The Royal Society Francis Bacon Digital Communications Editor
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The Royal Society
Francis BaconDigital Communications Editor
Advice for changing emails
• Get high level sign-off• Use strong project management• Build around audiences, not departments• Do mockups before designs• Make it easier for staff
Tips for everyone
• Blog with archive of public newsletters• Broadcast windows for newsletters + large blasts• Online forms to submit content into an email• Step-by-step instructions on the intranet• Micro sign-up forms
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