Geoff Olliff, co-founder and directore of ViFX

What’s a Nice Girl Like You Doing in a Place Like This?

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Outline for Tonight

• Understand our journey (0-$20M)

• Some interesting observations:– Strategy and Time– Vision and Passion– Internationalisation and Growth

• Why I am a member of the NZSA

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Beginnings

• 5th Business

• March 2007

• 30 Second Strategy– Be the best– Hire the best– Serve the best

• 3 rules

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2007-2011

• Single Track Success

• 22nd in the Deloitte Fast50

• 160th in the Fast Asia 500

• Vendor Recognition

• 6th in the Entrepreneur’s Challenge

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2009 – A Pivotal Year

• Limited Partnership Structure

• JV in Singapore

• Established in Australia

…….just for fun

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Sidebar…

• Why were we successful?– Sheer good luck– Planned positioning (right place, right time, right idea)– Focus– An over-arching narrative as to why, how and what

• Aspiration:– “Change the World”

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Our Journey With Software

• 2011 – Delta Software– Client journey– Rule 1

• 2015 - Birst

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Plain Sailing?

• Asia

• Australia

• Delta

• CEO

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What’s a Nice Girl Like You Doing in a Place Like This?

• The age of infrastructure is passing

• Now programmatic components called by software or software architecture

• Our experience has some relevance

• I need your help!

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A Story of Software Development…

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• Production grade software development company– Test, development, multiple international clients in production

• Operations hell

• Billing complexity

• Critically dependent upon Cloud Services (Azure)

• Not a core competence

• Sparked an idea that I think has legs…

Your IT Environment

MANAGED CLOUD SERVICESSoftware Development Industry

Introduction text goes here

HAVE A GREAT DAY NIGHT

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