Chapter 3 Fractional Viscoelastic Models Linear viscoelasticity is certainly the field of the most extensive appli- cations of fractional calculus, in view of its ability to model hereditary phenomena with long memory. Our analysis, based on the classical linear theory of viscoelstic- ity recalled in Chapter 2, will start from the power law creep to justify the introduction of the operators of fractional calculus into the stress-strain relationship. So doing, we will arrive at the frac- tional generalization of the classical mechanical models through a correspondence principle. We will devote particular attention to the generalization of the Zener model (Standard Linear Solid) of which we will provide a physical interpretation. We will also consider the effects of the initial conditions in prop- erly choosing the mathematical definition for the fractional deriva- tives that are expected to replace the ordinary derivatives in the classical models. 3.1 The fractional calculus in the mechanical models 3.1.1 Power-Law creep and the Scott-Blair model Let us consider the viscoelastic solid with creep compliance, J (t)= a Γ(1 + ν ) t ν , a> 0 , 0 <ν< 1 , (3.1) where the coefficient in front of the power-law function has been in- troduced for later convenience. Such creep behaviour is found to 57