Formula1.ppt

Formula 1 World championship facts..

Formula 1 - a premier motorcycle racing World Championship with pan-global television coverage.

Category – Autoracing sport Country or region - International Inaugral Year session – 1950 Organiser – FIA (Federation Internationale d l Automobile) Races – 20 in 2011(Indian Grand prix is added) Teams – 12 Current champions – Red Bull Racing with Driver Sebastial Vettel Format – Point system Highest speed goes upto 360km/hr Global audience of 527 million in the last FIA championship(Third largest

followed event after FIFA world cup and Olympics

Teams in F1

Teams in F1

Teams in F1

Teams in F1

ITS S

IMPLE

- Fastest you finish every race, More points you get and more are your chances to win

How do you win??

Points System

Riders and Constructors (manufacturers) compete for respective FIA Auto Racing World Championship titles.

For riders, the points which count towards their World Championship total will be those gained in each race. For Constructors, only the highest placed motorcycle of a Constructor will gain points, according to the position in the race.

Under normal circumstances the winner of the race is the first driver to cross the finish line having completed a set number of laps, which added together should give a distance of approximately 305 km (190 mi) (260 km (160 mi) for Monaco).

Point System… ITS SIMPLE-MORE YOU SCORE IN

EVERY RACE ,MORE CHANCES OF YOUR WINNING ALL HEARTS

For each race, Championship points will be awarded on the following scale:

1st 25 points 2nd 18 points 3rd 15 points 4th 12 points 5th 10 points 6th 8 points 7th 6 points 8th 4 points 9th 2 points 10th 1 points

Results in all races will count for the Championship classificationIn the event of a tie in the number of points, the final positions will be decided on the basis of the number of best results (number of first places, number of second places etc.). In the event that there is still a tie then, the date in the Championship at which the highest place was achieved will be taken into account with precedence going to the latest result.

Sample of Rider’s score tally

Sample score card for Manufactures

WHATS THE BUSINESS???

Revenue Generation

On air rights from the

channels .

Onground Sponsorship

s

ITS GLOBAL ,ITS MASSIVE,ITS LUCRATIVE

F1 championships attracts many sponsors from across the globe due to its massive fan base and corporate interest.

Formula one group(FOG) has the commercial rights for all the F1 events across the globe.

FOG sells the TV rights to different operators across the globe. Broadcasters from all the countries generate revenue from the airtime available

to sell. Every racing event sponsorships(Spanish GP,Japan GP,Qatar GP etc) are sold

individually or a package by FOG. Teams sponsorships are sold by the teams themselves. Its on the same lines of IPL

FOG produces the world feed to most of the countries except except for Japan and

Bernie Ecclestone-F1 Supremo as media call him/CEO of FOA/FOM

Bernie Ecclestone is widely credited with transforming the sport into the billion-dollar business it is now.When Ecclestone bought the Brabham team during 1971 he gained a seat on the Formula One Constructors' Association and during 1978 became its President. Previously the circuit owners controlled the income of the teams and negotiated with each individually, however Ecclestone persuaded the teams to "hunt as a pack" through FOCA.He offered Formula One to circuit owners as a package which they could take or leave. In return for the package almost all are required to surrender trackside advertising.

In 2008 and 2009 Honda, BMW, and Toyota all withdrew from Formula One racing within the space of a year, blaming the economic recession. This resulted in the end of manufacturer dominance within the sport. During the 2010 season Mercedes Benz re-entered the sport as a manufacturer after its purchase of Brawn GP, and split with McLaren after 15 seasons with the team. This leaves Mercedes, Renault and Ferrari as the only car manufacturers in the sport.

Samples of branding..

Respective teams sell the branding on the team vehicles ,player kits and other entitlements..on the lines of IPL

Clockwise from top left1.Catalunya 2. Malaysia circuit

F1 and INDIA -2011 is special :- F1 doesn’t have the kind of fan following in India as it enjoys in Europe and

Middle East. Corporate India has shown interest in the sport due to its global reach and fan

following. Jaypee F1 circuit is set to host its first race in October2011 in Greater Noida. Same circuit is expected to host its first MotoGP race in 2012 Kingfisher has come up with its team Force India and has performed well in the

2010 season Kingfisher is the first indian company to enter in this domain of sports Narain Kartikein and Karan Chandok have already make their marks in the F1

circuit,though they doesn’t have any big win in their kitty. Considering the huge fan following in the west,Indian corporates are joing hands

to promote and take the advantage of this exciting sports.The target is urban youth.

ESS holds the TV rights to air F1 in India.

THANK YOU