From Hobby Project to Success Story: Ginsonline - Vincent Parisis

GINSONLINEFROM HOBBY PROJECT TO SUCCESS STORY

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2WHO ARE WE

EXPERIENCED IN MOBILE SERVICESJUST DO IT MENTALITY

GIN LOVERS

ENTREPRENEURS DO WHAT YOU KNOW & LOVE

PROBLEM SOLVERS

PREMIUM CONTENT SERVICES

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3

THE RIGHT PRICE

USP’S

FAST & NEAT DELIVERY

LARGE OFFER OF PRODUCTS

CUSTOMER SERVICE

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4

CLEAR TIMELINE DETERMINE YOUR

AUDIENCEDELIVER

GROWTH, VOLUME & RECURRING

CLIENTS

STRATEGY GOALCLIENTS SERVICE

STRATEGYACQUISITION, ACTIVATION, REVENUE, RETENTION

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11/2014

TODAY

MARKETING TIMELINE

TV CAMPAIGN SEA + SHOPPING

MAILINGS

SEA

NEWSLETTERS

CONTENT PLAN

DRIP CAMPAIGNS

FB ADS

CO-MARKETING

REMARKETING

DON’T LAY ALL YOUR EGGS IN ONE BASKET

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TECHNICAL EXCELLENCE

WE RUN SHOPIFY

PLATFORMAUTOMIZATION

MARKETING WE USE SENDR

FULLFILMENTKNOW WHAT WORKS

REPORTINGCONSIDER THE FUTURE

FLEXIBLE

HARD, BUT VERY POSSIBLE!

INTEGRATION

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735% REVENUE COMES FROM MOBILE VISITS

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8MAXIMIZE CONVERSION

ALL PAYMENT METHODS - QUICK CHECKOUT

FREE GOODIES

UPSELLING METHODS

FOLLOW-UP ABANDONED BASKETS

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9RECURRENT BILLING

1 BOTTLE

NEW BOTTLE EVERY MONTH

BASIC

1 BOTTLE

4 TONICS

BOTANICALS

GADGET

NEW BOTTLE EVERY MONTH

PRO1 BOTTLE

4 TONICS

BOTANICALS

ADVANCED

€39,99/mo

€49,99/mo €54,99/mo

NEW BOTTLE EVERY MONTH

FREE SHIPPING

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10SOME NUMBERS

AVG. 40K UNIQUE VISITS/MO

AVG. 210K PAGE VIEUWS/MO

50-50 MALE/FEMALE

25-55 YO

CONVERSION RATE 2,75%

+50% GROWTH YOY

AVG. BASKET VALUE + €100

+30% RECURRING CLIENTS

FB LIKES 18K

3K INSTAGRAM FOLOWERS

+600 PRODUCTS

AVG. + 1000 ORDERS/MO

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SALES NICE TO KNOWVISITS

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11OUR GINS

Matterhorn Gin Matterhorn Aplin Fresh Dunes Gin Glu Gin

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Dunes Beach Tour Des Sites

Eccentric T’Ile Malines

Antwerp Gin Days

EVENTS

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founder

Vincent Parisis

CONTACT

[email protected]