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Fourth Edition International Business. CHAPTER 4 International Trade Theory.

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Page 1: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Fourth Edition

InternationalBusiness

Page 2: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

CHAPTER 4

International Trade Theory

Page 3: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

McGraw-Hill/Irwin © 2003 The McGraw-Hill Companies, Inc., All Rights Reserved.

4-3

Chapter Focus

Explain why it is beneficial for a country to engage in international trade.

Page 4: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

McGraw-Hill/Irwin © 2003 The McGraw-Hill Companies, Inc., All Rights Reserved.

4-4

Chapter Focus

Explain why it is beneficial for a country to engage in international trade.Explain the pattern of international trade observed in the world economy.

Page 5: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

McGraw-Hill/Irwin © 2003 The McGraw-Hill Companies, Inc., All Rights Reserved.

4-5

1st British African colony to win independence (1957).Nkrumah espoused pan African socialism.High tariffs.Anti export (trade) policy.

Page 6: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

McGraw-Hill/Irwin © 2003 The McGraw-Hill Companies, Inc., All Rights Reserved.

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Kept lowering tariffs on manufactured goods.Created incentives to export (trade).Reduced quotas.Reduced subsidies.1950s: 77% of employment in agriculture. Now 20%.Manufacturing GNP went from 10% to over 30%.

Page 7: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

The Impact of Trade PoliciesGhana1970

GNP/capita $250

1992GNP/per capita

$450GNP Growth/year

1.5%Shift from productive uses (cocoa) to unproductive uses (subsistence agriculture).

Korea1970

GNP/per capita

$2601992

GNP/per capita

$6790GNP Growth/year

9%Shift from non-comparative advantage uses (agriculture) to productive uses (labor-intensive manufacturing).

4-6

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Page 8: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

An Overview of Trade Theory

Free Trade occurs when a government does not attempt to influence, through quotas or duties, what its citizens can buy from another country or what they can produce and sell to another country.

4-7

McGraw-Hill/Irwin © 2003 The McGraw-Hill Companies, Inc., All Rights Reserved.

Page 9: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

An Overview of Trade Theory

Free Trade occurs when a government does not attempt to influence, through quotas or duties, what its citizens can buy from another country or what they can produce and sell to another country.

The Benefits of Trade allow a country to specialize in the manufacture and export of products that can be produced most efficiently in that country.

4-7

McGraw-Hill/Irwin © 2003 The McGraw-Hill Companies, Inc., All Rights Reserved.

Page 10: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

An Overview of Trade Theory

Free Trade occurs when a government does not attempt to influence, through quotas or duties, what its citizens can buy from another country or what they can produce and sell to another country.The Benefits of Trade allow a country to specialize in the manufacture and export of products that can be produced most efficiently in that country.

The Pattern of International Trade displays patterns that are easy to understand (Saudi Arabia/oil or China/crawfish). Others are not so easy to understand (Japan and cars).

4-7

McGraw-Hill/Irwin © 2003 The McGraw-Hill Companies, Inc., All Rights Reserved.

Page 11: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

An Overview of Trade Theory

Free Trade occurs when a government does not attempt to influence, through quotas or duties, what its citizens can buy from another country or what they can produce and sell to another country.The Benefits of Trade allow a country to specialize in the manufacture and export of products that can be produced most efficiently in that country.The Pattern of International Trade displays patterns that are easy to understand (Saudi Arabia/oil or China/crawfish). Others are not so easy to understand (Japan and cars).

The history of Trade Theory and Government Involvement presents a mixed case for the role of government in promoting exports and limiting imports. Later theories appear to make a case for limited involvement.

4-7

McGraw-Hill/Irwin © 2003 The McGraw-Hill Companies, Inc., All Rights Reserved.

Page 12: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Mercantilism: mid-16th century

A nation’s wealth depends on accumulated treasure

4-8

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Page 13: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Mercantilism: mid-16th century

A nation’s wealth depends on accumulated treasureGold and silver are the currency of trade.

4-8

McGraw-Hill/Irwin © 2003 The McGraw-Hill Companies, Inc., All Rights Reserved.

Page 14: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Mercantilism: mid-16th century

A nation’s wealth depends on accumulated treasureGold and silver are the currency of trade.Theory says you should have a trade surplus.

4-8

McGraw-Hill/Irwin © 2003 The McGraw-Hill Companies, Inc., All Rights Reserved.

Page 15: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Mercantilism: mid-16th century

A nation’s wealth depends on accumulated treasureGold and silver are the currency of trade.Theory says you should have a trade surplus.

Maximize exports through subsidies.

Minimize imports through tariffs and quotas.

4-8

McGraw-Hill/Irwin © 2003 The McGraw-Hill Companies, Inc., All Rights Reserved.

Page 16: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Mercantilism: mid-16th century

A nation’s wealth depends on accumulated treasureGold and silver are the currency of trade.Theory says you should have a trade surplus.

Maximize exports through subsidies.

Minimize imports through tariffs and quotas.

Flaw: “zero-sum game”.

4-8

McGraw-Hill/Irwin © 2003 The McGraw-Hill Companies, Inc., All Rights Reserved.

Page 17: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Theory of Absolute AdvantageAdam Smith: Wealth of Nations (1776).

Capability of one country to produce more of a product with the same amount of input than another country.

4-10

McGraw-Hill/Irwin © 2003 The McGraw-Hill Companies, Inc., All Rights Reserved.

Page 18: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Theory of Absolute AdvantageAdam Smith: Wealth of Nations (1776).

Capability of one country to produce more of a product with the same amount of input than another country.Produce only goods where you are most efficient, trade for those where you are not efficient.

4-10

McGraw-Hill/Irwin © 2003 The McGraw-Hill Companies, Inc., All Rights Reserved.

Page 19: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Theory of Absolute AdvantageAdam Smith: Wealth of Nations (1776).

Capability of one country to produce more of a product with the same amount of input than another country.Produce only goods where you are most efficient, trade for those where you are not efficient.Assumes there is an absolute advantage balance among nations, e.g., Ghana/cocoa.

4-10

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Page 20: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

McGraw-Hill/Irwin © 2003 The McGraw-Hill Companies, Inc., All Rights Reserved.

4-20

The Theory of Absolute Advantage

Rice

Coco

a

Figure 4.1

G’

0 5 10 15 20

5

10

1

5

20

A

BK

G

K’

Page 21: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

McGraw-Hill/Irwin © 2003 The McGraw-Hill Companies, Inc., All Rights Reserved.

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The Theory of Absolute Advantage and the Gains from Trade

Production and Consumption without Trade

S. Korea 2.5 10.0

Total production 20 20

S. Korea 6.0 14.0

Resources Required to Produce 1 Ton of Cocoa and RiceCocoa Rice

Ghana 10 20S. Korea 40 10

Ghana 10.0 5.0

Total production 12.5 15.0Production with Specialization

Ghana 20 0S. Korea 0 20

Consumption after Ghana Trades 6T of Cocoa for 6TSouth Korean RiceGhana 14.0 6.0

Increase in Consumption as a Result of Specialization and Trade

Ghana 4.0 1.0S. Korea 3.5 4.0 Table 4.1

Page 22: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Theory of Comparative AdvantageDavid Ricardo: Principles of Political Economy (1817).

Should trade even if country is more efficient in the production than its trading partner.

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Page 23: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

McGraw-Hill/Irwin © 2003 The McGraw-Hill Companies, Inc., All Rights Reserved.

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The Theory of Comparative Advantage

Figure 4.2

3.75

7.5

2.5

0 5 10 15 20

5

10

1

5

20

Coco

a

Rice

G

C

A

K

K’B

G’

Page 24: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

McGraw-Hill/Irwin © 2003 The McGraw-Hill Companies, Inc., All Rights Reserved.

4-24

Comparative Advantage and the Gains from Trade

S. Korea 40 20

S. Korea 2.5 5.0

S. Korea 0.0 10.0

S. Korea 4 6

Resources Required to Produce 1 Ton of Cocoa and Rice

Ghana 10 13.33

Production and Consumption without TradeGhana 10.0 7.5

Total production 12.5 12.5Production with Specialization

Ghana 15 3.75

Total production 15 13.75Consumption after Ghana Trades 4T of Cocoa for 4TSouth Korean

RiceGhana 11 7.75

Increase in Consumption as a Result of Specialization and TradeGhana 1.0 0.25

S. Korea 1.5 1.0

Cocoa Rice

Table 4.2

Page 25: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Extensions of the Ricardian Model

Immobile resources:Resources do not always move easily from one economic activity to another.

Diminishing returns:More a country produces, at some point, will require more resources (diminishing returns to specialization).Different goods use resources in different proportions.

However:Free trade might increase a country’s stock of resources (as labor and capital arrives from abroad), andIncrease the efficiency of resource utilization.

4-16

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Page 26: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

McGraw-Hill/Irwin © 2003 The McGraw-Hill Companies, Inc., All Rights Reserved.

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Ghana’s PPF under Diminishing Returns

Coco

a

Rice

G’

G

0

Figure 4.3

Page 27: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

McGraw-Hill/Irwin © 2003 The McGraw-Hill Companies, Inc., All Rights Reserved.

4-27

The Influence of Free Trade on the PPF

Figure 4.4

Coco

a

Rice

G’

PPF2

0

PPF1

Page 28: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

McGraw-Hill/Irwin © 2003 The McGraw-Hill Companies, Inc., All Rights Reserved.

4-28

A Link Between Trade and Growth

Sachs and Warner: 1970 to 1990 study

Open economy developing countries grew 4.49%/year.Closed economy developing countries grew 0.69%/year.Open economy developed countries grew 2.29%/year.Closed economy developed countries grew 0.74%/year.

Frankel and Romer: On average, a one percentage point increase in the ratio of a country’s trade to its GDP increases income/person by at least 0.5%. For every 10% increase in the importance of international trade in an economy, average income levels will rise by at least 5%.

Page 29: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Heckscher (1919)-Olin (1933) Theory

Labor is not the only Factor of production. We need to account for land, capital, and technology.

4-20

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Page 30: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Heckscher (1919)-Olin (1933) Theory

Factor endowments: extent to which a country is endowed with such resources as land, labor, and capital.

4-20

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Page 31: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Heckscher (1919)-Olin (1933) Theory

Export goods that intensively use factor endowments which are locally abundant.

4-20

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Page 32: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Heckscher (1919)-Olin (1933) Theory

Export goods that intensively use factor endowments which are locally abundant.

Corollary: import goods made from locally scarce factors.

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Page 33: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Heckscher (1919)-Olin (1933) Theory

Patterns of trade are determined by differences in factor endowments - not productivity.Remember, focus on relative advantage, not absolute advantage.

4-20

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Page 34: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

The Leontief Paradox, 1953

Disputes Heckscher-Olin in some instances.Factor endowments can be impacted by government policy - minimum wage.US tends to export labor-intensive products, but is regarded as a capital intensive country.

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Page 35: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Product Life-Cycle Theory(Raymond Vernon, 1966)

Article in the Quarterly Journal of Economics.As products mature, both location of sales and optimal production changes.Affects the direction and flow of imports and exports.Globalization and integration of the economy makes this theory less valid.

4-23

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Page 36: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

The Product Life-Cycle Theory

production

consumption

Figure 4.5

Exports

160140120100 80 60 40 200

United States

Other Advanced Countries

Developing Countries

Stages of Production Development

New Product Standardized ProductMaturing Product

Imports

Imports

Exports

Exports

Imports

160140120100 80 60 40 200

160140120100 80 60 40 200

4-24

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Page 37: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

The New Trade Theory

Began to be recognized in the 1970s.Deals with the returns on specialization where substantial economies of scale are present.

Specialization increases output, ability to enhance economies of scale increase.

In addition to economies of scale, learning effects also exist.

Learning effects are cost savings that come from “learning by doing”.

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Page 38: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Application of the New Trade Theory

Typically, requires industries with high, fixed costs.World demand will support few competitors.Competitors may emerge because “they got there first”.

First-mover advantage.

Some argue that it generates government intervention and strategic trade policy.

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Page 39: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

First-Mover Advantage

Economies of scale may preclude new entrants.Role of the government.

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Page 40: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Porter’s Diamond(Harvard Business School, 1990)

The Competitive Advantage of Nations.Looked at 100 industries in 10 nations.

Thought existing theories didn’t go far enough.

Question: “Why does a nation achieve international success in a particular industry?”

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Page 41: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

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Determinants of National Competitive Advantage

Factor endowments:nation’s position in factors of production such as skilled labor or infrastructure necessary to compete in a given industry.

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Page 42: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

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Determinants of National Competitive Advantage

Factor endowments:nation’s position in factors of production such as skilled labor or infrastructure necessary to compete in a given industry.Demand conditions:the nature of home demand for the industry’s product or service.

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Page 43: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

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Determinants of National Competitive Advantage

Factor endowments:nation’s position in factors of production such as skilled labor or infrastructure necessary to compete in a given industry.Demand conditions:the nature of home demand for the industry’s product or service.Related and supporting industries:the presence or absence in a nation of supplier industries or related industries that are nationally competitive.

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Page 44: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

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Determinants of National Competitive Advantage

Factor endowments:nation’s position in factors of production such as skilled labor or infrastructure necessary to compete in a given industry.Demand conditions:the nature of home demand for the industry’s product or service.Related and supporting industries:the presence or absence in a nation of supplier industries or related industries that are nationally competitive.Firm strategy, structure and rivalry:the conditions in the nation governing how companies are created, organized, and managed and the nature of domestic rivalry.

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Page 45: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Porter’s DiamondDeterminants of National Competitive Advantage

Factor Endowments

Firm Strategy,Structure and

Rivalry

Demand Conditions

Related and Supporting IndustriesFigure 4.6

4-30

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Page 46: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

The Diamond

Success occurs where these attributes exist.More/greater the attribute, the higher chance of success.

The diamond is mutually reinforcing.

4-31

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Page 47: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Determinants of National Competitive Advantage

GovernmentGovernment

Company Strategy,Structure,

and Rivalry

DemandConditions

Relatedand Supporting

Industries

FactorConditions

ChanceChance

Two external factors that influence the four determinants.

4-32

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Page 48: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Factor Endowments

Taken from Heckscher-OlinBasic factors:

natural resourcesclimatelocationdemographics

Advanced factors:communicationsskilled laborresearchtechnology

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Page 49: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Advanced Factor Endowments

More likely to lead to competitive advantage.Are the result of investment by people, companies, government.

4-34

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Page 50: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Relationship of Basic to Advanced Factors

Basic can provide an initial advantage.Must be supported by advanced factors to maintain success.No basics, then must invest in advanced factors.

4-35

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Page 51: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Demand Conditions

Demand creates the capabilities.Look for sophisticated and demanding consumers.

impacts quality and innovation.

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Page 52: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Related and Supporting Industries

Creates clusters of supporting industries that are internationally competitive.Must also meet requirements of other parts of the Diamond.

4-37

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Page 53: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Firm Strategy, Structure and Rivalry

Management ‘ideology’ can either help or hurt you.Presence of domestic rivalry improves a company’s competitiveness.

4-38

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Page 54: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

Evaluating Porter’s Theory

If Porter is right, we would expect his model to predict the pattern of international trade that we observe in the real world. Countries should be exporting products from those industries where all four components of the diamond are favorable, while importing in those areas where the components are not favorable.Too soon to tell.

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Page 55: Fourth Edition International Business. CHAPTER 4 International Trade Theory.

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Implications for Business

Location implications:makes sense to disperse production activities to countries where they can be performed most efficiently.First-mover implications:It pays to invest substantial financial resources in building a first-mover, or early-mover, advantage.Policy implications:promoting free trade is generally in the best interests of the home-country, although not always in the best interests of the firm. Even though, many firms promote open markets.