learning Commons Market Research Report

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