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Twitter in the Media
By: Joep Kool
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New Media outlets like Twitter areinfuencing the way Old Media collects
news and opinions
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What is Twitter?
• Social Network
• !!"
•
#SMS o$ the %nternet&• News Sharing
• Opinion Sharing
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Why use twitter?
• 'lo(al Outreach "!!) *illion
• +uick opinions
•
,ro*otional• %nter*ittent scheduling
• -ogniti.e -o*pletion Theory
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/ow
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0o1
• ,olling
• Sensational
•
Multiple 2i3erent 4ccounts5o.er 6!*illion $ollowers total7: – 80o1news
– 8$1opinions
– 8$o1(ussiness
– 8$o1newspolls
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4B- News
• Ta*er
• No ,olling applied
•
9ower $reuency• 9ower a*ounts o$ $ollowers 5;
*illion7
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-onclusion
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Bi(liography
• < Pew Research Centers JournalismProject RSS> 6@ No.> !66> We(> 6" 2ec> !6;>
•
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• < Self-CompletionTheory > N>p> n>d> We(> 6! 2ec> !6;>
•
< Behavior Analysts Tampa: ABA Rapy Autism Behavior Problems A!"!#$earnin%!isabilities> N>p> C 4pr> !6@> We(> 6! 2ec>!6;>