GAPPOL Your Smart Search Partner Group5 : Chris Shin, Hyeonsuh Lee, Gawon Cho, Jiwoon Ryu
GAPPOLYour Smart Search Partner
Group5 : Chris Shin, Hyeonsuh Lee, Gawon Cho, Jiwoon Ryu
Current history tab function doesn’t contain any useful informa-tion to help users recollect their search process.
1. Discontinuity of searching e.g. the situations when you are forced to reboot
2. Thinking process itself cannot be captured
e.g. group members can be saying the same thing and imagining other things
3. Too much information makes it impossible for human to organize
e.g. 30 research papers in need of catego-rizing
4. Unfocused internet interface e.g. too many tabs
The problem that our team found can be deep dived into four main factors.
We usually encounter these problems when we do internet shopping or do the academic research.
Root of problems
Internet is still functioning by past paradigm when information was scarce and the core function of the Internet is to gather information, not organizing them effectively.(personalized information)
Human’s cognitive ability has not improved accord-ingly.
Gap
Gap Pole
TadpoleGap
Our product’s name is “GAPPOLE”, a tadpole that fill the gap between human’s cognitive ability and Inter-net search environment.
Competition market analysis and implication
Problem to solve
Too much info.
Methodology Curation
Major player
Flip boardPinterestStorifyEditoy
Satisfied Needs
Easily search info.
Share w/ peopleStorageCredible
BenchmarkPoint
Easily clip info(instantly)
Reproducing in-formation(person
alized)
UnmetNeeds
Limited informa-tion(supplier ori-
ented)
Problem to solve
Memory limita-tion
Methodology Cloud Note
Major playerEvernoteSom note
Satisfied Needs
Reproducing saved informa-
tion.Store crucial
info.Share
BenchmarkPoint
Research through collabo-
ration.Managing saved
information.
UnmetNeeds
Limited informa-tion(supplier ori-
ented)
From analyzing current major players in the market, we can pick some benchmark points to implement in our product, and figure out the unmet needs of customers in the market that to be satisfied with our new product.
Gappole’s specific functions are as follows. Each function is de-signed to satisfy customers’ needs.
Recognize relative impor-tance between info.
Supplement memory and structuring ability
Supplement intuitive memory
Recollect previous search history effectively
Supplement memory ca-pacity and increase effi-
ciency
Supplement memory
Supplement memory, managing information
Managing information si-multaneously
Efficient management
Efficient management of information
Managing information strategically
Cu
sto
mer
Need
s
Gappole
Site Name(‘30)
Hi, my name isGAPPOLE Time Spent
At Site
MemoSitePreview
Gappole Interface
North Korea Mindmap Mode List Mode Memos
North Korea
Gappole Demonstration
North Korea(5”)
North Korea-Wikipedia
(1’32”)
Mindmap Mode List Mode Memos
Gappole Demonstration
North Korea
North Korea-Wikipedia
(1’32”)
TumenRiver-
Wikipedia
(‘48)
Mindmap Mode List Mode Memos
(5”)
Gappole Demonstration
North Korea
North Korea-Wikipedia
TumenRiver-
Wikipedia
Mindmap Mode List Mode Memos
North Korea-2012
WorldReport
2012 : NorthKorea
(‘23)
(1’32”)
(‘48)
(12”)
Gappole Demonstration
Mindmap Mode List Mode Memos
North Korea
North Korea-Wikipedia
TumenRiver-
Wikipedia
North Korea-2012
North Korea-2011
(21”)
WorldReport
2012 : NorthKorea
(12”)(‘23)
(1’32”)
(48”)
Gappole Demonstration
Mindmap Mode List Mode Memos
North Korea
North Korea-Wikipedia
TumenRiver-
Wikipedia
North Korea-2012
North Korea-2011
WorldReport
2012 : NorthKorea
North KoreaMourns deadLeader, son
Is…
(5’11”)
(12”)(‘23)
(1’32”)
(48”)
(21”)
Gappole Demonstration
Rename Site
Reuters, NK News
Mindmap Mode List Mode Memos
North Korea
North Korea-Wikipedia
TumenRiver-
Wikipedia
North Korea-2012
North Korea-2011
WorldReport
2012 : NorthKorea
North KoreaMourns deadLeader, son
Is…
Mindmap Mode List Mode Memos
North Korea
North Korea-Wikipedia
TumenRiver-
Wikipedia
North Korea-2012
North Korea-2011
WorldReport
2012 : NorthKorea
North KoreaMourns deadLeader, son
Is…
(5’11”)
(12”)(‘23)
(1’32”)
(48”)
(21”)
ReutersNK News
Gappole Demonstration
Memo
I think this site will be useful for understanding the situa-tion in North Korea.
Mindmap Mode List Mode Memos
MemoI think this site will be use-ful for understanding the situation in North Korea.
GO TO SITE
Gappole Demonstration
Mindmap Mode List Mode Memos
North Korea
North Korea-Wikipedia
TumenRiver-
Wikipedia
North Korea-2012
North Korea-2011
WorldReport
2012 : NorthKorea
North KoreaMourns deadLeader, son
Is…
ReutersNK News
Gappole Demonstration
Mindmap Mode List Mode Memos
North Korea
North Korea-Wikipedia
TumenRiver-
Wikipedia
North Korea-2012
North Korea-2011
WorldReport
2012 : NorthKorea
North KoreaMourns deadLeader, son
Is…
ReutersNK News
Gappole Demonstration
Mindmap Mode List Mode Memos
North Korea
North Korea-Wikipedia
TumenRiver-
Wikipedia
North Korea-2012
North Korea-2011
WorldReport
2012 : NorthKorea
North KoreaMourns deadLeader, son
Is…
ReutersNK News
TumenRiver-
Wikipedia
Gappole Demonstration
Mindmap Mode List Mode Memos
North Korea
North Korea-Wikipedia
TumenRiver-
Wikipedia
North Korea-2012
North Korea-2011
WorldReport
2012 : NorthKorea
North KoreaMourns deadLeader, son
Is…
ReutersNK News
Reuters
ReutersNK News
Gappole Demonstration
Mindmap Mode List Mode Memos
I.North Korea
A. North Korea-Wikipedia
B. North Korea 2012
C. North Korea 2011
i)Tumen River-Wikipedia
i)World Report 2012 : North Korea
i)Reuteurs NK News
MemoI think this site will be use-ful for understanding the situation in North Korea.
2013-05-29 15:00
Save file as…
North Korea Search.GPL
Gappole Search History
Gappole Demonstration
Gappole’s business model is as follows.
Internet Userson the purposeof searchinginformation
Web application
Membership
Advertising fees for companiesPremium membership fee of user
Server maintaing Development cost
HumanResources,R&D
Search enginecompany
MarketingDeveloping
Supplementing human’s mem-ory capacity, heuristic fea-ture of data searching
Improving the search envi-
ronment
END OF DOCUMENT
Revised/Added function after final presentation(1/3)
1 Improvement in UI – Icon
Current icon for search tracking has a image of tadpole, which can be disturbing for certain users. Not suitable for cleanly or-ganizing.
Problem
Im-prove-ment
1) Customized icon – Users can choose Square box Round circle Tadpole(As-is) Colored forms etc.2) Improvement in visualizing User can set his own fonts
Results1) Increase efficiency in using Gappole.2) More organized and clean UI for usability3) Customized functions
Revised/Added function after final presentation(2/3)
2Improvement in UI – Highlighting the important tab
Even though the Gappole shows the ‘time spent’ on the site, users can’t instantly discern important tab from others.(time spent on finding). Time is the only criteria in deciding the im-portance.
Problem
Im-prove-ment
1) Visualize the importance According to the time-spent, the icon changes color. Scale : White – Yellow – Blue – Red (….)2) Users can filter pages by length of time they were ac-
tivated.
Results
1) Customized categorization by importance
2) Directly recognize the important tab with a glance by visual-ize the scale of importance.
Revised/Added function after final presentation(3/3)
3Added function – Automatically discern irrelevant sites
Users usually don’t fully concentrate on doing a research. They visit various sites which are irrelevant with the searching. How-ever, the current Gappole can’t distinguish between them.
Problem
Added
1) Setting a site beforehand Users can enter a number of sites that are irrelevant with
the research. Gappole stops tracking logical flow of the pre-set sites.
Results1) Gappole becomes smarter by not including irrelevant user
histories.2) Users can customize their own tracking record.(They even
can track flow of facebook if they want.)