Forewards customer referral programs for ecommerce

“IF YOU’RE NOT USING FOREWARDS YOU’RE LOSING OUT ON SALES”

THE MOST INFLUENTIAL ADVERTISING

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This!

Not These Neilsen

WORD OF MOUTH HAS CHANGED

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Refer a few friends over days Broadcast to the WORLD in seconds!

go here…

CONSUMERS ARE INFLUENTIAL

57% of US adults are on Facebook 338 - Average number of friends

Pew research

73% of consumers say Social Media influenced a store visit decision

Empathica

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I’m a big deal

CUSTOMERS HAVE A LOT TO SAY

83% of consumers are willing to refer

Texas Tech

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IT’S WORTH ASKING

65% of new business comes from referrals New York Times People are 4X more likely to buy when referred by a friend Nielsen

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TURN TRANSACTIONS INTO REFERRALS

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A customer buys something from your store

We trigger a markeCng campaign asking them to share

They share an incenCve with friends and also receive a reward themselves

How you ask: •  Targeted template campaigns and messages

THE SECRET TO MORE REFERRALS (1)

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When you ask •  Triggered emails at key moments of the customer

journey

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Test, test, test •  Quickly test and compare hypotheses

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REAL WORLD RESULTS

“Global beauty brand” –  $10,000+ referral sales in first 2 months –  30%+ of customers will refer

“Boutique women’s retailer” –  $3000+ referral sales in first 2 weeks –  35%+ of customers will refer

“Custom art prints” –  $2500+ referral sales in first 3 weeks –  8% lift in sales

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BUILD A PROFILE OF YOUR BEST ADVOCATES

A recipe to find more advocates •  Gender •  Location •  # of Friends •  Purchase behavior •  Purchase influence

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Find more of me!

LEARN MORE

•  http://forewardsapp.com/

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Forewards customer referral programs for ecommerce

Marketing