February 2010
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February 2010
VOLUME 6 ://: ISSUE 2
FEBRUARY 26, 2010
MERRILL LYNCH ASKS JITTERY BOOMERS TO VENT VIA TEXT
NEW WEBZINE FOR RETIRING, REINVENTING BOOMERS
BOOMERS:
POPULATION:
GENERATIONAL INSIGHT:
BABY BOOMERS PRAYING MORE THAN EVER
’ ’’ ’
BOOMERS COULD USE SOME MORE MEDICAL ATTENTION
SEXTING GETS POPULAR AMONG BOOMERS
FORGET JESSE’S GIRL, TODAY’S TOTS WANT JESSE’S THREADS
GENERAL MILLS CEREAL BOXES GO RETRO
’ ’
GENERATION X:
POPULATION:
GENERATIONAL INSIGHT:
XERS NEED, BUT DON’T SEEK, FINANCIAL ADVICE
HOW RETAILERS CAN REACH MOMS
GREAT GALLON TO GIVE
KEDS COLLECTIVE LETS DIY DESIGNERS MAKE CREATIVE CASH
PRIMAL URGE: THE HUNTER-GATHERERS OF NEW YORK CITY
GENERATION Y:
POPULATION:
GENERATIONAL INSIGHT:
MILLENNIALS MARKET THEMSELVES TO MARKETERS
TAMPAX ENGAGES TEENAGE GIRLS ON MOBILE
MILEAGE MEANS MORE THAN “GREENESS”
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