www.verticalresponse.com follow us on: Everything Holiday E E E E E E E E E E E E E E E Ev E E E E E E h h h h h h h h h h th h h th h h th h t i i i i hi i i i
Welcome message from author
This document is posted to help you gain knowledge. Please leave a comment to let me know what you think about it! Share it to your friends and learn new things together.
Transcript
www.verticalresponse.com
follow us on:
EverythingHolidayEEEEEEEEEEEEEEEEvEEEEEE gggghhhhhhhhhhthhhthhhthht iiiihiiii
yy
1www.verticalresponse.com
follow us on:
The holidays are here, and we know busy entrepreneurs like you are working hard to make the most of it. So, we thought we would help out and share some of our favorite email and social media tools and resources to assist with your marketing. They’ve sure helped us. And, using social media and email together can help you get your messages read this season and beyond. So here are 12 email and social media sites for the holidays (and all year round). Happy Holidays!
12 Email and Social Media Sites for the Holidays (and All Year Round).
1
2
Killer Buttons We’ve developed our very own, easy-to-use call to action button creator called the VerticalResponse Button Builder! It allows you to easily create your
own call-to-action buttons to place in your emails or on your website. Type in your text, choose your style, and download your button, drag it to your desktop, or email it to yourself, and you’re good to go!
Copywriting Tips Copyblogger.com is chock full of relevant, quick articles to make you think about your copy
in new and different ways. Check out their insights, ideas and tips to make your copy even stronger.
3 Email Rendering in Different Email Clients Have you ever sent yourself a test of your
email and it looked different than what you expected? That’s because email clients like Gmail render the code differently than Outlook. Avoid strange looking emails by sending a test to EmailOnAcid.com and see how it looks in 48 of the most popular email clients and mobile devices. It takes 5 minutes, and you can test up to 3 email clients for free!
2
HAppy HOlIdAyS GIfT: 12 Great Email & Social Media Marketing Tools & Resources
www.verticalresponse.com
follow us on:
4Which Test Won? Testing is an exciting and essential aspect of email marketing; however, it often gets overlooked. Anne
Holland’s site, WhichTestWon.com, was developed to educate and inspire businesses and marketers about testing. According to Which Test Won, testing can help generate 40% more leads and 20-25% more sales, yet fewer than 40% of marketers do any tests at all. Give your testing skills a spin by taking the weekly ‘Which Test Won’ poll. you might be surprised by the results!
5 Subject Line Checker did you know that over 35% of spam is detected by the subject line? Get into the inbox
by checking your subject line. Quickly preview your subject line across email clients and devices.
6 VerticalResponse Marketing Blog The VR Marketing Blog is VR’s very own
resource for everything from building your email list, savvy subject lines, copywriting success, email delivery, and more. We’re also proud to have won an International Stevie® Award for best copy and content, be a finalist in the American Business Awards, and get named as one of the top 5 blogs to jumpstart your email marketing by Kabbage, Inc.
3
HAppy HOlIdAyS GIfT: 12 Great Email & Social Media Marketing Tools & Resources
www.verticalresponse.com
follow us on:
8 Social Media & Twitter Management Want to organize, manage and post to your
facebook, Twitter & linkedIn accounts all in one place? VerticalResponse Social is our social media communications dashboard that gives you the ability to create, schedule and publish campaigns within your VerticalResponse account. It also provides free suggested content based on your industry and interests, a content calendar, and a custom engagement score. you can also see and manage all replies and comments to your posts.
7 Link Shortening Service & Tracking Since Twitter only allows for 140 characters,
you’re pretty short on space. Though links in your tweets are now automatically shortened to 19 characters, services like Ow.ly or Bit.ly will also allow you to shorten, customize, track and analyze all of your links.
9 Online Influence Discover your ‘online influence’ and compare scores with friends or competitors. Klout provides social media analytics by measuring data from
your networks including Twitter, facebook, linkedIn, foursquare, youTube, last.fm, Blogger, youTube, flickr, Google+ and even Instagram. Keep up with the competition and check back daily to see how influential you are.
4
HAppy HOlIdAyS GIfT: 12 Great Email & Social Media Marketing Tools & Resources
www.verticalresponse.com
follow us on:
Facebook Insights & Analytics Facebook Insights is a free service included
with your business facebook page that provides metrics/analytics regarding your facebook growth, demographics, consumption of content and trends. It’s a great way to understand your audience and increase engagement.
10 Facebook Personalization & Apps Take your facebook business page to a whole
new level with customized templates and platforms. Several free or inexpensive companies provide facebook apps that allow you to personalize your page and engage your audience beyond the basics. Here are a few of our favs: Involver, North Social, Offerpop, Wildfire and Shortstack.
11
12 Sites & Blogs Keeping up to date with the latest marketing/social media hints, tips & trends is a must.
Here are some of our favorites we visit on a daily basis:
Social Media/Marketing:Social Media Examiner
MarketingProfs
Social Media Today
ClickZ
Mari Smith
Convince & Convert
Small Biz: Inc. Small Biz Trends iMedia Connection
American Express OPEN Forum
Related Documents
