FTA Freight By Water Water Freight Opportunities for Scotland, 7 September 2011.

FTA Freight By Water

Water Freight Opportunities for Scotland, 7 September 2011

Freight by Water introduction

• The UK’s official Shortsea Promotion Centre– Endorsed by UK DfT

• Created in 2003 as Sea and Water• Merged into FTA November 2010• Aimed at promoting use of short-sea,

coastal and inland waterways services• Business-focused - directly promotional

work

FTA Freight by Water

• Focus on business-2-buisness communications– Promoting and supporting actual utilisation of water

freight services

• Supply chain approach – identify and support areas of maximum benefit

• Maintain separate membership grouping to fund activity

• Seeking support

Activity Areas

• Website - business focused information about:– Virtues of water freight– Services available

• Pre-consultancy advice– Starting place for those who don’t know where to start

• Events– Conferences– Seminars– Working Group

Activity Areas

• Website - business focused information about:– Virtues of water freight– Services available

• Pre-consultancy advice– Starting place for those who don’t know where to start

• Events– Conferences– Seminars– Working Group

Activity Areas

• News service– Email publicising positive developments

• Lobbying– Represent needs of shortsea industry and users to

Government / EU as necessary

• EU funding– European Shortsea Network

Members

• Ports• Shortsea shipping lines

– Ro-ro– Container– Bulk

• Inland Operators• Infrastructure managers• Shippers• Consultants• Trade Associations

Conclusion

• Membership brochures in packs• We’re keen to meet to talk about what you

think FbW should be doing to promote water freight