NEW FRONTIERS IN PACKAGING PRINT 8.30 REGISTRATION 9.00 WELCOME Lindy Hughson, Publisher, Print21 and PKN Packaging News 9.05 KEYNOTE THE RISE OF THE REAL The role of the ‘new’ and the ‘old’ in the new media and consumer landscape: A deep dive into digital disruption and what it means for all printed media, including packaging, and how printed and digital media can co-exist successfully. Laura Demasi, Director, Consumer & Social Trends, Roy Morgan Consulting. SESSION ONE DRIVING CONSUMER ENGAGEMENT WITH BRANDS 9.35 Down the aisle: How printed packaging and POS are enhancing the shopper experience. Amber Bonney, Head of Creative Strategy, The Edison Agency 10.05 Brand story and provenance: Innovation in printed serialisation and coding on packaging for integrated track- and-trace solutions, authentication, anticounterfeiting and activating consumer engagement. Mark Dingley, CEO, Mahews Australasia 10.35 Passing fad or rising trend? Personalisation, versionalisation and limited edition packaging and how digital printing is creating new opportunities for brands. Conrad Mendoza, Regional Marketing Manager - Brand Innovation, HP 11.00 MORNING TEA SESSION TWO PACKAGING DESIGN TRENDS – WHAT BRANDS AND PRINTERS NEED TO KNOW 11.30 Latest design trends for printed packaging and what they mean for Australian FMCG brand owners and their packaging suppliers. Gwen Blake, Managing Director, Boxer & Co. 12.00 Printed packaging’s role in the e-commerce ‘unboxing’ phenomenon – Australia Post and Spawnit talk about a new solution for small businesses to create personalised boxes, satchels, and branded extras for their eCommerce products. Ian Douglas, Solutions Architect & Director, Spawnit & Marty Stone, Head of Channel Development & Management, Business & Government, Australia Post 12.30 Tech Talk in 5: AR for Packaging Bill Aa, Head of Product Development & Marketing, DreemAR 12.35 #RHINOSDOWNUNDER CASE STUDY: A packaging designer, a technology supplier and a tech intrapreneur give insights into a first-of-a-kind versionalised printed execution with digital drivers, micro codes, special finishes and augmented reality applications suited to packaging. Mark Daws, Director, Labels & Packaging, Currie Group; Bill Aa, Head of Product Development & Marketing, DreemAR; Iain Blair, Director, Birdstone Collective. Panel moderator: Lindy Hughson, Publisher, Print21 and PKN Packaging News 1.00 LUNCH SESSION THREE GAME-CHANGING TECHNOLOGY 1.45 Digital printing is on a roll... who’s leading the charge in packaging and what advantages are they delivering to brand owners? Fred Soar, Managing Director Soar Printing; Ross Read, Managing Director Read Labels & Packaging; Roger Kirwan, Managing Director Kirwan Group. Panel moderator: Jake Nelson, Journalist, Industrial Print & Labels, Print 21 and PKN Packaging News 2.15 Tech Talk in 5: PackReady Daniel Blau, Solutions and Partners Manager, HP 2.20 New directions in flexible packaging. Jens Oloffson, Manager, Customer Marketing, Ecolean. 2.45 AFTERNOON TEA SESSION FOUR FUTURE UNPACKED 3.15 Re-imagining the plain brown box: How leading Australian corrugated manufacturer Orora Fibre is leading the way by ‘thinking outside the brown box’ and finding big value in new ideas. Brian Lowe, Group GM, Orora Fibre. 3.45 Big issues, big ideas – industry leaders weigh in on future directions for printed packaging. Geoff Selig, Executive Chairman, IVE Group; Andrew Macaulay, CEO, Printing Industries; Kellie Northwood, CEO ACA /Executive Director, TSA Limited and APIA. Panel moderator: Patrick Howard: Publishing Editor, Print21 4.15 CLOSING ADDRESS Lindy Hughson, Publisher, Print21 and PKN Packaging News 4.25 NETWORKING DRINKS FRIDAY 3RD AUGUST 2018 | 9AM – 5PM MONKEY BAA THEATRE, DARLING HARBOUR, SYDNEY